simone speet portfolio 2013 - 2014

14
RESUME 2013/2014 SIMONE SPEET 2011 Level 1B Mandarin Chinese 2009 Bachelor of Applied Design Billy Blue College of Design. – Distinction Average 2008 Associate Degree Bachelor of Communication Design Billy Blue School of Graphic Arts ACADEMIC ACHIEVEMENTS 2009 – 2013 UNSW 1st grade hockey. Sydney 1st grade indoor hockey. Eastern Districts State League Rep, Sutherland District 1st grade hockey. SPORTING ACHIEVEMENTS 2013 - 2014 Freelance Graphic Designer: - Previously at Channel 10 2012 - 2013 Graphic Designer at McCartney Design specialising in: - In-store livery design, point of sale, packaging, brand development and stationery, brand environments, signage and wayfinding. 2011 – 2012 Graphic Designer at Lavender Communication Group specialising in: - Advertising campaign collateral: Posters, toilet talkers, postcards, brochures, statement inserts, flyers, signage, EDMs, ATM screens and envelopes. - Branding: Stationery – Business cards, business card holders, letterheads, notebooks, gift bags, with compliments slips and branded envelopes. - Direct marketing campaign collateral: Various print media with flysheets, envelopes, forms, print forms (working with die–cutting, folds and artworking). *Freelance graphic designer 2011 Graphic Designer / Finished artist at Wellcom Westpac Hub and Bank of Melbourne Hub specialising: - Print media – Brochures, PDS documents, ads, guide books, stationery, print collateral for branding, various other types of media - Artworking for print *Freelance graphic designer 2010 Graphic designer at Graphic Surgery Specialising in: - Branding – Identity, style guides and collateral - Print media – Magazines, annual reports, print collateral for branding, brochures, posters and various other types of media - Website designs – layout and navigation - Artworking for print *Freelance graphic designer WORK HISTORY DESIGN SKILLS - Adobe Creative Suite 6: Photoshop, Illustrator, InDesign, DreamWeaver - SketchUp. - Quickprint, Page Store programs. - Mocking up of print media documents. - iWork (Pages, Numbers & Keynote). - Microsoft Office (Word, Excel & PowerPoint) and Publisher. Personal Attributes: Punctuality, creativity & enthusiasm, demonstrated ability to work as part of a team, ability to learn quickly. HOSPITALITY & CLIENT SKILLS Customer Service: Answering phones and talking directly to clients, dealing with members of the public. Trade Skills: Changing kegs, changing gas (kegs and heaters), pouring beer, pouring spirits, knowledge of shooters & cocktails. Use of hand tools, braising and soldering equipment, electrical equipment such as buffing wheels and high speed drills. WORK SKILLS DOB 08/09/1988 E [email protected] M 0402 830 575 W cargocollective.com/simonespeet PERSONAL INFO INTERESTS Interior & spacial design, editorial design, typography, music, architecture, world culture, competitive and recreational sports, photography, summertime and many others. Gary McCartney Design Director / Owner at McCartney Design M 0404 887 180 Dean Hazelgrove Head of Graphics at McCartney Design M 0498 187 010 Brent Rice Creative Director at Designer Rice (Previously Graphic Surgery) M 0416 007 447 Tod Anthony Hub Manager at Wellcom Group M 0412 587 880 REFEREES

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Page 1: Simone Speet Portfolio 2013 - 2014

R E S U M E 2 013/2 014

S i m o n e S p e e t

2011

Level 1B Mandarin Chinese

2009

Bachelor of Applied Design Billy Blue College of Design. – Distinction Average

2008

Associate Degree Bachelor of Communication Design Billy Blue School of Graphic Arts

academic achievements

2009 – 2013

UNSW 1st grade hockey.

Sydney 1st grade indoor hockey.

Eastern Districts State League Rep, Sutherland District 1st grade hockey.

sporting achievements

2013 - 2014

Freelance Graphic Designer: - Previously at Channel 10

2012 - 2013

Graphic Designer at McCartney Design specialising in:

- In-store livery design, point of sale, packaging, brand development and stationery, brand environments, signage and wayfinding.

2011 – 2012

Graphic Designer at Lavender Communication Group specialising in:

- Advertising campaign collateral: Posters, toilet talkers, postcards, brochures, statement inserts, flyers, signage, EDMs, ATM screens and envelopes.

- Branding: Stationery – Business cards, business card holders, letterheads, notebooks, gift bags, with compliments slips and branded envelopes.

- Direct marketing campaign collateral: Various print media with flysheets, envelopes, forms, print forms (working with die–cutting, folds and artworking).

*Freelance graphic designer

2011

Graphic Designer / Finished artist at Wellcom Westpac Hub and Bank of Melbourne Hub specialising:

- Print media – Brochures, PDS documents, ads, guide books, stationery, print collateral for branding, various other types of media

- Artworking for print

*Freelance graphic designer

2010

Graphic designer at Graphic Surgery Specialising in:

- Branding – Identity, style guides and collateral

- Print media – Magazines, annual reports, print collateral for branding, brochures, posters and various other types of media

- Website designs – layout and navigation

- Artworking for print

*Freelance graphic designer

work history

DESIGN SKILLS

- Adobe Creative Suite 6: Photoshop, Illustrator, InDesign, DreamWeaver

- SketchUp.

