slow food cny

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By: Adam Maurer By: Adam Maurer M.P.S Candidate Environmental Studies M.P.S Candidate Environmental Studies SUNY ESF SUNY ESF EST 696: Entrepreneurship, Not-for-Profits and Climate Change EST 696: Entrepreneurship, Not-for-Profits and Climate Change November 11, 2010 November 11, 2010 Slow Food CNY: Slow Food CNY: The Impacts of Climate Change

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Short presentation outlining the challenges and potential opportunities for a newly formed local food chapter, operating under the international umbrella of Slow Food.

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Page 1: Slow Food CNY

By: Adam MaurerBy: Adam MaurerM.P.S Candidate Environmental StudiesM.P.S Candidate Environmental StudiesSUNY ESFSUNY ESFEST 696: Entrepreneurship, Not-for-Profits and Climate ChangeEST 696: Entrepreneurship, Not-for-Profits and Climate ChangeNovember 11, 2010November 11, 2010

Slow Food CNY:Slow Food CNY:The Impacts of Climate Change

Page 2: Slow Food CNY

OverviewOverview

International non-profitInternational non-profit Founded in 1989Founded in 1989 Headquarters in Bra, ItalyHeadquarters in Bra, Italy Eco-gastronomical member supported org.Eco-gastronomical member supported org. Grassroots response to a McDonald’s opening Grassroots response to a McDonald’s opening

in Rome, Italy (anti-globalization, industrial in Rome, Italy (anti-globalization, industrial food, fast food, fast life, etc.)food, fast food, fast life, etc.)

Page 3: Slow Food CNY

MissionMission

Good-Good- enjoying delicious food created with enjoying delicious food created with care from healthy flora and faunacare from healthy flora and fauna

Clean-Clean- healthy for planet and people healthy for planet and people Fair-Fair- food is a universal right. Good and food is a universal right. Good and

clean should be accessible to all. clean should be accessible to all.

Page 4: Slow Food CNY

Organizational HierarchyOrganizational Hierarchy

Page 5: Slow Food CNY

CNY OperationsCNY Operations

Do not own or rent spaceDo not own or rent space Hold monthly board meetings (donated space)Hold monthly board meetings (donated space) Do not own or rent vehicles (personal vehicles Do not own or rent vehicles (personal vehicles

for events)for events) Waste includes; food waste, paper, utensils, Waste includes; food waste, paper, utensils,

etcetc Hold events requiring mass transportationHold events requiring mass transportation

Page 6: Slow Food CNY

ChallengesChallenges

Not surprisingly,Not surprisingly, Human CapitalHuman Capital $$$$$$

Page 7: Slow Food CNY

Challenges cont.Challenges cont.

2008 Membership Dues Allocation

Leadership Training & Convivium

Development 27%

SFUSA Operating Expenses 8%

Contribution to Slow Food International

30%

National and International

Publications 18%Membership Services 15%

SFUSA Program Support 2%

Page 8: Slow Food CNY

Opportunities/RecommendationsOpportunities/Recommendations

Climate ChangeClimate Change MarketingMarketing

Limit advertising costsLimit advertising costs Increase membership and name recognitionIncrease membership and name recognition Creative ways to reach communityCreative ways to reach community

Alternative revenue sourcesAlternative revenue sources Set expectations of Board MembersSet expectations of Board Members Collaboration and resource sharingCollaboration and resource sharing

Page 9: Slow Food CNY

Thank You!Thank You!

Any Questions???Any Questions???

Logo is a registered trademark of Slow Food International