small business leaders want to engage with brands that …...sme a/b demographic: $100,000 -...

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Australian ENTREPRENEURS and SMALL BUSINESS LEADERS want to engage with brands that are aligned to their vision Connect now, with entrepreneurs on the move. We can help you find and engage with them quickly, efficiently and economically. READ ON ... PARTNERSHIP Opportunity

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Page 1: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

Australian ENTREPRENEURS and SMALL BUSINESS LEADERS

want to engage with brands that are aligned to their vision

Connect now, with entrepreneurs on the move. We can help you

find and engage with them quickly, efficiently and economically.

READ ON ...

PARTNERSHIPOpportunity

Page 2: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

New technology has given great power to the little guys making small business the new powerhouse of the economy. Almost all the growth in the western economies is coming from SME’s. Forward thinking corporations are acting now to reach out and take part in these trends early.

We already have a proven method for connecting with entrepreneurs who are influential in their industry. We are already actively engaging with fast growing companies across a range of industries. We know how entrepreneurs think, what they want and most importantly what they need to succeed. In order

to fully engage with this entrepreneurial community we need to connect at all levels and build an ongoing trust, rapport and values exchange. We have a partnership model that reaches millions of people economically while identifying those who have real potential to go all the way to the top.

Our model interacts with entrepreneurs on multiple touch points including social media, networking events, training, mentoring and other business focused services. Through these touch points we are able to build a strong relationship at all levels while making money along the way.

SUPPORT THE POWER HOUSE OF THE economyGovernments, economists, futurists and thought

leaders all agree, there’s a great wave of entrepreneurs

about to break over the economy as we know it.

Page 3: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER
Page 4: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

You will see:

Over 1500 attendees

5 world-class speakers

5 step method for accelerating growth

Endorsed by the Institute of Leadership and Management (Europe)

Supported by leading brands who care about small business

Would you like to showcase your brand and products at these events?

It is a powerful strategy day for small business owners and aspiring entreprenuers

SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers.

MELBOURNE 15th August 2014

BRISBANE 5th September 2014

SYDNEY 26th July 2014

PARTNER WITH US AND GAIN EXPOSURE at our 8-hour brand accelerator event

Page 5: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers.

PARTNER WITH US AND LET’S IGNITEan Entrepreneur Revolution

Be at the forefront of change and support the Entrepreneur Revolution as small businesses establish themselves as the new powerhouse of the world’s economy.

For the last 3 years we have run

numerous large scale business

leadership events in London,

Melbourne and Sydney. Now

it’s your time to get involved.

Our audience are the A/B of

the small business community

who are passionate about

their products and services.

They are constantly looking

for innovative ways to spread

their message and make their

lives easier. They avoid hype,

resent heavy sales pitches and

typically generate between

$100k - $2m in revenue.

Page 6: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

A GRASS ROOTS APPROACHfor connecting with key people in small business

Promotional Partners We have access to hundreds of influencers in the Australian SME community who blog, tweet, email, share & buzz about this event

Media PartnersBig brands who love small business get behind this event in a multitude of ways

Social buzz We have a dedicated team who generate sharable content, engaging community & SEO results online

Page 7: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

Affiliate Partners

Authors, speakers

PR Firms

Accountants/Financial Planners

Bloggers

Consultants /Coaches

SME Groups

Personalities

Marketing Experts

Printers

Plus many many more

Social Reach

Facebook (10,000+)

Youtube (50,000+)

Twitter (6,000+)

Slideshare (5,000+)

G+

LinkedIn

Charity Partners

Traditional Evening Standard

First Voice Magazine (Federation Small Business)

Media Partners

Key Partners

UK Australia

Page 8: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

OUR PROVEN 5 STEP METHODOLOGY...and the mentors who deliver itEvery industry has an ‘Inner Circle’:

Their names come up in conversation ... for the right reasons. They attract more opportunities ... the right kind. They earn more money ... and it isn’t a struggle. And they have more fun ... because they love what they do.

Every successful business needs a Key Person of Influence. A driving force who becomes known in the industry.

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1. Matthew MICHALEWICZ on COMPETITIVE PITCHING

A pitching master; his last venture becoming Australia’s third fastest growing company in 2012 (Deloitte) which sold for tens of millions. Author of ‘Winning Credibility’ and ‘Life in half a second’ his insights on Pitching, Winning Credibility and Entrepreneurship are priceless.

2. Andrew GRIFFITHS on PUBLISHING FOR PROFIT

Australia’s #1 small business author; 11 books sold in over 50 countries. A writing and publishing expert; international speaker; writer for CNN, columnist for INC Magazine and a leading advisor to top brands with over 20 years experience.

Success Stories: www.keypersonofinfluence.com.au/successstories

Page 9: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

3. Tim DWYER on PRODUCTISING SERVICES

With over 180 coaches servicing clients in 30+ countries, Shirlaws has increased it’s clients combined market valuations by over 1 Billion Dollars since 1999, with over $100 Million of that in Australia alone. As Global Partner and CEO of Shirlaws Australia, Tim is a heavy hitter when it comes to capital growth, profit and lifestyle.

