smwcph twitter i danmark
TRANSCRIPT
![Page 1: SMWCPH Twitter i Danmark](https://reader035.vdocuments.net/reader035/viewer/2022062903/58a1653c1a28abc1708b5beb/html5/thumbnails/1.jpg)
Twitter i DanmarkStefan Bøgh-Andersen
#SMWstatistik
![Page 2: SMWCPH Twitter i Danmark](https://reader035.vdocuments.net/reader035/viewer/2022062903/58a1653c1a28abc1708b5beb/html5/thumbnails/2.jpg)
Overskrift.dk
• Online og Social Medie Monitorerings-tjeneste
• Fokus udelukkende på dansk indhold
• Online nyheder, websites , debatfora, Twitter, facebook, Instagram …
#SMWstatistik
![Page 3: SMWCPH Twitter i Danmark](https://reader035.vdocuments.net/reader035/viewer/2022062903/58a1653c1a28abc1708b5beb/html5/thumbnails/3.jpg)
#SMWstatistik
Twitter globalt
• 288 millioner aktive brugere
• 500 millioner tweets sendt dagligt
• 80% aktivitet på mobil
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Twitter Danmark i tal, 2014
#SMWstatistik
• 270.000 danske Twitter profiler
• 70.000 aktive (seneste måned)
• 26 millioner tweets (27 mill i 2013)
• Heraf 8 millioner re-tweets og 18 million originale tweets
• Hashtags anvendt 13 millioner gange
• Fordelt på over 1 million forskellige hashtags
![Page 5: SMWCPH Twitter i Danmark](https://reader035.vdocuments.net/reader035/viewer/2022062903/58a1653c1a28abc1708b5beb/html5/thumbnails/5.jpg)
DK antal twittere
#SMWstatistik
2009 2010 2011 2012 2013 20140
50000
100000
150000
200000
250000
300000
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#SMWstatistik
2009 2010 2011 2012 2013 20140
50000
100000
150000
200000
250000
300000
DK antal twittere
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#SMWstatistik
DK antal twittere
2010 2011 2012 2013 20140
20
40
60
80
100
120
140
%, årlig vækst
år
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Tid på ugen
#SMWstatistik
mandag tirsdag onsdag torsdag fredag lørdag søndag3200000
3300000
3400000
3500000
3600000
3700000
3800000
3900000
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Tid på ugen
#SMWstatistik
mandag tirsdag onsdag torsdag fredag lørdag søndag100000
120000
140000
160000
180000
200000
220000
240000
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Tid på ugen
#SMWstatistik
mandag tirsdag onsdag torsdag fredag lørdag søndag0
2
4
6
8
10
12
14
16
18
TwitterInstagram
%
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Tid på dagen
#SMWstatistik
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 230
1
2
3
4
5
6
7
8
9
%
time
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Tid på dagen
#SMWstatistik
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 230
1
2
3
4
5
6
7
8
9
TwitterInstagram
time
%
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DK tweets over året
#SMWstatistik
1/1/2014
1/10/2
014
1/19/2
014
1/28/2
014
2/6/2014
2/15/2
014
2/24/2
014
3/5/2014
3/14/2
014
3/23/2
014
4/1/2014
4/10/2
014
4/19/2
014
4/28/2
014
5/7/2014
5/16/2014
5/25/2
014
6/3/2014
6/12/2
014
6/21/2
014
6/30/2
014
7/9/2014
7/18/2
014
7/27/2
014
8/5/2014
8/14/2014
8/23/2
014
9/1/2014
9/10/2
014
9/19/2
014
9/28/2
014
10/7/2014
10/16/2014
10/25/2014
11/3/2014
11/12/2014
11/21/2014
11/30/2014
12/9/2014
12/18/2014
12/27/20140
20000
40000
60000
80000
100000
120000
140000
Antal tweets
Dato
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DK tweets over året
#SMWstatistik
1/1/2014
1/10/2
014
1/19/2
014
1/28/2
014
2/6/2014
2/15/2
014
2/24/2
014
3/5/2014
3/14/2
014
3/23/2
014
4/1/2014
4/10/2
014
4/19/2
014
4/28/2
014
5/7/2014
5/16/2014
5/25/2
014
6/3/2014
6/12/2
014
6/21/2
014
6/30/2
014
7/9/2014
7/18/2
014
7/27/2
014
8/5/2014
8/14/2014
8/23/2
014
9/1/2014
9/10/2
014
9/19/2
014
9/28/2
014
10/7/2014
10/16/2014
10/25/2014
11/3/2014
11/12/2014
11/21/2014
11/30/2014
12/9/2014
12/18/2014
12/27/20140
20000
40000
60000
80000
100000
120000
140000
