MOVING FORWARD

Facts

H.H. Sheikh Khalifa bin Zayed Al Nahyan, President of the United Arab Emirates

H.H. Dr. Sheikh Sultan bin MohammedAl Qasimi, U.A.E. Supreme Council Member and Ruler of Sharjah

Profile

Geography

Demographics

Official name

Also know as

Area

Location

Neighbouring Emirates

Population

Population growth

Median age

Sharjah

The Cultural Capital and Industrial Hub of the U.A.E.

2,590 km2 (third largest emirate in the U.A.E.)

Bordered by Oman, Arabian Gulf and Indian Ocean

Abu Dhabi, Ajman, Dubai, Fujairah, Ras Al Khaimah and Umm Al Quwain

Timezone UTC/GMT +4

1.4 million (2015)

1% year (2005-2010)25

Centrally Located Between Core Markets

Johannesburg 7hrs Sydney

16hrs

New York 13hrs

London 8hrs

Paris 8hrs

Delhi 3hrs Hong Kong

8hrs

Berlin 8hrs

Abuja 7hrs

Tokyo 10hrs

Seoul 7hrs

Moscow 5hrs

Sao Paulo 16hrs

Shanghai 8hrs

Islamabad 3hrs

Beijing 9hrs

Astana 5hrs

United Arab Emirates

Arabic, English widely spoken

9,205,651 population (2013)

83,600 km2 in size

GMT +4

Dirham (1 USD = 3.67 Dhs)

Los Angeles 16hrs

Cultural Capital of the U.A.E.

Capital of Islamic Culture (2014)

Two coastlines - Indian Ocean, Arabian Gulf

Naturally diverse - Striking landscape and wildlife

Natural diversity

Modern city

The industrial hub of the U.A.E.

World-class infrastructure

Unsaturated market full of opportunity

Growing population. Third largest in the U.A.E. (1.4 million - 2015)

Political stability and government investment

Intra arab tourism destination and thriving cultural hub

DUBAI

ABU DHABI

AJMAN

RAS AL KHAIMAH

UMM AL QWAIN

FUJAIRAH

RAS AL KHAIMAH

FUJAIRAH

SHARJAH (2,590 KM2)

OMAN

OMAN

SIR BU NUAIR ISLAND

Sharjah At A Glance

SHARJAH CITY

AL BEDAYER

AL DHAID

DIBBA

KHORFAKKAN

KALBA

Moody’s investor service assigned a first-time local and foreign currency rating of A3 to the Government of Sharjah based on the emirate’s very strong fiscal and government debt position.

Sharjah’s higher degree of economic diversification and strong manufacturing sector is a credit strength. The emirate’s attractiveness for investment is underscored by more affordable cost of doing business when compared to other emirates.

In addition, the government’s focus on education is supportive for Sharjah’s economic growth potential.

A3

StableOutlook

High institutional

strength/framework

Relatively small

economy thus very limited

exposure

Very high financial strength

including debt profile

Moody’s Current Rating

Positive Sovereign Credit Rating

Top 10 Ranking for Small And Mid-Sized Cities

Overall Small And Mid-sized Cities 9th

Overall Small And Mid-sized Cities (Middle East) 3rd

Business Friendliness 10th

Human Capital And Lifestyle 7th

Economic Potential 9th

Connectivity 6th

Cost Effectiveness 8th

A first time business confidence survey was completed in Sharjah by the Sharjah Chamber of Commerce and Industry in collaboration with the global Market research company Dun & Brandstreet.

The survey has tested business optimism levels across key areas of business operations and key sectors. 450 companies were interviewed, divided between:

• Construction - 50 • Finance, Real Estate and Business Services - 100 • Manufacturing - 100 • Trade & hospitality - 200

Sales Revenue

Level of Seling Prices

Volumes Sold

Number of Employees

Net Profits

New Purchase Orders 17%37%

34%

59%

38%

59%

37%

6%

19%

3%

12%

9%

11%

40%

46%

38%

50%

32%

52%

Increase Decrease No Change Not Applicable

Overall Business Outlook

MANUFACTURING & TRADE

HOSPITALITYCONSTRUCTION

Top optimistic sectors:

Sharjah’s Business Confidence Index

We create and facilitate investment and development opportunities in Sharjah

Investment

• Identifies and configures investment opportunities

• Superior market intelligence • Insider knowledge of economic

activities of Sharjah • Assistance on investment

evaluations • Public private partnerships or

joint ventures • Support of the government

of Sharjah

Development

• Planning and designing Sharjah’s key tourism and development assets

• Diverse portfolio • Heritage preservation, waterfront

developments, retail, commercial and residential offerings

• New activities and sectors suchas key industrial, healthcare, energy, environment and logistics

