skills for lifelong learning, earning, and living · deca e-commerce business plan entrepreneurship...

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Skills for Lifelong Learning, Earning, and Living

Gregg ChristensenGregg Christensen –Nebraska Dept of Ed

Nancy Eberle Nancy Eberle –UNL/Nebraska 4-H

Diane Vigna Diane Vigna –UNL/Nebraska 4-H


What’s in Store for You Today…

• Intros• Challenges &

Opportunities• Building Entrepreneurial

Communities

• Just the Facts (Real Research about Real NE Challenges)

• KWL about ESI• Resources & Ideas


Challenges Faced by Nebraska Entrepreneurs

Geographic locationFewer local support structuresDistance to marketFinancial resourcesPoor access to supportive infrastructureIsolation from other entrepreneurs

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Opportunities forNebraska Entrepreneurs

Availability of natural resourcesGeographic locationL t f li iLower cost of livingAvailability of technology Supportive community structuresLower cost of employmentAvailability of workforce


Setting the Stage

Eric C. ThompsonAssociate Professor of Economics

Director, Bureau of Business ResearchUniversity of Nebraska-Lincoln

Entrepreneurship in NebraskaConditions, Attitudes, and Actions

THE GALLUP ORGANIZATION

William B. WalstadJohn T. and Mable M. Hay

Professor of EconomicsUniversity of Nebraska-Lincoln

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Nebraska Public’s Interest in Starting A Business

43% total

Copyright © 2008 Eric Thompson and William Walstad7

General Public (n = 4,935)

Interest in Starting A Business by Age(Nebraska Public)

60% 58%

51%


Age in yearsGeneral Public (n = 4,935)

26%

Age When Business Owners First First Thought of

Starting a Business


Business Owners (n=1,122)

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Interest in Starting a Business by NE Community College Area

46%

40% 42% 40% 41%46%


General Public (n = 4,935)

Interest Findings

• Over half of Nebraskans ages 18-29 are interested in starting a business. And, over half of this group say they are very likely or likely to do so.

• Among the ~ 300,000 Nebraskans (age18-29) there are about 84,000 with genuine interest in starting a business.


• There is a large untapped pool of potential entrepreneurs among young adults in Nebraska!


OurOur challenge…creatingentrepreneur-friendly communities

Reality…Not all businesses

d bare owned by entrepreneurs, and not all entrepreneurs own businesses

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Insights? Thoughts?


What is YourYour Community’s Entrepreneurial Climate?

Entrepreneurs exist in every communityWho are they?yHow do you support them?How do you/weyou/wefOSTER or suppressentrepreneurial attitudes?


So what isis an entrepreneur-friendly community?

A community that understands the importance of developing and encouraging entrepreneursA community that sees youth as “seeds for the future” of their communityA community that is willing to make a commitment to help entrepreneurs thrive within the community

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Steps we can take to create entrepreneur-friendly Nebraska

communitiesRecognize the community’s entrepreneurial talent• Know who they are• Know who they are• Recognize them formally

Provide and support entrepreneurship educationDevelop and identify sources of funding for entrepreneurs


Provide networking opportunities for local entrepreneurs to interact

Steps we can take to create entrepreneur-friendly Nebraska

communities

entrepreneurs to interact with other entrepreneurs.Provide a well-educated/trained workforceProvide and maintain adequate infrastructure to support new businesses


Middle School Curriculum4-H InitiativeCreate a new 4-H Youth Entrepreneurship curriculum• Level One – Ages 5-10•Level Two – Ages 11-14

(Middle School)• Level Three – Ages 15-19

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4-H Curriculum Scope

Level OneLevel One –For elementary age youth (5-10)• Elementary

awareness of entrepreneurship

• Lemonade stand-type businesses


4-H Curriculum ScopeLevel TwoLevel Two –Designed for age 11-14 (middle school range)• Entrepreneurial Discovery• Concept Development• Resourcing (generalized)• Start-up (generalized)


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4-H Curriculum ScopeLevel ThreeLevel Three –Advanced, for youth who are “budding” entrepreneurs (age 15-19)p ( g )• Concept refinement

(specific business)• Resourcing (specific to

the business) • Start up (specific to the

business)• Future planning for the

business


4-H Curriculum –What makes it unique?

