Sinapsis Adria

Tradition. Momentum. Trust.

Member of Szinapszis Group

2016

SINAPSIS ADRIA. NEW MEMBER OF SZINAPSZIS GROUP

www.sinapsisadria.si2

Sinapsis Adria was

established in 2015to provide all the

services of its mother company in

the Adriatic region

the mainactivity of the company

is pharmaceutical

market research and consulting

Sinapsis Adria has the proper local knowledge

including database of

doctors, pharmacists and other HCPs in Slovenia,

Croatia, Serbia

Sinapsis Adriautilises the knowledge,

methodologies, technology and full back office of Szinapszis

with 18 yearsof experience on this field

(VOXCO CATI and CAWI software, Tobii eyetrackers, bulletin board software, HCP database

management)

Sinapsis Adria is introducing

new technologies and high standards

of pharmaceutical market research in the Adriatic region

SINAPSIS ADRIA SERVICES

3 www.sinapsisadria.si

Desk researches Qualitative researches(FGs, IDIs, bulletin boards,

ethnography)

Quantitative researches(CAPI, CATI, CAWI, mobile)

Eye-tracking researches(usability, advertisement, POS tests)

Mystery Shopping Pharmaceuticalconsultation

PHARMA SPECIALIZED SOLUTION

4

► MedRepControl™ - measurement of medicalsales representative effectiveness with validatedmethod interviewing the reported doctors rightafter the visits

► PharmaRepControl™ - measurement ofpharmacy sales reps effectiveness withinterviewing the visited pharmacists and/ormystery shopping of the visited pharmacies

► OTC Reco Rate Measurement™ - mysteryshopping of pharmacies to check productknowledge, preference, recommendation andPOS materials

► Targeting, target validation, segmentation -HCP database related services

► Szinapszis MedNetTrack CEE™ - a tracking studysince 2012 on the digital life and multichannelcommunication of physicians in 10 Europeancountries.

www.sinapsisadria.si

SZINAPSZIS. A EUROPEAN COMPANY

5

Research experience in20 COUNTRIES OF EUROPE

Own field and facilities in4 COUNTRIES

Pharma expert local partners inALL OTHER COUNTRIES

MULTI-COUNTRYproject management

ESOMAR member since 2003EphMRA member since 2014

www.sinapsisadria.si

SZINAPSZIS IN NUMBERS

6 www.sinapsisadria.si

18

7

SZINAPSZIS GROUP CLIENTS

www.sinapsisadria.si

2015. február

Let’s Consult!1000 Ljubljana, SloveniaLitostrojska cesta 40A

Tel.: +386 31 503 676

www.sinapsisadria.si

Sinapsis Adria d.o.o.Market Research & Consulting