social media presentation
DESCRIPTION
interface network marketing social media presentationTRANSCRIPT
CONVERSATIONS
IT'S THE
Social Media
It'sconversations
What Is Social Media?
“Social Media is the use of web-based and mobile technologies to turn communication into interactive dialogue.” -wiki-
We used togather toshare ourPassions. We communicated where and however we could.
Now,we useSocial Media …
What is theReturn On Investment?
Social Media The conversation is not:o controlledo organizedo “on Message”
The conversation is:o organico complexo speaks in a human voice
Social media is not a
strategy or a tactic –
it’s simply a channel.
Who is is in your Conversation?o your customers
o your donors
o your volunteers
o your employees
o your investors
o your critics
o your fans
o your competition....
o anyone who has internet
access and an opinion.
What canSocial Media do for you?o Learn what people are saying about youo Create buzz for events & campaignso Increase brand exposureo Identify and recruit influencer's to spread your messageo Find new opportunities and customerso Support your products and serviceso Improve your search engine visibilityo Gain competitive intelligenceo Get your message out fasto Retain clients by establishing a personal relationshipo Be an industry leader – not a follower
Who isdoing it
RIGHT?
isdoing itRIGHT?
By the end of 2009, Dell hadgenerated $6.5 millionin sales from Twitter alone.
isdoing itRIGHT?
In 2008, when co-owners Matt Buchan and Alex Garcia decided to buy a hair salon in Seattle, Washington, Little did they know that two years later,
In 2008, when co-owners Matt Buchan and Alex Garcia decided to buy a hair salon in Seattle, Washington, Little did they know that two years later, 75% of their business would come from social media.
How can you use Social Media?
Who/Where are they?What is their personality like?How/Where do they consume?How/Where do they engage?
Learn Your Audience:
Build
Choose yourchannelswisely
(there are many!)
Active WorldwideUsers
X 500,000,000+
45,000,000,000Pieces of contentshared per month
1,500,000Local businesses withactive Facebook pages
156,000,000+ registered users
31% of users"follow a brand
144,200,000 viewers
September 2010: 144,200,000 viewers
144,200,000 viewers
Most Searched: Google #1,YouTube #2
Use Your Channels
Use Your Channelsto Engage
ENGAGE
ENGAGE
IT IS A CONVERSATION, THINK OF IT THAT
WAY.
ENGAGE
SHOW INTEREST IN OTHERS
IT IS A CONVERSATION, THINK OF IT THAT
WAY.
ENGAGE
SHOW INTEREST IN OTHERS
POST DAILY, IF
NOT HOURLY
IT IS A CONVERSATION, THINK OF IT THAT
WAY.
ENGAGE
SHOW INTEREST IN OTHERS
POST DAILY, IF
NOT HOURLY
IT IS A CONVERSATION, THINK OF IT THAT
WAY.
NO “BUY THIS” MENTALITY
ENGAGE
SHOW INTEREST IN OTHERS
POST DAILY, IF
NOT HOURLY
IT IS A CONVERSATION, THINK OF IT THAT
WAY.
NO “BUY THIS” MENTALITY
RESPOND TO
EVERYONE AND
QUICKLY
“Realize that the social media success equation isn’t big moves on the chess board, it’s little moves made every day that eventually add up to a major shift.”- Jay Baer
Thank You!
Twitter.com/INTERFACEnet#
Linkedin.com/company/interface-network-marketing
Facebook.com/INTERFACENETWORKMARKETING
www.interfacenetworkmarketing.com
youtube.com/user/INTERFACEnetwork
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