shades of whitewightm26/wa/360/module4.pdf · shades of white lexi mcpike danielle wightman ....
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SHADES OF WHITE
Lexi McPike
Danielle Wightman
UNIVERSAL
! White is color at its most complete & pure • White light encompasses all other colors
! Color of new beginnings • "Blank
canvas"
UNIVERSAL CONT.
! Offers a sense of peace, calm,
comfort • Helps alleviate emotional
upsets
! Too much white can be cold,
isolating and empty • Perceived as too clinical and
sterile
! Marks something ‘good’ • In contrast with black
• Dark vs. light; heaven vs. hell
• Associated with Christianity
• Good guys wear white; bad guys wear black
• White witch/magic vs. black magic
• Dark Ages vs. Age of Enlightenment
WESTERN CULTURE
! In heraldic symbols, white
represents the metal silver • Symbolizes brightness and
virtue
! Few negative connotations
EASTERN CULTURE
! White reflects that which is sacred • Association of white with peace is
used by many religions
! Represents ghosts – intangible
! Symbolizes balance when contrasted
with white • Yin yang
! Associated with metal
WHOLESOMENESS
! White is considered the most wholesome color of all the colors • Encompasses all other colors in light • Represents a clean slate; untarnished • White fabric stains easily • The beginning of everything, before anything is muddied or thinking
is 'colored'
! Although this idea is universal, interpretations and applications of
it vary among different cultures
PURITY
! Western cultures perceive the wholesomeness of white as pure • Represents innocence, being untarnished • Wedding gowns are white to symbolize the
purity and innocence of the bride • In Christianity, women are meant to
save themselves for marriage • Also the reason for the veil • White rose’s popularity
• Queen Elizabeth I, The Virgin Queen • Often wore white gowns
• Baptismal gowns for babies are white • Symbolizes their purification; start of their life
COMPLETION
• White is worn/used during mourning • Death is the completion of your physical life; the
"new beginning" of your afterlife • Chinese, Vietnamese, Korean, Indian cultures
• Also often worn during weddings • Symbolizes the death of bride & groom's old lives • Represents the beginning of their new life together • NOT because of purity!
! Eastern cultures perceive the wholesomeness of white as
symbolizing completion and new beginnings
REFERENCES
! Judy. "The Color White." The Color White. N.p., 2009. Web. 18 Oct. 2012.
<http://www.empower-yourself-with-color-psychology.com/color-white.html>.
! Zahorsky, Darrell. "What Color Is Your Business?" Small Business Information.
About.com, n.d. Web. 18 Oct. 2012. <http://sbinformation.about.com/cs/
advertising/a/colors.htm>.
! "Symbolism of Color: Using Color for Meaning." The Incredible Art
Department. N.p., n.d. Web. 18 Oct. 2012.!!! !<http://www.incredibleart.org/lessons/
middle/color2.htm>.
! "White." Symbolism Wiki. Wikia, n.d. Web. 18 Oct. 2012. <http://
symbolism.wikia.com/wiki/White>.