Asset Management

• Long term, profitable and sustainable partnerships

• Asset or project managementof key JV assets

Our Mandate

BASIC RESOURCES

AUTOMOBILES

INSURANCE TELECOMMUNICATIONS REAL ESTATE

CONSTRUCTION &MATERIALS

FINANCIAL SERVICES

CHEMICALS RETAIL & WHOLESALE

OIL & GAS MEDIA

UTILITIES TRAVEL & LEISURE

MANUFACTURING ENVIRONMENT

TECHNOLOGY TRANSPORT &LOGISTICS

HEALTHCAREPERSONAL &HOUSEHOLD GOODS

EDUCATION

With demand outpacing supply, this promising sector offers multiple opportunities.

New environmental protection legislation is creating the need for environmental products and services.

Sharjah’s key geographical location between Africa, Asia & Europe presents opportunities along the logistics and supply chain sectors.

Greater awareness levels and a rising middle class are creating demand for specialised services.

AGRICULTURE

Promising Sectors

Travel & Leisure Sector

Sharjah’s travel and leisure sector benefits from the U.A.E.’s international profile as an established tourism destination. Tourists’ and residents’ continuing demand for different experiences provides new opportunities for Sharjah.

Sharjah Travel & Leisure Market Trends and Potential Billion Dhs (2011-2020)

2011

2012

2013

2014

2015

2016

2017

2018

2019

2020 1.97

1.85

1.74

1.63

1.54

1.44

1.36

1.28

1.2

1.1

1.9million visitors to Sharjah

in 2013, from across the globe

5-STAR DEVELOPMENTS

ECO-TOURISM CRUISE LINES

FINEDINING

MEDIUM-LONG ITINERARIES

AIRPORT SUPPORT SERVICES

ESTABLISHED FRANCHISES

FINE DINING

Transport & Logistics Sector

Given the importance of trade and manufacturing to Sharjah’s economy, the transport and logistics sector is a fast-growing one. The benefits of Sharjah’s access to the Arabian Gulf and Indian Ocean will only grow in importance, and will contribute to the future success of this sector.

FREIGHT FORWARDING

FREIGHT FORWARDING

F&B REEFER SHIPPING

Sharjah Logistics Market Potential Billion Dhs (2014-2020)

2014

2015

2016

2017

2018

2019

2020 3.43

3.02

2.66

2.34

2.06

1.82

1.6

Healthcare Sector

Multiple demographic and socio-economic factors are contributing to the increased demand for general and specialised healthcare services. Despite a number of incidents requiring care (per 1,000 population) that is relatively higher than in the rest of the U.A.E., the supply side of the sector is lagging behind the demand.

CENTRES OF EXCELLENCE

LONG-TERM CARE FACILITIES

AFFILIATIONS & PARTNERSHIPS

R&D STRATEGIC

PARTNERSHIP

SET-UP OF MANUFACTURING UNITS BY PRIVATE

PLAYERS

JOINTVENTURES

PRIVATE PHARMACIES

2014

2015

2016

2017

2018

2019

2020 5.6

5.1

4.7

4.3

3.9

3.6

3.3

Sharjah Healthcare Market Potential Billion Dhs (2014-2020)

Environment Sector

The U.A.E. federal government is implementing stricter environmental legislations and setting targets for renewable energies. This is spurring both public and private sectors to explore ways to achieve compliance and generate demand for environmental services.

2011

2012

2013

2014

2015

2016

2017

2018

2019

2020 1.13

1.07

1.01

0.96

0.91

0.87

0.82

0.78

0.74

0.7

ENERGYEFFICIENCIES/

GREENBUILDINGS

RENEWABLEENERGY

WASTEMANAGEMENT

Sharjah Environment Potential Billion Dhs (2011-2020)

