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China Wedding Expo 2019 Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable Material Expo Shanghai Wedding Theme Photography & Trip - shot Expo Shanghai International Wedding Industry Trade Fair Post-show Report Jul.10 - 12,2019 NECC (Shanghai)

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Page 1: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

China Wedding Expo 2019

Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable Material ExpoShanghai Wedding Theme Photography & Trip-shot ExpoShanghai International Wedding Industry Trade Fair

Post-show ReportJ u l . 1 0 - 1 2 , 2 0 1 9

N E C C ( S h a n g h a i )

Page 2: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

CONTENTS

01

02

03

04

S h o w

P r o f i l e

E x h i b i t s

S c o p e

E x h i b i t o r

A n a l y s i s

V i s i t o r

A n a l y s i s

05M e d i a

P u b l i c i t y

06

07 V I P L i s t

08P h o t o

C o l l e c t i o n

C o n c u r r e n t

E v e n t s

Page 3: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

01S p o nso r s :

C C P I T , S h a n g h a i S u b - c o u n c i l

C h i n a P o r t r a i t P h o t o g r a p h y S o c i e t y

O r g a n i z e r :

S h a n g h a i I n t e r n a t i on a l E x h i b i t i o n C o . L t d

C o - o r g a n i z e r :

S h a n g h a i T r a d e A s s o c i a t i on o f P h o t o g r a p h y P r o f e s s i on

V e n u e :

N a t i o n a l E x h i b i t i o n a n d C o n v e n t i o n C e n t e r ( S h a n g h a i )

D a t e :

J u l . 1 0 - 1 2 , 2 01 9

Exh ib i t ion Scale

150,000+m2

Show Profile

Vis i tor Number

53,000+

Exh ib i tor Number

500+

Page 4: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

Shanghai Wedding Theme Photography & Trip-shot Expo

Theme Photography, Travel Wedding

Photography Limo, Travel Wedding

Photography Brands Join, Photography

Studio Brands Join, Wedding Planning,

Wedding Supplies, Scenery & Furniture,

Wedding Service Brands Join, Space Design,

Window Design, Software, Marketing

Strategy, Internet, Camera & Image

Equipment etc.

Shanghai International Wedding Industry Trade Fair

Shanghai International Wedding Dress Makeup & Fashion Accessories Expo

Shanghai Wedding Photo Album, Frame & Consumable

Material Expo

Overseas Destination Wedding,

Honeymoon Related Service,

Wedding Design & Supply,

Wedding Related Service,

Training Schools, Brand Join

Wedding Dress, Evening Dress, Xiuhe,Chi-pao, Menswear, Wedding Shoes,Dress for Bride’s Mother, BridesmaidDress, Bridal Veil, WeddingAccessories, Make-up & nail, Make-up Tools & Training Schools, Fabrics,Packaging, etc.

Wedding Photo Album & Frame,Gifts, Lines, Mini Photo Frame,Album Material, Consumables& Equipment for Photo Albumand Frame.

02 Exhibits Scope

Page 5: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

03 Exhibitor Analysis

E x h i b i t o r s a r e s a t i s f i e d w i t h

t h e s h o w

95%

E x h i b i t o r s a r e s a t i s f i e d w i t h t h e q u a l i t y o f v i s i t o r s

94%

E x h i b i t o r s a r e s a t i s f i e d w i t h t h e

p r o d u c t r a n g e

92%

E x h i b i t o r s d e c i d e d t o p a r t i c i p a t e i n

t h e 3 7 t h s h o w

96%

Feedback from Exhibitors The Purpose of Exhibitors

Make New Order

Get Information

Cultivate Customer

Seek New Agent/ Distributor

Seek New Partner

Attend Activities

Others

Page 6: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

Service0.02%

Others8.46%

Purchasing7.64%

Sales6.01%

Technology31.56%Management

46.31%Visitor’s nature of business

0 15 30 45 60

Wedding Photography, Travel Wedding Photography, Photography Base

Wedding Dress, Bridal Makeup, Accessories

Wedding Photo Album & Frame, Consumables

Photography Equipment, Post-production, Framing 35.05%

58.62%

53.72%

31.36%

0 15 30 45 60

Wedding Industry Trade Fair

婚礼消费品2371%

Maternity, Baby & Child Photography

31.65%

21.46%

Main interested product from visitors

Cultivating customers 15.21%

Looking for suppliers 31.66%

Purchasing 72.68%

Purpose of visitors

Getting Industry Trends 51.9%

寻找合作伙伴18.59%

Looking for partners 22.23%

Attending activities 10.59%

04 Visitor Analysis

CE0 21.24%

Bridal Shop Owner23.6%

Photographer11.71%

Bridal Stylist 13.43%

Purchaser 8.47% Profession of Visitors

Page 7: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

Media Release

Media publicity can be divided into two phases with 1800 media

releases.

