social media strategy presentation – alternative contributions (module 6)

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Advanced Social Media Strategies | University of Memphis Professor Brey .com Don’t believe everything you read on the Internet

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Alternative Contributions (Module 6) presentation for the Advanced Social Media Strategies class at the University of Memphis. To learn more about the course and social media business strategy, visit ProfessorBrey.com.

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Page 1: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

Don’t believe everything you read on the Internet

Page 2: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Page 3: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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/user/TheProfessorBrey

/in/professorbrey

/Professorbrey

@professorbrey

MODULE 6: ALTERNATIVE CONTRIBUTIONS

Going Beyond Content Creation to Make an Impact

Page 4: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Michael Walter

Page 5: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Eric Wardlaw

Page 6: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Social Aggregation

Page 7: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Curate Content

Page 8: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Businessgrow.com

Page 9: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Just Did It!

Page 10: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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The Email Reaper

Page 11: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Page 12: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Page 13: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Taknisha

Page 14: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Joshwa

Page 15: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Content Aggregator

(1) simply gather material from various sources

(2) distribute content to suite their customer’s needs

Page 16: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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What is the key role that a content curator plays?

Page 17: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Content Curators

A Content Strategist is someone who plans the content creation distribution strategy, delivery and governance of materials specifically for their followers or interested stakeholders for their personal gain.

Reviewing and filtering articles and blog posts from across the web

• The new thought leaders • Now as valuable as those who create it

Page 18: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Your Bio

• Janil• Stephanie• Michelle• Bryant

Page 19: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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Your 10 Words

• Joshwa• Taknisha• Alanna

Page 20: Social Media Strategy Presentation – Alternative Contributions (Module 6)

A d v a n c e d S o c i a l M e d i a S t r a t e g i e s | U n i v e r s i t y o f M e m p h i s P r o f e s s o r B r e y . c o m

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