seventy seven society sketches & statistics

89
Seventy seven society sketches & statistics An evangelist’s perspective on the Networked Society Q2 2014

Post on 21-Oct-2014

2.687 views

Category:

Technology


3 download

DESCRIPTION

http://www.ericsson.com https://twitter.com/Networked_Soc Networked Society evangelist, Peter Linder, outlines 77 trends he believes will shape our society during 2014. The presentation is not designed to provide answers but rather trigger your own thoughts in key areas. You can continue the conversation @Networked_Soc.

TRANSCRIPT

Page 1: Seventy seven society sketches & statistics

Seventy seven society sketches & statistics

An evangelist’s perspective on the Networked Society Q2 2014

Page 2: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

#SocietyShaping #IndustryInnovations #DeviceDiversification #UnlockingUsers #VersatileVideo #NetworkNovelties #BoldBusinessmodels

› Versatile visualizer › Broad(band) blogger › Whiteboard wizard › Picturesque photographer › Alliteration aficionado › Movie maker › Kinetic keynoter

Ericsson evangelist #7

What? Who?

@OneLinders

Page 3: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

› Stories sweeping seven selected scenarios – This compilation is covering a brief subset of possible Network Society topics shaping the future.

› Challenge creative conclusions constructively – The material is not designed to provide answers, rather to trigger your own thoughts in key areas.

› Finding figures framing fantastic future – In an ambition to back up stories with relevant facts, references are inserted into new contexts.

› Extensive evangelist experimentation enable errors – This material represent early stage work, with a possibility of errors introduced by the author

› Advanced alliteration adoption affect accuracy – Titles have been adjusted to fit a target format, where certain word selections can be questioned

› Creative comrades crucial contributors – This compilation would not have been possible without key contributions from industry colleagues.

Digital delivery disclaimer

Page 4: Seventy seven society sketches & statistics

#Societyshaping

Major society shifts as the world gets more networked & connected

Page 5: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Phoneomenal phobia present

The biggest phobia in the world? ‘nomophobia’ - The fear of being without your mobile affects 66% of us [in the UK in 2012]. Source: Mail Online & SecurEnvoy, May 2012

74% of respondents are projected to confess to ‘nomophobia’ in 2014. Source: Netbiscuits, December, 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 6: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Manage Mega-city Movement

By 2025 630Mn people will live in 40 Megacities. Source: Ericsson ConsumerLab, 2013

An additional 400Mn will live in 5-10Mn sized cities. Source: Ericsson ConsumerLab, 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 7: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

mobile marketing miracle

Smart social marketers think mobile first. Source: Unified Social , 2013

50% of all internet access by your customers is done via a mobile device, yet all your beautiful websites you have spent years perfecting are now a real pain for your audience to view on their mobile device. Source: Explore B2B, December 2012

Public | © Ericsson AB 2014 - All rights reserved

Presenter
Presentation Notes
Unified Social: http://visual.ly/why-smart-social-marketers-think-mobile-first Explore B2B https://exploreb2b.com/articles/think-mobile-first-your-customers-are
Page 8: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Mobile money materializing

Carrier [at&t, Verizon, Sprint] backed ISIS mobile payment systems rolls out nationwide [in the US]. Source: The Verge, November 2013

US Mobile Payments expected to reach $90 Billion by 2017. Source: Forrester, January 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 9: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Cloud connected communities

Need for cloud services to support mobility and the ability for continuous innovation to drive competitive advantage. Source: NorthBridge, 2013

People in their 20’s and 30’s, the best & the brightests coming out of universities, the vast majority of them want to be in a cool urban core in a hip city. Source: Better Cities and Towns , December 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 10: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Creative collaborations coming

Today’s fast-paced marketplace requires mutually beneficial partnerships to leverage creativity , experience, and resources, with right- and left-brain thinkers , that can help you arrive at a solution in less time. Source: Fast Company and Bob Mudge, 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 11: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

eco-system experimentations

OpenStack is more than just software, it's a community and platform ecosystem. Source: OpenStack 2013

