shalabh 521036845 project report

8/22/2019 Shalabh 521036845 Project Report

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A Project Report

On

A STUDY ON THE EFFECTIVENESS OF QUALITY

CONTROL SYSTEMS AT MAGIC SOFTWARE

By

Shalabh Srivastava

(Registration No. 521036845)

A project report submitted in partial fulfillment of the requirements

for the degree of Master of Business Administration of

Sikkim Manipal University, INDIA

INSOFT, C 2 SECTOR 10, NOIDA 201 301

CENTRE CODE 1822

Sikkim Manipal University of health, Medical and technological science Distance

Education wing

Syndicate House, Manipal 576104

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DECLARATION

I hereby declare that the project report entitled:

A Project Report on A Study on the Effectiveness of Quality Control

Systems at Magic Software submitted in partial fulfillment of the

requirement for the degree of Masters of Business Administration to Sikkim

Manipal University, India, is my original work and not submitted for the

award of any other degree, diploma, fellowship, or any other similar title or

prizes.

Place: Noida

Date: _________

(Shalabh Srivastava)

Registration No. 521036845

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Certificate

The project report of Shalabh Srivastava (Registration No. 521036845) A

Project Report on A Study on the Effectiveness of Quality Control

Systems at Magic Software is approved and is acceptable in quality and

form.

Internal Examiner External Examiners

(Mr. _________)

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TABLE OF CONTENTS

Page No

Executive Summary 5

Introduction 16

Problem of the Study 30

Objective 33

Research Methodology 35 Analysis 44

Conclusions 51

Recommendation 58

Bibliography 68

Appendix 70

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Executive Summary

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History

Magic has been in existence since 1990, for almost 20 years now. For

our first decade it was a product development company. In the first

ten years Magic developed a catalogue of award winning interactive

CD-ROM titles on language learning, reference and cultural aspects.

Creator of the acclaimed cricket portal, magiccricket.com, with live-

action animated webcast of World Cup 1996 and 1999, Magic won

several awards for innovative use of technology and creativity.

As magic evolved into a provider of global services, it has carried that

focus on the product and the end-user along with organization. In the

last decade, this cumulative learning has translated into a stable

model that has demonstrated repeated excellence in delivery in

offshore projects for best-in-class global organizations.

About Magic

Magic will work as an extended arm of your enterprise, transcending

geographical and cultural boundaries, to forge a long-term association

that is productive and fulfilling beyond the obvious benefits of cost and

time efficiencies. With proven offshore delivery excellence and product

development expertise in the eLearning domain, Magic supports global

businesses in all phases of their product development.

Magic delivery excellence and product development expertise will not

only your time and money but also support the quality of your

products or services. Magic provide a sharply focused client orientation

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and a proven offshore delivery model that incorporates best practices

in

Program management

Process transitioning and maturity

Risk mitigation

Quality management and quality assurance

Scalable operations

Alliance

When you partner with Magic, you get to leverage the power of our

alliances. We have forged strategic alliances with organizations that

share our vision that of providing state-of-the-art eLearning services

and products and world-class know-how and support.

Adobe Solution Partner Program

Magic's extensive industry experience and skilled resources had made

Magic one of the select few companies to achieve the Macromedia

Alliance Partner status. Today the Macromedia partnership is continued

with Adobe - a company that has redefined business, entertainment

and personal communications by setting new standards for producing

and delivering content.

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The Adobe Solution Partner Program focuses on providing high-quality

tools, information and services, as well as technical and developer

support to partners. These benefits are extended to our partners in the

course of the content and technology development we undertake for

them.

Promethean Development Partner

Magic is a Promethean Development Partner. Promethean is the global

leader in interactive whiteboards and assessment technologies that

revolutionize and empower educators to engage, educate, assess and

motivate students and learners. Promethean Planet is a unique

teaching, sharing and support community and also the world's largest

Interactive Whiteboard Community.

Magic has invested in building capability to develop material for

interactive whiteboards. Several leading educational publishers access

Magic's team to support them in their cost-effective offshore active

software development plans.

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National Association of Software and Services Companies

Membership

NASSCOM is an apex Indian body that formulates national IT policies

in close interaction with the government and plays an active role in

the international software community. Through its association with

NASSCOM, Magic offers you higher value-added services and the

benefit of research in various markets around the globe. Magic is

also a member of the Data Security Council of India (DSCI)

promoted by NASSCOM.

Quality

It is the philosophy of Magic Software Pvt. Ltd., and its associates to

achieve complete customer satisfaction by providing products and

services that consistently meet or exceed the customer needs and

expectations, pursuant to agreed specifications, delivery schedules and

competitive prices.

It is the philosophy of the company to systematically operate its

manufacturing facilities by inculcating commitment to total quality

management at all levels and on a continuous basis with a view to

achieving First Time Right results in manufacture, services and other

operations.

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In continuation of their efforts to achieve highest Quality standards

they the Magic Software Pvt. Ltd. have successfully implemented

various Quality Managements Systems in their organization.

