Social Media Strategy for Police Depts

PERSPECTIVE technology consulting samir@perspective.net.in

Mob: +91 98202 29701

Social Media Strategy for

Police Departments & Public Services

Our Client ReferencesClient Project Features

State Bank of India India Core Banking Largest CBS Site in the world

State Bank of India International Core Banking Single Server – 24 Country Core Banking

ICICI Group Internet Banking Security Multi Channel Authentication Strategy

Axis Bank CRM Retail Banking, Marketing

MTNL Customer Service Management System

Helping on Customer Network

Saraswat Bank Social Media & Mobile Apps

Temple Donation, School Fees

HDFC Bank Corporate Internet Banking Security

High Value Transaction

RBI Internet Banking Security Whitepaper

Secure Internet Banking

All Banks Mobile Banking Paper Customer convenience with security

…. Many More!

Your IT Advisor

Your IT Buyer

Save Crores of Rupees on Technology Purchase

Make Your Department the Pride on Social Media

Get technology related funding (e,g, Free software

from IT Vendors)

Review EOW, Cyber Crime Cell

Constant Knowledge Partner for your Department

Role we will have

PERSPECTIVE management consulting

PERSPECTIVEDigital Consulting Division

Powering Your Brand for the Web 3.0 Age

History: By today, if you are not on Social Media (Facebook, Twitter, Linkedin), then

you are facing history! That’s it! Even our Ministers uses Social Media! You don’t??

Facebook “Of course we use Facebook for advertising our latest bike model!” Wrong

Answer – Facebook is for getting bike lovers LOVE your brand Vodafone Zoozoos

has 14 Million fans v/s its owner Vodafone India having 0.6 Million Fans on Facebook

People Hiring “For hiring people we give ads” Wrong Answer! That’s so outdated!

Virgin Group is a Top rated employer as Richard Branson has millions of fans!

Physical Presence “In India people are used to store shopping….??? Wrong, Wrong,

Wrong! Millions of people do online shopping and shop online, do mobile banking!

Internet Abuses our company! “People keep abusing my brand on these sites, but I

have no control” Wrong! You have control with Online Reputation Management

Problem Statements

Bangalore Traffic Police on Facebook

Bangalore Traffic Police on Facebook

YouTube – Demonstrating good work of Police for citizens, women defense tactics etc.

Twitter…. Instance alerts on traffic, road diversions, disruptions etc.

India Police - Social Media• Search: When a citizen searches google for “Local Police contact, police

station related to my passport application etc. • Online Reputation Management: When one searches Police – good

information should come up about you (the Police)• Facebook: Number of things can be posted here

– Good Work done by Police (Refer NYPD on Facebook)– History of the city’s police force, crime in the Police– Wanted Criminals Posting

• LinkedIn: Knowledge Papers, discussions. Linkedin Discussions should be a forum for gathering information from Police, Security Experts, Retired Police Officers etc. A group for IPS (Police Officers) is needed for them to network – both current and retired

• YouTube: To share various videos– Good work done by City Police– How women can protect themselves from Chain Snatchers– Citizen Safety Tips

• Twitter: High security alerts etc.

City Traffic Police - Social Media•Search: When a citizen searches google for “traffic guidelines, road guidelines – i.e. which are preferred routes etc.”•Online Reputation Management: When one searches Mumbai Traffic Police – good information should come up about you•Facebook: Number of things can be posted here

Please checkout the Bangalore Traffic Police on FacebookTraffic UpdatesSafety Tips – Drink & Drive, avoid road rage etc.

•LinkedIn: Knowledge Papers, discussions. •YouTube: To share various videos

How to stop at a signalIf you don’t have your license what to do

•Twitter: Very important for instant city traffic updates

IT Purchase is there for your organization in various forms. It might be direct IT (Software, Hardware), Telecom (Radio Communication) & Hi Tech Physical Equipment (Examples – Electronic Stun Guns)

PERSPECTIVE has worked extensively on various technologies of over 200 IT Vendors (E.g. Microsoft, Oracle, SAP) and IT Service Providers (E.g. Infosys, IBM, TCS) – we will act on your behalf and will be in a better position to write technology RFP’s on your behalf

