shopgate brochure 2013

20
THE E-COMMERCE INDUSTRY GOES MOBILE SUCCESSFULLY SELLING VIA SMARTPHONES AND TABLETS

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Shopgate Brochure 2013

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Page 1: Shopgate Brochure 2013

THE E-COMMERCE INDUSTRY GOES MOBILESUCCESSFULLY SELLING VIA SMARTPHONES AND TABLETS

Page 2: Shopgate Brochure 2013

Table of Contents

Greetings from the CEOs 2-3Company Overview and Advantages 4-5Benefits: Affordable, Easy and for All Platforms 4-5Features und Screenshots 6-7Innovative Marketing Modules 8-9Perfect Display on Any Device 10-11Scan & Buy: Turn Every Advertising Space into a Point of Sales with QR Codes 12-13Scan & Buy: Catalog Scanner 14-15Technical Integration & Strategic Partners 16-17References 18-19

Dear customers, partners and friends of Shopgate,2012 was very exciting for Shopgate and definitely the year of mobile success!

The share of mobile users in the overall worldwide Internet usage has tripled in comparison to the year before and for the fi rst time exceeded the 12% mark.

• More than 1,500 merchants chose Shopgate for their mobile shop.• Our app has been installed more than 5 million times.• Up to 1.5 million people use our system every day• We were able to create and further develop partnerships with businesses such as Paypal and PlentySystems to benefi t our merchants.• We have won several innovation awards in Europe and the U.S.• We were able to develop new marketing modules such as push notifi cations and catalog scanners within the apps that were successfully implemented by our merchants. Many more marketing modules are in development.• Our system is now also available beyond European borders• Our U.S. offi ce opened to better cater to our American customers• Our many presentations and speeches in several trade shows and conferences highlighted the importance of mobile commerce.

Our 80 highly qualifi ed employees and our leading technology are the reason for our success. In addition, the mobile commerce industry is fast paced and about to take over: In 2012, about 15% of online revenue was made through mobile devices and 2013 promises an increase of 100%. Mobile websites and apps are already offering customers the opportunity to shop quickly and easily - anytime and anywhere. And our mission is to ensure that our merchants are able to excite and satisfy their customers every day with our leading shop system.

Sincerely,

Andrea Anderheggen, Ortwin Kartmann und Dieter KartmannShopgate Management / CEO and Founders

2

We have won the IT Innovation Award for Mobile at Europe‘s largest technology fair, the CEBIT, in 2011.From left to right: Prof. Dr. Wilhelm Stork (Karlsruhe Institute of Technology),Andrea Anderheggen, Ortwin Kartmann, and Dieter Kartmann.

Page 3: Shopgate Brochure 2013

Table of Contents

Greetings from the CEOs 2-3Company Overview and Advantages 4-5Benefits: Affordable, Easy and for All Platforms 4-5Features und Screenshots 6-7Innovative Marketing Modules 8-9Perfect Display on Any Device 10-11Scan & Buy: Turn Every Advertising Space into a Point of Sales with QR Codes 12-13Scan & Buy: Catalog Scanner 14-15Technical Integration & Strategic Partners 16-17References 18-19

Dear customers, partners and friends of Shopgate,2012 was very exciting for Shopgate and definitely the year of mobile success!

The share of mobile users in the overall worldwide Internet usage has tripled in comparison to the year before and for the fi rst time exceeded the 12% mark.

• More than 1,500 merchants chose Shopgate for their mobile shop.• Our app has been installed more than 5 million times.• Up to 1.5 million people use our system every day• We were able to create and further develop partnerships with businesses such as Paypal and PlentySystems to benefi t our merchants.• We have won several innovation awards in Europe and the U.S.• We were able to develop new marketing modules such as push notifi cations and catalog scanners within the apps that were successfully implemented by our merchants. Many more marketing modules are in development.• Our system is now also available beyond European borders• Our U.S. offi ce opened to better cater to our American customers• Our many presentations and speeches in several trade shows and conferences highlighted the importance of mobile commerce.

Our 80 highly qualifi ed employees and our leading technology are the reason for our success. In addition, the mobile commerce industry is fast paced and about to take over: In 2012, about 15% of online revenue was made through mobile devices and 2013 promises an increase of 100%. Mobile websites and apps are already offering customers the opportunity to shop quickly and easily - anytime and anywhere. And our mission is to ensure that our merchants are able to excite and satisfy their customers every day with our leading shop system.