SIR BU NUAIR ISLAND

THE CHEDI KHORFAKHAN, AL JABAL RESORT

KHORFAKKAN CORNICHE

MLEIHA ECO-TOURISM PROJECT

AL BADAYER DESERT CAMP

KALBA ECO-TOURISM PROJECT

ARABIAN GULF

INDIAN OCEAN

BIRD OF PREY CENTRE

VISITORS CENTRE

AL DHAID CITY

DIBBA AL-HISN ISLANDDevelopment

Locations

AL NOOR ISLAND

AL MAJAZ WATERFRONT

HEART OF SHARJAH

MARIAM ISLAND

THE FLAG ISLAND

AL MONTAZAH

EL MANZA

MARAYAH ART CENTRE

AL BAIT HOTEL

ALKHAN

SHARJAH CORNICHE

AL QASBA

ALFISCHT

Project Components The Al Jabal Resort, Chedi Khorfakkan, will feature a wide range of activities to take advantage of the warm temperatures and rich marine life of the Gulf of Oman. • Deluxe 5 star resort • High-end Restaurants • Executive meeting facilities • Destination spa • Located on the hilltop, The Heritage Fort

takes advantage of spectacular views across the entire bay

• The Town Square includes a variety of cafes, preserving the beachfront and creating a secondary gathering point

Hotel by Shurooq

Al Jabal Resort, The Chedi Khorfakkan

Breathtaking Getaway The Chedi Khorfakkan Resort won the GCC Hospitality and Leisure Project of the Year at the 5th annual Middle East Architect Awards, which clearly shows the project’s unique appeal. Situated on a natural hillside beside a private cove with a white sandy beach, the Chedi Khorfakkan is a five-star resort inspired by the region’s traditional architecture and way of life. Featuring luxurious five-star amenities and catering to a discerning audience, the resort will be managed by hotelier GHM.

Kalba Eco-Tourism Project

Immersed in Nature The Kalba Eco-Tourism Project is an environmentally friendly, mixed-use development. It strikes a delicate balance between environmental conservation and low-impact retail, hospitality and cultural development to create a unique experience-centric tourism destination on the east coast of Sharjah. Shurooq has undertaken the Kalba Eco-tourism project with the aim of creating public consciousness and generating greater awareness about environmental issues, while identifying Sharjah’s rich environmental tourist assets available for the public to enjoy within a conservative organisational framework.

Conservation Zone

Development Zone

The project will be implemented in three phases over a period of six years, the first of which will see the redevelopment of natural reserves in Kalba, the release of rare animals and birds, and the establishment of a centre within the reserve for visitors, as well as the restoration of numerous archaeological sites within the project’s scope.

Phase 2 of the project will involve the development of Kalba Creek and the construction of a commercial complex featuring several shops and restaurants overlooking the creek. It will include the development of recreational spaces that will enable holidaymakers to enjoy the area's natural biodiversity, and the development of a number of islands in the creek.

The third phase has been designated for the development of tourism and will see the construction of a number of hotels and fantastically designed chalets overlooking the Gulf of Oman. This part of the project will also feature a building designated for art activities and a centre for diving and marine hobbies. It will also offer trips to explore Khor Kalba and the mangroves.

Kalba Hotel

Project Components • 5-star hotel • F&B outlets • Ballroom • Business Centre • Spa • Swimming pool • Kids Club • Water sports facility • Safari activities

Kalba Waterfront Mall

Project Components • Retail • F&B • Kids Area • Outdoor Activities

Historic Fishing Village The project aims to re-create the historic fishing village of Al Khan into a heritage and beach park. Centrally located along the coastline of the city of Sharjah, the revitalized district will preserve the charm and authenticity of the emirate’s maritime tradition as a cultural resource and offer families a unique leisure destination. A sensitive landscape plan, incorporating indigenous and traditional species, with careful consideration for the need, nature and extent of hard surfaces - provide beach shade in keeping with the character of the village, and provide an outcome that is both environmentally and economically sustainable.

Al Khan

Project Components • Total Hotel Area: 10,446 m2 • Total Guest Room: 5,273 m2 • Business Centre • Spa • Retail Area • Pool Changing and Gym • Kid’s Club • Outdoor Swimming Pool

Master Plan projects by Shurooq

Sir Bu Nuair Island

Untamed Beauty Sir Bu Nuair Island is one of Shurooq's largest initiatives at the cost of half a billion Emirati Dirhams. The aim of this project is to turn an island into a unique destination; one that offers a mix of high-end luxury and comfort, one that fosters a genuine sense of community, and one that captures the region’s vibrancy and cultural heritage in its architecture and offerings. Located 65km off the U.A.E. coastline on the Arabian Gulf and stretching across a gigantic area of 13 km2, the predominantly uninhabited island is characterized by its natural scenery and beautiful beaches. Traveling to the island takes 2-3 hours by sea, 25 minutes by airplane from Jebel Ali and Abu Dhabi, and 40 minutes from Sharjah.