Public | © Ericsson AB 2014 - All rights reserved

Ericsson's new lab aims to open the door for OpenDaylight, SDN applications. Source: FierceWireless, February 2014

Page 12: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Complete city coverage With 100kps at cell edge you can send texts and make voice calls. -Source: Ericsson, September 2013

At 1Mbps in the mid-cell you are in browsing, IM and audio steaming in terms of your app coverage. Source: Ericsson, September 2013

At 10Mbps close to the site your App Coverage is full video streaming. Source: Ericsson, September 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 13: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Frequency fuelled future

Countries with heavy mobile broadband usage such as the US, South Korea, and Japan are on track to need 1,000 MHz of spectrum by 2017. Source: Infonetics, Mobile spectrum market highlights, ’13

Public | © Ericsson AB 2014 - All rights reserved

Presenter
Presentation Notes
http://www.infonetics.com/pr/2013/Mobile-Spectrum-Market-Highlights.asp
Page 14: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Connected city cradle

For every 1k connections 80 new jobs are created. Source: Ericsson & Arthur D. Little

Oslo and Copenhagen are the only cities with 90% probability of receiving 1Mbps downlink speeds. Source: Ericsson, October 2013

Public | © Ericsson AB 2014 - All rights reserved

Presenter
Presentation Notes
http://www.ericsson.com/res/docs/2013/app-coverage-in-cities.pdf
Page 15: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Daunting digital divide?

15% of American adults do not use the internet at all, and another 9% of adults use the internet but not at home. Source: PEW Internet Research, Digital Divide, 2013

In India and Indonesia, the smartphone is now the primary internet device. Source: Ericsson ConsumerLab, December 2013

Public | © Ericsson AB 2014 - All rights reserved

Presenter
Presentation Notes
PEW http://pewinternet.org/topics/Digital-Divide.aspx?typeFilter=5 Ericsson http://www.ericsson.com/res/docs/2013/app-coverage-in-cities.pdf
Page 16: Seventy seven society sketches & statistics

#Industryinnovations

Innovations within/between industries to capture full potential

Page 17: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Innovation inspired industries

Smart City Market Likely to be $1.565 Trillion by 2020. Source: Frost & Sullivan, September 2013

For the past 200 years per-capita GDP growth has averaged 2% per year, however, it is slowing due to aging demographics and fewer workers. Source: Windriver, 2012

Page 18: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Office outsourcing oomph

70% of mobile professionals will conduct their work on personal smart devices by 2018. Source: Gartner, 2013

Internal private cloud (35%) cloud provider assesments/Strategy planning (33%) and infra-structure- (33%) & software-as-a-servce are the top-4 cloud [enterprise] projects now. Source: Forbes, September 2013

Page 19: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Smartphone savvy stadiums

From providing live match stats, pre-match build-up, action replays, competitions, being able to order your halftime refreshments, live betting, man-of the-match voting, local transport updates ... The opportunities are endless. Source: Richard Cook & Connected Everywhere May 2013

Page 20: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Magazines' multimedia move

Newsweek Quits Print after 79 Years, the title will be digital only Source: Wall Street Journal, October 2012

50% of tablet owners prefer to read news, magazines and Books on screen rather than paper Source: Price Waterhouse Coopers, 2013

Presenter
Presentation Notes
Wall Street Journal http://online.wsj.com/news/articles/SB10000872396390444734804578064300216922258
Page 21: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Teaching through tablets

Los angeles students gets iPADs, crack firewall, play games [all in 2 weeks] Source: Associated Press, October 2013

Los angeles unified school district launches its drive to equip every [undergraduate] student [650 000] with iPADs Source: Los Angeles Times, August 2013

Page 22: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Prime put parcel pressure!

