social media assignment 2 presentation
TRANSCRIPT
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TwilertAssignment 2
Amy Christianson
Purpose
For the company or organization who wants to monitor specific keywords across the Twitter-sphere on a regular basis.
Depending on your company or organization’s particular needs and objectives, Twilert allows you to monitor for any and all mentions, discussions or shared content that you want or need to keep tabs on.
About Twilert
Twilert is a web app that enables you to receive regular e-mail updates of tweets containing your brand, product, service, or any keyword really.
Twilert doesn’t simply monitor @mentions or hashtags, but monitors all words within a tweet. Meaning that you don’t have to worry about missing out on articles, tweets or discussions just because someone didn’t wrap your chosen keyword in an @mention or hashtag.
Uses
Examples of what you can monitor for:
Mentions of your company or organization
Mentions of your products or services
Industry related tweets
Shared articles of a chosen topic
Potential prospects
Crises on the rise
Monitoring Frequency
Twilert gives you the ability to monitor your chosen keywords as frequently as you need.
For example, you can tell Twilert to send you updates:
Everyday at 9am
Every hour
Every Sunday at 5pm
Narrowing Your Search
Twilert offers you ways of narrowing in on your monitoring with special codes and commands.
Narrow in on your searches with quotations. Ex: “Social Media Monitoring” will only bring back results of that very specific term.
Use the OR command to monitor either or of your terms. Ex: “Social Media” OR Monitoring.