sharing digital content in the home

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© 2003 Digital Home Working Group Page 1 Sharing Digital Content in the Home November 2003 Update Introducing the Digital Home Working Group

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Sharing Digital Content in the Home. Introducing the Digital Home Working Group. November 2003 Update. Consumer Desire Share music, pictures and video between PC, consumer electronics, and mobile devices. Digital Home Environment. Industry Opportunity - PowerPoint PPT Presentation

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Page 1: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 1

Sharing Digital Contentin the Home

November 2003 Update

Introducing theDigital Home Working Group

Page 2: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 2

Digital Home Environment

Consumer Desire

Share music, pictures and video between PC, consumer electronics, and mobile devices

Industry Opportunity

Provide a compelling, user-friendly solution that fuels new businesses

Page 3: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 3

Digital Home Faces Challenges

• Multiple-vendor home networks are difficult to set up and use

• Interoperability is limited, increasing consumer skepticism

• Proprietary systems don’t create category growth

• Industry standards alone don’t ensure interoperability

Page 4: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 4

Seventeen industry-leading companies from the PC, digital consumer electronics and mobile device industries shared a

common goal of establishing a platform of interoperability based on open industry standards...

SolutionIndustry Collaboration

Digital Home Working Group

To enable a transparent home network so consumers can easily create, consume, manage, and share digital content

in new, compelling ways

...and they came together to create the

…or DHWG, on June 24, 2003

Page 5: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 5

DHWG Membership StructureDHWG Membership Structure

NEC Personal Products, Ltd.

17 Promoter Member CompaniesBoard of Directors

and over 50 new Contributor Members…

Page 6: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 6

DHWG Membership StructureDHWG Membership StructureOver 50 Contributor Member Companies

Apex DigitalAppairent TechAtheros CommATI Technologies Bell CanadaBridgeCoBroadcomBTCanonCarry ComputerCisco-LinksysCreative LabsCyberTAN TechnologyDigiOn Digital5 D-Link SystemsDolby LaboratoriesETRI

Pinnacle SystemsPixelworksQualityLogicSanyo ElectricSeiko EpsonSCM MicrosystemsShuttleSigma DesignsSKY Perfect Comm.Solid Info TechTatungTexas InstrumentsToshiba Ucentric SystemsUSI Mfg Services ZoranZTE

As of November 7, 2003

Freecom TechnologiesInFocus IntellonInventecITRIKETILG ElectronicsMaxtorMitsubishiMotive CommunicationsMotorolaNational SemiconductorNEC Electronics AmericaNewsoft TechnologyOlympusOpciel Technology Oregan Networks

Page 7: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 7

DHWG Interest has No Boundaries

Americas53%Asia

31%

EMEA14%

Support by Region

Based on 150 membership applications, October 7, 2003

Support by Industry

ProductComponents

Semiconductor

CEPC

Mobile

Network

OthersServiceR&D

Page 8: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 8

Consumers want theirdevices to work together

and share content

Consumers want theirdevices to work together

and share content

The DHWG Vision

MEDIAMEDIAPre-Recorded Content

Personal Media

MOBILE MULTIMEDIAMOBILE MULTIMEDIAEntertainment,

Personal Pictures and Video, Services

BROADCASTBROADCASTServices,

Entertainment

BROADBANDBROADBANDEntertainment,

E-Business, Services

Consumers want theirdevices to work together

and share content

Consumers want theirdevices to work together

and share content

Page 9: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 9

The DHWG Approach

• Deliver design guidelines based on open standards

• Provide a common baseline of media formats

• Accelerate market acceptance through compliance and verification testing

Page 10: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 10

IPv6

DRM / CP Interoperability

Physical Network

Network Protocol

Device Discoveryand Control

Media Transports

Media Formats

Digital Rights ManagementContent Protection

2004 2005 2006+

Candidates for DHWG Technologies

Core DHWG Principles: Open, Fair, Interoperable Core DHWG Principles: Open, Fair, Interoperable

Under Consideration in DHWG

Framework Overview and Scope

Required: PNG, JPEG, LPCM, MPEG2

Optional: GIF, TIFF, AAC, AC-3, ATRAC3plus, MP3, WMA9, MPEG1, MPEG4, WMV9

DRM / CP Technologies

IP IPv4

UPnP, version 1

Ethernet

UPnP DCP AVv1

HTTP

Wired 802.3uWireless 802.11a/b/g

Futu

re P

oten

tial T

echn

olog

ies

JPEG2K, MPEG4

DHWG Media Formats

Wireless 802.11e/i

Disclaimer: Some of the formats/standards referenced above are trademarks or registered trademarks of their respective companies.

