social media strategy for government businesses

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CeBit Dionne Lew Director Corporate Communications

Post on 17-Sep-2014

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Presentation to CeBIT on Digital for Government

TRANSCRIPT

PowerPoint Presentation

CeBit

Dionne Lew Director Corporate Communicationsnjnjh1VicRoads

2Who is the customer?

What do they want ? When? How?3Digital strategy

Safety

5GLS GLS DirectRouteToLicenceTown

6City GT

7Dhead - TurnOffTwitterFINAL2

8Dhead - UsingYourPhone Aeroplane

9Dhead - UsingYourPhone Medical

Drive IQ - DriveIQ SM

11Drive IQ driveIQ a3 poster new

12eBooks - ebook

13

Apps RoadMode14Learnings

Rodney House of whacks

16Traffic

Apps - Appinuse18Real time information

Apps - SmartPark20

Apps - victraffic321Procurement

22Procurement

23Consultation

24

Customer service

26CALD OLD Transfers - Burmese

27CALD NEW VIET Demerit Points

28

Sample Drivers Licence30

Eddie31Process

32Learnings

All channels should be underpinned by strategy34Future skills

35Prime the well