Project Components • 5 Star Luxury Resort • 96 Keys: 79 units, 17 stand alone villas • 30 Apartments • Activity Centre • 16 retail areas, 50-150 m2 • Mosque • Staff House • Museum

24HOTEL HARBOUR AND TERRACES

Multi Experiential Centre The island has been envisioned as an environment of interwoven villages. Opportunities and offerings are provided for living, vacationing, socializing, conducting business, or simply carrying out the daily communal lifestyle. This is the place in Sharjah where all communities can gather to exchange ideas, better understand each other and celebrate the cultural heritage of the emirate.

Master Plan projects by Shurooq

Mariam Island

A 5 stars boutique hotel that is integrated with the heritage area of Heart of Sharjah, keeping with the heritage nature of the property, whilst also presenting an international offering to hotel guests. • 53 Rooms • All day dining restaurant • 2-3 traditional restaurants • M&F Spa • Business Centre • Admin and BoH facilities

Al Bait Hotel

The Khorfakkan Corniche development aims to enhance the 3-km stretch of beach, providing high quality public amenities, F&B, and activities to its various visitors. Due to the size of the development, we have separated it into 2 main stages: Southern Corniche (Stage 1), Northern Corniche (Stage 2), with the Central Plaza creating a strong focus area at the heart of the Corniche. This area has been designed to create a strong sense of arrival and bring the centre of Khorfakkan to the waterfront. We have identified that this area should be the main focus for events.

Khorfakkan Corniche

Southern Corniche The Southern Corniche area will create sports, hospitality and tourism destinations. This development will create a major attraction for the corniche. This area will include: • Water park, • 4-star hotel, • Water sports centre, • Retail souq and • Marina.

Northern Corniche The Northern Corniche area includes a family beach and sports beach and all the facilities that entails, as well as a private ladies beach and the formal park.

The Sports Beach features an array of sand and water sports such as beach volleyball, windsurfing and watercraft rentals. Fun for families or individuals, Sports Beach will become a buzzing centre for activity on pleasant days and will become the place to be for fun in the sun in Khorfakkan.

The masterplan for the beautification of the corniche carefully considers the needs and aspirations of a diverse range of user groups. To cater to the local population, national and regional visitors, the enhancement of the southern corniche aims to improve facilities for family and sports uses. Sports Beach includes multi-sports courts, five-a-side football and informal sports fields, a running track, play spaces and climbing nets, and outdoor gym facilities.

Khorfakkan Sports Beach

While considering the large project of enhancing the Khorfakkan Corniche, a need was identified for a marina. In order to provide the necessary space, part of the beach is being reclaimed and extended.The Southern Marina will provide a space for boating enthusiasts to dock their boats as well as an area that would serve the increasing number of tourists arriving by cruise ship. Once ashore, visitors will have an array of activities to choose from and shops to visit as well as various activities to participate in.The Southern Marina will contain a variety of facilities and provide a book-end to the corniche beach. Complete with hotel, lagoon and beach, water sports centre, health and fitness club, waterpark and restaurants, the Southern Marina has plenty to offer for both local and regional visitors, as well as to cruise ship passengers just stopping for brief stay. Ample marina space give boaters a place to launch fishing trip or a fun day of recreation on the water.

Khorfakkan Southern Marina

Al Fisht Beach is one of the few beaches in the city of Sharjah that faces onto the open sea and the only one with a length that is truly public and accessible. It presents an excellent opportunity to create a wonderful civic asset for the city as it has strong natural attributes required for a great beach. The length, location, sand quality, water quality, etc., all provide a great starting point for an ideal family beach. Project Components • Five Star Luxury & Family Hotels • Marine Amphitheatre • Maritime Activity Centre • Ocean Pool • Skateboard Park • Picnic Areas • Restaurants, East & West Beaches • Juma Beach Mosque

Al Fisht Waterfront

Al Hisn Mall Dibba will be 14,000 square metres of gross built-up retail area of mid to upper-mid offerings. Located on the east coast of Sharjah, the mall will take a historic landmark and repurpose it as a brand new retail offering.

Utilising an inspiring source of architectural identity, the mall will offer everything from family entertainment to a hyper market.

Overlooking the Indian Ocean, the mall will provide a unique tourist attraction mixing the heritage of a historic architectural site with modern retail options.

A variety of stores along with a food court will give visitors ample opportunities to shop and enjoy themselves while spending time with family and friends.