The $79 annual charge for Amazon prime includes free two-day shipping. Source: Amazon , 2013

The company [UPS] expects to ship 132 million parcels globally during the week before Christmas [2013] alone Source: Bllomberg Business week, December 2013

Page 23: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Connected care clout

38% of young couples/ parents would use a connected food and medicine service that provides real-time consumption updates from daycare and elderly care centers every day. Source: Ericsson, 2013

Page 24: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

generate green granular grid

In Canada, 7 Million households already [2012] use smart meters Source: GSMA and PwC, Connected living study 2012

In developed markets, over 100 million smart meters will be installed next 5 years [by 2017] Source: GSMA and PwC, Connected living study 2012

Page 25: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Half-hearted hotel hotspots

There are four ways your hotel is currently losing revenue because of poor WiFi. Lost bookings, waived fees, corporate events cancellations & few returning guests Source: Moonblink, August 2013

Presenter
Presentation Notes
http://www.moonblink.com/hotel-wifi/
Page 26: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Restaurants real rewards

72% of smartphone users expect mobile applications to transform the restaurant experience within 3 years, up from 18% in 2013. Source: Ericsson ConsumerLab, 10 hot consumer trends 2013

Restaurant ordertaking cloud software solutions can be introduced from $39/month for a single tablet configuration Source: POSlavu, December 2013

Page 27: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Leverage lavish Lego lessons

There are now [2012] some eighty lego bricks for every man, woman and child on the planet. Source: Brick by Brick, 2013

In 2012 lego reported a five-year average annual sales growth of 24% and annual profit growth of 40%. Source:Brick by Brick, 2013

Presenter
Presentation Notes
www.economist.com/news/business/21598637-how-danish-firm-became-worlds-hottest-toy-company-unpacking-lego?fsrc=scn/te/te/pe/unpackinglego
Page 28: Seventy seven society sketches & statistics

#Devicediversification

Networked devices where connectivity enable superior user values

Page 29: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Swift smartphone saturation

The South Korean connected device market either already is, or will soon be, the first in the world to reach [smartphone] saturation Source: Flurry, October 2013

78% of US adults with annual income of $75 000 and over have smartphones toda Source: Price Waterhouse Coopers, 2013

Page 30: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Terrific tablet tide About 34% of Americans now own a tablet device Source: PEW Research Centers Internet study 2013

475 000 native iPAD apps has been launched Source: Apple Wikipedia, October 2013

iPAD is for evening, iPhone is for late night Source: Flurry, August 2013

Presenter
Presentation Notes
time.com/11384/android-tablets-eat-up-a-slice-of-apples-market-share
Page 31: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Useful Ultrabooks unveiled 178M Ultrabooks expected to be shipped in 2016, up from 21.5Mn in 2012. Source:Statista, 2013

This year [2013], the company's [Intel] new Haswell CPUs are poised to actually give those touchscreen computers the battery life and graphics power they desperately need Source: The Verge, July 2013

Page 32: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Gamers get great gear

Sony Playstation 4 sales pass 1Mn units day one Source: Computerworld, November 2013

On average gaming is the third most popular smartphone acitivt y (5.9 hours per month) Source: Ericsson, November 2013

Grand theft auto 5 makes $800M in day one Source: IGN, November 2013

Presenter
Presentation Notes
Platstation 4 http://www.computerworld.com/s/article/9244112/Sony_PlayStation_4_sales_pass_1M_units_on_day_one Ericsson ttp://www.flickr.com/photos/ericsson_images/10795376116/in/set-72157637442787564 IGN http://www.ign.com/articles/2013/09/18/gta-5-makes-800-million-in-one-day
Page 33: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Point-and-shoot penalty

Sony QX – lens shaped camera with WiFi smartphone snap-on Source: Sony, 2013

Worldwide camera sales declined 43% YoY in 2013 Source: CIPA, August 2013

Presenter
Presentation Notes
CIPA http://www.dpreview.com/news/2013/08/01/camera-shipments-2013-CIPA
Page 34: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Connected car concoction

2014's battle for dashboard supremacy: Apple's CarPlay vs. Google's OAA vs. MirrorLink Source: CNET, March 2014

Collaborative business models need to be developped between operators and [vehicle] OEMs Source: Telefonica and Machina Research, June 2013