Sincerely,

Andrea Anderheggen, Ortwin Kartmann und Dieter KartmannShopgate Management / CEO and Founders

3

As seen on and recommended by:

Page 4: Shopgate Brochure 2013

Shopgate Inc.Shopgate was founded in 2009. The companyis based in Butzbach, Germany and has become the worldwide market leader for mobile commerce solutions in the retail industry.

The Shopgate team benefits from years of expe-rience and serial entrepreneur’s drive in the Euro-pean e-commerce, e-payment, and m-commerce market.

By using Shopgate, retailers can launch their own mobile store for mobile browsers (webapp) as well as own powerful native apps for iPhone, iPad, An-droid and Windows Phone in an easy, fast, and convenient way.

Shopgate’s business model is largely based on performance-based sales commissions, which allows for a risk-free and convenient entry into the new m-commerce market.

Our industry best practice mobile shopping so-lution includes a highly optimized shopping pro-cedure and the best features such as the fastestbarcode and QR code scanner, a mobile cou-poning system, an integrated image-recognition software, customizable user interfaces and much more. With our leading Scan & Buy technology

vendors can finally connect their offline adverti-sing such as catalogs, print ads, shop windows,or billboards with mobile shopping solutions.

Shopgate also offers a wide range of mobile distribution channels such as the award winningShopgate marketplace and the integration to a growing network of mobile affiliate partners providing huge traffic to the integrated shops. Our merchants benefit from our experience and passion to provide the best mobile shopping solution in the world!

WE TRANSFORM YOUR BUSINESS INTO A MOBILE SHOP AND YOUR ADVERTISING INTO DIRECT SALES!

4

Page 5: Shopgate Brochure 2013

No development costs and a hassle-free app management We provide high value mobile shopping tools at unrivaled pricing. There are no hidden costs for app development and management.

Easy shop integrationYour business will be integrated to Shopgate via standardized shop interfaces: for most merchants, the integration is done within minutes! Alterna-tively, we also offer an API or integration via a CSV data files. The launch of your business into fasci-nating mobile commerce has never been so easy!

Scan & Buy: turbo-charge your offline advertising!Thanks to the Shopgate barcode scanner and image recognition system, you can turn your catalogs, magazines, billboards, and shop windows into active distribution channels!

Boost your sales! Our own Shopgate marketplace and affiliate net-works help you boost your sales. Furthermore your mobile SEO efforts will convert in the high-est rates possible. By using the possibilities of our Scan & Buy technology, you can turn virtually any printed ad into revenue!

✔ ✔

✔✔

BENEFITS: FAST, EASY AND AFFORDABLE INTEGRATION FOR ALL PLATFORMS!

5

“Over the past two years, Shopgate has become a leading m-Commerce sys-tem. By using Shopgate and PayPal, retailers increase their mobile conversion rate and their mobile sales signifi cantly. PayPal recommends Shopgate because of its many easy to use shop cart interfaces, its transaction based pricing, its rich mobile features and an unrivaled mobile marketing expertise for merchants.”

Tobias Zadow, Business Line Manager Mobile at PayPal Germany

Recommended by

Page 6: Shopgate Brochure 2013

USING „BUY NOW“ TO ORDER WAITHIN 10 SECONDSWHICH OTHER SHOP CAN DO THAT?

➥ ➥ ➥ ➥

1. Loading Screen

While your mobile store isstarting, the app displays yourcustomized loading screen.

2. Menu View

Below your shop logo, you may customize the menu items according to your corporate design. Design individual buttons, change font colors and determine your preferred background colors.

3. Product Categories

Your product categories will be displayed along with thumb-nail images for the best user experience. Your online shop’s existing category structure can be adopted automatically.

4. Product Lists

Product listing contains thumb-nail images along with the product name and prices. If required, you may also display the basic prices, according to statutory rules and regulations. One click will take you directly to the product detail page.

One click will take you directly

➥6

Page 7: Shopgate Brochure 2013

USING „BUY NOW“ TO ORDER WAITHIN 10 SECONDSWHICH OTHER SHOP CAN DO THAT?

➥ ➥ ➥ ➥

5. Product Detail Page

The product detail pagedisplays all relevant information arranged for an enhancedmobile user experience. You may also include additional images, product videos, confi -guration options, comments,as well as user ratings.

6. Cart

The cart summarizes your purchases including products, shipping costs as well as total prices. There is also the option to redeem vouchers with one scan or a code.

7. Coupons

Coupons can be redeemed in the shopping cart menu by entering a code or scanning a QR code.

