so what distinguishes editorials?

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So what distinguishes editorials?. So what distinguishes editorials?. It’s your or your publication’s opinion. So what distinguishes editorials?. It’s your or your publication’s opinion - PowerPoint PPT Presentation

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Page 1: So what distinguishes editorials?
Page 2: So what distinguishes editorials?

So what distinguishes editorials?

Page 3: So what distinguishes editorials?

So what distinguishes editorials? It’s your or your publication’s opinion

Page 4: So what distinguishes editorials?

So what distinguishes editorials? It’s your or your publication’s opinion Almost always on a newsworthy

topic: taxes, elections, politics, crime, social issues such as abortion, education

Page 5: So what distinguishes editorials?

So what distinguishes editorials? It’s your or your publication’s opinion Almost always on a newsworthy

topic: taxes, elections, politics, crime, social issues such as abortion, education

It’s clearly marked as opinion

Page 6: So what distinguishes editorials?

So what distinguishes editorials? It’s your or your publication’s opinion Almost always on a newsworthy

topic: taxes, elections, politics, crime, social issues such as abortion, education

It’s clearly marked as opinion Take many of the things we’ve

studied about journalism and toss them out, especially objectivity

Page 7: So what distinguishes editorials?

“Publications need editorials and columns, in short, to provide the personality and passion that news reporting doesn’t allow...”

Page 8: So what distinguishes editorials?
Page 9: So what distinguishes editorials?
Page 10: So what distinguishes editorials?

Writing editorials

Keep it tight: 300-500 words

Page 11: So what distinguishes editorials?

Writing editorials

Keep it tight: 300-500 words Always relevant

Page 12: So what distinguishes editorials?

Writing editorials

Keep it tight: 300-500 words Always relevant Take a strong stand

Page 13: So what distinguishes editorials?

Writing editorials

Keep it tight: 300-500 words Always relevant Take a strong stand Attack the issue, not personality

Page 14: So what distinguishes editorials?

Writing editorials

Keep it tight: 300-500 words Always relevant Take a strong stand Attack the issue, not personality Write strong lede and strong closer

Page 15: So what distinguishes editorials?

Who has editorials

Page 16: So what distinguishes editorials?

Who has editorials

Virtually all daily and weekly newspapers, including college newspapers

Page 17: So what distinguishes editorials?
Page 18: So what distinguishes editorials?
Page 19: So what distinguishes editorials?

Typical newspaper layout

Page 20: So what distinguishes editorials?

Who has editorials

Virtually all daily and weekly newspapers, including college newspapers

Many magazines such as New Yorker, Time, New Republic, National Journal, even Sports Illustrated

Page 21: So what distinguishes editorials?
Page 22: So what distinguishes editorials?

Who has editorials

Virtually all daily and weekly newspapers, including college newspapers

Many magazines such as New Yorker, Time, New Republic, National Journal, even Sports Illustrated

Many big websites such as Daily Kos, American Spectator, Breitbart, Huffington Post

Page 23: So what distinguishes editorials?
Page 24: So what distinguishes editorials?

Who has editorials

Virtually all daily and weekly newspapers, including college newspapers

Many magazines such as New Yorker, Time, New Republic, National Journal, even Sports Illustrated

Many big websites such as Daily Kos, American Spectator, Breitbart, Huffington Post

Broadcast media such as local TV, networks

Page 25: So what distinguishes editorials?

Columns

Always signed, therefore represent the author’s opinion... not necessarily that of the publication

Page 26: So what distinguishes editorials?

Columns

Always signed, therefore represent the author’s opinion... not necessarily that of the publication

Some famous syndicated political columnists are George Will, Charles Krauthammer, Paul Krugman, Maureen Dowd

Page 27: So what distinguishes editorials?
Page 28: So what distinguishes editorials?

Columns

Always signed, therefore represent the author’s opinion... not necessarily that of the publication

Some famous syndicated political columnists are George Will, Charles Krauthammer, Paul Krugman, Maureen Dowd

Not limited to politics: can be sports, entertainment, business

Page 29: So what distinguishes editorials?
Page 30: So what distinguishes editorials?
Page 31: So what distinguishes editorials?
Page 32: So what distinguishes editorials?
Page 33: So what distinguishes editorials?

So you wanna be a critic

Page 34: So what distinguishes editorials?

So you wanna be a critic

Criticism: “considered judgment of or discussion about the qualities of something, especially a creative work”

Page 35: So what distinguishes editorials?

So you wanna be a critic

Criticism: “considered judgment of or discussion about the qualities of something, especially a creative work”

Study, evaluate and interpret

Page 36: So what distinguishes editorials?

So you wanna be a critic

Criticism: “considered judgment of or discussion about the qualities of something, especially a creative work”

Study, evaluate and interpret Meaning, social context and

significance of the artist’s work

Page 37: So what distinguishes editorials?