Quality Policy

They are committed to provide total customer satisfaction by

deploying all the essential required functionalities and user friendly

interface and Quality products and services to meet or exceed

customer requirements.

Safety

The Company takes the greatest possible care to ensure the safety,

health and welfare of its staff and the communities living around its

facilities. All manufacturing locations are OHSAS-18001 certified.

Safety is given paramount importance across the organization. Safety

and occupational health program are in place to ensure the wellbeing

of employees and facilities at all locations. The safety management

system is in line with guidelines set by the British Safety Council.

The Software Development industry is moving ahead by leaps and

bounds, and setting the momentum is Magic Software.

Magic Software develops and supplies cost effective software systems

used on the finishing lines of major colleges, educational institutions,

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banks, securities and schools. Besides this they also provide systems

conforming to I.S. & Defense specifications.

They pride themselves in the quality and consistency of their coatings

and have helped companies, who serve diverse markets. They have

the experience to help businesses excel in coatings and application

processes.

They believe in the power of innovation, and are committed to the

exploration of new techniques that help them exceed the needs and

expectations of their customers.

With a comprehensive range of products meant for industrial

application they have specialized in providing:

e-books,

Desktop Application

Flash and Flex Applications

Web Developing

Web Designing

Content Development

Software Testing

Illustrations

Animations

Flash players Games and Applications

And many other applications

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They take great pride in achieving long term customer satisfaction

through user oriented products & services. Energy & time saving along

with user-friendly products & processes help their customers to work

economically.

Dedicated Client Teams

We build each team to meet our clients needs. The Program Manager

is in charge of the dedicated client team, and we select the right

resources for each project from our verticalsTechnology, User

Experience, Instructional Design, and Project Management. We also

assign resources from our Quality Assurance team. Everyone is a

professional specialized in the nuances of product development for an

international e-learning audience.

Align Expectations

Once formed, the team carefully reviews all documentation to align

their expectations with our partner. Every team member is educated

and empowered to meet these expectations, so that we may operate

as an extended arm of your enterprise rather than as a traditional

vendor.

Build Creatively

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Whether a team is involved in product development, technology,

quality control, research and development, or maintenance, all

Magicians employ a methodical approach to creativity, and do not miss

even the minutest detail.

Communicate Constantly

Our emphasis on communication makes you an integral part of any

offshore initiative with Magic, reducing the impact of geographical

distances.

Communication is a mantra for the Magic Vantage. By ensuring that

we are in touch with our partners all the time, we ensure that they are

part of every phase. Every time our partners engage with us, they

enjoy being a part of a strong team.

Deliver Efficiently

We take a simple approach to delivery excellence. We deliver on time

and within costs, while adhering to your standards for quality. We do it

well the first time, but look it twice over to be sure.

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Offshore Delivery

Off shoring poses its fair share of challenges. The causes for failure in

most cases have been communication gaps, cultural differences,

mismatched expectations, questionable knowledge and competencies,

operational complexities and loss of control.

To ensure that your decision to offshore was the best that you ever

took, you need to collaborate with a partner who knows what it takes

to offshore, a partner who understands the softer as well as the

mission-critical aspects that will ensure the success of your offshore

enterprise!

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When you collaborate with Magic you overcome the challenges of off

shoring and benefit from an experience that enables you to maintain

strategic and innovation focus and gain enhanced operational

efficiencies.

HR Department

Various aspects to motivate the people are taken care by the HR

department which includes:

Salary Incentives

Monthly attendance incentives

Quarterly attendance incentives

Half Yearly attendance incentives

Yearly attendance incentives

Diwali or Festival Gifts

Cash Rewards

Job Performance: Internal Training, Brain Storming session,

Workshops.

Job Rotation: Motivation without Monetary Increase.

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Introduction

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Total quality management is a philosophy / process aimed at

continuously improving the performance of products, processes and

services to achieve and surpass customer satisfaction. It is an

approach to improving the competitiveness, effectiveness and

flexibility of an organization for the benefit of all stakeholders. It is a

way of planning, organizing and understanding each activity and of

removing all the wasted effort and energy that is routinely spent in

organizations. It ensures the leaders to adopt a strategic overview of

quality and focus on prevention not detection of problems.

The purpose of the present study is to investigate the extent of TQM

implementation in Government and Private sectors and to find out the

relationship between organizational commitment of employees and

TQM (Total Quality Management) implementation in respective

organization.

Business leaders often view software quality as a luxury something

that can be sacrificed, if necessary, for more functionality, faster

development, or lower costs. However, in practice, software

development organizations that have a firm commitment to quality can

actually speed development, reduce costs, and add new features with

greater ease. Organizations that develop low-quality software, whether

for internal use or for sale, are always looking backward, spending

time and money on fixing defects in "finished" products.

