social media assignment 2 presentation

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S Twilert Assignment 2 Amy Christianson

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Page 1: Social media  assignment 2 presentation

S

TwilertAssignment 2

Amy Christianson

Page 2: Social media  assignment 2 presentation

Purpose

For the company or organization who wants to monitor specific keywords across the Twitter-sphere on a regular basis.

Depending on your company or organization’s particular needs and objectives, Twilert allows you to monitor for any and all mentions, discussions or shared content that you want or need to keep tabs on.

Page 3: Social media  assignment 2 presentation

About Twilert

Twilert is a web app that enables you to receive regular e-mail updates of tweets containing your brand, product, service, or any keyword really. 

Twilert doesn’t simply monitor @mentions or hashtags, but monitors all words within a tweet. Meaning that you don’t have to worry about missing out on articles, tweets or discussions just because someone didn’t wrap your chosen keyword in an @mention or hashtag.

Page 4: Social media  assignment 2 presentation

Uses

Examples of what you can monitor for:

Mentions of your company or organization

Mentions of your products or services

Industry related tweets

Shared articles of a chosen topic

Potential prospects

Crises on the rise

Page 5: Social media  assignment 2 presentation

Monitoring Frequency

Twilert gives you the ability to monitor your chosen keywords as frequently as you need.

For example, you can tell Twilert to send you updates:

Everyday at 9am

Every hour

Every Sunday at 5pm

Page 6: Social media  assignment 2 presentation

Narrowing Your Search

Twilert offers you ways of narrowing in on your monitoring with special codes and commands.

Narrow in on your searches with quotations. Ex: “Social Media Monitoring” will only bring back results of that very specific term.

Use the OR command to monitor either or of your terms. Ex: “Social Media” OR Monitoring.