Cost Reduction – We know vendor pricing policies and techniques and hence we can save crores of Rupees for you

• Scope of Work – Understand the requirement from your organization; meet top tech vendors, prepare RFP and issue tender. Detailed vendor evaluation (Techno-Commercial) and award of contract

Technology Purchase

• There is widespread physical break-in of ATM’s across India. Banks cannot afford to hire security guards at all ATM’s

• Meet Top Security Vendors and understand automated solutions for the same – which do not require Security Guards

• Meet Top ATM Vendors and understand all their models etc. including old ones – and how do City Police can use this information during crime investigation

• Study international Police (officially on behalf of City Police) for what measures they employ as Staffing is expensive in US/ Europe

• Align the above with other important projects like EMV CAP

Theft at ATM

• Review of structure• Get more help from Industry e.g. Safenet, NCR, Diebold (ATM Vendors)• Recruitment process• Funding from IT Industry e.g. Microsoft, Oracle, IBM• Organizing Citizen Seminars• Review of Knowledge Update – CRITICAL – How are Cyber crime officers

getting updated on technology• Grassroots level – How does the ground level policemen understand

cyber crime• Prof Dhande Case – SIM Card Fraud & Investigation

Police Cyber Crime Cell

• Review of structure• Get more help from Industry e.g. Safenet, NCR, Diebold (ATM Vendors)• Review of Knowledge Update – CRITICAL – How are EOW officers getting

trained• Information on XBRL, Registrar of Companies, SEBI, BSE, NSE, RBI• Technology Forensics Expertise • Education by Expert Cyber Lawyers• Support from Industry – Corporates, NASSCOM, CII, FICCI, Bombay

Chamber of Commerce etc.

Police & Economic Crimes

• Cyber Crime Cell: Review, Recruitment• Free Technology Vendor Help: Work with IBM, Microsoft, Oracle to help

Police with Software & Services as it is Social Cause.• Exchange: Free Branding for Microsoft in exchange for Building &

Running Website (Microsoft Banner on the Site)• Training: Training of Police Officers on Latest Technology Trends – e.g.

How to spot Skimming Device at ATM. Take help from ATM Vendors like NCR, Diebold etc. for the same

• Senior Police Officials: Whenever any senior Police Official calls on IT – we will be there to guide

Other Services for Police

IT Consulting – A new PERSPECTIVE: Perspective team of Sr. Business Heads

with over 100 man years experience from both Customer & Vendor side provide

strong strategy, direction & execution for the projects we undertake

CXO Engagement – Focus on critical business projects impacting the CXO’s

from Retail, Corporate, Marketing & IT. Direct interactions with100+ Chairmen &

CXO’s

Services – IT Consulting, Digital Marketing Consulting & Services, Tech Events

Traditional IT – ERP, Core Banking, CRM, Analytics, Securtiy

Emerging IT – Cloud, BYOD, Social Media, Fraud, Payments

The New Age of Strategic Consulting

Mr. Samir Dahotre, Founder PERSPECTIVE

19 Years Experience in IT, Last Role Pivotal CRM Country Manager

(Clients: ICICI, Axis, Federal, Max Life, Ticket Restaurant etc.)

Previous Employers – World Class Companies – Infosys Finacle Core

Banking (runs Core & Internet Banking for 70% of the Top 20 Banks),

Microsoft, HCL

Advised RBI & Banks on Internet Banking Security & ATM Security

Team comprising Sr. Business Heads

Jignesh Joshi, Independent Advisor – 4 Years, Ex CIO Panasonic Batteries

L R Subramaniam, India’s Cloud Expert, Ex CRISIL

Jagannath Prasad, Ex Citibank & HSBC, Payments & Banking Systems

Company Profile

Your IT Advisor

Your IT Buyer

Save Crores of Rupees on Technology Purchase

Make Your Department the Pride on Social Media

Get technology related funding (e,g, Free software

from IT Vendors)

Review EOW, Cyber Crime Cell

Constant Knowledge Partner of your Department

Role we will have

ContactsStrategic IT ConsultingSamir Dahotre+91 98202 29701samir@perspective.net.in

Thank You!