4. Valerie KHOO on THE POWER OF PROFILE

Angel investor; award-winning entrepreneur; journalist; Author of ‘Power Stories: The 8 Stories you MUST tell to build an epic business’. Valerie is a top business blogger and her own business, The Australian Writers Centre was named by Dell as one of the 10 most innovative small businesses in Australia.

5. Glen CARLSON HOST & MC. Global Director. Co-Founder of the Key Person of Influence series in Australia

Recognised by Fairfax Media as having grown from startup to over 1 million in annual profit in less than 3 years, Glen and his team specialise in helping entrepreneurs become more visible, valuable and profitable in their industries.

The “Steve Jobs” of Apple, the “Larry and Sergey” of Google, the “Anita Roddick” of The Body Shop. The person who leads the way.

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Page 10: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

“Partnering with the Key Person of Influence event made perfect sense for us. Although we both target SMEs there is no competitive overlap and we both worked hard to create a win-win. It was a very successful event for us.”

Karen Lim-Sam, Campaigns and Events Manager, Netregistrywww.netregistry.com.au

“Anthill has been a strong partner of KPI since I read Dan’s book back in 2011. Glen Carlson is the real-deal and his team are all totally committed to pushing power to their partners and they have one of the most responsive data-bases I’ve ever seen!”

James Tuckerman - Founder of Australian Anthill www.anthillonline.com

“We work with quality individuals, making them more vis-ible and more successful. We have a culture of helping others - it’s our philosophy. It can be challenging finding partners whose culture resonates with ours, and the KPI fit has been one of the best we’ve ever made. They seek the same minded people as we do, with a similar focus, and they help our members achieve more, in less time, whilst complementing everything we do. It’s a total two-way partnership which just works.”

Bob Greenup, Regional Director of BNI Sydney CBD www.bnisydneycbd.com.au

ALIGN WITH Small Business Leaders

Page 11: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

“The partnership with KPI resulted in over 700 new sub-scribers to our publications in less than 6 weeks. They cre-ated the most effective campaign of it’s type that we have ever seen. Put simply, it’s a very rewarding partnership from our perspective.”

Daniel Bruce, Marketing Manager, Private Mediawww.privatemedia.com.au

“We get approached to form partnerships quite frequently so when I first spoke to KPI I was a bit sceptical. I soon real-ised that they are different, provide high quality programs and always deliver on what they promise, an ideal partner and not something you come across easily. We love refer-ring KPI because we know people won’t be disappointed. Their partnership has also resulted in great exposure for us and it’s been a fantastic win-win for both of us. We are thrilled to partner up and will continue to support KPI.”

Franziska Iseli-Hall, Director at Basic Bananas www.basicbananas.com

“The ‘KPI’ methodology is a game changer for anyone wanting to make a living doing what they love.”

Ian Elliot – Past Chairman and CEO of George Patterson

“The KPI methodology is fine tuned for the times we live in and is ideal for anyone looking to build their personal brand and make a name for them-selves in their industry.”

Marianne Bess, Managing Director Droga5 Australia

Page 12: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

OUR PREVIOUS RESULTS and Future PlansSince our launch event at Swinburne University in Melbourne, KPI has gone from strength to strength attracting thousands of people to events in Melbourne, Sydney and Brisbane.

In 2014 we intend to run a series of large scale business events in Sydney, Melbourne and Brisbane with plans to open Perth mid 2015.

Our Contribution:We believe that the true entrepreneurial spirit is about creating more so we can contribute more.

In 2014 we are proud to have given over $35,000 to our charity partners which ensured 50,000 children in developing countries got access to clean drinking water and over 3000 women received education and leadership training that has directly improved the standard of living of over 150,000 people in their extended communities.

In 2014/2015 we expect these numbers to continue to rise.

Media Partners Key Partners

Page 13: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

Glen CarlsonDirector, Entrevo Pty Ltd

This document provides a broad overview of the opportunities available to your brand through a partnership with KPI.

Naturally, we are keen to tailor a program to suit your needs and would welcome the opportunity to talk with you and your team to discuss the partnership opportunity in further detail.

In the interest of developing our relationship we are happy to make it easy for your organisation to get involved and would look to propose a low risk first step so we can measure the effectiveness and long term value of an ongoing partnership.

We look forward to discussing this opportunity further in the coming weeks.

Charity Partners

NEXT Steps

MELBOURNE 15th August 2014

BRISBANE 5th September 2014

SYDNEY 26th July 2014

Page 14: SMALL BUSINESS LEADERS want to engage with brands that …...SME A/B demographic: $100,000 - $2,000,000 Revenue. Optimistic. Driven. Progressive. Influencers of their peers. PARTNER

www.keypersonofinfluence.com.auEntrevo Pty Ltd | Level 10, 50 Market Street | Melbourne VIC 3000

Partner Liaisons:

NATIONALMike Reid

[email protected]: 0408 104 809

MELBOURNEAlex MacKeldon

[email protected]: 0447 291 003

SYDNEYTimothy Scholes

[email protected]: 0415 482 397

BRISBANEMike Reid

[email protected]: 0408 104 809