sify swot analysis

Upload: jagan-gowda

Post on 12-Jul-2015

159 views

Category:

Documents


8 download

TRANSCRIPT

Jagadeesh.R.K

Sify

is an Internet service provider in India. Seventy five per cent of the 1.6 million visitors in 2008 to the website sify.com hail from India. It was rated as one of "The ten top technology companies world-wide recommended for investment" by Fortune in 1999

Sify

was one of the first private sector players to offer internet access, when internet access was opened to private sector (until then the state run VSNL had a monopoly in providing internet access)

SWOT analysis is a

tool for auditing an organization and its environment. It is the first stage of planning and helps marketers to focus on key issues. SWOT stands for strengths, weaknesses, opportunities, and threats. Strengths and weaknesses are internal factors. Opportunities and threats are external factors.

Indias leading integrated Information Communications Technology Indias first private ISP with a dial up service Sify also developed the most extensive range of managed enterprise services, solutions and applications. With millions of man-hours spent gaining expertise and experience in delivering Internet Protocol based services, our standards are industry benchmarks and our innovation constant

Sify

is the only company focused on Internet Protocol based data services over a Tier 1 telecom backbone infrastructure in India. The core competence comes from the technologies that manage, monitor and deliver services over such a network.

Sify

provides a vast array of solutions in managed network, hosting and voice services, applications and system integration to enable you to work smart and do more. Together, these solutions can help an enterprise bypass bottle-necks to grow rapidly

Sify

acquired SMB customers from multiple industries including Manufacturing, Dealers, Professionals, Cyber cafes and Retail outlets resulting in a customer base growth of over 75% over the last quarter.

undifferentiated

products or services (i.e. in relation to the competitors) adequate knowledge to marketing executives about new innovations like cloud computing and enterprise services

Lack of

An opportunity could be:a

developing market such as the Internet. joint ventures or strategic alliances into new market segments that offer

mergers, moving

improved profitsa

new international market

price

wars with competitors have superior access to channels

competitors

of distribution Increased

competency