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Tourism Economic Impact & Visitor Profile 2015, Lauren Schlau Consulting and CIC Research, Inc. for Santa Monica Travel & Tourism �
Tourism Economic Impact & Visitor Profile 2015, Lauren Schlau Consulting and CIC Research, Inc. for Santa Monica Travel & Tourism
SANTA MONICA TRAVEL & TOURISM
UPDATES
MISTI KERNS, CMP CDME
President/CEO
Santa Monica Travel & Tourism
Ellis O’Connor Chairman
Owner Representative, Fairmont Miramar Hotel &
Bungalows �
Raphael Lunetta Vice Chairman Chef/Restaurateur
Nicole Flynn Treasurer
Assistant Vice President, Marketing, Macerich
Richard Chacker Secretary
President/Owner, Perry’s Cafe & Rentals
BOARD OF DIRECTORS
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Paul Leclerc Member
General Manager, Loews Santa Monica Beach Hotel
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Danielle Noble Member
Deputy City Manager, City of Santa Monica
Albin Gielicz Member Resident
RoseMary Regalbuto Member Resident
Darlene Evans Member Resident
Juan Viramontes Member
General Manager, Georgian Hotel
Jeff King Member
Chairman, King’s Seafood Co.
BOARD OF DIRECTORS
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Juan Viramontes Chairman
General Manager, Georgian Hotel �
Rebecca Huetter Vice Chair
Vice President of Sales & Marketing, Shutters on the Beach &
Hotel Casa del Mar
Stephen Sowards Secretary/Treasurer
General Manager, Le Meridien Delfina Santa Monica
Bill Acuna Member
Wyndham Santa Monica at the Pier
Ed Curry Member
Director of Sales & Marketing, Loews Santa Monica Beach
Hotel
Karen Dailey Member
Director of Sales & Marketing, Viceroy Santa Monica
Daniel Gregory Member
Owner, Ocean Lodge Santa Monica Beach Hotel
Matthew Lehman Member
Director of Operations, Fairmont Miramar Hotel &
Bungalows
Angela Rogers Member
General Manager, Hotel Carmel
TMD COMMITTEE
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5-YEAR STRATEGIC PLAN
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Tourism Economic Impact & Visitor Profile 2015, Lauren Schlau Consulting and CIC Research, Inc. for Santa Monica Travel & Tourism
Tourism Economic Impact & Visitor Profile 2015, Lauren Schlau Consulting and CIC Research, Inc. for Santa Monica Travel & Tourism
Tourism Economic Impact & Visitor Profile 2015, Lauren Schlau Consulting and CIC Research, Inc. for Santa Monica Travel & Tourism
Tourism Economic Impact & Visitor Profile 2015, Lauren Schlau Consulting and CIC Research, Inc. for Santa Monica Travel & Tourism
AUSTRALIA/NEW ZEALAND
FYE’16 ACTIVITIES AND RESULTS
TRADE NUMBERS:
90 Sales calls in market
9 Trade shows in market
PUBLIC RELATIONS:
20,256,320 Circulation
$3,630,504 Publicity value
UNITED KINGDOM/IRELAND
FYE’16 ACTIVITIES AND RESULTS
TRADE NUMBERS:
130 Sales calls in market
2 Trade shows in market
PUBLIC RELATIONS:
11,611,423 Circulation
$1,099,498 Publicity value
BRAZIL
FYE’16 ACTIVITIES AND RESULTS
TRADE NUMBERS:
350 Sales calls/trainings in market
2 Trade shows in market
PUBLIC RELATIONS:
103,917,632 Circulation
$560,200 Publicity value
FRANCE
FYE’16 ACTIVITIES AND RESULTS
TRADE NUMBERS:
121 Sales calls in market
Top Resa Trade show in market
PUBLIC RELATIONS:
400,000 Circulation
$174,500 Publicity value
GERMANY
FYE’16 ACTIVITIES AND RESULTS
TRADE NUMBERS:
157 Sales calls in market
1 Trade show in market
CHINA
FYE’16 ACTIVITIES
Hosted a luncheon in San Gabriel Valley for over 30 top
tour operators
Co-hosted a China Ready Seminar with Visit California
and China Union Pay with over 70 attendees
1 Trade show in market
THANK YOU!
Misti Kerns, CMP CDME
President/CEO
Richard Peterson
Executive Vice President
Lauren Rogers, CDME
VP, Business Development
Nika Jalali
Manager, Europe & North America
Todd Mitsuhata
Manager, Asia Pacific & Latin America
Kim Sidoriak, CDME
Chief Marketing Officer
Omark A. Holmes
Director of Marketing
Amy Mason
Marketing Manager
Jackie Alvarez Public Rela2ons Manager Bianca Blasquez Marke2ng & PR Assistant Rachel Lozano Director of Visitor Experience Kara Eldridge Visitor Experience Supervisor Julia Wilson Visitor Experience Coordinator Evan Edwards Director of Opera2ons Iris Gee Accoun2ng Coordinator Gary Starr Financial/Research Analyst