- Quickprint, Page Store programs.

- Mocking up of print media documents.

- iWork (Pages, Numbers & Keynote).

- Microsoft Office (Word, Excel & PowerPoint) and Publisher.

Personal Attributes: Punctuality, creativity & enthusiasm, demonstrated ability to work as part of a team, ability to learn quickly.

HOSPITALITY & CLIENT SKILLS

Customer Service: Answering phones and talking directly to clients, dealing with members of the public.

Trade Skills: Changing kegs, changing gas (kegs and heaters), pouring beer, pouring spirits, knowledge of shooters & cocktails.

Use of hand tools, braising and soldering equipment, electrical equipment such as buffing wheels and high speed drills.

work skills

doB 08/09/1988

e [email protected]

m 0402 830 575

w cargocollective.com/simonespeet

personal info

interests

Interior & spacial design, editorial design, typography, music, architecture, world culture, competitive and recreational sports, photography, summertime and many others.

Gary McCartney Design Director / Owner at McCartney Design M 0404 887 180

Dean Hazelgrove Head of Graphics at McCartney Design M 0498 187 010

Brent RiceCreative Director at Designer Rice (Previously Graphic Surgery) M 0416 007 447

Tod Anthony Hub Manager at Wellcom Group M 0412 587 880

referees

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S i m o n e S p e e t

W O R K 2 013/2 014 Design Strategy / Graphic Design / Wayfinding & Signage / Environmental Design —For Woolworths we (at McCartney Design) developed a hierarchy of in store signage to give customers clear wayfinding direction and communicate their brand messages. The simplicity and clarity of the messaging complements Woolworths’ latest spacious and open store layouts.

W O O LW O R T H S I N - S TO R E L I V E R Y

Page 3: Simone Speet Portfolio 2013 - 2014

S i m o n e S p e e t

W O R K 2 013/2 014 Design Strategy / Graphic Design / Wayfinding & Signage / Environmental Design —For Woolworths we (at McCartney Design) developed a hierarchy of in store signage to give customers clear wayfinding direction and communicate their brand messages. The simplicity and clarity of the messaging complements Woolworths’ latest spacious and open store layouts.

W O O LW O R T H S I N - S TO R E L I V E R Y

Page 4: Simone Speet Portfolio 2013 - 2014

S i m o n e S p e e t

W O R K 2 013/2 014 Brand Development / Graphic Design—McCartney Design is an integrated branding and communication studio based in Sydney, Australia. McCartney combines graphic and interior design to deliver cohesive solutions for retail, hospitality and corporate clients. The McCartney brand refresh needed to be crisp, simple & elegant. Business cards print specialties used: Duplexing & white foiling.

M c c a R T n e y d e S i g n B R A N D R E F R E S h

Page 5: Simone Speet Portfolio 2013 - 2014

S i m o n e S p e e t

W O R K 2 013/2 014 Graphic Design—McCartney Design combines graphic and interior design to deliver cohesive solutions for retail, hospitality and corporate clients. The 2013 Christmas card was a fun approach to interior and graphic design working cohesively. Utilising interior design cross sections & CAD hatchings, layers of ingredients created a playful visual Christmas recipe of Trifle and a New Years cocktail.

M c c a R T n e y d e S i g n C h R I S T M A S

Page 6: Simone Speet Portfolio 2013 - 2014

S i m o n e S p e e t

W O R K 2 013/2 014 Brand Development / Brand Collateral / Graphic Design—BlackGold Espresso, a small cafe in Rosebery, needed a brand refresh which represented the values of a passionate owner. Warmth and style were added while utilising existing brand assets for a more fun and professional feel.

B L ac Kg O L d e S P R e S S O B R A N D R E F R ES h

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S i m o n e S p e e t

W O R K 2 013/2 014

for aFRIEND

for anOCCASION

Graphic Design / Point of Sale—Three flower cards were designed to have separate emotions: “For Me”, “For a Friend” and “For an Occasion” with a fourth generic card.

The flower cards were designed to have cut-through from the vibrant colours of the flora as well as adapting the new Woolworths livery style.

W O O LW O R T H S F LO W E R C A R D S

forME

fresh flowerseverytime

WE GUARANTEE IT

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S i m o n e S p e e t

W O R K 2 013/2 014 Brand Design / Graphic & Environmental Design / Art Direction—Sagra is an Italian restaurant in Darlinghurst, Sydney that prides themselves on fresh local seasonal produce with a festivious but relaxed atmosphere & friendly, welcoming staff.

