Smart Selling for RetailersAssisted Selling in the Connected Store

Win with Personalized InteractionsThe Digital Revolution has given rise to a more empowered global consumer and an

increasingly complex shopping journey. Consumers shop with their smartphones, check

product reviews and competitor’s prices in-store. In lieu of it, sales associates too need to

be empowered with real-time actionable intell igence and with personalized interactions. How

can Retailers address this imperative Digitally to make this a reality ?

Win with Personalized InteractionsThe Digital Revolution has given rise to a more empowered

global consumer and an increasingly complex shopping journey.

Consumers shop with their smartphones, check product reviews

and competitor’s prices in-store. In lieu of it, sales associates

too need to be empowered with real-time actionable intell igence

and with personalized interactions. How can Retailers address

this imperative Digitally to make this a reality ?

The Smart Selling App is Zensar’s pioneering approach towards

bridging the online and in-store world, the App digitally arms

sales associates to navigate customers’ omni-channel footprint.

It empowers associates with a 360° customer view across all

selling channels, hence elevating the customer experience and

converting more sales. It opens a wealth of customer information

from previous interactions on the web or in-store - including cus-

tomers’ buying patterns, purchase history, omni-channel wish

lists, and personalized recommendations from our powerful Big

Data based Recommendation Engine. It also offers a rich prod-

uct catalogue and visibil ity into enterprise-wide inventory avail-

ability, allowing associates to sell more than what’s available

in-store. Additionally, it equips store managers with real-time

insights to analyze store/associate performance and provides

alerts for critical events. With business stil l trying to bridge the

omni-channel world, we believe Zensar is poised to help retailers

navigate this complex journey.

Making SellingIntegrated and Smarter

The Smart Selling App is Zensar’s pioneering approach towards

bridging the online and in-store world, the App digitally arms

sales associates to navigate customers’ omni-channel footprint.

It empowers associates with a 360° customer view across all

selling channels, hence elevating the customer experience and

converting more sales. It opens a wealth of customer information

from previous interactions on the web or in-store - including cus-

tomers’ buying patterns, purchase history, omni-channel wish

lists, and personalized recommendations from our powerful Big

Data based Recommendation Engine. It also offers a rich prod-

uct catalogue and visibil ity into enterprise-wide inventory avail-

ability, allowing associates to sell more than what’s available

in-store. Additionally, it equips store managers with real-time

insights to analyze store/associate performance and provides

alerts for critical events. With business stil l trying to bridge the

omni-channel world, we believe Zensar is poised to help retailers

navigate this complex journey.

Making SellingIntegrated and Smarter

Personalized Recommendations

Omni-channel Shopping Lists

Product Catalogue

In-store Analytical Insights

Real-time Alerts

Solution HighlightsPersonalized Recommendations

Omni-channel Shopping Lists

Product Catalogue

In-store Analytical Insights

Real-time Alerts

Solution Highlights

123% uptick in sales revenue

21% increase in average spend per transaction

28% improvement in on-floor sales associate productivity

Empowered employees who are able to meet shoppers’ demands

Business benefits123% uptick in sales revenue

21% increase in average spend per transaction

28% improvement in on-floor sales associate productivity

Empowered employees who are able to meet shoppers’ demands

Business benefits

How is it uniqueIncomparable App’s 5-feature combination — Personalized

Recommendations, Omni-channel Shopping Lists, Product Catalogue,

In-store Analytical Insights & Real-time Alerts — is unmatched by any

other Smart Selling app available in market

Industry RelevanceThough the current version of the app is

suited to Retail clients, it is relevant

across other industries like Insurance,

Banking, Hospitality, etc. as well

What it will help deliverSmart Selling App offers a plug-n-play structure :

Can easily integrate with major CRM systems from

Oracle, Salesforce, etc.

Can easily integrate with major POS systems to pull

consumer purchase history at regular intervals,

crunch it and generate recommendations for

effective personalization.

Compatible with both Android and iOS platforms

How is it uniqueIncomparable App’s 5-feature combination — Personalized

Recommendations, Omni-channel Shopping Lists, Product Catalogue,

In-store Analytical Insights & Real-time Alerts — is unmatched by any

other Smart Selling app available in market

Industry RelevanceThough the current version of the app is

suited to Retail clients, it is relevant

across other industries like Insurance,

Banking, Hospitality, etc. as well

What it will help deliverSmart Selling App offers a plug-n-play structure :

Can easily integrate with major CRM systems from

Oracle, Salesforce, etc.

Can easily integrate with major POS systems to pull

consumer purchase history at regular intervals,

crunch it and generate recommendations for

effective personalization.

Compatible with both Android and iOS platforms

Corporate Headquarters: Pune, India

Global Offices: USA | UK | Europe | Africa |

Middle East | India | China | Singapore | Australia

For more information please contact:

marcom@zensar.com | www.zensar.com

Zensar TechnologiesZensar is a leading digital solutions and technology services company that

specializes in partnering with global organisations across industries on their

Digital Transformation journey. A technology partner of choice, backed by

strong track-record of innovation; credible investment in Digital solutions;

assertion of commitment to client's success, Zensar's comprehensive range

of digital and technology services and solutions enable its customers to

achieve new thresholds of business performance. Zensar, with its

experience in delivering excellence and superior client satisfaction through

myriad technology solutions, is uniquely positioned to help them

surpass challenges around running their existing business most

efficiently, helping in their legacy transformation, and

planning for business expansion and growth through

innovative and digital ways.