Presenter
Presentation Notes
http://reviews.cnet.com/8301-13746_7-57619829-48/2014s-battle-for-dashboard-supremacy-apples-carplay-vs-googles-oaa-vs-mirrorlink/
Page 35: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Wireless wearable world

The worldwide revenues for wearable electronic devices, apps and services is anticipated to be $1.6B this year [2013], increasing to $5B in 2016. Source: Gartner, December 2013

Presenter
Presentation Notes
http://www.pinterest.com/pin/539798705307923239/?utm_source=Twitter&utm_medium=Official%20Company%20Account
Page 36: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Sensors simplifying society 56% of Hospitals provide you with sensors for remote proactive healthcare by 2016 Source: Ericsson ConsumerLab, December 2013

66% of doors will recognize you and open automatically by 2016 Source: Ericsson ConsumerLab, December 2013

Page 37: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Machines' multimedia migration

The number of cellular M2M connections in industrial automation applications will grow from 2.5 million connections at the end of 2013 to 7.1 million connections by 2018 Source: Berg Insight, December 2013

Page 38: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Superb Surveillance solutions

IP/network video surveillance market would be growing by almost four fold in terms of revenue by the end of 2018. Source: Research & Markets , November 2013

Page 39: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Bring Best batteries!

Large bright screens, wifi, bluetooth and GPS often root cause for shortened smartphone battery life Source: Multiple sources

The largest battery packs now comes with a massive 14 000 mAh battery [6 phone charges] Source: Oh Gizmo, December 2013

Page 40: Seventy seven society sketches & statistics

#Unlockingusers

Transformation of user behaviors in different demographic groups

Page 41: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Smartphones surrounding sleep

A recent study found that 95% of those surveyed reported using electronic devices right before sleep Source: National Sleep Foundation , November 2013

39% of Americans use their cellphones on a nightly basis Source: National Sleep Foundation , November 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 42: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Astonishing App-etite arrived

Demand for new mobile services could potentially transform all aspects of city life Source: Ericsson ConsumerLab, 10 hot consumer trends 2014

Users predict an overall increase in availability of such services by 25% [2014] and a further 25% increase within 3 Years Source: Ericsson ConsumerLab, 10 hot consumer trends 2014

Public | © Ericsson AB 2014 - All rights reserved

Page 43: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Expect experiences everywhere

39% of people in emerging markets are content with [internet] connectivity on the subway and just 29% in industrialized nations. Source: Socialmediasatisfied, December 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 44: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Work wherever wireless works

Public | © Ericsson AB 2014 - All rights reserved

Work is not a place anymore, it’s a state of mind. Source: Appitive.com, July 2012

Smartphones and tablets have moved from Executive toys to essential work tools. Source: Airwatch Connect Conference, August 2013

3% never send/receive work-emails or have business discussions while on vacation Source: Appitive.com, July 2012

Presenter
Presentation Notes
http://www.infographs.org/2014/04/digital-lifestyle-infographic/
Page 45: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Significant selfie syndrome

Public | © Ericsson AB 2014 - All rights reserved

’Selfie’ selected word of the year [2013] Source: Oxford Dictionaries, November 2013

Every day, 300 million photos are uploaded to Facebook. An additional 40 million go up on Instagram, while Flickr sees 4.5 million. Source: USA Today, June 2013

Presenter
Presentation Notes
http://blog.oxforddictionaries.com/press-releases/oxford-dictionaries-word-of-the-year-2013/
Page 46: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Capture connected consumers!

Public | © Ericsson AB 2014 - All rights reserved

Consumers who engage with brands via social media demonstrate a deeper social commitment to those brands and spend 20-40% more than other consumers. Source: Bain & Company , 2013

Page 47: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Teenagers txt, tweet & Tumble

350M ”snaps” are sent everyday with Snapchat. Source: Altimeter Group & ABC news 2013

26% of teens name Twitter as their most important social site Source: Piper Jaffray 2013

61% of teenagers 13-18 years use Tumblr Source: NextAdvisor 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 48: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Manage Millennials

36% of millenials were living with mom and dad last year [2012] Source: PWE Research, 2013

66% of hiring managers do not believe College grads are ready for the workforce. Source: Braun Reasearch and Adecco, 2013

Public | © Ericsson AB 2014 - All rights reserved

Presenter
Presentation Notes
Page 49: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Park personal pin portfolio!