Sagra needed a brand that embraced handmade qualities such as homemade bread, limoncello, cheese, wine & many other foods. By applying Nigel’s (owner & head chef) handwriting as the logotype, created ownership and a relaxed feel.

S ag R a R e S Tau R a n T B R A N D D ES I G N

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S i m o n e S p e e t

W O R K 2 013/2 014

aT T i K M L c c e n T R e WA L L PA P E R D E S I G N

Graphic Design / Environmental Design / Finished Art —Attik is a small store with a modest budget in a low, wedge shaped space. To make the most of the space a distinctive digital wallpaper pattern was created which would be easily changed to alter the look and feel of the store easily and economically.

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S i m o n e S p e e t

W O R K 2 013/2 014

R H i n O c a R P e n T Ry B R A N D D E S I G N

Brand Design / Graphic Design / Art Direction —Rhino Carpentry required a professional brand for their business. The concept was based on the concept of build and structural sturdiness which formed the grounds of the identity. Let terpressed stationery on thick, fibrous, sturdy card embodied the environment to which the company is based. Rhino cards have been featured on the Distillery Let terpress website.

A P.O. Box 285, Enmore NSW 2042 P 0410 751 532 E [email protected] W www.rhinocarpentry.net.au

Residential & Commercial BuilderABN 19 569 706 498 | 178675C Carpenter & Joiner

15 January 2012

Mr Sample ABP.O. Box 125Sampleville NSW

Illate et, quunt alic testisincia dus nonseque nat dolupid que omnienimus dictorerem. Dus dolupta sit, ullendu stotatius dolores ectisquist, ipsa solendaest, ut et amenimi llandebisin ellabor epersperum qui comnihi tatesequamet velenestio modit, illacepe simintur?

Mi, as nis ex estior sitis ma cum voluptur, sant facestibus unt, simusam usdaectiae voluptati aut estio. Nequi dolorrovidi doloratemo ex ea conserum accum quo ommolup tianiminctem aut ea que voluptaquia cum aut essimet rata ipietur sinvel imilit qui unditiorum esedias sitatem. Ceati torrore vollit ilistem fugitam erature henimillabo. At facerent minus dis dempori onsecepe nihiliquis imilis autempos conseque iur aut verciet harumenist pliquam ute nis elit que sedit que verci re vid quo cupta vellest otatur, sam im conserf ernati blab is into occusdanit vero evellis ant quiducit eum audiaecerum qui ut moloreperum rem que volectet pedist repersperi volo iur?

At iuntiuntem fugiasi ipsapidusam, est et eum estrunt.

Bus ilis abo. Ut volorru ntiisi conet aut quam que magnienis inciis in nonsequ atemporia et qui veleceatem doluptatet, vid et eum fuga. Et alit rerfern atusaniet essit as aut apic totatibea plit quaectum nit, voluta dentem haribus, ommolupti ut fugitiis res audit unt, nis arum suntis sit, quidenis ipsaperum volorum dolute minverspid ut quuntiu nderitat omnisquunti consento voluptat quam voluptur maiorios es magnimporem event.

Ferum aligeni hitiam ulluptatem nonsenecum doloreius, vererfero od et explautet aliqui optatur ressit, nobis et dis et fuga. Nem fugit, quo te expligenit ipsa doluptatur, coraturem venestia dipit et es esequi alitatiate ipis etur?

Aborumque cum quaspitia que solupta turessit, unt, tem. Vit, volori blabo. Nem quist autem faccus essum fugitam corro magnis int.

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Regards

Rhino Carpentry

To: Quote

Date: / / Quote No: Customer ID:

Job Description Total

Sub Total

GST

Total Due

A P.O. Box 285, Enmore NSW 2042 P 0410 751 532 E [email protected] W www.rhinocarpentry.net.au

Residential & Commercial BuilderABN 19 569 706 498 | 178675C Carpenter & Joiner

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S i m o n e S p e e t

W O R K 2 013/2 014

d R a n S f i e L d B R A N D D E S I G N

Brand Design / Brand Collateral / Graphic Design / Finished Art—Dransfield offer share ownership options for luxury holiday homes. A premium, practical brand design was developed and applied across information kits, property flyers, electronic direct mail and print advertising.

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S i m o n e S p e e t

W O R K 2 013/2 014Editorial Design / Graphic Design / Typesetting / Finished Art—The 2009 St Vincents and Mater health Annual Report was to focus on the ‘Sum of the Whole’. A collection of hospitals that share the same mission and values. The real world evidence of their superior care is their success in patient outcomes. Produced were an A4 and A3 document that focused on the people - both patients and staff. Key success stories from the year were selected and those patients were featured throughout the report.

S T .v i n c e n T S H O S P i Ta L S A N N U A L R E P O R T

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S i m o n e S p e e t

W O R K 2 013/2 014

dav i d j O n e S D I R E C T M A R K E T I N G C A M PA I G N S

20% bonus points from Etihad

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25% bonus Malaysia Airlines Enrich Miles

Transfer your points to the Malaysia Airlines Enrich Mile program and you’ll receive 25% bonus Malaysia Airlines Enrich Miles to put towards your next trip.

take flight.Let your plansWin back your

Foreign Currency spend.Use your points to purchase Foreign Currency with American Express Currency Exchange Services, and you could be one of 10 lucky winners who win their points back. Find your nearest branch by calling 1300 139 060.