In contrast, an organization that builds in product quality from the

beginning can be forward-looking and innovative; it can spend its

resources on pursuing new opportunities. Delivering quality is also a

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powerful differentiator in a marketplace where high-quality software is

now the exception rather than the rule.

When you step back to assess the health of software development

efforts in your organization, what do you see? Is there a focus on

quality? Where is that focus built in, and where does it fall out? The

fact is, quality is not a thing; it is -- well, a quality. Which means it

should be a concern at every step in your process. Understanding this

is the key to creating a truly successful process for application

delivery. But where do you start? Although the knee-jerk reaction to a

demand for better quality is to expand the testing team, that is

probably not the best approach. Instead, you can begin working to

change the mindset within your organization to focus on quality, an

effort that requires leadership from top management. This article will

discuss the benefits of infusing concern for quality into an

organization, as well as steps you can take and IBM tools you can use

to support this key change.

For any organization, defining what you mean by quality is an

important first step. Too often, software development organizations

operate with a loose, general notion of quality and tolerate defects

that most engineering disciplines would not allow. In contrast, a solid

definition of quality that all team members understand and accept

promotes thoroughness and attention to detail.

In the domain of business applications, we can best define quality in

terms of the target audience: the software users. Development

organizations with a quality focus know that a "quality" application

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must do more than simply provide correct results without crashing.

Does the application meet stakeholder requirements? Is it usable?

Secure? Scalable? Reliable? Easily maintained? Easily extended?

Simple to monitor?

James Juran's definition provides a good starting point: quality is

"fitness for use." 1 Juran goes on to say that a product is not high

quality unless it adds value for both the consumer and the

manufacturer.

Put slightly differently, quality encompasses added value plus attention

to detail. Both a luxury car and an entry-level car will get you from

point A to point B. But the luxury car offers features and capabilities

that go beyond the essentials of transportation: usability, safety,

comforts, reliability, and so on. Product quality also reflects the

process behind the product. In the software world, a high-quality

process can keep development organizations from losing timereworking, re-factoring, and rewriting software.

These organizations can produce more innovative and creative

products because they have more time to think about adding value

and quality details.

Achieving quality results requires applying a high-quality process

throughout development, integration, and testing. This applies equally

well to projects involving packaged or homegrown applications,

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upgrades or Greenfield development work, and extending, integrating,

and modernizing legacy applications.

At its core, Total Quality Management (TQM) is a management

approach to long-term success through customer satisfaction.

In a TQM effort, all members of an organization participate in

improving processes, products, services and the culture in which they

work.

The methods for implementing this approach come from the teachings

of such quality leaders as Philip B. Crosby, W. Edwards Deming,Armand V. Feigenbaum, Kaoru Ishikawa and Joseph M. Juran.

A core concept in implementing TQM is Demings 14 points, a set of

management practices to help companies increase their quality and

productivity:

1. Create constancy of purpose for improving products and services.

2. Adopt the new philosophy.

3. Cease dependence on inspection to achieve quality.

4. End the practice of awarding business on price alone; instead,

minimize total cost by working with a single supplier.

5. Improve constantly and forever every process for planning,

production and service.

6. Institute training on the job.

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7. Adopt and institute leadership.

8. Drive out fear.

9. Break down barriers between staff areas.

10. Eliminate slogans, exhortations and targets for the workforce.

11. Eliminate numerical quotas for the workforce and numerical goals

for management.

12. Remove barriers that rob people of pride of workmanship, and

eliminate the annual rating or merit system.

13. Institute a vigorous program of education and self-improvement

for everyone.

14. Put everybody in the company to work accomplishing the

transformation.

The term Total Quality Management has lost favor in the United

States in recent years: Quality management is commonly

substituted. Total Quality Management, however, is still used

extensively in Europe.

The term Quality management has a specific meaning within many

business sectors. This specific definition, which does not aim to assure

'good quality' by the more general definition (but rather to ensure that

an organization or product is consistent), can be considered to have

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four main components: quality planning, quality control, quality

assurance and quality improvement.[1] Quality management is

focused not only on product/service quality, but also the means to

achieve it. Quality management therefore uses quality assurance and

control of processes as well as products to achieve more consistent

quality.

Main Principle of TQM (Total Quality Management):

Quality management adopts a number of management principles thatcan be used by top management to guide their organizations towards

improved performance. The principles include:

Customer focus:

Since the organizations depend on their customers, therefore they

should understand current and future customer needs, should meet

customer requirements and try to exceed the expectations of

customers. An organization attains customer focus when all people in

the organization know both the internal and external customers and

also what customer requirements must be met to ensure that both the

internal and external customers are satisfied.

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Leadership:

Leaders of an organization establish unity of purpose and direction of

it. They should go for creation and maintenance of such an internal

environment, in which people can become fully involved in achieving

the organization's quality objective.

Involvement of people:

People at all levels of an organization are the essence of it. Their

complete involvement enables their abilities to be used for the benefit

of the organization.

Process approach:

The desired result can be achieved when activities and related

resources are managed in an organization as process.

