serve dc workshop: 7 social media secrets of nonprofit digital storytelling
DESCRIPTION
On May 21, 2014, I facilitated a workshop on the "7 Social Secrets of Nonprofit Digital Storytelling" for my client, Serve DC.TRANSCRIPT
7 Social Media Secrets of Nonprofit Digital Storytelling WorkshopServe DC - May 21, 2014ANANDA LEEKE, DIGITAL COMMUNICATIONS PROFESSIONAL
ANANDALEEKE.COM
What does a digital story do?
What does a digital story do?
Informs, Inspires, Invites, and Influences
What is your best source of digital stories?YOU refers to your organization’s staff, clients, interns, volunteers, Board/Advisory Committee members, donors, community partners, and other local stakeholders.
What is social media?
Social Media Secret #1: Define Your Social Media Goals.Why does your organization want to use social media to tell its stories?
Social Media Secret #2: Know Your Audience.
Social Media Secret #3: Know Where Your Audience Lives Online.
Social Media Secret #4: Become Your Audience’s Digital Neighbor.Maintain an active digital presence on the same social media sites that your audience belongs to.
Social Media Secret #5: Know What Types of Digital Stories Appeal to Your Audience.
Social Media Secret #6: Develop A Plan to Tell Your Digital Stories.
Social Media Secret #7: Evaluate Your Digital Storytelling Efforts Weekly, Monthly, Quarterly & Annually.
Have Fun Telling Your Digital Stories!
AnandaLeeke.com, @AnandaLeeke (Ananda Leeke on all social media channels) & 202.607.3509