sochi'al media statistics from the 2014 winter games

14
Winter Olympics: Sochi’al Media Breakdown

Post on 17-Oct-2014

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Alas, the Sochi Winter Olympics are over. Did you get up bright and early for the gold medal ice hockey game? Sochi featured more than enough moments of glory, grief, and oddity for us all to be satisfied at least until the Summer Olympics roll back around in two years time. This Slideshare give you a peek into the top "Sochi'al" Media moments from the Winter Olympics. From our most Tweetable, most Likeable and most talked about moments to our favorite images, our favorite hashtags, and everything in between. What was your favorite moment?

TRANSCRIPT

Page 1: Sochi'al Media Statistics from the 2014 Winter Games

Winter Olympics:Sochi’al Media

Breakdown

Page 2: Sochi'al Media Statistics from the 2014 Winter Games
Page 3: Sochi'al Media Statistics from the 2014 Winter Games

In all, more than

40 million Olympic-related Tweets

were sent during the games.

Total Sochi’al Media Results: Twitter

Page 4: Sochi'al Media Statistics from the 2014 Winter Games

Total Sochi’al Media Results: Facebook

45 milliondifferent Facebook users were responsible for a combined

120 million

posts, comments and Likes on Facebook.

Page 5: Sochi'al Media Statistics from the 2014 Winter Games

1. Mao Asada, Japan, Figure Skating

2. Yuna Kim, South Korea, Figure Skating

3. T.J. Oshie, USA, Ice Hockey

4. Shaun White, USA, Snowboarding

5. Mark McMorris, Canada, Snowboarding

Top Mentioned Athletes: Twitter

Page 6: Sochi'al Media Statistics from the 2014 Winter Games

1. Shaun White, USA, Snowboarding

2. T.J. Oshie, USA, Ice Hockey

3. Yuna Kim, SOuth Korea, Figure Skating

4. Jenny Jones, GB, Snowboarding

5. Carey Price, Canada, Ice Hockey

Top Mentioned Athletes: Facebook

Page 7: Sochi'al Media Statistics from the 2014 Winter Games

1. Ice Hockey

2. Curling

3. Figure Skating

4. Bobsled

5. Snowboard

Top Mentioned Sports: Twitter

Page 8: Sochi'al Media Statistics from the 2014 Winter Games

1. Ice Hockey

2. Figure Skating

3. Bobsleigh

4. Curling

5. Luge

Top Mentioned Sports: Facebook

Page 9: Sochi'al Media Statistics from the 2014 Winter Games

Top Moments on Twitter Tweets Per Minute

1. USA beats Russia in men’s Ice Hockey shootout

42,630 TPM

2. Canada defeats USA in men’s seminfinal ice hockey semifinals

47,600 TPM

3. Japan’s Yuzuru Hanyu wins gold in men’s figure skating

45,750 TPM

4. Canada defeats USA for women’s ice hockey gold medal

42,000 TPM

5. Canada defeats Sweden for men’s ice hockey gold final

27,700 TPM

Top Moments on Twitter

Page 10: Sochi'al Media Statistics from the 2014 Winter Games

Bobsledder Johnny Quinn, who, having been locked in his hotel bathroom, punched his way out. The image was retweeted about 30,000 times, favorited more than 17,000 and became a hashtag: #Quinning - the act of busting something open

Our Favorite Pictures

Page 11: Sochi'al Media Statistics from the 2014 Winter Games

Our Favorite Pictures

Crowds the world over fell in love with the Norwegian curling team. Though they would eventually drop out of the tournament, the brightly-colored sweepers

won gold in the hearts of viewers.

Page 13: Sochi'al Media Statistics from the 2014 Winter Games

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