System approach to management:

An organization's effectiveness and efficiency in achieving its quality

objectives are contributed by identifying, understanding and managing

all interrelated processes as a system.

Continual improvement:

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One of the permanent quality objectives of an organization should be

the continual improvement of its overall performance.

Factual approach to decision making:

Effective decisions are always based on the data analysis and

information.

Mutually beneficial supplier relationships:

Since an organization and its suppliers are interdependent, therefore a

mutually beneficial relationship between them increases the ability of

both to add value.

These eight principles form the basis for the quality management

system standard ISO 9001:2008

Theoretical Framework

Definition of Quality

W. Edwards Deming defines quality as: "Pride in Workmanship"

Dr. J. Juran defines quality as: "those product features which meet the

needs of customers and thereby provide product satisfaction." or

"freedom from deficiencies."

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Kaoru Ishikawa defines quality as: "total quality control, Japanese

style, is a thought revolution in management."

Gary Griffith, in his book "The Quality Technician's Handbook," defines

quality as: "the totality of features and characteristics of a product or

service that bear on its ability to satisfy given needs."

Total Quality Management (TQM):

Total Quality Management is a management approach that originated

in the 1950's and has steadily become more popular since the early

1980's. Total Quality is a description of the culture, attitude and

organization of a company that strives to provide customers with

products and services that satisfy their needs. The culture requires

quality in all aspects of the company's operations, with processes

being done right the first time and defects and waste eradicated from

operations.

Total Quality Management, TQM, is a method by which management

and employees can become involved in the continuous improvement of

the production of goods and services. It is a combination of quality and

management tools aimed at increasing business and reducing losses

due to wasteful practices.

Some of the companies, which have implemented TQM, include Ford

Motor Company, Phillips Semiconductor, SGL Carbon, Motorola and

Toyota Motor Company.

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TQM Defined

TQM is a management philosophy that seeks to integrate all

organizational functions (marketing, finance, design, and engineering,

and production, customer service) to focus on meeting customer needs

and organizational objectives.

TQM views an organization as a collection of processes. It maintains

that organizations must strive to continuously improve these processes

by incorporating the knowledge and experiences of workers. Thesimple objective of TQM is "Do the right things, right the first time,

every time". TQM is infinitely variable and adaptable. Earlier, it was

applied to manufacturing operations, and for a number of years were

used only used in that area. Now, TQM is becoming recognized as a

generic management tool, just as applicable in service and public

sector organization. Different sectors created different or their own

versions from the common ancestor. TQM is the foundation foractivities, which include:

Commitment by senior management and all employees

Meeting customer requirements

Reducing development cycle times

Just In Time/Demand Flow Manufacturing

Improvement teams

Reducing product and service costs

Systems to facilitate improvement

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Line Management ownership

Employee involvement and empowerment

Recognition and celebration

Challenging quantified goals and benchmarking

Focus on processes / improvement plans

Specific incorporation in strategic planning

This shows that TQM must be practiced in all activities, by all

personnel, in Manufacturing, Marketing, Engineering, R&D, Sales,Purchasing, HR, etc.

TQM is a philosophy, which aims at managing a set of business

practices that emphasizes continuous improvement in all phases of

operations. It focuses of giving 100 percent accuracy in performing

activities, involvement and empowerment of employees at all levels,

team based work design, benchmarking and fully satisfying customer

expectations. Quality improvement processes have now become a

globally pervasive part of the fabric of implementing strategies keyed

to defect-free manufacture, superior product quality, superior

customer service, and total customer satisfaction. TQM entails creating

a tool quality culture bent on continuously improving the performance

of every task and value chain activity.

In any TQM philosophy, aligning business processes to fulfill business

objectives is the major exercise. Functions/activities are performed to

achieve business objectives. Departmental objectives are derived from

business objectives. Activities are performed in the department to

achieve departmental objectives. For each activity there is immediate

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internal or external customer and supplier. It is necessary for every

process owner to think about My Customers and What I provide to

them and about My Suppliers and What They Provide to Me. It is

necessary to identify major business process in the organization and

measurement of process performance.

TQM plays major role in successfully implementing business strategy.

When TQM is not a part of wider scale effort to improve strategy

execution and business performance, they deteriorate into strategy-

blind efforts to manage better.

Objectives:

1. To study the difference in the extent of Total Quality Management

(TQM) implementation in private and government organization.

2. To find out the difference between the various dimensions of TQM in

private and Government organizations.

3. To find the difference between the dimensions of organizational

commitment of mangers in Private and Government organization.

4. To find the difference between Total Organizational commitment of

mangers in Private and Government organization.

5. To find out the relationship between the successful implementation

of TQM and Organizational Commitment in both Private and

Government sectors.

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Hypothesis:

1) There will be a significant difference in the extent of TQM

implementation in Private and Government organizations.

2) There will be a significant difference between the implementation of

various dimensions of private and government organization.

3) There will be a significant difference between the dimensions of

organizational commitment of the managers of the Private and

Government organization.