15% points discount from Singapore Airlines.For a limited time, transfer your points to Singapore Airlines Kris Miles, redeem for a flight online and you will receive a 15% points discount.

1000 bonus Cathay Pacific Asia Miles.Cathay Pacific is offering you a great way to kick start your next overseas adventure. If you are not yet a Cathay Pacific Asia Miles member, simply enrol, transfer your points to Air Miles and earn 1,000 bonus Asia Miles.

25% bonus Miles from Thai Airways. Transfer your points into Thai Airways Royal Orchard Plus Miles during the month of March 2012 and you will receive 25% bonus Thai Airways Royal Orchard Plus Miles.

25% bonus points from Virgin Atlantic. Transfer your points to Virgin Atlantic and receive 25% bonus Virgin Atlantic points. And with Virgin Atlantic flying to amazing locations all over the world, the possibilities are endless.

Win 250,000 points from Webjet.Use your points to book travel through webjet.com.au and go into the draw to win one of two prizes of 250,000 points to spend on the holiday of your dreams. Simply visit webjet.com.au and select ‘Membership Rewards’ as your payment option.

Terms & Conditions:1. Subject to the terms & conditions of Membership Rewards for David Jones American

Express Cardmembers available at davidjones.com.au/mrtermsandconditions and the points transfer must be made between 1 and 31 March 2012. To transfer Membership Rewards points into an airline rewards partner program you must hold an Australia Dollar David Jones American Express Card and be a member of the relevant airline rewards partner program. Membership of the airline rewards partner program is the Cardmember’s responsibility and is subject to the Terms and Conditions of the applicable program. A joining fee may apply. Award seats are not available on all routes. Please check availability with the partner prior to transferring your points. Charges/levies/taxes may apply. You must transfer a minimum of 5,000 points applicable to Singapore Airlines Krisfler, Cathay Pacific Asia Miles, Thai Airways International Royal Orchid Plus, 2000 points applicable to Etihad Guest, Velocity Frequent Flyer, Virgin Atlantic Flying Club) or 500 points to Malaysia Airlines Enrich Miles to be eligible for this bonus offer.

2. Etihad Airways: Promotion ends 31 March 2012. Competition draw will take place on 27 April 2012 at Salmat IDR Pty Limited, Limited 2, 116 Miller Street, North Sydney NSW 2060. Winners will be notified within 2 days of the draw. To review full Terms and Conditions log into davidjones.com.au/membershiprewards and visit the terms & conditions page. Authorised under NSW permit no: LTPS/10XXXXX, ACT permit no: TP10/XXXX.

3. Foreign Exchange TBC. Authorised under Permit numbers NSW: LTPS/12/12739, VIC:12/25, ACT: TP 12/00005, SA: T12/4.

4. Partner Terms and Conditions apply. Available to Australian enrolees who reside in Australia only. A minimum of 7,500 points must be redeemed at one time. Copyright Webjet Marketing Pty Ltd. CAN 063 430 484, ABN 8406 3430 848. Part of the Webjet Limited Group. Travel Agent License No. 32282. Promotion ends 31 March 2012. The competition draw will take place on 3 April 2012 at Webjet Marketing Pty Ltd, Level 9, 492 St. Kilda Road, Melbourne, Australia. Winners will be notified by 04 April 2012. To review full Terms and Conditions log into davidjones.com.au/membershiprewards and visit the terms & conditions page. Authorised under NSW permit no: LTPS/10/XXXX, ACT permit no: TP10/XXXX, VIC permit no: XXX

5. Valid for travel 01 April 2012 to 31 October 2012. Points requirements quoted are correct as at 13 December 2011 and are subject to change without notice. Subject to availability and hotel Terms and Conditions. Travel Agent Service charges may apply. Travelscene Pty Ltd Licence no: NSW 2TA002558, VIC 30204, SA TTA108, QLD TAG 252, ACT 18800658, WA 9TA284. Each Travelscene American Express office is independently owned and has it’s own travel agent’s licence.

If you do not wish to receive any further mailings from American Express, please contact 1300 36 89 89 Credit provided by American Express Australia Limited (ABN 92 108 952 085). ® Registered Trademark of American Express Company.Membership Rewards GPO Box 240, Sydney NSW 2001. Australian Credit Licence No. 291313. ® Registered Trademark of American Express Company.

To find out more about these offers, or to start redeeming today, visit: davidjones.com.au/membershiprewards

20% bonus points from Etihad

For a limited time, redeeming your points to travel could take you a whole lot further. Simply transfer your points to Eithad Guest Miles and you’ll receive 20% bonus miles.

