Simplified Life Insurance

Solutions For Clients Who Want Peace Of Mind.

Canadians Underinsured

• About 2 in 10 households have NO life insurance at all.

• Of those that have coverage over 30% believe they need additional coverage.

• Only 23 % of all households had an opportunity to buy through a personal meeting with a life agent .

• Almost HALF of Canadian households (6 million) admit they would have immediate trouble meeting expenses if a wage earner died.

• Not only are they underinsured … They know it !!!

Source: LIMRA

Simplified Issue: What is it?

• Does not require a medical exam, blood test, fluid samples or doctor’s report.

• Easier to qualify for this type of life insurance than for traditional insurance.

• One of the fastest ways to get life insurance because of the simplified issue process.

Who is it for?

People…– with certain issues that may cause a premium to be

rated or a refusal on a traditional life insurance; or

– who genuinely dislike needles or any type of medical exam; or

– looking for a simple and fast process to get life insurance; or

– who don’t want the value of their estate diminished by funeral costs and other final expenses; or

– who want the tax-free death benefit to be paid quickly.

Addressing Procrastination

• Many Canadians put off buying insurance because they anticipate a difficult process, thinking it’s complex and confusing.1

• Simplified issue products are: easy to understand; easy to apply for.

1. Source: Billion Dollar Baby - The Sales Potential of the Underinsured Life Market in Canada (2007), LIMRA

UnderwritingWith simplified issue products like Golden Protection,

the questionnaire on the application represents the underwriting process.

If all the questions are answered “no”, the client is insurable.

Clients don’t have to wait for weeks before finding out whether they’re insured or not.

No premium rating.

Underwriting Issues

• Height and weight restrictions

• Diabetes• DUI / Driving record• Drug or alcohol abuse

• Depression / Anxiety• MS / Parkinson• High blood pressure• High cholesterol• Family health history

Some of the elements that make it hard for people to get insurance:

Who do you know are affected by one or more of these issues?

A simplified issue life insurance like Golden Protection could be the solution for them.

Medical Questions - Golden Protection

Medical Questions – Golden Protection

What about cost?

• Premiums for a simplified issue life insurance are higher than those of a traditional whole life policy issued at the regular rate.

• This is due to the higher risk taken by the insurance company on this type of product.

• However, premiums for a simplified issue product may be lower than you think!

Cost ExampleAnnual premium for $25,000 face amount for

60 year-old male non-smoker

*5th lowest premium in LifeGuide Sept. 2012 edition for the WL/Guaranteed Life Pay category.

Cost ExampleAnnual premium for $25,000 face amount for

60 year-old female non-smoker

* 5th lowest premium in LifeGuide Sept. 2012 edition for the WL/Guaranteed Life Pay category.

What is it for?

• Due to the simple underwriting process, face amounts available are lower than traditional products.

• Mostly used to cover funeral costs and other final expenses.

• They can also be used to:– Cover small debts;– Grow the estate to be passed on to loved-ones;– Give to a charitable organization.

• Permanent life insurance guaranteed level premium

• No medical exam, no APS, no fluids or needles

• Guaranteed cash values and excellent paid up value

• Available for smokers and non-smokers

• Available as a policy or rider (spouse)

• Issued with limited proof of insurability

• Insurance amount doubles in case of accidental death

• In case of accidental death in a public transportation vehicle, beneficiaries receive 5 times the original insurance amount.

• Issue ages• 40 to 85

• Policy face amount• $1,000 to $50,000

• Guaranteed cash value and guaranteed reduced paid-up option after 3 years

• Living benefit• 50% of the sum insured in the event of a first-time occurrence of a terminal illness

• Transportation benefit• $2,000 payable when death occurs at a site over 200 km away from primary residence

• Annual fee• policy $60.00• rider (spouse) $30.00

• Insurance coverage is immediate

• Online application approved within 24-48 hrs

• FYC 45%

Deferred Option• If your client has been declined for insurance within the past

2 years, they may still qualify for Golden Protection at the same rates.