Integrated TechnologyIntegrated Technology• Used as a tool for

entrepreneurs• As a delivery method

Case StudiesCase Studies• Youth entrepreneurs• Adult entrepreneurs


4-H Curriculum –What makes it unique?

The 4The 4--H ConnectionH Connection• Accessible to allall youth

no matter where they live or go to school

• Tied to all 4-H project/curriculum areas

• Horizontal and vertical integration with the existing 4-H curriculum

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Unit 1 – Discover the E-SceneUnit 2 – The Case of MeUnit 3 Your BusinessUnit 3 – Your Business InspectionLeader’s GuideWebsite SupportCD

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Looking CloserLooking CloserIntroductory Case File TabsActivityE-Ship ClueCommunity ConnectionsCommunity ConnectionsCase Summary Tabs: Sum It Up!Investigator’s NotebookAdditional InformationThe ESI Leader’s GuideCD-Rom cross-reference



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Looking CloserLooking CloserIntroductory Case File Tabs• Success Indicator –What you will

accomplish in the chapterActivity – Always comes first• D ti it• Do an activity• Reflect on the activity• Relate it to real life

E-Ship Clue• Tips to understand the chapter

Community Connections• An activity that helps get you

involved in your community


Looking CloserLooking CloserCase Summary Tabs: Sum It Up!• Makes the activity meaningfulmeaningful• Reflection & writing

Share what you didProcess what’s importantProcess what s importantGeneralize to your lifeApply what you have learned (hands-on, minds-on)

Investigator’s Notebook• Personal journal entries• Developing your business plan


Looking CloserLooking CloserAdditional Information• References (many online)

The ESI Leader’s Guide• Written for leader or teacher• Includes school standards,

enrichment materials, answers to exercises

CD-Rom/Web Site Symbol• More information that is not in the

printed books

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Skills for Lifelong Learning, Earning, and Living http://4h.unl.edu/esi/


Looking Even CloserGroups of 2 or 3Scan Unit 1, 2 oror 3 for 5 to 7 minutesSelect oneone to look atSelect oneone to look at closely and discuss togetherSelect a “report-out” person to share your insights with the whole group

InvestigationInvestigation


Key Questions to PonderWhy did you like this unit?What “grabbed” “grabbed” your attentionattentionHow would you incorporate it into your instruction?Additional insights…

InvestigationInvestigation

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Feedback Time

Reflections?Insights?Suggestions? Next steps? InvestigationInvestigation


How you order makes a difference!

Ordering through Extension:• Unit 1 - $5.50

Ordering online through UNL 4-H:• Unit 1 - $7.50

• Unit 2 - $5.50• Unit 3 - $7.50• Leader’s Guide - $7.50

• Unit 2 - $7.50• Unit 3 - $10.50• Leader’s Guide - $10.50


How you order makes a difference!

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Educator ResourcesNE Entrepreneurship Education Website


Educator ResourcesNebraska Entrepreneurship News


Educator ResourcesTargeted Teaching Topics

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Competitive Events Capture the Innovation and Creative Spark

DECAE-Commerce Business PlanEntrepreneurship

FBLA Business Plan EventEntrepreneurship

FCCLAp pParticipatingEntrepreneurship Promotion ProjectEntrepreneurship Written EventInternational Business Plan

FCCLAEntrepreneurship STAR Event

FFAAgri-Entrepreneurship Student Awards

SkillsUSA EventsEntrepreneurship


Statewide Curriculum for Nebraska Community Colleges

Developed after intensive review; best practice site visitsBased on Content Standards for Entrepreneurship EducationEntrepreneurship EducationCommon course titles, syllabiApproved by Chief Instructional Officers of all 6 Community Colleges, Spring 2006Campuses are building degree and certificate programs around these courses


Gregg ChristensenEntrepreneurship & Career Education Specialist

State Coordinator-Making Middle Grades WorkMaking Middle Grades Work & High Schools That Work

[email protected]

402.471.4565 (fax)www.nde.state.ne.us/entreped/

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