4) There will be significant difference between the total organizational

commitment of the managers Private and Government organizations.

5) There will be a significant relationship between the successful

implementation between the successful implementation of TQM and

organizational commitment in Private and Government organization.

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Problem of the Study

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The problem of the study is to understand in a clear cut way that why

the effective Total Quality control system is necessary for the success

of any of the software products or any independent product.

It also provide the view that in the absence of the Quality Control

system the developed product lacks to compete and we wont be able

to get any fruitful product.

The study will give an elaborate view of the production process

and quality control system at Magic Software Pvt. Ltd.

The survey will be limited to a sample of 50 officials of different

departments at Magic Software Pvt. Ltd, Noida.

The study will help us to understand the importance of the

quality of a product so that on could understand that without the

quality a product cannot be a fruitful product.

This is the study about the merits and demerits of the product

which we produce for our global customer in the organization

The study will elaborate how could be maintain the quality of our

product in the global market so that an organization could survive in

this global competitive market.

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The study also focuses on the points that Total Quality Control system

plays one of the Key role for the success of any of the Product lacking

to which product could not survive in market.

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Objective

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To do an in-depth analysis of Magic Software Pvt. Ltd. with special

emphasis on:

1. To map the production system at MSPL and identify the key

features of the overall process.

2. To understand the existing Quality Control Procedures as adopted

by MSPL.

3. To understand what are the benefits that can be achieved by

integrating the Quality Systems with Organizational Goals.

4. To study the following with respect to MSPL:

Quality Control System

Testing & validation Procedures for EBook Development

The objective is to cover and study the entire process of EBook

development and understand the key areas and also why the Quality

Control System is necessary for the developed Product.

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Research

Methodology

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Sources for Data Collection:

Research Approach:

Survey method (Data Collection Method)

Research Method:

1. Questionnaire survey of 10 Officials of KNPL Limited

2. Observation and recording of events at KNPL Limited

Research work was done from two sources:

(1) Primary data

(2) Secondary data

Primary data was collected by questionnaire and interviewing the

officials and employees at Magic Software Pvt. Ltd. The interview was

structured and open-ended questions based on literature survey, will

be asked.

Primary Data

For obtaining the primary data for my project, I used Questionnaire.

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Questionnaire

i) Sample Size 50

ii) Sample composition

CEO 5

Program Manager 10

Project Managers / Staff 10

Team Lead 15

Team Members 15

Secondary Data

Secondary data was collected by reviewing different literatures, from

published books, management journals, articles published by the other

researchers for a particular company and from Internet.

The information collected through above methods has been tabulated,

analysed and interpreted. Finally an overall assessment of the survey

findings has been made towards improving the effectiveness of the

quality control process of the organization.

Findings of the Study:

Production involves the things which are essential for the manufacture

of products.

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The objective of the production management is to produce goods

services of right quality and quantity at the right time and right

manufacturing cost.

1. RIGHT QUALITY

The quality of product is established based upon the customers needs.

The right quality is not necessarily best quality. It is determined by the

cost of the product and the technical characteristics as suited to the

specific requirements.

2. RIGHT TIME

Timeliness of delivery is one of the important parameter to judge the

effectiveness of production department. So, the production department

has to make the optimal utilization of input resources to achieve itsobjective.

3. RIGHT MANUFACTURING COST

Manufacturing costs are established before the product is actually

manufactured. Hence, all attempts should be made to produce the

products at pre-established cost, so as to reduce the variation betweenactual and the standard (pre-established) cost.

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Elements of Production Operation

Operation managers are concerned with planning, organizing, and

controlling the activities which affect human behavior through models.

Planning

Activities that establishes a course of action and guide future decision-

making is planning. The operations manager defines the objectives for

the operations subsystem of the organization, and the policies, and

procedures for achieving the objectives. This stage includes clarifying

the role and focus of operations in the organizations overall strategy.

It also involves product planning, facility designing and using the

conversion process.

Organizing

Activities that establishes a structure of tasks and authority. Operationmanagers establish a structure of roles and the flow of information

within the operations subsystem. They determine the activities

required to achieve the goals and assign authority and responsibility

for carrying them out.

Controlling

Activities that assure the actual performance in accordance with

planned performance. To ensure that the plans for the operations

subsystems are accomplished, the operations manager must exercise

control by measuring actual outputs and comparing them to planned

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operations management. Controlling costs, quality, and schedules are

the important functions here.

Behavior

Operation managers are concerned with how their efforts to plan,

organize, and control affect human behavior. They also want to know

how the behavior of subordinates can affect managements planning,

organizing, and controlling actions. Their interest lies in decision-

making behavior.

Models

As operation managers plan, organize, and control the conversion

process; they encounter many problems and must make many

decisions. They can simplify their difficulties using models like

aggregate planning models for examining how best to use existing

capacity in short-term, break even analysis to identify break evenvolumes, linear programming and computer simulation for capacity

utilization, decision tree analysis for long-term capacity problem of

facility expansion, simple median model for determining best locations

of facilities etc.