So you wanna be a critic

Criticism: “considered judgment of or discussion about the qualities of something, especially a creative work”

Study, evaluate and interpret Meaning, social context and

significance of the artist’s work Which means you have to be an

expert in the field in which you work

Page 38: So what distinguishes editorials?

So you wanna be a critic

Criticism: “considered judgment of or discussion about the qualities of something, especially a creative work”

Study, evaluate and interpret Meaning, social context and

significance of the artist’s work Which means you have to be an

expert in the field in which you work More than just unloading on somebody

Page 39: So what distinguishes editorials?

Areas you might review

Page 40: So what distinguishes editorials?

Areas you might review

Movies

Page 41: So what distinguishes editorials?

Areas you might review

Movies Music: recorded and live

performance

Page 42: So what distinguishes editorials?

Areas you might review

Movies Music: recorded and live

performance Television

Page 43: So what distinguishes editorials?

Areas you might review

Movies Music: recorded and live

performance Television Theater

Page 44: So what distinguishes editorials?

Areas you might review

Movies Music: recorded and live

performance Television Theater Other live performance such as

comedy, circuses, dance

Page 45: So what distinguishes editorials?

Areas you might review

Movies Music: recorded and live

performance Television Theater Other live performance such as

comedy, circuses, dance Books

Page 46: So what distinguishes editorials?

Areas you might review

Movies Music: recorded and live

performance Television Theater Other live performance such as

comedy, circuses, dance Books Art

Page 47: So what distinguishes editorials?

Areas you might review

Movies Music: recorded and live

performance Television Theater Other live performance such as

comedy, circuses, dance Books Art Food

Page 48: So what distinguishes editorials?

Areas you might review

Wine

Page 49: So what distinguishes editorials?

Areas you might review

Wine Beer

Page 50: So what distinguishes editorials?

Areas you might review

Wine Beer Video games

Page 51: So what distinguishes editorials?

Areas you might review

Wine Beer Video games Technology

Page 52: So what distinguishes editorials?

Areas you might review

Wine Beer Video games Technology Cars

Page 53: So what distinguishes editorials?

Areas you might review

Wine Beer Video games Technology Cars Travel

Page 54: So what distinguishes editorials?

Ok, you got the gig! Now what?

Page 55: So what distinguishes editorials?

Ok, you got the gig! Now what? Structure your review: no ranting or

rambling

Page 56: So what distinguishes editorials?

Ok, you got the gig! Now what? Structure your review: no ranting or

rambling Suggestion: lede, nut graf (could be

story line of movie, history of new restaurant, details of visiting orchestra and the program), what’s good, what’s bad, audience reaction, summary and recommendation

Page 57: So what distinguishes editorials?

Elements of a review

It’s a mix of facts and opinion:

“While the Ptomaine Palace’s signature dish – Sauteed Skittles with beur-blanc reduction – scores high on creativity, its gag-inducing texture caused this reviewer’s companion to projectile vomit across the soothing earth tones of the expansive main dining room...”

Page 58: So what distinguishes editorials?

Elements of a review

You gotta know your stuff. Don’t review the New York City Ballet if your knowledge of dance is limited to doing the Macarena in pre-school

Page 59: So what distinguishes editorials?

Elements of a review

You gotta know your stuff. Don’t review the New York City Ballet if your knowledge of dance is limited to doing the Macarena in pre-school

Be aware of your biases: just because you despise Thai food, millions adore it

Page 60: So what distinguishes editorials?

Elements of a review

You gotta know your stuff. Don’t review the New York City Ballet if your knowledge of dance is limited to doing the Macarena in pre-school

Be aware of your biases: just because you despise Thai food, millions adore it

Don’t be pompous

Page 61: So what distinguishes editorials?

Elements of a review

Don’t reveal plot twists or ending of movies, books, plays, etc.

Page 62: So what distinguishes editorials?

Elements of a review

Don’t reveal plot twists or ending of movies, books, plays, etc.

Cliche alert: don’t use common adjectives such as delicious, great, awful

Page 63: So what distinguishes editorials?

Elements of a review

Don’t reveal plot twists or ending of movies, books, plays, etc.

Cliche alert: don’t use common adjectives such as delicious, great, awful

Don’t review amateur productions

Page 64: So what distinguishes editorials?

Elements of a review

Don’t reveal plot twists or ending of movies, books, plays, etc.

Cliche alert: don’t use common adjectives such as delicious, great, awful

Don’t review amateur productions You will be called an idiot by your

readers/viewers: everyone is a reviewer today

Page 65: So what distinguishes editorials?
Page 66: So what distinguishes editorials?

So write a quick review!

You are the reviewer for your favorite magazine, website or show

Write a review of a movie, restaurant or concert that you experienced recently

Page 67: So what distinguishes editorials?

Assignment 2/21

Read pages 164-173 of Inside Reporting

Page 68: So what distinguishes editorials?

Assignment 2/21

Read pages 164-173 of Inside Reporting

Do exercises #1, #3 on page 174