smw bangalore post

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“Great Sessions… an event that can’t be missed!” – Sandeep Aurora, Director - Marketing & Market Development, Intel ‘Heartiest congratulations to the entire team on successful completion of SMW’15 – Bangalore. It was a great job doneAnshul Chaturvedi, Head Marketing, Wrangler ‘SMW Bangalore is at the forefront of the new frontier of cerebral change, attitudinal shift, and also of the market behaviours dynamics changing’ – Suhel Seth, Counselage India ‘An event so impactful in creating and driving relevant discussions on socialV. Vasantha Kumar, Director of Marketing & Communications, IBM India & South Asia

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Page 1: Smw bangalore post

“Great Sessions… an event that can’t be missed!” – Sandeep Aurora, Director - Marketing & Market Development,

Intel

‘Heartiest congratulations to the entire team on successful completion of SMW’15 – Bangalore. It was a great job done’ – Anshul Chaturvedi, Head Marketing, Wrangler

‘SMW Bangalore is at the forefront of the new frontier of cerebral change, attitudinal shift, and also of the market

behaviours dynamics changing’ – Suhel Seth, Counselage India

‘An event so impactful in creating and driving relevant discussions on social’ – V. Vasantha Kumar, Director of Marketing & Communications, IBM

India & South Asia

Page 2: Smw bangalore post

Biggest Social Media Festival On The Planet

Feb 23rd to 27th, 2015

Page 3: Smw bangalore post

30+ Partners100+ Events150+ Speakers4000+ Delegates

An Experience Like Never Before!

Page 4: Smw bangalore post

Mahesh MurthyCo-Founder, SeedFund

Harish BijoorCEO, Harish Bijoor

Consults Inc

Suhel SethManaging Partner, Counselage India

Samar Singh SheikhawatSenior Vice President - Marketing, UB Limited

Sean GardnerForbes #1 Social Media

Power Influencer

Sandeep AuroraDIrector - Marketing &

Market Development, Intel

P. KrishnakumarExecutive Director & General

Manager, Dell India

A L JagannathDirector Marketing, VMware

India & SAARC

Highlight Speakers

Runner. Cyclist. Teacher at Teach for India

B DayanandaAddi. Commissioner of

Police, Traffic, Bangalore City

Page 5: Smw bangalore post

Anshul ChaturvediHead Marketing,

Wrangler at VF Brands India Pvt Ltd

Bhaskar ChoudhuriHead of Marketing for

India, Lenovo

Karthi MarshanExecutive Vice President & Head – Group Marketing ,

Kotak Mahindra Bank Limited

Abhijit BhaduriChief Learning Officer,

Wipro

V Vasantha KumarDirector of Marketing & Communications, IBM

India & South Asia

Ashok LallaGlobal Head – Digital

Marketing, Infosys, Infosys

Manu PrasadDirector of Brand

Marketing | Blogger , Urban Ladder

Sunil RaoCountry Head-Developer

Relations & Startup Ecosystem, Google India

Head Marketing at Lee - VF Arvind

Gautam GhoshDirector - Talent

Branding, Flipkart

Page 6: Smw bangalore post

6500 authors contributing to the social buzz which reached to more than 10Mn+ million people with over 50,000+ mentions

Buzz Trend Line During The Week

23-Feb-15 24-Feb-15 25-Feb-15 26-Feb-15 27-Feb-150

2000

4000

6000

8000

10000

12000

14000

16000

83318990

12749

9079

14332Bangalore Milan New York Lagos

The Top 4 locations for the first edition of SMW15 were #SMWBangalore, #SMWMilan, #SMWNYC and SMWLagos

Page 7: Smw bangalore post

Top Buzz Words During #SMWBangalore

Page 8: Smw bangalore post

#SMWBangalore Highlight Moments

Top 1 Hashtag in Global

Sponsors

Page 9: Smw bangalore post

Highlight Tweets

Page 10: Smw bangalore post

#ImTheChange @ SMWBangalore

Total Pledges: 5000+ | Reach: 1.2M | Impressions : 6.5M

An SMW initiative #ImTheChange that encouraged citizens to click pictures, shoot videos and share their pledges towards road safety

Page 11: Smw bangalore post

Karnataka Maharashtra Tamil Nadu Gujarat Delhi Others 0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

70.00%

60%

22%

5% 4% 4%7%

Locations

Men

tions

#ImTheChange @ SMWBangalore

Page 12: Smw bangalore post

CMO Meet2015 & Beyond –

The future of Social

K Ramakrishnan -President - Marketing, Future style - Future group

Avinash Pant, Marketing Director, Nike India Pvt. Ltd.

Sandeep Aurora DIrector - Marketing & Market Development, Intel

Bhaskar Choudhuri- Head of Marketing for India, Lenovo

A L Jagannath- Director Marketing, VMware India & SAARC

CMOs attended

Vipul Mathur, Marketing Head, Lee

Ranjit Nair- CEO , Germin8 Solutions

Karthi MarshanExecutive Vice President & Head – Group Marketing , Kotak Mahindra Bank Limited

Alokedeep Singh-Head-eCommerce at Titan Company

Page 13: Smw bangalore post

Partners

Sponsors

Page 14: Smw bangalore post

Engagement Activity

High Powered Panel Discussion Keynote Talk

Blogging Challenge

#DellAtSMWBangalore

Page 15: Smw bangalore post

#IntelAtSMWBangalore

Engagement Activity High Powered Panel Discussion

Bloggers Meet with Sandeep Aurora

Page 16: Smw bangalore post

#DellAtSMWBangalore Statistics

#IntelAtSMWBangalore Statistics

Page 17: Smw bangalore post

What Happens in SMW Never Stays There!

Collaboration Is More Than Just A Buzz Word. It Is A Reality!

Influential Audience From All Walks Of Life

Strong Relevant Buzz On Social Media Platforms

Community Engagement Platform

Involving in Global Buzz