The average person unlocks his or her phone 110 times each day. Source: Time , October 2013

61% of people would like to use fingerprints to unlock their phone Source: Ericsson ConsumerLab, December 2013

74% believes biometric smartphones will become mainstream during 2014 Source: Ericsson ConsumerLab, December 2013

Public | © Ericsson AB 2014 - All rights reserved

Presenter
Presentation Notes
ttp://techland.time.com/2013/10/08/study-says-we-unlock-our-phones-a-lot-each-day/
Page 50: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Quantification quadrilemma

40% wants a smartphone that logs walking, exercizing, sleeping, etc. Source: Ericsson ConsumerLab, December 2013

56% would like a ring that keeps track of blood pressure and pulse. Source: Ericsson ConsumerLab, December 2013

59% wants a wristband that logs walking, sleeping, etc. Source: Ericsson ConsumerLab, December 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 51: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Some skip social society

73% of US on-line adults use social networks Source: PWE Research, 2013

71% use Facebook, more than LinkedIn, Pinterest & Twitter combined Source: PWE Research, 2013

42% of online adults in the country [US] use multiple social Networks Source: PWE Research, 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 52: Seventy seven society sketches & statistics

#Versatilevideo

Video replacing texts & pictures as the universal information carrier

Page 53: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

More Multi-screen momentum

19% of total global streamed TV & video time is spent on phones or tablets Source: Ericsson ConsumerlLab December 2013

80% of C-level executives in the USA state that multi-screen is critical or very important to their strategy Source: Netbiscuits, 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 54: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Fantastic Four-K future

Ultra HD TV [4k] panel shipments are expected to surpass 26 million units in 2014, up from about 2.7 million units in 2013. Source: Digitimes, November 2013

Most entry-level ULTRA HD TV [4k] panels shipped in 2014 will be sized 39-49in while high-end units will be 55-85 in. Source: Digitimes, November 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 55: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Second screen support standard 75 percent of smartphone

and tablet users are engaging with second screen content more than once a month as they watch TV. And about half of those people are engaged with second screen content daily—that’s about 50 million people [in the US] Source: Nielsen, 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 56: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Duo dominate downstream

Netflix (31.6%) holds its ground as the leading downstream application in North America and together with YouTube (18.6%) accounts for over 50% of downstream traffic on fixed networks. Source: Sandvine , 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 57: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

YouTube yield youngster yeah!

67% of U.S. Viewers are between the ages of 18-34 Source: Social Times, July 2013

More than 1 billion unique visors visit youtube each month Source: Google July 2013

Pewdiepie [Swedish video game commentator] is the most subscribed Youtube channel [by the end of 2013] Source: Wikipedia & Google, December 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 58: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Marketers master mini MPEG! [Old Spice] Team members

were trolling for “manly” questions, looking for props, writing copy, and filming on the fly.

186 videos were posted in 2 ½ days with 34 million views in a week and 1.2 billion impressions in a month. Source: Social Media Club of Dallas, October 2013

Public | © Ericsson AB 2014 - All rights reserved

Presenter
Presentation Notes
http://smcdallas.org/2013/10/29/zing-old-spice/
Page 59: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Command crafted community 38% view video clips

recommended by their friends several times a week Source: Ericsson ConsumerLab, December 2013

22% recommend video clips to their friends several times a week Source: Ericsson ConsumerLab, December 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 60: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Bold broadcast boost

Video cameras placed inside the cars and at trackside will carry video to IndyCar teams for new perspectives on the action incorporated with the race broadcast. Source: ComputerWorld & Verizon, May 2014

Global LTE Broadcast [eMBMS] market game changer for Mobile Video and TV in the post 4G-ERA Source: Research MOZ, July 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 61: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Digital download doomed? For the first time ever, peer-to-

peer file sharing has fallen below 10% of total traffic in North America Source: Sandvine, November 2013

People who watch [own recorded broadcast TV] on-demand media more than weekly drop form 47% (2011) down to 31% (2013). Source: Ericsson ConsumerLab, TV&Media August 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 62: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Packaged programming pressure About 5 million people ended

their Cable and broadband subs between the beginning of 2010 and the end of this year [2013] Source: Business Insider, November 2013

The broadcast TV business model will continue to experience significant changes, and TV will become more interactive and customized for individual consumers during the five years to 2018 Source: RapidTVNews & IBIS World, September 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 63: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Universal ultraviolet use?

