seo // why should i care? j-term 2011
DESCRIPTION
Why should students care to learn about search engine optimization? We discuss it at the J-Term 2011 class at Huntington University in Huntington Indiana.TRANSCRIPT
cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
SEO Why Should You Care Kevin Mullett
J-Term 2011 Huntington University
SEO Why Should You Care Kevin Mullett
kevinmullettcomtwittercomkmullettfacebookcomkevinmullettlinkedincominkevinmullettjust google ldquokevin mullettrdquo
director of product development
J-Term 2011 Huntington University
connections matter letrsquos connect
SEO itrsquos all about the benjamins
kmullett JTerm11photo by David Evers httpflickrp5XwMZC
bull you have to be where your ideal demographic can see you
bull in front of competitors if necessary
bull obey the rules or have your sign removed
bull tell a better story
SEO winning requires knowledge
bull what are the rules
bull how can i optimize within the rules
bull which races can i win while staying within my budget
bull am i dedicated to the winning strategy
bull how much is winning worth
kmullett JTerm11
SEO what does that even mean
search engine optimization isdeveloping a website utilizing best
practices and in such a manor that there are no encumbrances to the search engines ability to crawl a site and properly understand the subject of the site find the sites pages links and documents so that it might be included in the search engines organic or natural index appropriately
but it depends on who you ask and
search engine marketing is an open debate
paid search vs organic
kmullett JTerm11
SEO technical onsite amp offsite factors
There are technical onsite (page) amp offsite (page)
factors that contribute to your sites SERP performance
kmullett JTerm11
SEO pitfalls a plenty
bull irsquove never seen a perfect launch (allowed to do everything I wanted)
bull projects are always limited bytime money effort resources knowledge buy in (from HIPPOs or clients)
bull misunderstood technical considerations (look vs function CMS vs static)
kmullett JTerm11
SEO where will i spend our marketing $
but where are you going to spend your marketing budget
A traditional advertising (off-line radio tv print listings)
B social media (organic)
C social media (advertising facebook sponsored tweets etc)
D paid search
E all of the above
kmullett JTerm11
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO Why Should You Care Kevin Mullett
kevinmullettcomtwittercomkmullettfacebookcomkevinmullettlinkedincominkevinmullettjust google ldquokevin mullettrdquo
director of product development
J-Term 2011 Huntington University
connections matter letrsquos connect
SEO itrsquos all about the benjamins
kmullett JTerm11photo by David Evers httpflickrp5XwMZC
bull you have to be where your ideal demographic can see you
bull in front of competitors if necessary
bull obey the rules or have your sign removed
bull tell a better story
SEO winning requires knowledge
bull what are the rules
bull how can i optimize within the rules
bull which races can i win while staying within my budget
bull am i dedicated to the winning strategy
bull how much is winning worth
kmullett JTerm11
SEO what does that even mean
search engine optimization isdeveloping a website utilizing best
practices and in such a manor that there are no encumbrances to the search engines ability to crawl a site and properly understand the subject of the site find the sites pages links and documents so that it might be included in the search engines organic or natural index appropriately
but it depends on who you ask and
search engine marketing is an open debate
paid search vs organic
kmullett JTerm11
SEO technical onsite amp offsite factors
There are technical onsite (page) amp offsite (page)
factors that contribute to your sites SERP performance
kmullett JTerm11
SEO pitfalls a plenty
bull irsquove never seen a perfect launch (allowed to do everything I wanted)
bull projects are always limited bytime money effort resources knowledge buy in (from HIPPOs or clients)
bull misunderstood technical considerations (look vs function CMS vs static)
kmullett JTerm11
SEO where will i spend our marketing $
but where are you going to spend your marketing budget
A traditional advertising (off-line radio tv print listings)
B social media (organic)
C social media (advertising facebook sponsored tweets etc)
D paid search
E all of the above
kmullett JTerm11
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
connections matter letrsquos connect
SEO itrsquos all about the benjamins
kmullett JTerm11photo by David Evers httpflickrp5XwMZC
bull you have to be where your ideal demographic can see you
bull in front of competitors if necessary
bull obey the rules or have your sign removed
bull tell a better story
SEO winning requires knowledge
bull what are the rules
bull how can i optimize within the rules
bull which races can i win while staying within my budget
bull am i dedicated to the winning strategy
bull how much is winning worth
kmullett JTerm11
SEO what does that even mean
search engine optimization isdeveloping a website utilizing best
practices and in such a manor that there are no encumbrances to the search engines ability to crawl a site and properly understand the subject of the site find the sites pages links and documents so that it might be included in the search engines organic or natural index appropriately
but it depends on who you ask and
search engine marketing is an open debate
paid search vs organic
kmullett JTerm11
SEO technical onsite amp offsite factors
There are technical onsite (page) amp offsite (page)
factors that contribute to your sites SERP performance
kmullett JTerm11
SEO pitfalls a plenty
bull irsquove never seen a perfect launch (allowed to do everything I wanted)
bull projects are always limited bytime money effort resources knowledge buy in (from HIPPOs or clients)
bull misunderstood technical considerations (look vs function CMS vs static)
kmullett JTerm11
SEO where will i spend our marketing $
but where are you going to spend your marketing budget
A traditional advertising (off-line radio tv print listings)
B social media (organic)
C social media (advertising facebook sponsored tweets etc)
D paid search
E all of the above
kmullett JTerm11
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO itrsquos all about the benjamins