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ACTIVITIES OF DEPARTMENT

The Quality Control department operates a central link between the

customers and various department of the organization. The various

carried operations under this department are:

1. Quality Assurance of the raw materials which are imported while

unloading them at the part.

2. Quality Assurance of the raw materials, which enters the unit for

processing. This activity is done through sample testing. It is the

Quality Control Department, Which sets specification for taking

samples.

3. Also, it monitors the fabrication process.

4. Quality Assurance of work in process.

5. Monitoring the safety measures for all electrical testing.

6. Inspection of the process of conversion, by ISO auditor.

7. Co-ordination which control rooms of DCS.

8. Recommendation for improving the process of manufacturing.

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9. Even, customer complains handling is done by department

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COST OF REJECTION AT MAGIC SOFTWARE

Cost of Poor Quality from Apr.09 to June.09

0.0007

0.0005

0.0006

0.0000

0.0001

0.0002

0.0003

0.0004

0.0005

0.0006

0.0007

0.0008

Apr.09 May.09 June.09

Months

%a

gainstSales

Series1

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Analysis

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When we drill down into the process of EBook development it is found

that each level of the development few set of steps are involved which

are based on the same set of repetitive task which has to be

performed.

The development process which is followed for the delivery of end

EBook Product is broken down in the below given level or phases:

1. Receiving the Input from the Client

2. Input Auditing

3. Planning Phase

4. Development Phase

5. Query Resolution

6. Involvement of Quality Control System

7. Bug Fixing phase

8. Deployment of the Developed Product to Client

Receiving the Input from the Client

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During this phase the inputs are received in the form of raw PDF files

along with the assets and Book detail sheet which incorporate the

instructions on where the provided assests (audio, video, documents,

annotation etc.) are to be integrated in the EBook.

The medium used for the sharing the input is the FTP Client like Cute

FTP etc. Once the intimation is received in the form of mail from the

client, Magic downloads all the inputs ported at some defined location

on the FTP.

If because of some reasons the inputs are not available on the FTP the

same is communicated to the client so he/she can check it on his/her

end.

Once the inputs are downloaded for the FTP client the process moves

to the next phase that is the input audit phase.

Input Auditing

Once the inputs are downloaded from the FTP the next phase is the

verification and validation of the same against Book Detail sheet which

is also received as the part of input. This is actually the input audit

phase in which we make sure all the assets (audio, video, documents,

annotation etc.) are available along with the row PDF as mentioned inthe Book Detail Sheet also known as BDS.

Once the Input Auditing Phase is complete and it is validated and

verified that all the things are in place the process moves into the next

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phase else the any of the discrepancy is communicated to the client

via mail.

Planning Phase

During this phase the timelines and deliverables are planned in a way

so as to produce the quality EBook product in cost effective manner

within the defined deadlines.

Any foreseen risk should be given the due weight age so as to develop

the risk mitigation plan. If anything seems to be not achievable, it

should be raised to senior management to get the solution.

The outcome of the planning phase should be a full proofed plan which

should be followed throughout the development process and till the

final product is deployed to the client.

Development Phase

This is the phase where most of the effort is concentrated and it

incorporates the set of steps on task basis which needs to properly

followed in order to get the expected output.

The actual process of development involve the below given task to be

performed:

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Conversion of raw PDF to the SWF form.

Creation of thumbnail images from the received row PDF.

Creation of hotspot in SWF using the EBook Production Tool.

Creating the Zoom in Zoom out areas using the EBook

Production Tool.

Creating the word level highlighting.

Marking of the labels in the audio files.

Marking of the annotation in the EBook.

Creation of the required transition effect.

Embedding the audio/video in EBook Pages were ever mention in

BDS.

Once the process which involves the above specified steps is complete.

The separate part is integrated using the EBook Production Tool which

generates the EBook which is ready for the review cycle.

In the review cycle the developed EBook is reviewed against the

defined checklist so as to make sure that all the assets are integrated

as per the Book detail sheet. If any of the thing is found which is

against the checklist that should be addressed and fixed immediately.

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If it cannot be fixed because of some technical constraints the same

needs to be shared to the client to get the resolution. It has the go in

the query register mentioned next.

Query Resolution

Sometimes the query may arise due to some discrepancy which needs

to be addressed, in that situations the queries are shared by the client

by the means of Query Register, the client resolves the asked queries

by providing the appropriate solution.

If there is any delay in the getting the resolution which may impact the

delivery deadlines, it should be communicated to the client either on

mail or call whichever is feasible.

Involvement of Quality Control System

Once the development team is done with all the integration of all the

assets along with the incorporation of any addressed query it released

the EBook build to the Quality Control System so as to get assurance

that the developed EBook is a Quality Product which meets the

competitive standards.

