social media marketing by vijay ram

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Social Media Marketing VijayRam

Post on 18-Oct-2014

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Learn the importance of Social Media Marketing in today's competitive environment. By Vijay Ram

TRANSCRIPT

Page 1: Social Media Marketing by Vijay Ram

Social Media Marketing

VijayRam

Page 2: Social Media Marketing by Vijay Ram

OverviewSocial media marketing refers to the process

of gaining website traffic or attention through social media sites

77 % of B2C companies and 43 % of B2B companies find customers on Facebook.

And the numbers prove high across other platforms too, including Twitter, LinkedIn, Google+, Pinterest, and Instagram.

Effectively managing your social media sites will produce higher brand recognition, more leads, and more conversions

Page 3: Social Media Marketing by Vijay Ram

Most Popular

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Important ChannelsFacebook : Put a Facebook “like” button

somewhere on the homepage of your website.YouTube: A well-done YouTube video can give

viewers a comprehensive overview of your business or of a product or service

LinkedIn: You can create your company page and post content

Twitter: Post updates, communicate with new/existing clients

Page 5: Social Media Marketing by Vijay Ram

Few tips to make Social media manageable.Keep it SimpleSet a ScheduleFind Tools to Work Smarter(Hootsuite,

Sprouter)Integrate with What You're Already UsingBe active on your Facebook page.Frequently leave comments on social media

sites that you follow

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Measuring your results

Shares and re-tweetsBlog post activityFan and follower countsMentionsTrafficSearch engine optimizationSales: Have your sales increased?

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How Social Media Is Changing The World

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ConclusionSocial media marketing is a huge asset to any

business in today’s world. Your efforts can pay off big time and motivate you to become a social media marketing expert. Social media can and will do some awesome things for your bottom line.

Page 14: Social Media Marketing by Vijay Ram

Thank You