kmullett JTerm11photo by David Evers httpflickrp5XwMZC
bull you have to be where your ideal demographic can see you
bull in front of competitors if necessary
bull obey the rules or have your sign removed
bull tell a better story
SEO winning requires knowledge
bull what are the rules
bull how can i optimize within the rules
bull which races can i win while staying within my budget
bull am i dedicated to the winning strategy
bull how much is winning worth
kmullett JTerm11
SEO what does that even mean
search engine optimization isdeveloping a website utilizing best
practices and in such a manor that there are no encumbrances to the search engines ability to crawl a site and properly understand the subject of the site find the sites pages links and documents so that it might be included in the search engines organic or natural index appropriately
but it depends on who you ask and
search engine marketing is an open debate
paid search vs organic
kmullett JTerm11
SEO technical onsite amp offsite factors
There are technical onsite (page) amp offsite (page)
factors that contribute to your sites SERP performance
kmullett JTerm11
SEO pitfalls a plenty
bull irsquove never seen a perfect launch (allowed to do everything I wanted)
bull projects are always limited bytime money effort resources knowledge buy in (from HIPPOs or clients)
bull misunderstood technical considerations (look vs function CMS vs static)
kmullett JTerm11
SEO where will i spend our marketing $
but where are you going to spend your marketing budget
A traditional advertising (off-line radio tv print listings)
B social media (organic)
C social media (advertising facebook sponsored tweets etc)
D paid search
E all of the above
kmullett JTerm11
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO winning requires knowledge
bull what are the rules
bull how can i optimize within the rules
bull which races can i win while staying within my budget
bull am i dedicated to the winning strategy
bull how much is winning worth
kmullett JTerm11
SEO what does that even mean
search engine optimization isdeveloping a website utilizing best
practices and in such a manor that there are no encumbrances to the search engines ability to crawl a site and properly understand the subject of the site find the sites pages links and documents so that it might be included in the search engines organic or natural index appropriately
but it depends on who you ask and
search engine marketing is an open debate
paid search vs organic
kmullett JTerm11
SEO technical onsite amp offsite factors
There are technical onsite (page) amp offsite (page)
factors that contribute to your sites SERP performance
kmullett JTerm11
SEO pitfalls a plenty
bull irsquove never seen a perfect launch (allowed to do everything I wanted)
bull projects are always limited bytime money effort resources knowledge buy in (from HIPPOs or clients)
bull misunderstood technical considerations (look vs function CMS vs static)
kmullett JTerm11
SEO where will i spend our marketing $
but where are you going to spend your marketing budget
A traditional advertising (off-line radio tv print listings)
B social media (organic)
C social media (advertising facebook sponsored tweets etc)
D paid search
E all of the above
kmullett JTerm11
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO what does that even mean
search engine optimization isdeveloping a website utilizing best
practices and in such a manor that there are no encumbrances to the search engines ability to crawl a site and properly understand the subject of the site find the sites pages links and documents so that it might be included in the search engines organic or natural index appropriately
but it depends on who you ask and
search engine marketing is an open debate
paid search vs organic
kmullett JTerm11
SEO technical onsite amp offsite factors
There are technical onsite (page) amp offsite (page)
factors that contribute to your sites SERP performance
kmullett JTerm11
SEO pitfalls a plenty
bull irsquove never seen a perfect launch (allowed to do everything I wanted)
bull projects are always limited bytime money effort resources knowledge buy in (from HIPPOs or clients)
bull misunderstood technical considerations (look vs function CMS vs static)
kmullett JTerm11
SEO where will i spend our marketing $
but where are you going to spend your marketing budget
A traditional advertising (off-line radio tv print listings)
B social media (organic)
C social media (advertising facebook sponsored tweets etc)
D paid search
E all of the above
kmullett JTerm11
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO technical onsite amp offsite factors
There are technical onsite (page) amp offsite (page)
factors that contribute to your sites SERP performance
kmullett JTerm11
SEO pitfalls a plenty
bull irsquove never seen a perfect launch (allowed to do everything I wanted)
bull projects are always limited bytime money effort resources knowledge buy in (from HIPPOs or clients)
bull misunderstood technical considerations (look vs function CMS vs static)
kmullett JTerm11
SEO where will i spend our marketing $
but where are you going to spend your marketing budget
A traditional advertising (off-line radio tv print listings)
B social media (organic)
C social media (advertising facebook sponsored tweets etc)
D paid search
E all of the above
kmullett JTerm11
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO pitfalls a plenty
bull irsquove never seen a perfect launch (allowed to do everything I wanted)
bull projects are always limited bytime money effort resources knowledge buy in (from HIPPOs or clients)
bull misunderstood technical considerations (look vs function CMS vs static)
kmullett JTerm11
SEO where will i spend our marketing $
but where are you going to spend your marketing budget
A traditional advertising (off-line radio tv print listings)
B social media (organic)
C social media (advertising facebook sponsored tweets etc)
D paid search
E all of the above
kmullett JTerm11
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO where will i spend our marketing $
but where are you going to spend your marketing budget
A traditional advertising (off-line radio tv print listings)
B social media (organic)
C social media (advertising facebook sponsored tweets etc)
D paid search
E all of the above