When the quality control receives the build they start their testing

process against the predefined test cases. Anything which is not as per

the guidelines is treated as bug and needs to be assigned to the

development to so that it can be fixed.

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This process goes on until the build is considered as bug free. Once the

Quality Control System accepts the build it is considered as signed-off

and the product is ready to be deployed for the client.

Bug fixing phase

Any of the reported bugs by the Quality Control needs to be addressed

by development team on priority. Once the bugs logged are addressed

the fresh build should be released to the Quality Control to get the

sign-off the build so that it can be deployed to the client.

Deployment of the Developed Product to Client

Once the product build is signed off from the Quality Control System, it

is considered ready to be deployed to the client.

The deployment method may very form client to client. Some clients

have the got the dedicated sites on which we need to deploy the build

which others ask to upload the build on the Specified FTP Location.

Once the build is deployed to the client, the intimation of the same is

sent to the client.

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Conclusions

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After discussing the various technical and practical aspects of Quality

Control we see that right from the raw material purchase to the final

finishing all the product of a company is well planned and coordinated.

Various inter & intra level variables act on the production process and

production planning and control helps in balancing or neutralizing the

variables and thus benefiting the company and society as a whole.

Objectives of Production Planning and Quality Control at Magic

Software:

Quality of the Output:

Production Planning and Control ensures safe and economical

manufacture of desired products in required quantity and quality.

Plant Utilization:

Production Planning and Control ensures maximum plant utilisation

through proper coordination hence productivity of highest degree is

achieved.

Maintenance of Inventories:

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To maintain an adequate but not excessive supply of finished goods

and work in process lowing through the plant so that deliveries can be

made to the customers who may want the product in less than the

manufacturing time. It also helps in maintaining flexibility in

manufacturing operations.

Optimization of Resources:

To achieve optimum utilization of resources through maintaining a

balanced level of inventory production and employment level.

Effectiveness of Work:

Production Planning and Control resources right man on right job, at

right place, at right time so that maximum effectiveness is obtained at

work. Further, it minimizes labor turnover.

Reduced Supervision:

The other objective of Production Planning and Control it to reduce

supervision through right instructions in right time.

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Reduced Waiting time:

Production Planning and Control aims at reducing waiting time arising

due to want of material, tools, equipment, supervision, deliveries etc.

Ideas of New Methods:

Production Planning and Control aims at giving encouragement to the

workers for new ideas and new methods.

Reduced Costs:

Production Planning and Control ensures minimum wastages and

achieve minimum cost per unit.

Functions of Production Planning and Control at Magic

Software:

The function of Production Planning and Control comprise.

Materials:

Raw materials, spares and components etc must be available in the

correct quantities and specifications at the right time. To achieve this,

we must have to do right purchasing, standardization, value analysis,

etc.

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Methods:

Choosing the best methods from several alternatives. It involves the

best sequence of operations and the division of product into

assemblies and sub-assemblies, modified by the limitation of existing

layout and work flow.

Machine and Equipment:

Methods have a relationship to the production facilities available. It

involves equipment replacement policy, maintenance policy,

procedures and schedules, tool management etc.

Routing:

Routing prescribes the flow of work in the plant and is related to

considerations of layout, of temporary storage locations for raw

materials and components and materials handling systems.

Loading and Scheduling:

Machines have to handling been loaded according to their capacity.

Machine loading is carried out in connection with routing to ensure

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smooth work flow and with estimating to ensure that the prescribed

methods, feeds and speeds of machines are best utilized.

Scheduling is the toughest part of the job in the production because it

determines the utilization of equipment and man and hence the

efficiency of the plant.

Dispatching:

This is concerned with the execution of the planning functions. Orders

and instructions are released according to the plan, sequences are

embodied in route sheets and loading schedule authorization is made

for release of materials and methods and trained man are put into

action.

Expediting:

This means follow up or progressing, process or step after dispatching.

Dispatching initiates while expediting maintains the plan. This function

keeps a close liaison with scheduling in order to provide are efficient

feedback and prompt review of targets and schedules.

Inspection:

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This function relates to maintenance of quality of production and of

evaluating the efficiency of the process, method and man so that

improvements can be made.

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Recommendation

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Measurement of Effectiveness of Quality Control:

The general effectiveness of the department can be measured by the

companys success in meeting its sales forecasted and producing

quality product. More specifically there are four areas in which the

effectiveness of Quality Control can be measured.

Delivery:

This can be measured by a statement of deliveries overdue. A chart is

prepared to show over a period, say half yearly or annually, the

deliveries on time and those delayed. If there is no overdue,

Production Planning and Control is effective.

Inventories:

The inventory turnover, the value of inventories, obsolete items, non-

moving or surplus items etc are all indicators of efficiency in inventory

management.

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Production Management:

Comparison of planned and actual production is an indicator of

performance. Overtime hours worked, machine utilization ratio etc, are

other indicators for measurement of effectiveness.

Production Planning and Quality Control Department Itself:

The object of the Production Planning and Control department should

be to operate it with the least total cost.