SF forlader regeringen30/01
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DK tweets over året
#SMWstatistik
1/1/2014
1/10/2
014
1/19/2
014
1/28/2
014
2/6/2014
2/15/2
014
2/24/2
014
3/5/2014
3/14/2
014
3/23/2
014
4/1/2014
4/10/2
014
4/19/2
014
4/28/2
014
5/7/2014
5/16/2014
5/25/2
014
6/3/2014
6/12/2
014
6/21/2
014
6/30/2
014
7/9/2014
7/18/2
014
7/27/2
014
8/5/2014
8/14/2014
8/23/2
014
9/1/2014
9/10/2
014
9/19/2
014
9/28/2
014
10/7/2014
10/16/2014
10/25/2014
11/3/2014
11/12/2014
11/21/2014
11/30/2014
12/9/2014
12/18/2014
12/27/20140
20000
40000
60000
80000
100000
120000
140000Intl. Melodi Grand Prix10/05
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DK tweets over året
#SMWstatistik
1/1/2014
1/10/2
014
1/19/2
014
1/28/2
014
2/6/2014
2/15/2
014
2/24/2
014
3/5/2014
3/14/2
014
3/23/2
014
4/1/2014
4/10/2
014
4/19/2
014
4/28/2
014
5/7/2014
5/16/2014
5/25/2
014
6/3/2014
6/12/2
014
6/21/2
014
6/30/2
014
7/9/2014
7/18/2
014
7/27/2
014
8/5/2014
8/14/2014
8/23/2
014
9/1/2014
9/10/2
014
9/19/2
014
9/28/2
014
10/7/2014
10/16/2014
10/25/2014
11/3/2014
11/12/2014
11/21/2014
11/30/2014
12/9/2014
12/18/2014
12/27/20140
20000
40000
60000
80000
100000
120000
140000VM i fodbold12/6 – 13/7
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DK tweets over året
#SMWstatistik
1/1/2014
1/10/2
014
1/19/2
014
1/28/2
014
2/6/2014
2/15/2
014
2/24/2
014
3/5/2014
3/14/2
014
3/23/2
014
4/1/2014
4/10/2
014
4/19/2
014
4/28/2
014
5/7/2014
5/16/2014
5/25/2
014
6/3/2014
6/12/2
014
6/21/2
014
6/30/2
014
7/9/2014
7/18/2
014
7/27/2
014
8/5/2014
8/14/2014
8/23/2
014
9/1/2014
9/10/2
014
9/19/2
014
9/28/2
014
10/7/2014
10/16/2014
10/25/2014
11/3/2014
11/12/2014
11/21/2014
11/30/2014
12/9/2014
12/18/2014
12/27/20140
20000
40000
60000
80000
100000
120000
140000MTV Music Awards
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#SMWstatistik
Top-10 anvendte tags
1. dkpol2. sldk 3. emabiggestfan4. mtvhottest5. vmdk6. dkmedier7. dksport8. drgrandprix9. fodbold10. kca
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Hashtag frekvens - #dkpol
#SMWstatistik
1/1/2014
1/10/2
014
1/19/2
014
1/28/2014
2/6/2014
2/15/2
014
2/24/2014
3/5/2014
3/14/2014
3/23/2
014
4/1/2014
4/10/2
014
4/19/2014
4/28/2
014
5/7/2014
5/16/2
014
5/25/2
014
6/3/2014
6/12/2
014
6/21/2
014
6/30/2
014
7/9/2014
7/18/2
014
7/27/2014
8/5/2014
8/14/2
014
8/23/2014
9/1/2014
9/10/2
014
9/19/2
014
9/28/2
014
10/7/2014
10/16/2014
10/25/2014
11/3/2014
11/12/2014
11/21/2014
11/30/2014
12/9/2014
12/18/2014
12/27/20140
1000
2000
3000
4000
5000
6000
7000
8000
9000
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Hashtag frekvens
#SMWstatistik
1/1/2014
1/10/2
014
1/19/2
014
1/28/2
014
2/6/2014
2/15/2
014
2/24/2
014
3/5/2014
3/14/2
014
3/23/2
014
4/1/2014
4/10/2
014
4/19/2
014
4/28/2
014
5/7/2014
5/16/2
014
5/25/2
014
6/3/2014
6/12/2
014
6/21/2014
6/30/2014
7/9/2014
7/18/2014
7/27/2014
8/5/2014
8/14/2014
8/23/2014
9/1/2014
9/10/2014
9/19/2014
9/28/2
014
10/7/2014
10/16/2014
10/25/2014
11/3/2014
11/12/2014
11/21/2014
11/30/2014
12/9/2014
12/18/2014
12/27/2014
0
500
1000
1500
2000
2500
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Hashtag frekvens
#SMWstatistik
1/1/2014
1/10/2
014
1/19/2014
1/28/2
014
2/6/2014
2/15/2014
2/24/2
014
3/5/2014
3/14/2
014
3/23/2014
4/1/2014
4/10/2
014
4/19/2
014
4/28/2014
5/7/2014
5/16/2
014
5/25/2
014
6/3/2014
6/12/2
014
6/21/2
014
6/30/2014
7/9/2014
7/18/2014
7/27/2
014
8/5/2014
8/14/2
014
8/23/2014
9/1/2014
9/10/2
014
9/19/2
014
9/28/2014
10/7/2014
10/16/2014
10/25/2014
11/3/2014
11/12/2014
11/21/2014
11/30/2014
12/9/2014
12/18/2014
12/27/20140
100
200
300
400
500
600
![Page 22: SMWCPH Twitter i Danmark](https://reader035.vdocuments.net/reader035/viewer/2022062903/58a1653c1a28abc1708b5beb/html5/thumbnails/22.jpg)
Spørgsmål?
Stefan Bøgh-Andersen@nitoen
#SMWstatistik