service delivery networking for next-gen infrastructures

10
Service Delivery Networking for your next generation infrastructure November 15, 2010

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Page 1: Service Delivery Networking for Next-Gen Infrastructures

Service Delivery Networking for your next generation infrastructure

November 15, 2010

Page 2: Service Delivery Networking for Next-Gen Infrastructures

2CONFIDENTIAL

F5 Announcement Summary – November 15

• F5 Delivers Essential Solutions Enabling Service Providers to Cost-Effectively Support Growth of Mobile Traffic

– Nine new Service Delivery solutions• Available now

– Two new NEBS compliant hardware platforms• Available by end of CY 2010

– New market category: Service Delivery Networking

Page 3: Service Delivery Networking for Next-Gen Infrastructures

3CONFIDENTIAL

IP Everything• Multimedia devices• Smart grid• Machine-to-machine• Video surveillance

Multimedia Content• Video on demand• Cloud computing• VoIP• Social media

Page 4: Service Delivery Networking for Next-Gen Infrastructures

4CONFIDENTIAL

Traditional Approach to Meeting the Data TsunamiIncreasing operational complexity, costs, & decreasing agility

Data Services

Video Services

Firewalls

DNS

OptimizationDPI

IPv6 GW/NAT Load Balancer

Video Traffic

Firewalls

DNS

OptimizationDPI

IPv6 GW/NAT Load Balancer

Data Traffic

Voice ServicesFirewalls

DNS

OptimizationDPI

IPv6 GW/NAT

Voice Traffic

SIP Load Balancer

$$$$

$$$$

$$$$

Page 5: Service Delivery Networking for Next-Gen Infrastructures

5CONFIDENTIAL

Control the Tsunami: Strategic Points-of-Control

Insp

ecti

on

En

gin

e

Po

licy En

forcem

ent

IMS & IP Based Services

Service Operations

Voice and Messaging Video & Content Delivery Data Services

Allian

ce Partn

ers

OSS/BSSAAADNS

VoIP MMS/IM IPTV VoD Web Apps

Unified ServicesService Awareness, Traffic Steering, Policy Enforcement, TCP Optimization, IPv6, NAT, DNS, Security, and Service Scaling

• GGSN• PGW

4G

3G

2G

OPTIMIZED TRAFFIC

NON-OPTIMIZED TRAFFIC

KEY

PCRF & CHARGING

Page 6: Service Delivery Networking for Next-Gen Infrastructures

6CONFIDENTIAL

F5’s Service Delivery Network (SDN)for Service Providers

High Performance

SSL

GeoLocation Services

Rate Shaping

Fast CacheHigh

Performance Compression

Dynamic Routing

TCP Multiplexing & Optimal

Connection Handling

Full IPv6/IPv4 Gateway

iRules Programming

iControl API

Management Control Plane (MCP) & High

Speed Logging

Full L2 Switching

DoS and DDOS

Protection

iSessions: F5 secure, optimized tunneling

Message-Based Traffic Management: Universal Switching

Engine (USE)

Universal Persistence: Transaction

Integrity

BIG-IP Global Traffic Manager

BIG-IP Edge Gateway(an edge services SDC)

BIG-IP WAN Optimization Module BIG-IP Web Accelerator

BIG-IP Access Policy Manager

BIG-IP Application Security Manager

BIG-IP Link Controller

BIG-IP Local Traffic Manager

Integrated F5 Service Delivery Networking Products

Unique Carrier-Class High Performance Hardware

TCP Exress: F5’s Adaptive

TCP Stack(client side)

TCP Express: F5’s Adaptive

TCP Stack(server side)

Full Proxy Services Architecture

Common and Shared Services Architecture for F5 Services Delivery

F5’s TMOS

Page 7: Service Delivery Networking for Next-Gen Infrastructures

7CONFIDENTIAL

The F5 Service Delivery Network: Controlling the Tsunami

Dynamic & Unified Service Intelligence

Data Services

Video Services

Voice Services

Core Strategic Point of Control• Traffic Steering & Policy Enforcement• Load-Balancing • AAA scaling• Connection Brokering• Optimization & Acceleration

Edge Strategic Point of Control• Traffic Steering & Policy Enforcement• Network Address Translation (NAT)• IPv6 Interworking• TCP Optimization• Caching

End-to-End Session Awareness

Video

Data

Voice

BIG-IP VIPRION BIG-IP VIPRION

Page 8: Service Delivery Networking for Next-Gen Infrastructures

8CONFIDENTIAL

Hardware Designed for Service ProvidersPerformance and Certification for Service Delivery and Data Tsunami Management

NEBS Certified Solutions for Service Delivery Networking

• Industry’s best performance – up to 72 Gbps throughput• Hot-Swappable Components; On-Demand Performance• Flexible deployment options – NEBS, DC power• Always-on Management• Hardware SSL offload

Page 9: Service Delivery Networking for Next-Gen Infrastructures

9CONFIDENTIAL

• Flexible and Scalable Solutions That Address Service Provider Challenges

• F5 Provides Strategic Points of Control

• Lower Capex and Opex

• Optimized Service Delivery Network

• Manage the Data Tsunami and Take Back Your Network!

F5 Enables Service Providers To Manage and Control the Data Tsunami

Service Intelligence

Page 10: Service Delivery Networking for Next-Gen Infrastructures