Sony launch 4K movies priced at $7.99 for 24h use Source: Sony & The Verge September 2013

15Million registered users in 6 countries Source: ScreenDigest October 2013

Soon everybody will use ultraviolet to watch movies on-the-go Source Business Insider, February 2013

Public | © Ericsson AB 2014 - All rights reserved

Presenter
Presentation Notes
http://www.screendigest.com/news/2013_10_moviestop_partners_with_flixfling_on_digital_distribution_/view.html http://www.theverge.com/2013/9/4/4693788/sony-4k-video-store-now-available-70-movies-tv-shows
Page 64: Seventy seven society sketches & statistics

#Networknovelties

Transformation to mobile and cloud centric network architectures

Page 65: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

powerful performance play Network performance is the principal driver [24%] for [US] mobile broadband customer loyalty Source: Ericsson ConsumerLab, June 2013

US consumers experience least n/w performance problems in the world, 14% daily and 38% weekly Source: Ericsson ConsumerLab, June 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 66: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Adopt Audacious architectures

The shift toward software-defined networking (SDN) will entail a 10-year process, but the migration is already beginning and will ramp up even more during 2014 Source: Strategy Analytics , December 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 67: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Awesome airwave aggregation

Telstra and Ericsson successfully demonstrated speeds up to 300 Mbps with LTE Advanced Carrier Aggregation of 40 MHz over 1800 MHz band and 2600 MHz bands on Telstra's live commercial network Source: Telstra & Ericsson, December 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 68: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

WiFi widen Wireless world

Sales of consumer devices compatible Wi-Fi 802.11ac, including routers and gateways, will grow and surpass one billion units by the end of 2015 Source: Strategy Analytics , June 2013

Wi-Fi offload powering a 5th of extra mobile data capacity Source: Wireless Broadband Alliance , November 2013

Public | © Ericsson AB 2014 - All rights reserved

Presenter
Presentation Notes
ttp://www.mobileworldlive.com/wi-fi-make-15-additional-2013-14-mobile-capacity#.Uo0HjUIo5Wo.twitter
Page 69: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Dots deliver differentiation

At present more than 70 percent of mobile traffic is generated indoors Source: Ericsson, September 2013

It [DOT] can be deployed 70 percent faster than current [DAS] solutions and reduces cabling costs by 60 percent Source: Ericsson, September 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 70: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Wiberhoods wow weak wires! LA wants to bring fiber Internet to all 3.5 million residents and businesses [with a $3-5B investment] Source: Slash Gear, November 2013

180 Out Of 202 Kansas City ‘Fiberhoods’ Reach Their Google Fiber Pre-Registration Goals [5-25%] Source: TechCrunch, September 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 71: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Crossing carrier cloud chasm Open stack foundation have 9 500 members in 100 countries from 850 different organizations Source: OpenStack Foundation , January 2014

In 2014 we will start to see just who has the advantage and who doesn’t, what gets commoditized and what doesn’t. Source: Telecom Ramblings, January 2014

Public | © Ericsson AB 2014 - All rights reserved

Page 72: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Virtualized vs. virtualizeable Global service provider NFV market expected to reach $8BN by 2019 Source: SNS Research, October 2013

Although much of the excitement about virtualization has focused on the cost-cutting it enables, the real value comes from business agility Source: Ziff Davis Enterprise 2007 Virtualization Summit

Public | © Ericsson AB 2014 - All rights reserved

Page 73: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Collapse, converge & consolidate 86% of operators see optical transport as an SDN target domain Source: Infonetics , 2013