15% bonus Velocity points

Why wait? Transfer your points to Velocity and receive 15% bonus Velocity points, so you’ll be able to act on your travel plans sooner than you thought.

25% bonus Malaysia Airlines Enrich Miles

Transfer your points to the Malaysia Airlines Enrich Mile program and you’ll receive 25% bonus Malaysia Airlines Enrich Miles to put towards your next trip.

take flight.Let your plansWin back your

Foreign Currency spend.Use your points to purchase Foreign Currency with American Express Currency Exchange Services, and you could be one of 10 lucky winners who win their points back. Find your nearest branch by calling 1300 139 060.

15% points discount from Singapore Airlines.For a limited time, transfer your points to Singapore Airlines Kris Miles, redeem for a flight online and you will receive a 15% points discount.

1000 bonus Cathay Pacific Asia Miles.Cathay Pacific is offering you a great way to kick start your next overseas adventure. If you are not yet a Cathay Pacific Asia Miles member, simply enrol, transfer your points to Air Miles and earn 1,000 bonus Asia Miles.

25% bonus Miles from Thai Airways. Transfer your points into Thai Airways Royal Orchard Plus Miles during the month of March 2012 and you will receive 25% bonus Thai Airways Royal Orchard Plus Miles.

25% bonus points from Virgin Atlantic. Transfer your points to Virgin Atlantic and receive 25% bonus Virgin Atlantic points. And with Virgin Atlantic flying to amazing locations all over the world, the possibilities are endless.

Win 250,000 points from Webjet.Use your points to book travel through webjet.com.au and go into the draw to win one of two prizes of 250,000 points to spend on the holiday of your dreams. Simply visit webjet.com.au and select ‘Membership Rewards’ as your payment option.

Terms & Conditions:1. Subject to the terms & conditions of Membership Rewards for David Jones American

Express Cardmembers available at davidjones.com.au/mrtermsandconditions and the points transfer must be made between 1 and 31 March 2012. To transfer Membership Rewards points into an airline rewards partner program you must hold an Australia Dollar David Jones American Express Card and be a member of the relevant airline rewards partner program. Membership of the airline rewards partner program is the Cardmember’s responsibility and is subject to the Terms and Conditions of the applicable program. A joining fee may apply. Award seats are not available on all routes. Please check availability with the partner prior to transferring your points. Charges/levies/taxes may apply. You must transfer a minimum of 5,000 points applicable to Singapore Airlines Krisfler, Cathay Pacific Asia Miles, Thai Airways International Royal Orchid Plus, 2000 points applicable to Etihad Guest, Velocity Frequent Flyer, Virgin Atlantic Flying Club) or 500 points to Malaysia Airlines Enrich Miles to be eligible for this bonus offer.

2. Etihad Airways: Promotion ends 31 March 2012. Competition draw will take place on 27 April 2012 at Salmat IDR Pty Limited, Limited 2, 116 Miller Street, North Sydney NSW 2060. Winners will be notified within 2 days of the draw. To review full Terms and Conditions log into davidjones.com.au/membershiprewards and visit the terms & conditions page. Authorised under NSW permit no: LTPS/10XXXXX, ACT permit no: TP10/XXXX.

3. Foreign Exchange TBC. Authorised under Permit numbers NSW: LTPS/12/12739, VIC:12/25, ACT: TP 12/00005, SA: T12/4.

4. Partner Terms and Conditions apply. Available to Australian enrolees who reside in Australia only. A minimum of 7,500 points must be redeemed at one time. Copyright Webjet Marketing Pty Ltd. CAN 063 430 484, ABN 8406 3430 848. Part of the Webjet Limited Group. Travel Agent License No. 32282. Promotion ends 31 March 2012. The competition draw will take place on 3 April 2012 at Webjet Marketing Pty Ltd, Level 9, 492 St. Kilda Road, Melbourne, Australia. Winners will be notified by 04 April 2012. To review full Terms and Conditions log into davidjones.com.au/membershiprewards and visit the terms & conditions page. Authorised under NSW permit no: LTPS/10/XXXX, ACT permit no: TP10/XXXX, VIC permit no: XXX

5. Valid for travel 01 April 2012 to 31 October 2012. Points requirements quoted are correct as at 13 December 2011 and are subject to change without notice. Subject to availability and hotel Terms and Conditions. Travel Agent Service charges may apply. Travelscene Pty Ltd Licence no: NSW 2TA002558, VIC 30204, SA TTA108, QLD TAG 252, ACT 18800658, WA 9TA284. Each Travelscene American Express office is independently owned and has it’s own travel agent’s licence.

If you do not wish to receive any further mailings from American Express, please contact 1300 36 89 89 Credit provided by American Express Australia Limited (ABN 92 108 952 085). ® Registered Trademark of American Express Company.Membership Rewards GPO Box 240, Sydney NSW 2001. Australian Credit Licence No. 291313. ® Registered Trademark of American Express Company.