Page 11: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 11

VIDEO

IMAGES

Media Format Strategy

• Interoperability achieved by requiring specific formats – Open standards that are formally ratified by an internationally-

recognized standards organization

– IP must be licensed under reasonable, non-discriminatory terms

• Optional formats available to cover market needs– Source devices supporting an optional format must be able to convert

that content into one of the required formats

AUDIO

MPEG2

LPCM (2 Channels)

JPEG, PNG

Required Format Set(must implement all)

MPEG1, MPEG4, WMV9

AAC, AC-3, ATRAC3plus, MP3, WMA9

GIF, TIFF

Optional Format Set(may implement one or more)

Disclaimer: Some of the formats/standards referenced above are trademarks or registered trademarks of their respective companies.

Page 12: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 12

DHWG Organization

Chair Scott Smyers, Sony

Vice-Chair Heikki Heinaro, Nokia

SecretaryEvan Smouse, HP

TreasurerWillem deZoete, Philips

TechnicalCommittee

Glen StoneSony

TechnicalCommittee

Glen StoneSony

EcosystemCommittee

K.S. LeeSamsung

EcosystemCommittee

K.S. LeeSamsung

Interoperabilityand Compliance

CommitteeKeith Laepple

Microsoft

Interoperabilityand Compliance

CommitteeKeith Laepple

Microsoft

Marketing PRCommittee

Jim ReillyMatsushita

Marketing PRCommittee

Jim ReillyMatsushita

LegalCommittee

C.K KoSamsung

LegalCommittee

C.K KoSamsung

Board of DirectorsBoard of Directors

ManagementAgency

ManagementAgency

Committee chairs in gold.

Page 13: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 13

DHWG Committees–Technical

Home NetworkVersion 1

SubcommitteeAndy Crump

Intel

Home NetworkVersion 1

SubcommitteeAndy Crump

Intel

Technical Committee

Glen StoneSony

Technical Committee

Glen StoneSony

Mobile &Handheld

SubcommitteeTBD

Mobile &Handheld

SubcommitteeTBD

Use CaseSubcommittee

(joint with Ecosystem)Prabir Mohanty

Samsung

Use CaseSubcommittee

(joint with Ecosystem)Prabir Mohanty

Samsung

Committee chairs in gold.

Page 14: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 14

DHWG Organization–Ecosystem

IndustryLiaison

SubcommitteeMichael Stelts

Thomson

IndustryLiaison

SubcommitteeMichael Stelts

Thomson

Ecosystem Committee

K.S. LeeSamsung

Ecosystem Committee

K.S. LeeSamsung

Use CaseSubcommittee(joint with Technical)

Prabir MohantySamsung

Use CaseSubcommittee(joint with Technical)

Prabir MohantySamsung

Committee chairs in gold.

Page 15: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 15

Q2 2003 Q3 2003 Q4 2003 Q1 2004 Q2–Q3 2004

Q2 2003 Q3 2003 Q4 2003 Q1 2004 Q2–Q3 2004

DHWG Deliverables

• Create Design Guidelines for interoperability

• Develop liaisons with other industry standards bodies

• Implement compliance testing and certification programs

• Generate marketing and logo programs

Launch DHWGWhite Paper

Launch DHWGWhite Paper

Promoter F2FTech Requirements

Promoter F2FTech Requirements

General F2FDraft Guidelines

General F2FDraft Guidelines

Retail Products Interop Testing

Retail Products Interop Testing

Version 1 GuidelinesBeta Prototypes

Version 1 GuidelinesBeta Prototypes

Target for products using DHWG2004 Target for products using DHWG2004

Page 16: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 16

Summary

• PC, CE, and mobile convergence is here

• Consumers want to easily create, use, manage and share digital content in their home

• Industry leaders share a common goal and approach to enable the transparent home network

• Interoperability, open and fair standards are key

• The digital home environment will fuel new business opportunities for all of us

Page 17: Sharing Digital Content in the Home

© 2003 Digital Home Working Group Page 17

Thanks for your interest inDigital Home Working Group

More information at www.dhwg.org

Please join us!