kmullett JTerm11
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO is it the intent winner
bull socialbull dmbull tvbull radiobull tradeshowsbull newspaperbull yellow pagesbull search Marketingbull SEO
kmullett JTerm11
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO visibility is online currency
bull no visibility = no clicks
bull unattractive or spammy titles amp descriptions (snippets) = no clicks
bull clicks for incorrect terms = no conversion
bull poorly planned landing pages with no CTA = no conversion
kmullett JTerm11
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
2010 was a big year for search engine changesgoogle alone uses over 200 criteriasignals for ranking site pages
performs over 6000 tests and subsequently changes over 400 algorithms per year
a few google changes in 2010bull real time search if something is trending you will see itbull forced customized (personalized) search
if yoursquore logged in you see customized results with social circle included
bull webmaster console removed pagerank added Labs which includes site performance fetch as googlebot and malware detail tools
bull normal (xml) sitemaps news sitemaps video sitemaps
who will be watching for changes at your company or organization
SEO keep moving forward
kmullett JTerm11
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO bing + yahoo = binghoo
did you know will it change what your doing
bull yahoo has switched to bing SERP results(started in July completed Aug 24th)
according to nielsen company that puts binghoo at 26
kmullett JTerm11
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO bing + facebook = social SERPs
did you know how will it change social participation
how will it change who we select on a SERP page
kmullett JTerm11
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO all things being equal
there are over 200 criteria so you must do competitive
analysis to maximize your return on efforts
kmullett JTerm11
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO localization on the rise
bull mobile device ldquolocal searchesrdquo on the risebull local search instills high confidence with searchersbull social applications like foursquare gowalla etc
kmullett JTerm11
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO free local visibility options
grab your local listingsgetlistedorg
kmullett JTerm11
be consistent for citation name address phone
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO we all want to be 1
but we canrsquot all be number one
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO select the right keywords
Weve taken clients to number one on Googlebased on keywords they insisted had to be there only to find outthat a slight derivation would have yielded exponential traffic
kmullett JTerm11
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO irsquove nothing to write
a common complaint is not
knowing what to write amp what
keywords to target
bull fresh content is crucial
bull newest articles winall else being equal
bull increases site depth
bull increases crawl rate
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO all backlinks arenrsquot equal
why do we want backlinks
bull visibility brand recognition
bull traffic generation linkbait(to pages or our site)
bull to encourage page or site indexing
bull increase page rank authority to impact SERPs
bull because someone told you to get them
kmullett JTerm11
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO separating you amp your business
profiles for you amp your businessgooglecomprofiles
kmullett JTerm11
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO online reputation management
own your brandbull clog the SERPs
bull push competition off
bull proactive not reactive
bull positive or negative
bull alerts are crucial
kmullett JTerm11
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO jobs will change your name wonrsquot
job changesyou are likely to changejobs many times in yourlifetime however savefor a few reasonsyour name will not
free services comeand goown a domain
$10 year (do it)
kmullett JTerm11
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SMO easy social media brand check
grab your brand
bull mass id check with namechkcom
kmullett JTerm11
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO go where the bots are
article awareness distributing RSS
bull social visibility mybloglogcom
kmullett JTerm11
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
bull check google analytics or server logs forbounce rates time on site pages visited conversion pages confirmation pages (setup advanced filters amp funnels)
bull monitor contacts calls lead sources
bull google ab testing
SEO did it work do it again
kmullett JTerm11
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
SEO know what winning looks like
kmullett JTerm11
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
j-term lsquo11 thanks for having me
i leave you with this
kmullett JTerm11
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
Well Help You Master Internet Marketing
These days itrsquos more important than ever for you to reach new prospects satisfy customers find new efficiencies and grow your business The Webs the way to do it We can help Call 18778174442
kmullett JTerm11
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-
18778174442
- cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
- Slide Number 2
- Slide Number 3
- SEO itrsquos all about the benjamins
- SEO winning requires knowledge
- SEO what does that even mean
- SEO technical onsite amp offsite factors
- SEO pitfalls a plenty
- SEO where will i spend our marketing $
- SEO is it the intent winner
- SEO visibility is online currency
- SEO keep moving forward
- SEO bing + yahoo = binghoo
- SEO bing + facebook = social SERPs
- SEO all things being equal
- SEO localization on the rise
- SEO free local visibility options
- SEO we all want to be 1
- SEO select the right keywords
- SEO irsquove nothing to write
- SEO all backlinks arenrsquot equal
- SEO separating you amp your business
- SEO online reputation management
- SEO jobs will change your name wonrsquot
- SMO easy social media brand check
- SEO go where the bots are
- SEO did it work do it again
- SEO know what winning looks like
- j-term lsquo11 thanks for having me
- Well Help You Master Internet Marketing
- Slide Number 31
-