8. Payment and Shipping

Shipping addresses, payment methods, and billing addresses will be saved and the order transferred to your system.

guration options, comments,

➥7

Page 8: Shopgate Brochure 2013

8

Our Interfaces – Your Possibilities

The many interfaces enable you to quickly and easily connect your mobile shop with your exis-ting marketing channels. You can connect your mobile shop to your Google Adwords account, and integrate your affiliate tracking or integrate your social media channels. Of course you can also analyze your mobile shop as usual.

All these connections are just a few clicks away thanks to our integrated interfaces.

In addition, you will have access to seve-ral mobile marketing modules, allowing you to surprise your new and existing cus-tomers in a simple yet extraordinary way.

You may for example use push messages to communicate with your customers directly at any time and anywhere, increase the shopping desire with innovative features and strengthen your brand by incorporating your CD to your mobile shop. We are constantly testing and expanding our repertoire of creative marketing modules to help you permanently increase your customer retention and your revenue.

“The mobile website and our app are very successful! Our customers love the mobile service and the extraordinary features such as the many coupons or push messages. We would love to work even more closely with our co-operation partner Shopgate. Our mutual marketing strategy has brought us a very successful christmas season and signifi cant revenue increases for 2013.”

Andreas Kamph, Sales Manager at Voelkner

DISCOVER SOMETHING NEW: OUR INNOVATIVE MARKETING MODULESADOPTABLE TO MEET YOUR NEEDS

A sample of our interfaces:

Page 9: Shopgate Brochure 2013

The Direct Line to Your Customers!Perfect communication thanks to your own app

The versatile tools of your own app enable a perfect communication with your customers. Send targeted push messages to draw attention to special offers, present new products or send out coupons directly. Convince your customers with exclusive features that no other shop-ping app offers. Stay in touch with your new and existing customers in many ways. It‘s easy and gives your communication a personal touch!

Impress with Innovative Features Leading to Your Success

We constantly work on innovative features that make your app special, such as a coupon calendar or a deal wheel. The multiple ways to use the integrated multiscanner, the coupon system or the QR code campaigns leave plenty of room for creativiy and extraordinary promotions. Impress your customers and offer them a unique mobile shopping experience!

Branding! Your Mobile Shop in Your Corporate Design

The individual adjustments such as color adjustments or own graphics enable you to give your mobile site and your apps their own identity based on your CD and increase your brand reco-gnition. Transfer your customers‘ trust in your shop directly to your mobile shop and use it as an additional branding channel.

9

✔ COUPONS

✔ BARCODE SCANNER

✔ COLOR ADJUSTMENTS

DISCOVER SOMETHING NEW: OUR INNOVATIVE MARKETING MODULESADOPTABLE TO MEET YOUR NEEDS

✔ SPECIAL PRICES✔ PUSH MESSAGES✔ QR CODE CAMPAIGNS

✔ VIRTUAL STORES ✔ AND MUCH MORE

✔ CMS PAGES✔ SOCIAL MEDIA CONNECTIONS

✔ INDUSTRY-SPECIFIC FEATURES

✔ PRODUCT HIGHLIGHTS

✔ SEASONAL FEATURES✔ CATALOG SCANNER

✔ STORE LOCATOR

✔ INDIVIDUAL GRAPHICS✔ LAYOUT ADJUSTMENTS✔ BOOKABLE GRAPHIC PACKAGES

Page 10: Shopgate Brochure 2013

10

✔ MOBILE WEBSITE ✔ IPHONE ✔ ANDROID ✔ WINDOWS PHONE ✔ TABLET APPS SMARTPHONE & TABLET IPAD & ANDROID

PERFECT DISPLAY ON EVERY DEVICE

Page 11: Shopgate Brochure 2013

11

✔ MOBILE WEBSITE ✔ IPHONE ✔ ANDROID ✔ WINDOWS PHONE ✔ TABLET APPS SMARTPHONE & TABLET IPAD & ANDROID

PERFECT DISPLAY ON EVERY DEVICE

Page 12: Shopgate Brochure 2013

Try it now: scan a QR code to redeem a 5 EUR voucher!

➥ ➥

12

Products at the store

Letters as sales channels

Letters as sales channels

Letters as sales channels

Letters as sales channels

Letters as sales channels

Scan in store windows

Connect packages with shopping

Virtual stores

by Shopgate

Mobile-Shopping in der Avive 01/201

2

A DREAM COMES TRUE: TURN Y OUR PRINTEDADVERTISING INTO A POINT OF SALE!

Page 13: Shopgate Brochure 2013

13

Virtual stores with QR code shoppingUse billboards that look like shelfs in your store and add Shopgate QR codes. It is that easy to turn waiting areas such as subway stations, bus stops and much more into virual stores!

