Showcase Your Work(and your digital skills)

Steve ButtrySouthern Regional Press Institute

Savannah State UniversityFebruary 20, 2014

#srpi

Read more• @stevebuttry • stevebuttry.wordpress.com (“career

advice” category)• Check links in today’s blog post• slideshare.net/stevebuttry• stephenbuttry@gmail.com

Connect w/ the pros

@TauhidChappell @lexybcruz

Connect w/ the pros

@jskarp @jghellum

Connections lead to jobs

@jimbradysp @jxpaton

Build your digital profileGoogle yourself (the people you want to work for will). What do you find?• Bylines• Profiles & portfolios• Blog, social media• Photos, videos (by or of you)• Anything embarrassing?

Help employers find you• Hyperlink your résumé (but make sure it

reads well printed out) • Link to profiles, stories• Develop a profile page(s) as portal to

your work• Common name? Suggest search

keywords to employers (and use them)

Showcase your work• Google+ profile• LinkedIn profile• Twitter, Facebook • About.me, Intersect, timelines, maps …• Blog (when did you last post?)• Personal site (“about me” or portfolio)

Google+Sure, it’s boring, but …• Shows up high in search results (duh!

What’s the name?)• Hangout is effective for remote interview

(much better for job-hunter than phone)

LinkedInYeah, it’s boring, too, but …• Recommend & endorse some colleagues,

profs, bosses on internships• Ask for recommendations from profs,

bosses or internship colleagues• See what apps you can sync w/ (recent

blog posts may show, etc.) • Keep résumé updated

Twitter, Facebook• Be personable but professional• Post links to stories, blog posts, etc.• Post photos & videos• Fill out profile w/ info that’s useful for

prospective employer• Clean up the embarrassing stuff

Syncing social media• Avoid auto-syncing FB & Twitter• Syncing for deliberate cross-posting saves

time

Videos• Use social tools: YouTube, Tout, Instagram• In profiles & résumés, link to videos by &

about you• Showcase your video shooting, editing &

storytelling skills• Tell your career story in video• Animated videos (Xtranormal)• Embed in blog

Your blog• Shows employer your raw copy (is that a

good thing? Edit it professionally)• Content is fresh, browsable, varied• Use links well (internal & external)• Strong “about me” page, telling story &

linking to your best work and/or recommendations

Digital portfolio tools• Curation tools: RebelMouse, Newspeg,

Pinterest, Storify• Storytelling tools: Intersect, Scrollkit,

NewHive, Thinglink• Portfolio tools: Clippings.me, ResumUp, • Portal to you: About.me, about page on

blog

Network digitally• Connect digitally w/ people you admire• Connect w/ pros you touch base with• RT & converse w/ pros on Twitter• #wjchat, #spjchat, #dfmchat, etc.• Follow up (Twitter, FB, LinkedIn, email)• Comment on blogs

Little things are big things• Customize & hyperlink résumés• Post résumé on Scribd or

DocumentCloud• Fact-check & spell names right• Include contact info.

Job-hunting tips• Work job-hunt like a story: research, be

resourceful, work your sources, write a great lead, follow w/ substance

• Nail the interview (be on time, ask good questions, don’t BS)

• Don’t be a pest, but persistence is a job skill

Always remember:

Never say “no” for someone else.

Read more• @stevebuttry• #srpi • stevebuttry.wordpress.com (“career

advice” category)• Check links in today’s blog post• slideshare.net/stevebuttry• stephenbuttry@gmail.com