To find out more about these offers, or to start redeeming today, visit: davidjones.com.au/membershiprewards

Dear Erin,

There is no better time than now to use your David Jones American Express Card for everyday purchases. Because you can earn an additional Bonus Point for every dollar you spend. So instead of the usual 3:2:1 points, you can opt-in to earn an extra point1 on all purchases for the next 6 months or until you accumulate 20,000 points. This means you’ll be able to use your rewards to getaway sooner.

Dear Erin,

There is no better time to use your David Jones American Express Card for everyday purchases. Because you can earn an additional Bonus Point 1 for every dollar you spend. So instead of the usual 3:2:1 points

2, you can opt-in to earn an extra point1 on all purchases for the next 6 months or until you accumulate 20,000 points. This means you’ll be able to use your rewards to getaway sooner.

Visit davidjones.com.au/novextrapoints and start earning your Bonus Points 1 today. Offer ends 11 May 2012.

Spend $1 PointsBonus points 1

Total points*

Major petrol stations and supermarkets

3 +1 4

Instore at David Jones 2 +1 3

Everywhere Else 1 +1 2

*Up to 20,000 points

Activate your offer and start earning Bonus Points1 today.

Activating your Bonus Points offer is easy:

Step 1 Visit davidjones.com.au/novextrapoints

Step 2 Enter your username and password. If you have not signed up for online services before, please click ‘Register Now’ and follow the prompts.

Step 3 Once you have registered, enrol for this offer by clicking on ‘Register for Bonus’.

Once enrolled, you will then start earning the Bonus Points1. Offer ends 11 May 2012.

The David Jones American Express Card has been designed to give you the best of both worlds. Not only do you have the freedom to earn points wherever you like and which will never expire, you can also take advantage of the many benefits built into the Card when you shop at David Jones.

$100 David Jones Gift Card 3 13,300 Points

Nespresso Machine 4 47,622 Points

Redeem points for travel 4

Presentation 8 February 2012 © Copyright 2012 Lavender*

David Jones.Storecard Loyalty. Letter Option 1.

Terms and conditions:If undelivered please return to Locked Bag 555, Silverwater NSW 1811.

1. Fashion Pay Later Option is a deferred payment promotion available for purchases made at David Jones on the David Jones American express Card. This promotion is available on all purchases on men’s and women’s apparel, shoes and fashion accessories with a single transaction value of $250 or more. The deferred payment period is 3 months. Terms and Conditions apply. 2. Terms and conditions apply to interest free credit options. A minimum purchase of $500 applies. Each new interest free credit option incurs a $35 establishment fee and a $2.95 monthly account keeping fee. Late repayments attract fees and interest. Not available in conjunction with any price reduction pursuant to the David Jones Price Promise. See instore for current interest free periods, and see the David Jones American Express Cardmember Agreement for further terms and conditions. 3. Receive complimentary standard delivery within Australia when you purchase instore or online at davidjones.com.au on your David Jones American Express Card or David Jones Storecard. Excludes gift cards, hampers, Wine Club and large items. 4. Gift wrapping: for purchases made instore at David Jones on your David Jones American Express Card. Your privacy is important to us. If you do not wish to receive further marketing material from David Jones and American Express at this address, please call 1300 36 89 89 and we will remove you from our mailing list.

Mr AB Sample123 Sample StreetSampleville NSW 2000

Dear <Firstname>

<As a highly valued David Jones Storecard Cardmember, we’d like to take this opportunity to say thank you and to extend a special invitation to visit us instore

to see what new and exclusive privileges are on offer, just for you.>

Exclusive Cardmember bene� ts. Our valued Cardmembers are invited to experience exciting new Cardmember-only events and offers,

including the new Autumn/ Winter collection instore for 2012, inspired by the glamour of New York City. There are also special treats instore for Mum this Mother’s Day as well the return of the ever-popular Girls Night Out shopping event. We hope you are also enjoying the exclusive Instant Rewards Catalogues sent

each month, full of great offers available only to our Cardmembers.

Special treatment instore at David Jones.We want to ensure each visit to David Jones is a special one by giving our Cardholders the VIP treatment

every time they come instore. Be sure you are making the most of our exclusive Cardmember privileges such as Fashion Pay Later1 and Interest Free2 options, as well as access to Instant Rewards, new complimentary delivery instore and online3 and gift-wrapping4. Also keep a look out for our new Bridal Suite opening at our Elizabeth

Street store, Sydney, where you’ll fi nd some great deferred payment plans on offer for Cardmembers.

Remember you can fi nd out more about the benefi ts you are entitled to as a Cardmember as well as access your account and statement details by visiting David Jones online at davidjones.com.au/xxxx

Thank you for your loyalty, we hope you continue to be a Cardmember and David Jones customer for many more years to come.

[Signature]

Matthew Durbin Group Executive, Financial Services

Presentation 8 February 2012 © Copyright 2012 Lavender*

David Jones.Storecard Loyalty. Letter Option 1.

Terms and conditions:If undelivered please return to Locked Bag 555, Silverwater NSW 1811.

