shop com features to customers feb 2015
TRANSCRIPT
![Page 1: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/1.jpg)
2/20/15
1
TURN CELL PHONES OFF
NO VIDEO OR AUDIO TAPING
o Please write them down
o Hold them 6ll we finish a sec6on
o If terminology is being used that you don’t understand, raise your hand and we’ll rephrase what’s being said
QUESTIONS?
HOUSEKEEPING
Download Handout at www.unfranchisetraining.com
![Page 2: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/2.jpg)
2/20/15
2
SHOP.COM is making a name for itself. Leverage the media coverage with your customers and prospects
# 46 ON SOCIAL MEDIA ON 2015 TOP 500 Internet Retailer Top 500
18th Fastest-‐Growing Mobile Retailer in 2015 Internet Retailer Mobile 500
#57 TOP 100 WEB RETAILERS FOR 2014 Internet Retailer Top 500
FASTEST GROWING MOBILE COMMERCE RETAILER Internet Retailer Mobile 500
Market America & SHOP.COM receives the BBB Torch Award for Marketplace Ethics
-‐ Be[er Business Bureau
![Page 3: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/3.jpg)
2/20/15
3
Market America & SHOP.COM ranked in the Top 50 performing privately held companies
-‐ Triad Business Journal
Market America & SHOP.COM ranked in the Top 50 performing privately held companies
-‐ Triad Business Journal
![Page 4: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/4.jpg)
2/20/15
4
Begin by Prepping Your Brand
![Page 5: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/5.jpg)
2/20/15
5
![Page 6: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/6.jpg)
2/20/15
6
www.yourawesomedomain.com
![Page 7: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/7.jpg)
2/20/15
7
![Page 8: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/8.jpg)
2/20/15
8
Brick and Mortar Click and Order to
![Page 9: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/9.jpg)
2/20/15
9
You’re Already Spending It…
Why Not Convert Your Spending Into Earning?
Income and Household StaBsBcs The following is from the Bureau of Labor Sta6s6cs, Table 1400 Consumer Expenditures 2013, based on consumer unit www.bls.gov/cex
$63,784 $56,352 $51,100 AVERAGE
CONSUMER UNIT CHARACTERISTICS:
INCOME BEFORE TAXES
INCOME AFTER TAXES
TOTAL AVERAGE ANNUAL EXPENDITURES
AVERAGE NUMBER IN CONSUMER UNIT:
People
2.5
Children under 18
0.6
Adults 65 and older
0.3
Earners
1.3
Vehicles
1.9
Women
53
Men
47
How does your monthly spending compare to the average monthly spending?
Food
Housing
Apparel & Service
Transporta6on
Healthcare
Entertainment
Personal Care Product & Service
Reading
MISCELLANEOUS
Annual Total
$18,750
Monthly Total
$1,562
Later, you will go through a simple exercise to iden6fy how your monthly spending compares to the average spending.
![Page 10: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/10.jpg)
2/20/15
10
Complete the SHOPPING ANNUITY®
ASSESSMENT
Download at: www.shoppingannuity.com
The Shopping Annuity Assessment will: q Iden6fy which products you use that could be replaced by the company’s exclusive brands
q Iden6fy which of your spending could be redirected to SHOP.COM
IDENTIFY BV PRODUCTS
Exclusive
Start idenBfying which of the company’s exclusive brands you
could use instead of other brands to fund your Shopping Annuity®.
Brands
BETTER PRODUCTS
BETTER PRICES CASHBACK!
![Page 11: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/11.jpg)
2/20/15
11
31
BeUer Product, BeUer Price
BeUer Product, BeUer Price
OMEGA III
BeUer Product, BeUer Price
![Page 12: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/12.jpg)
2/20/15
12
Create IBV with
PARTNER STORES
CHANGE HOW YOU BUY ALL OTHER BRANDS AND PRODUCTS DIRECTLY
FROM OTHER ESTABLISHMENTS
TO BUYING THEM
THROUGH YOUR OWN SHOP.COM WEBSITE!
Download at www.shoppingannuity.com
The Shopping Annuity® Assessment will help you idenBfy:
q Your regular monthly spending q Your annual spending triggered by events,
occasions and special purchases. (i.e: Mother’s Day, birthday etc.)
q How you can change your habits to shopping through your SHOP.COM website to fund your Shopping Annuity.
Complete the SHOPPING ANNUITY®
ASSESSMENT
IDENTIFY YOUR REGULAR SPENDING
![Page 13: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/13.jpg)
2/20/15
13
IDENTIFY YOUR ANNUAL SPENDING
Apparel Department Stores Sports & Outdoors Home and Garden Office Supplies Electronics, Toys & Games Consumables
![Page 14: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/14.jpg)
2/20/15
14
![Page 15: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/15.jpg)
2/20/15
15
You and your customers gain access to over 3,000 stores
Your cashback program Pays!