➥Virtual Store by Shopgate

Dec 2011, Frankfurt, Germany

Virtual Store by Shopgate

Virtual Store by ShopgateDec 2011, Frankfurt, Germany

Virtual Store by ShopgateDec 2011, Frankfurt, Germany

Virtual Store by ShopgateDec 2011, Frankfurt, Germany

Virtual Store by ShopgateDec 2011, Frankfurt, Germany

Virtual Store by Shopgate

Virtual Store by ShopgateDec 2011, Frankfurt, Germany

Virtual Store by ShopgateDec 2011, Frankfurt, Germany

Dec 2011, Frankfurt, Germany

Dec 2011, Frankfurt, Germany

Virtual Store by ShopgateDec 2011, Frankfurt, Germany

Virtual Store by Shopgate

Virtual Store by ShopgateDec 2011, Frankfurt, Germany

Virtual Store by Shopgate

Virtual store by TescoVirtual store by TescoVirtual store by TescoVirtual store by TescoVirtual store by TescoVirtual store by TescoVirtual store by Tesco

Virtual stores

by Shopgate

Mobile-Shopping in der Avive 01/201

2

A DREAM COMES TRUE: TURN Y OUR PRINTEDADVERTISING INTO A POINT OF SALE!

Page 14: Shopgate Brochure 2013

YOUR FUTURE CATALOG GOE S MOBILE! THE INNOVATIVE SHOPGATE SCANNER.

➥SHOPPING IN3 EASY STEPS!1. START THE APP2. TAKE A PICTURE3. ORDER

14

Page 15: Shopgate Brochure 2013

Shopgate Catalog Scanner: It Works Even Without QR Codes!

Thanks to the unique Shopgate catalog scanner your customers can easily scan a catalog oradvertisement page and, by using your app, order and pay with as little as two clicks. Our catalog and ad scanner‘s integrated image recognition software makes QR codes unnecessary. All you have to do is to draw your customer’s attention to this new option to make it a huge success.

Check out our catalog and advertising scanner now: install the Shopgate app and scan the left side of the displayed catalog - you‘ve never seen anything like that before!

YOUR FUTURE CATALOG GOE S MOBILE! THE INNOVATIVE SHOPGATE SCANNER.

SHOPPING IN3 EASY STEPS!1. START THE APP2. TAKE A PICTURE3. ORDER

15

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Page 16: Shopgate Brochure 2013

WE OFFER A SIMPLE API! WE I NTEGRATE YOURTECHNOLOGY INTO OUR SYSTE M!

Interfaces for leading shop solutionsShopgate partners with leading shop cartsolutions. Thanks to standardized interfaces, Shopgate apps can be integrated withoutprogramming skills within minutes.

CSV fileIn case there is no standard interface availa-ble for your shop solution you may also use a simple CSV file. All product data will be syn-chronized with your apps through the CSV fileexport on a regular basis.

Shopgate APIWe recommend the integration to our Shopgate API if no standard interface is available. By utilizing our API interface, product data as well as orders and shipping notifications will be synchronized between your shop solution and your app.

Learn more at:www.shopgate.com

16

Page 17: Shopgate Brochure 2013

WE OFFER A SIMPLE API! WE I NTEGRATE YOURTECHNOLOGY INTO OUR SYSTE M!

Leading e-payment companies are our partners:

Fully automated Interfaces with shop solutions and multi-channel vendors are available for:

17

Page 18: Shopgate Brochure 2013

➥ ➥ ➥ ➥

THANKS TO OUR MERCHANTS WE BECAME THE MARKET LEADER !

18

Page 19: Shopgate Brochure 2013

➥➥

THANKS TO OUR MERCHANTS WE BECAME THE MARKET LEADER !

19

Page 20: Shopgate Brochure 2013

Shopgate GmbHSchloßstraße 1035510 Butzbach (near Frankfurt am Main)Germany

Executive Directors:Ortwin Kartmann, Andrea Anderheggen

District Court Friedberg: HRB 5951Tax identification number: 020 241 42880VAT identification number: DE237442513

Responsible regarding the content accordingto § 55, paragraph 2 of the Interstate: Treaty on Broadcasting (RStV): Ortwin Kartmann, Andrea Anderheggen

Phone: +49 (6033) 7470 -10 Fax: +49 (6033) 7470 -79Email: [email protected]: www.shopgate.com

Facebook: www.facebook.com/shopgate Twitter: www.twitter.com/shopgate YouTube: www.youtube.com/user/shopgate

Shopgate Inc.2225 E. Bayshore RoadSuite 200Palo Alto, CA 94303

Phone: +1-800-490-2467Email: [email protected]