1. Fashion Pay Later Option is a deferred payment promotion available for purchases made at David Jones on the David Jones American express Card. This promotion is available on all purchases on men’s and women’s apparel, shoes and fashion accessories with a single transaction value of $250 or more. The deferred payment period is 3 months. Terms and Conditions apply. 2. Terms and conditions apply to interest free credit options. A minimum purchase of $500 applies. Each new interest free credit option incurs a $35 establishment fee and a $2.95 monthly account keeping fee. Late repayments attract fees and interest. Not available in conjunction with any price reduction pursuant to the David Jones Price Promise. See instore for current interest free periods, and see the David Jones American Express Cardmember Agreement for further terms and conditions. 3. Receive complimentary standard delivery within Australia when you purchase instore or online at davidjones.com.au on your David Jones American Express Card or David Jones Storecard. Excludes gift cards, hampers, Wine Club and large items. 4. Gift wrapping: for purchases made instore at David Jones on your David Jones American Express Card. Your privacy is important to us. If you do not wish to receive further marketing material from David Jones and American Express at this address, please call 1300 36 89 89 and we will remove you from our mailing list.

Mr AB Sample123 Sample StreetSampleville NSW 2000

Dear <Firstname>

<As a highly valued David Jones Storecard Cardmember, we’d like to take this opportunity to say thank you and to extend a special invitation to visit us instore

to see what new and exclusive privileges are on offer, just for you.>

Exclusive Cardmember bene� ts. Our valued Cardmembers are invited to experience exciting new Cardmember-only events and offers,

including the new Autumn/ Winter collection instore for 2012, inspired by the glamour of New York City. There are also special treats instore for Mum this Mother’s Day as well the return of the ever-popular Girls Night Out shopping event. We hope you are also enjoying the exclusive Instant Rewards Catalogues sent

each month, full of great offers available only to our Cardmembers.

Special treatment instore at David Jones.We want to ensure each visit to David Jones is a special one by giving our Cardholders the VIP treatment

every time they come instore. Be sure you are making the most of our exclusive Cardmember privileges such as Fashion Pay Later1 and Interest Free2 options, as well as access to Instant Rewards, new complimentary delivery instore and online3 and gift-wrapping4. Also keep a look out for our new Bridal Suite opening at our Elizabeth

Street store, Sydney, where you’ll fi nd some great deferred payment plans on offer for Cardmembers.

Remember you can fi nd out more about the benefi ts you are entitled to as a Cardmember as well as access your account and statement details by visiting David Jones online at davidjones.com.au/xxxx

Thank you for your loyalty, we hope you continue to be a Cardmember and David Jones customer for many more years to come.

[Signature]

Matthew Durbin Group Executive, Financial Services

Earn a Bonus Point1 for every dollar spent up to 20,000 points.

Put all your spending on your Card between 11 November 2011 and 11 May 2012, and earn a Bonus Point1 for every dollar you spend.

Mr AB Sample123 Sample StreetSampleville NSW 2000

Earn a Bonus Point1 for every dollar spent up to 20,000 points.

Put all your spending on your Card between 11 November 2011 and 11 May 2012, and earn a Bonus Point1 for every dollar you spend.

Mr AB Sample123 Sample StreetSampleville NSW 2000

Earn a Bonus Point1 for every dollar spent up to 20,000 points.

Put all your spending on your Card between 11 November 2011 and 11 May 2012, and earn a Bonus Point1 for every dollar you spend.

Mr AB Sample123 Sample StreetSampleville NSW 2000

20% bonus points from Etihad

For a limited time, redeeming your points to travel could take you a whole lot further. Simply transfer your points to Eithad Guest Miles and you’ll receive 20% bonus miles.

15% bonus Velocity points

Why wait? Transfer your points to Velocity and receive 15% bonus Velocity points, so you’ll be able to act on your travel plans sooner than you thought.

25% bonus Malaysia Airlines Enrich Miles

Transfer your points to the Malaysia Airlines Enrich Mile program and you’ll receive 25% bonus Malaysia Airlines Enrich Miles to put towards your next trip.

take flight.Let your plans

Win back your Foreign Currency spend.Use your points to purchase Foreign Currency with American Express Currency Exchange Services, and you could be one of 10 lucky winners who win their points back. Find your nearest branch by calling 1300 139 060.

15% points discount from Singapore Airlines.For a limited time, transfer your points to Singapore Airlines Kris Miles, redeem for a flight online and you will receive a 15% points discount.

1000 bonus Cathay Pacific Asia Miles.Cathay Pacific is offering you a great way to kick start your next overseas adventure. If you are not yet a Cathay Pacific Asia Miles member, simply enrol, transfer your points to Air Miles and earn 1,000 bonus Asia Miles.

25% bonus Miles from Thai Airways. Transfer your points into Thai Airways Royal Orchard Plus Miles during the month of March 2012 and you will receive 25% bonus Thai Airways Royal Orchard Plus Miles.