![Page 16: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/16.jpg)
2/20/15
16
$1,366,709.82
$1,620,759.41
Cashback Payout
2013 2014 June of 2013
June of 2014
![Page 17: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/17.jpg)
2/20/15
17
![Page 18: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/18.jpg)
2/20/15
18
![Page 19: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/19.jpg)
2/20/15
19
![Page 20: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/20.jpg)
2/20/15
20
![Page 21: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/21.jpg)
2/20/15
21
![Page 22: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/22.jpg)
2/20/15
22
![Page 23: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/23.jpg)
2/20/15
23
• New Deal Central
• New Deal Central
![Page 24: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/24.jpg)
2/20/15
24
Samsung Television
![Page 25: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/25.jpg)
2/20/15
25
![Page 26: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/26.jpg)
2/20/15
26
![Page 27: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/27.jpg)
2/20/15
27
![Page 28: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/28.jpg)
2/20/15
28
![Page 29: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/29.jpg)
2/20/15
29
![Page 30: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/30.jpg)
2/20/15
30
Higher & Instant Cashback & IBV with Great Prices!
![Page 31: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/31.jpg)
2/20/15
31
4%
4%
0%
2%
4%
4%
0.5%
4%
5%
20%
![Page 32: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/32.jpg)
2/20/15
32
More than Office Supplies… We expanded to home electronics!
![Page 33: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/33.jpg)
2/20/15
33
PRICES!
5%
7%
![Page 34: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/34.jpg)
2/20/15
34
• We added hundreds of top selling Products you would find in your pantry
• From categories like Asian , Hispanic, Italian & Canned Goods, Cleaning needs , baby food, beverages, Quick on the go meals.
• We offer a wide selecBon of Organic , Vegan ,Gluten free, Low sodium, Low glycemic.
![Page 35: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/35.jpg)
2/20/15
35
Now In the SHOPPING Advisor
2%
15%
![Page 36: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/36.jpg)
2/20/15
36
![Page 38: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/38.jpg)
2/20/15
38
![Page 39: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/39.jpg)
2/20/15
39
Animated or Static?
Mens Shoes
Search from one of the following search engines:
![Page 40: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/40.jpg)
2/20/15
40
Mens Shoes
ShopBuddy now iden6fies all partner stores with coupons and deals, even from stores you didn’t know were partners
Mens Shoes
In order for cashback/IBV to work from search engines, you have to click on “Earn Cashback
Now” link.
![Page 41: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/41.jpg)
2/20/15
41
Get all up to date deals from any partner store as you shop online from SHOP.COM
![Page 42: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/42.jpg)
2/20/15
42
![Page 43: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/43.jpg)
2/20/15
43
![Page 44: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/44.jpg)
2/20/15
44
![Page 45: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/45.jpg)
2/20/15
45
You can use eGifts to facilitate a customer incentive or special. For example, “This month only, when you purchase 4 large OPC-3, you’ll get your fifth one free” and you send the e-
gift as the method to give the customer the free one."
![Page 46: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/46.jpg)
2/20/15
46
![Page 47: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/47.jpg)
2/20/15
47
![Page 48: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/48.jpg)
2/20/15
48
![Page 49: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/49.jpg)
2/20/15
49
![Page 50: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/50.jpg)
2/20/15
50
Sometimes people ask you for your recommendations and it requires you to recommend multiple products.
Sometimes, you host an event and people don’t purchase everything that is recommended to them…but may do so online when they get home. How do you make the product recommendation & purchase easier?
![Page 51: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/51.jpg)
2/20/15
51
SO HOW DO YOU DO IT? CLICK ON “TRENDS” AT THE TOP OF YOUR SHOP.COM WEBSITE CLICK ON “CREATE A TREND”
CREATE A NEW TREND CHOOSE A NAME THAT IS RELEVANT TO THE CUSTOMER IT’S INTENDED FOR GIVE IT A DESCRIPTION / MESSAGE
ADD PRODUCTS SEARCH FOR PRODUCTS ON THE RIGHT DRAG THE PICTURES OF THE PRODUCTS YOU WANT INTO THE TREND SHOP
![Page 52: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/52.jpg)
2/20/15
52
“SAVE” & “PUBLISH” ONCE YOU’VE ADDED ALL OF THE PRODUCTS YOU WANT, SAVE IT AND PUBLISH IT! CLICK ON “VIEW TREND”
CHECK OUT YOUR AWESOME TREND SHOP! NICE LITTLE COLLAGE, AWESOME DESCRIPTION, EASY TO ORDER PRODUCTS IN ONE PLACE!
SHARE YOUR TREND SHOP SEND THEM A LINK TO YOUR PAGE OR CLICK ON “SHARE THIS TREND” GREAT WAY TO SEND A PRODUCT RECOMMENDATIONS OR TO SHARE YOUR FAVORITE PRODUCTS
![Page 53: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/53.jpg)
2/20/15
53
MIX AND MATCH BV & IBV PRODUCTS IT’S THE EXACT SAME PROCESS!
![Page 54: shop com features to customers feb 2015](https://reader031.vdocuments.net/reader031/viewer/2022030213/589ab99e1a28abff4f8b66f5/html5/thumbnails/54.jpg)
2/20/15
54