sirona.com 1 xios xg select and supreme ibook for field sales support sirona.com
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XIOS XG SELECT AND SUPREMEIBOOK FOR FIELD SALES SUPPORT
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MISSIONThis iBook is designed to showcase the benefits of Sirona’s intraoral x-ray sensor range, which offers an improved experience for both clinician and patient through outstanding image quality, software tools and ease of use. In this first release, the focus is on the performance of digital intraoral sensors versus intraoral film use.
This iBook will be continually updated to expand education and information on:Competitive Information demonstrating the Sirona intraoral sensor range against other
sensors and intraoral imaging technologies.Cost and Return on Investment Calculations for XIOS XG.Expanded tools for Positioning TrainingFeedback Form for Lead Generation.
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BASIC CONTENTWHY DIGITAL
PATIENT EXPERIENCE
CLINICAL SECURITY
WORKFLOW
WHY SIRONA DIGITAL
INTEGRATED WORKFLOWS
DIGITAL INNOVATIONS LEADER
ONE STOP SHOP
SIRONA PORTFOLIO
IO SENSORSXIOS XG SUPREME + SELECT
SOFTWARE AND IMAGE GALLERY
X-RAY UNITS
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FIRST THINGS FIRST: DOWNLOAD THE IBOOK
You receive info in the VM news where to download.
Open this link on your ipad Download the iBook After download the iBook will automatically
open in iBooks. Else select “open in iBooks” to add it to your bookshelf and tap to open.
Change to sort-manually to position the ibook in the bookshelf where it is convenient for you.
You can also create a dedicated Sirona folder
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Turn Pages: Flick with one
finger left or right to go to the previous or following page
HOW TO USE THE IBOOKNavigate to Overview: Flick with two fingers
to go to overview
Navigate in overview: Drag with two fingers in
upper part to change between chapters
Interactive windowsIndicated by a frame around the picture. For full-screen and pop-up texts or videos. Zoom-in to open and
go full-screen
Zoom-out to close
Tap on upper edge of screen to open menu and select the List icon
Drag with one finger in lower part to move along the pages and tap to open
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HOW TO USE THE IBOOK Turn pages, open interactive windows, go to overview
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NOTE FUNCTION AND BOOKMARKS
http://www.begerdesign.de/upload/sirona/roentgen/Sirona_Intraoral_X-
Ray_Family.ibooks
Create bookmarks to individualize the iBook to your needs
On top you can add coments and texts to remember what to say
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HOW TO USE WITH YOUR CUSTOMERS?
USE THE INTRO MOVIE OF THE IBOOK
SHOW THEM THE DYNAMIC SHARPEN SLIDER
BROWSE THROUGH THE IMAGE GALLERY
as a tool to answer their questions why sensor x-ray
to customize the image to their needs
to show the unique quality of XIOS XG Supreme
And in case of other questions, have the Sirona brochures available on your ipad too.
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http://www.youtube.com/watch?v=ohjqwN8N30w
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SO, WHAT DOES THE PROFESSOR WANT TO TELL US?
SUPREME
IMAGES
YES TO SENSORS
ENDO
THERE IS A CLEAR BENEFIT
Believe in it!
IT’S ALL ABOUT AWARENESS
The iBook will enable general reps to talk about IO sensors and prepare them for your visit and a live demo -> suitcase
THERE IS ALWAYS A WAY TO JUSTIFY A PREMIUM
ENDO is the killer application for Sensors, justifying a higher price, due to being more efficient. And PSPs can co-exist in the practice easily.
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RECOMMENDED APPROACH
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CREATE AWARENESS
General Sales Rep
LIVE DEMO AND ANSWER QUESTIONS
Sirona Specialist + Dealer Specialist
CLOSE THE DEAL
Dealer Specialist