PR Newswire China 1748 releases;

23 press clippings on opening ceremony;

Douyin - 243,105 reads;

8 video reports, 15 reports on Shanghai Bridal Fashion Week;

20 reports are released through TV, newspaper, news agency,

internet, microblog, we-chat, APP press, etc

05 Media Publicity

Page 8: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

05 Clippings

Page 9: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

06 Concurrent Events

Shanghai Bridal Fashion Week 2019

Courses on Bridal Shop Management 2019

Bridal Stylist Salon 2019

Design Competition for Wedding Dresses 2019

Shanghai International Wedding Industry Trade Fair 2019

Page 10: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

Held at 3H , the show

presented the latest

wedding and dress trends

within reach

The show provided an

amazing runway for

brands from home and

abroad to have their

products released within

3 days.

Shanghai Bridal Fashion Week 2019

Page 11: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

Upgrading – Shared Future

How to be Top 1 in a market of fierce competition? How to predict the

revenue growth of a bridal shop? Help the audience to grasp the

market trends.

Courses on Bridal Shop Management 2019

Page 12: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

Bridal Stylist Salon

Cosmetic brands cooperated with famous stylists to release the latest

bridal make-up style as well as best-selling products.

Bridal Stylist Salon 2019

Page 13: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

Design Competition for Wedding Dresses 2019

Design Competition for

Wedding Dresses 2019

Promoted the cooperation

between schools and

companies and encouraged

innovation and laid the ground

for a more vigorous and

brighter wedding industry.

Page 14: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

Shanghai International Wedding Industry Trade Fair 2019

Shanghai International

Wedding Industry Trade

Fair 2019

With its key characteristics ofCreativity, Vigor and Broadness,it presented a grand event forwedding industry by integratingproduct release, businessmatching and forums. It invited8 experts to interpret theindustry trends and sharesuccessful experience with anumber of enthusiasticaudience.

Page 15: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

西安蒙娜丽莎婚纱摄影设计有限公司湖南艾特婚纱摄影有限公司广州金夫人婚纱摄影有限公司杭州佳丽摄影艺术有限公司董事长青岛薇薇新娘婚纱摄影有限公司总经理哈尔滨市贯日漂亮宝贝儿童摄影中心重庆东方童话摄影服务有限公司武汉美福源孕婴童文化发展有限公司牡丹江新新娘婚纱摄影公司珠海现代经典婚纱摄影集团

07 VIP List

S p onsors :

• CCPIT, Shanghai Sub-council

• China Portrait Photography Society

O r ga nizer :

• Shanghai International Exhibition Co. Ltd

C o -orga n izer :

• Shanghai Trade Association of Photography Profession

S u ppor te rs :

• Beijing Photographic Industry Association

• Shanxi Photographic Industry Association

• Heilongjiang Photographic Industry Association

• Hebei Photographic Industry Association

• Hebei Portrait Photographic Association

• Henan Photographic Industry Association

• Jilin Photographic Industry Association

• Jiangxi Photographic Industry Association

• Fujian Photographic Industry Association

• Shandong Photographic Industry Association

• Shanghai Charity Foundation

• Shanghai Trade Association of Photography Profession

• Shanghai Photographer’s Association

• Shanghai Zhong Rui Art Study Center

• Beijing Photographic Industry Association

• Shanxi Photographic Industry Association

• Heilongjiang Photographic Industry Association

• Hebei Photographic Industry Association

• Hebei Portrait Photographic Association

• Henan Photographic Industry Association

• Jilin Photographic Industry Association

• Jiangxi Photographic Industry Association

Page 16: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

07 VIP List

S u ppor te rs :

• Fujian Photographic Industry Association

• Shandong Photographic Industry Association

• Anhui Photographic Industry Association

• The Bureau of Commerce of Anhui Province

• Hubei Photography Industry Association

• Liaoning Portrait Photography Association

• Gansu Portrait Photography Association

• Chongqing Photographic Industry Association

• Hebei Tangshan Photography Industry Association

• Hebei Xingtai Photography Industry Association

• Yangzhou Photographic Industry Association

• Neimenggu Photographic Industry Association

• Hangzhou Photographic Industry Association

• Jinan Photographic Industry Association

• Shandong Rizhao Photographic Industry Association

• Nanjing Photo Trade Association

• Dalian Photographic Industry Association

• Wenzhou Photographic Industry Association

• Suzhou Association of Photography Profession

• Zhejiang Jiaxing Photography Industry Association

Page 17: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

08 Moments

Page 18: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

Hall - 3H Hall - 4.1H Hall - 5.2H

08 Moments

Page 19: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

08 Moments

Page 20: Shanghai International Wedding Dress Makeup & Fashion ... · Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable

China Wedding Expo 2020

Shanghai International Wedding Dress Makeup & Fashion Accessories Expo Shanghai Wedding Photo Album, Frame & Consumable Material ExpoShanghai Wedding Theme Photography & Trip-shot ExpoShanghai International Wedding Industry Trade Fair

See you againF eb . 1 8 - 20 , 2 020

NECC ( Shangha i )

5 . 2H /6 . 2H /7 . 2H