48% of operators see SDN and NFV for Metro aggregation 2015 & beyond Source: Infonetics , 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 74: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Aggressive android app attacks From January to July of this year [2013] 718 000 malicious or high risk apps where distributed in the android mobile platform. Source: Trend Micro, 2013

Android apps accounted for 79% of all malware last year [2012] Source: F-secure, 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 75: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Data delivering delicious details

The market for big data will reach $16.1B in 2014, growing 6 times faster than the overall IT market. Source: IDC, December 2013

Public | © Ericsson AB 2014 - All rights reserved

Page 76: Seventy seven society sketches & statistics

#Boldbusinessmodels

Business model innovations inter/intra affected industries

Page 77: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Control consumption & charges 48% regularly use apps to get information about their data consumption Source: Ericsson ConsumerLab, December 2013

While 38% just want to know how much data they use, 28% want to make sure they are billed correctly Source: Ericsson ConsumerLab, December 2013

Page 78: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Smashing Shared service-plans 60% of smartphone owners want a single data plan for their devices Source: Startegy Analytics, August 2013

36 per cent of Verizon’s customers using it [shared data plan] just 12 months after launch Source: Australian Financial Review, October 2013

Page 79: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Eat everything everywhere All-you-can eat voice and text for one phone line starting at $50 per month [from Sprint] Source: CNET & Sprint, July 2013

Attaching a data bucket to each smartphone line costs an extra $30 per month which to be fair includes unlimited access Source: CNET & Sprint, July 2013

Page 80: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

roaming revenues reviewed

[T-Mobile] brings international unlimited data and texting while travelling in 100 countries Source: InfoMobile, October 2013

Americans take about 55 million trips to destinations outside the U.S. every year Source: InfoMobile, October 2013

Page 81: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Turn to third trajectory Before Telco's can reap benefits from on-line subscribers, they are faced with an enormous challenge. Traffic from dial-up calls are overwhelming the PSTN. Source: Nortel Whitepaper, 1999

>50% of mobile data traffic will come from video in 2019. Source: Ericsson Mobility report, November 2013

Page 82: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Turn traffic to treasure Total monthly smartphone traffic over mobile networks will increase around 10 times between 2013 and 2019. Source: Ericsson Mobility Report, November 2013

Fixed data traffic CAGR will be around 25 percent between 2013 and 2019. However, in absolute volume, fixed data traffic will remain dominant Source: Ericsson Mobility Report, November 2013

Page 83: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Subscription selling surge!

Adobe extend $10 photoshop Creative cloud subscriptions to everyone. Source: WebProNews, November 2013

Adobe creative cloud surpasses 1Mn subscriptions Source: TechCrunch, October 2013

Page 84: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Trifling transaction treasure Currently [Mobile data] users are largely encouraged to buy data allowances Source: BusinessTech by MyBroadband, February 2013

Amadeus operates under a transaction-based business model that offers Its solutions to virtually all players in the travel industry Source: Amadeus, February 2013

Page 85: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Models making M2M materialize

M2M average revenues per user are typically significantly less (below 10 per cent) of what operators achieve from their handset customers Source: Jasper Wireless, May 2012

Page 86: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Crowd funding = creative cash

An estimated $5.1Bn have been raised through crowd funding this year [2013], nearly twice as much as in 2012 Source: Entrepreneur & Massolution , December 2013

Page 87: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

Bitcoin buoyed boldly

B

The price of the digital currency [Bitcoin] fluctuated between $13 and $1,147 [in 2013] Source: CoinDesk, January 2014

Presenter
Presentation Notes
m.entrepreneur.com/article/231973
Page 88: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

› Blogs: Ericsson Networked society blog, www.peter-linder.com

› Tweets: @Ericsson, @Networked_Soc, @OneLinders › Videos: www.youtube.com/ericsson

› Presentations: www.slideshare.net/ericsson

Stay society savvy!

Page 89: Seventy seven society sketches & statistics

Public | © Ericsson AB 2014 - All rights reserved

©