social media for academics
TRANSCRIPT
SOCIAL MEDIA FOR ACADEMICS: BUILDING AUDIENCE, CREATING COMMUNITY AND BEING VISUAL Kimberly Wilmot Voss, PhD Associate Professor Area Coordinator of Journalism
My Social Media Friend: Laura Fowler SIUE
Who is using Social Media?
Who is using Social Media?
Which Social Media?
Why Use Social Media?
Academic Reasons
• Better lit reviews • Network/Collaboration • Research opportunities • Analytics\Impact • Beyond the Ivory Tower
Women’s History Month
• Blogged each day • Created a Facebook post • Bitly & Tweeted a link • Added it to my Google+ circles • Created a Pinterest Board
Women’s History Month
Women’s History Month on Facebook
Women’s History Month on Pinterest
Becoming an Expert
Becoming an Expert
Pinterest Group Boards
Social Media Analytics • Blog: 93,580 page views • Twitter:
• 2079 tweets • Following 1,986 • Followers 455
• Pinterest: • 105 boards • 3,500 pins • 301 followers • Following 701
Academia.edu • 957 profile views • 2,071 document views • 125 followers • Following 363
Social Media Concerns
Create Personal Policies
Create Community
Make Social Media a Habit
Give Up Control • Ted Talks Video
• Alexis Ohanian: How to make a splash in social media • http://www.ted.com/talks/
alexis_ohanian_how_to_make_a_splash_in_social_media.html • Or http://youtu.be/tPgQsv2KPwc
Speak Back
How to Get Started