Dibba Al Hisn

A joint venture between the Sharjah Investment and Development Authority (Shurooq) and Sharjah Environment and Protected Areas Authority (EPAA), the Mleiha Eco-Tourism Project is a development with a single coherent vision that successfully integrates Mleiha’s history with the interests of its residents.

A sustainable development, the Mleiha Eco-Tourism Project will help to protect the area’s ecological and archaeological areas and share them with tourists and future generations. During the day, tourists will be able to leave the luxurious comfort of the resort’s lodges, restaurants and cafés and venture out to discover Mleiha’s archaeological and ecological treasures.

Mleiha Archaeological And Eco-Tourism Project

History comes alive Nowhere else in the U.A.E. are such fascinating archaeological sites waiting to be discovered by adventurous tourists. In addition to preserving the significant archeological sites, native wildlife species such as the Arabian oryx, rhim gazelle, damani gazelle and ostrich will also be protected, adding another important dimension of tourism to Mleiha’s overall attraction.

• Desert landscapes and mountainous north-south spine

• Archaeological heritage and cultural aspects • Potential to re-establish the original wildlife • Economic and job opportunities through

tourism development and activities

The Mleiha Visitors Centre will help guests interpret the unique archaeological environment of Mleiha and the pre-historic sites in the Mleiha, Jabal Bu’hais and Jabal Faya region of the Emirate of Sharjah.

The building was designed with consideration to its location with regard to its environmental and archaeological context.

The centre is proposed to be located adjacent to the Umm Al Nar Tomb within the existing municipal park. It is envisioned that the existing park is upgraded to allow the new centre and its facilities to be integrated into a coherent setting suited for a World Heritage Site. Once complete, the visitors centre will offer a window into the past, giving visitors a glimpse of what it was like to live so long ago and what animals were present at the time.

Mleiha Archaeological Centre

A Unique Slice of Life in Sharjah Al Dhaid is the oldest city in Sharjah with attractions such as Al Hisn Fort, the oldest castles in Sharjah, and the largest poultry, livestock, fish and dates markets. The city also represents one of the major agricultural centres in the U.A.E. with its numerous farms on fertile land. The vision is, “To re-claim the prestigious position it once had in the region and to identify, enhance and promote the unique aspects of the town so as to set it apart from any other town in the region.”

Al Dhaid

Celebrating the simple things Al Sharia is a development with a focus on the environmentally and economically sustainable. Located in Al Dhaid, it will create a unique niche destination in the region for a value-for-money family-orientated, recreational and cultural based, tourist experience for local residents, expatriates living in the neighbouring emirates as well as international visitors. Utilising the natural assets of the area and its prime position midway between the east and west coasts, Al Sharia will provide a wide range of recreational and educational opportunities for both visitors and local residents. The development will offer picnic areas, running and cycling paths, a ghaf forest, petting zoo and much more.

Al Dhaid - Al Sharia

Water bringing back life Al Dhaid Lagoon project will revolve around the creation of a lake in Al Dhaid. The lake will not only be a feature on its own but part of a wider system.

Upstream, a bio-remediation facility will contribute treated water to the wadi to help recharge the lake. In a region where water is a precious commodity, the bio-remediation facility will not only be functional in terms of water treatment but also become a feature at the entrance to Al Dhaid from Mleiha.

Al Dhaid - Lagoon

Boutique Island

An island paradise resort Boutique Island will be 150,520 square metres of luxury. From its Boutique Island Hotel to its high-end luxury retail offering, Boutique Island will be the premier place to stay while visiting Sharjah.

The island shall encompass luxury retail with a tenant mix that comprises of mostly high-end premium single brand boutique stores, in the form of a fashion district. It will also include high-end restaurants and cafés. VIP access

A single road bridge is planned to the island, which will be partially surrounded on both sides with lush landscaping that will form an extension of the theme gardens, creating an introductory transitional zone to the island hotel and luxurious retail.

The hotel is being conceived as an island paradise resort, with a grand palatial atmosphere where visitors may continue the water journey through a canal penetrating the island or arrive at the "marsas" dedicated for the hotel.

Mamzar Peninsula

Located on a peninsula in the new Sharjah lagoons which are part of a new masterplan. It has water frontages to 3 sides, with Al Mamzar Park to the west and the city of Sharjah to the south. The site gets accessed from the south and the total area is 281,867 m2.

The site is to be developed in several phases,Phase 1 will consist of the following components: • 20,000 m2 of exhibition • 3,000 no’s of car parking • 10,000 m2 of concourse which includes

facilities such as F&B, retail, offices, meeting, event space and auxiliary functions

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