25% bonus points from Virgin Atlantic. Transfer your points to Virgin Atlantic and receive 25% bonus Virgin Atlantic points. And with Virgin Atlantic flying to amazing locations all over the world, the possibilities are endless.

Win 250,000 points from Webjet.Use your points to book travel through webjet.com.au and go into the draw to win one of two prizes of 250,000 points to spend on the holiday of your dreams. Simply visit webjet.com.au and select ‘Membership Rewards’ as your payment option.

Terms & Conditions:1. Subject to the terms & conditions of Membership Rewards for David Jones American Express Cardmembers available at davidjones.com.au/mrtermsandconditions and the points transfer must be made between 1 and 31 March 2012. To transfer Membership Rewards points into an airline rewards partner program you must hold an Australia Dollar David Jones American Express Card and be a member of the relevant airline rewards partner program. Membership of the airline rewards partner program is the Cardmember’s responsibility and is subject to the Terms and Conditions of the applicable program. A joining fee may apply. Award seats are not available on all routes. Please check availability with the partner prior to transferring your points. Charges/levies/taxes may apply. You must transfer a minimum of 5,000 points applicable to Singapore Airlines Krisfler, Cathay Pacific Asia Miles, Thai Airways International Royal Orchid Plus, 2000 points applicable to Etihad Guest, Velocity Frequent Flyer, Virgin Atlantic Flying Club) or 500 points to Malaysia Airlines Enrich Miles to be eligible for this bonus offer.2. Etihad Airways: Promotion ends 31 March 2012. Competition draw will take place on 27 April 2012 at Salmat IDR Pty Limited, Limited 2, 116 Miller Street, North Sydney NSW 2060. Winners will be notified within 2 days of the draw. To review full Terms and Conditions log into davidjones.com.au/membershiprewards and visit the terms & conditions page. Authorised under NSW permit no: LTPS/10XXXXX, ACT permit no: TP10/XXXX.3. Foreign Exchange TBC. Authorised under Permit numbers NSW: LTPS/12/12739, VIC:12/25, ACT: TP 12/00005, SA: T12/4.4. Partner Terms and Conditions apply. Available to Australian enrolees who reside in Australia only. A minimum of 7,500 points must be redeemed at one time. Copyright Webjet Marketing Pty Ltd. CAN 063 430 484, ABN 8406 3430 848. Part of the Webjet Limited Group. Travel Agent License No. 32282. Promotion ends 31 March 2012. The competition draw will take place on 3 April 2012 at Webjet Marketing Pty Ltd, Level 9, 492 St. Kilda Road, Melbourne, Australia. Winners will be notified by 04 April 2012. To review full Terms and Conditions log into davidjones.com.au/membershiprewards and visit the terms & conditions page. Authorised under NSW permit no: LTPS/10/XXXX, ACT permit no: TP10/XXXX, VIC permit no: XXX5. Valid for travel 01 April 2012 to 31 October 2012. Points requirements quoted are correct as at 13 December 2011 and are subject to change without notice. Subject to availability and hotel Terms and Conditions. Travel Agent Service charges may apply. Travelscene Pty Ltd Licence no: NSW 2TA002558, VIC 30204, SA TTA108, QLD TAG 252, ACT 18800658, WA 9TA284. Each Travelscene American Express office is independently owned and has it’s own travel agent’s licence.If you do not wish to receive any further mailings from American Express, please contact 1300 36 89 89 Credit provided by American Express Australia Limited (ABN 92 108 952 085). ® Registered Trademark of American Express Company.Membership Rewards GPO Box 240, Sydney NSW 2001. Australian Credit Licence No. 291313. ® Registered Trademark of American Express Company.

To find out more about these offers, or to start redeeming today, visit: davidjones.com.au/membershiprewards

Your Card nowtakes you further

with these great offers.

Dear <First name>,Planning a getaway? For a limited time, our airline and travel partners have amazing offers for David Jones American Express Cardmembers who redeem their points to travel.

Whether you’d prefer a romantic retreat or a family vacation, redeeming your points with one of our 11 travel partners will help you get there sooner.

We’ve compiled offers from our brand new partner Etihad, as well as Velocity and Malaysia Airlines and many more, so all you have to do is choose your destination.

It’s clear that now is the perfect time to escape.

Hurry, these offers won’t last.

To find out more about these offers, or to start redeeming today, visit: davidjones.com.au/membershiprewards

Mr AB Sample123 Sample StreetSampleville NSW 2000

A thank you gift, from David Jones.

A thank you gift, from David Jones.

Graphic Design / Print Design

Page 14: Simone Speet Portfolio 2013 - 2014

S i m o n e S p e e t

W O R K 2 013/2 014 Graphic Design / Finished Art—Graphic design and finished art on various Bank of Melbourne collateral. Print and web media: Brochures, posters, iconography, display stands, pull up banners, certificates, stationery and web banners to name a few.

B a n K O f M e L B O u R n e C O L L AT E R A L