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Keaton SwettMonday, June 21, 2010

What is SlideShare

• Public sharing of documents, pdf files, presentations and more

• Rising popularity – approx. 25 million visitors per month

• Newly introduced video upload capabilities – 500 megabyte size limit – 5 videos per month

• Easy to use – FREE!

Social Media

Primary Capabilities of SlideShare

Channels

• Allows companies to create and sponsor specific micro-sites, i.e. “channels” on SlideShare.net

• Companies can organize channels around specific topics, brands, or product launches

• Provides easy way to focus SlideShare content on a certain topic in a specific location.

AdShare

• With AdShare, companies can advertise their content which pops up based on user preferences

• Similar to personalized ads on other internet sites.

Documents promoted on SlideShare search page

LeadShare

• LeadShare allows companies to use SlideShare as a lead generation tool

• Users are prompted to provide contact info before, during, or after a presentation.

• Leads collected with LeadShare are opt-in, making the leads people who are interested in the content and have willfully opted-in to fill out the lead form.

What are the benefits of SlideShare?

• No VPN needed• 3rd party can view content without having to download

anything • Does not require attendees to create a separate

account if one is provided for them• Good for barebones presentations that do not require

additional tools (polling, instant messenger)

How SlideShare can benefit Oracle PR

• Internal training meetings with HQ teams• Product launches and demos with media and

bloggers• Global PR team meetings