smithsonian crowdsourcing
TRANSCRIPT
Crowdsourcing and MobileWhat are the metrics of success?
MCN Seattle 8 November 2012
Nancy Proctor, Smithsonian Institution@nancyproctor [email protected]
Daniel Davis, Smithsonian Institution@bigenola [email protected]
by using mobile platforms to enlist collaborators globally.
Recruit the world to increase and diffuse knowledge
Thinking outside the audiotour box
“From we do the talking to we help you do the talking.”
– Chris Anderson, Wired, Smithsonian 2.0 Conference, 24 Jan 2009
So how’s that going for you?
Recruiting the world
Wikipedia’s World
http://www.flickr.com/photos/cambodia4kidsorg/4294119350/
77,000
1,461
17,682,781
Curating
Producing
Commenting
Sharing
Watching
1:61031:27
470 million
8
Smithsonian Mobile
Smithsonian Mobile’s Recruits
http://www.flickr.com/photos/cambodia4kidsorg/4294119350/
1:833Curating
Producing
Commenting
Sharing
Watching
75
.01
62,500
Stories from Main Street
http://storiesfrommainstreet.org/
Stories from Main Street
http://www.flickr.com/photos/cambodia4kidsorg/4294119350/
1:34Curating
Producing
Commenting
Sharing
Watching17,000
500
.01
Access American Stories
What’s missing
Access American Stories
http://www.flickr.com/photos/cambodia4kidsorg/4294119350/
1:32Curating
Producing
Commenting
Sharing
Watching905
28
.01
http://amysampleward.org/2011/05/18/crowdsourcing-vs-community-sourcing-whats-the-difference-and-the-opportunity/
Crowd
Network
Community
Your org.
In your database, attends your events; connected on Facebook, Twitter, LinkedIn or physically in your area
You do not know and cannot contact directly but your community can. You want to convert the network to join the community.
You do not know them. Receives messages via the network
Crowdsourcing
Community-sourcing
A Mobile Eco-System
Curating
Producing
Commenting
Sharing
Watching
PRODUCTOR
PROCESS?
More about Mobile
• http://si.edu/mobile
• http://smithsonian-webstrategy.wikispaces.com/Mobile
• #SImobile & #mtogo
• @NancyProctor
• @bigenola (Dan’s twitter handle)