Importance of Production Planning and Quality Control:

Indias Developing Economy Needs Production Planning and

Control:

India is witnessing an era of industrial planning with an intention of

accelerating the production and enhancing the quality to complete in

International Market. For this industry needs perfect Production

Planning and Control which minimizes the idleness of the man and

machines and optimises the number of setups required, keeps in

process inventories at a satisfactory level and consequently permits

quality and quality at low unit cost.

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Production Planning and Quality Control is Factorys Nervous

System:

Production Planning and Control serves as a coordinator to the

activities of a plant just like the nervous system of a human body.

Moore has also stressed that when simple repetitive operations are

performed, production control is accomplished more or less sub-

consciously in the same manner as the nervous system.

Production Planning and Quality Control is must for

Intermittent Process Industry:

In a Continuous process industry where the raw materials enter at the

end of the factory and flow through it in a steady stream, the problem

of production control is clearly very simple as the path or route of the

material flow is fixed by the natural sequence of processes and the

time of operations are fixed largely by the capacity of machines.

But in the intermittent process industry, where products are made only

to customers orders and where repetition of such orders is unusual,

the case is very different. Here each succeeding part produced must

follow a new way through the shop. The parts do not move

automatically from machine to machine, but must be moved as

occasion required thus, it is clear that unless some supervision is

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given, and confusion may arise in the production time. Some kind of

production control under this condition is required and this control is

usually attempted through production planning department.

Production Planning and Control as an Instrument of Cost

Control:

In the absence of any well regulated plan of manufacturing activities,

machines and men facilities may not be used to their full capacity. Idle

time of men and machines may go unnoticed which get added to the

cost of production. Further, poorly organized system of production

control may result in inefficiency, wastage of raw materials etc. In this

way the concern will fail to maintain its competitive standing on price.

Implementation of Production Planning and Control acts as a deterring

effect to inefficiency and act an effective instrument of cost control.

Other benefits of Production Planning and Quality Control:

The benefits of Production Planning and Quality Control can be

further classified as exerting influence on some segments of society.

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A) The Consumers

i) Delivery at proper time

ii) Better values in terms of quality.

B) The Producers

i) Stable employment

ii) Improved work condition.

iii) Increased personal satisfaction.

C) The Investors

i) Security of investment.

ii) Adequacy of return.

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QUESTIONNAIRE

Name:

Designation:

Q1) What is the Vision Statement of your company?

______________________________________________________

______________________________________________________

Q2) Is the mission of your company a base for deciding an operations

strategy?

Yes No

Q3) Is supplier selection a major criteria in your company?

Yes No

Q4) while deciding the operations strategy, rank the following as the

operational priority in your organization:

Cost Quality Delivery Flexibility

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Q5) In your organization, at which steps is the Quality Control taken

up?

Before the

Production /

Prevention

Measures

During the

Production /

Quality Tests.

After

Production /

Sample

Testing.

All of the

above

Q6) Are your processes flexible i.e. can your process be

improved/changed with the change in demand?

Yes No

Q7) Do you have different locations within the facility for the

different product lines for each with similar operational strategies?

Yes No

Q8) How has your company performed during the last financial year in

terms of domestic and export market?

______________________________________________________

______________________________________________________

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Q.9) How are you positioned globally to cater to domestic as well as

International Markets?

______________________________________________________

______________________________________________________

Q.10) How has Magic Software Limited placed itself to cater to the

global opportunities for auto components?

______________________________________________________

______________________________________________________

Q.11) How to you cater to the global customers?

______________________________________________________

______________________________________________________

Q.12) What are the strategies to cater to the increasing demand for

auto components in the current financial year?

______________________________________________________

______________________________________________________

Q.13) What are you expansion strategies?

______________________________________________________

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______________________________________________________

Q.14) How do you improve your operational efficiencies?

______________________________________________________

______________________________________________________

Q.15) How important is Technology and Product Development for

success in global markets? How is it implemented at Magic

Software?

______________________________________________________

______________________________________________________

THANKS

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Bibliography

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Bibliography

Books:

Learning EBook Production Process

Smart Learing

Online References:

http://www.palgrave.com/ebooks/vendors.asp

http://en.wikipedia.org/wiki/E-book

http://www.goodreads.com/ebooks

http://ebook.com/

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http://www.palgrave.com/ebooks/vendors.asphttp://en.wikipedia.org/wiki/E-bookhttp://www.goodreads.com/ebookshttp://ebook.com/http://www.palgrave.com/ebooks/vendors.asphttp://en.wikipedia.org/wiki/E-bookhttp://www.goodreads.com/ebookshttp://ebook.com/


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Appendix

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Appendix

Effectiveness of Quality Control System

In the competitive word no one can deny the importance and effectiverole played by the Quality Control System. It helps to product to

achieve the competitive edge in the global market. Thinking of theproduct which does not complaint the process of Quality Control will

always lead to failure.

shalabh 521036845 project report

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