• Two-year waiting period for the death benefit for non-accidental death.

• Accidental death benefit is immediate.

• FYC 35%

Same great features as Golden Protection++

Simplified life insurance that allows participants to increase their original coverage amount by 3% annually – without increasing their premiums!*

*until the initial sum insured doubles or the insured’s attained age 100 on the coverage’s anniversary.

• Permanent life insurance for clients aged 40 to 80

• No medical exam, no needles or fluids, no APS

• Premiums and coverage that will never change

• Guaranteed cash value and paid up values

• Coverage amount from $1,000 to $30,000

• Same great compensation of FYC 45%

Statistics - Diabetes

Source: Public Health Agency of Canada (September 2011); using 2008/09 data from the Canadian Chronic Disease Surveillance System (Public Health Agency of Canada).

Newfoundland and Labrador, Nova

Scotia, and Ontario had the highest prevalence of

diagnosed diabetes, while Nunavut,

Alberta, and Quebec ranked

lowest

Newfoundland and Labrador, Nova

Scotia, and Ontario had the highest prevalence of

diagnosed diabetes, while Nunavut,

Alberta, and Quebec ranked

lowest

Statistics - Diabetes

Standardized to the global population.Source: Public Health Agency of Canada (2011); adapted from Shaw JE, Sicree RA, Zimmet PZ. Global estimates of the prevalence of diabetes for 2010 and 2030. Diab Res Clin Pract 2010;87:4-14.

If incidence and mortality rates

remain at the levels seen in 2009, the

number of Canadians aged

one year and older living with diabetes

will reach 3.7 million (1.7 million

females and 1.9 million males) by

year 2018 representing an increase of 56%

If incidence and mortality rates

remain at the levels seen in 2009, the

number of Canadians aged

one year and older living with diabetes

will reach 3.7 million (1.7 million

females and 1.9 million males) by

year 2018 representing an increase of 56%

• Type 2 diabetes

•Cardiovascular disease

• Stroke

• Hypertension

• Hypothyroidism

• Congestive heart

failure

• Fatty liver disease

•Pregnancy

complications

• Psychological

disorders

• Cancer

• Death

Obesity can lead to:

Statistics – Obesity Worldwide

* Taking in consideration a BMI > 30

Statistics – Canada’s Aging Population

Number of children aged 14 and under and of people aged 65 and over, Canada, 1921 to 2011

Sources: Statistics Canada, censuses of population, 1921 to 2011.

Statistics – Canada’s Aging Population

Source: HRSDC calculations based on Statistics Canada. Estimates of population, by age group and sex for July 1, Canada, provinces and territories, annual (CANSIM Table 051-0001); and Statistics Canada. Projected population, by projection scenario, sex and age group as of July 1, Canada, provinces and territories, annual (CANSIM table 052-0005). Ottawa: Statistics Canada, 2011.

How to get started with Assumption Life

1 - Obtain a broker code: Complete the Broker Registration Form and send to your MGA.

2 - You will receive an email from Assumption Life indicating your username, password as well as your broker code.

lia.assumption.ca

Benefits of Lia Reduces acquisition costs

Speeds up process and commission payment

Increases efficiency for everyone (broker, MGA and carrier)

Is a straightthrough process – data enters directly into our admin system

Installs and runs on any device*

Is leading-edge in the industry

*Does not work on Lynux OS. Is not designed for smartphones.

WE DELIVER

• Simplified products < 5 days

• Quick Issue products < 2 days

Simplified: Have answered Yes to one of the medical questions or have a face amount higher than $250,000.

Quick Issue: Face amount of $250,000 or less, where client answers no to all questions.

We pay2x WEEK

PERSONALIZED MARKETING SUPPORT

EXCLUSIVE VIDEO LEAD GENERATING TOOL

http://youtu.be/WLDJf0TrTpo

OUR MAIN FOCUS:MEETING YOUR NEEDS

Doing business with us,

is easy!