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#SM CE

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SOCIAL MEDIA TEACHING APPLICATIONS

Integration for Business Classes

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A Philosophical Cornerstone

Professional Acumen

Relevance

Application

TechnologyDialogue

Responsibility

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Teaching Application Strategy

Disseminate-On ‘their turf’-Content push-Simplicity for testing the waters

Augment-Learning activities-Two-way communication-Continue the discussion

Integrate-Lead the discussion-Creation of content-Self direction and policing

From the mind of Eric Brey, Ph.D. – professorbrey.com

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Disseminate

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Augment

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Integrate

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Integrate

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Integrate

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TECHNOLOGICAL TOOLSApplying The Craft

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• Their home• Fan page• Groups of your friends• Full integration

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• A push network• The Pulse - lively interaction• A pull medium for conversations• O’ Great Tracker of Information

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• Your thoughts home• A hub of ‘simple’ interaction• Tracking of information• Strong sharing ability

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• Building a channel for educational videos

• A repository for your students to visit

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• Sharing your content• Tracking the views• Building interest in your

content (and influence)

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• Removes that feeling • Set it – and forget it!

• Your hub for information

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COURSE IMPLEMENTATION EXAMPLES

More Than Just What I’ve Done

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STUDENT READING…MADE EASY!!!

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Membership Has It’s Privileges

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& Post

Image Find and Post

Video Post and Comment

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Word

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Image Collage

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Blog, Connect & Comment

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The Constant Tweeter

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Video Trends Presentation

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Trending in Technology

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Entry

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Klout Competition

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THE OTHER SIDE OF THE PILLOWIt’s Not As Cool as the First

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To Require or Not

Personal Accounts• Privacy (your & theirs)• Lurking Syndrome• Too open• @Snugglebunny86

Newly Created Accounts• Privacy• More requirements• Additional • @JoeStudent

If you notice an illegal activity on a student’s wall – you are required to report it!

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Policies & Procedures

Did you know that Facebook status updates and messages are admissible alibis and corroborating evidence?

• Separate accounts for everyone• Lay down the timing ground rules• It’s a work in progress – they will forgive• Professionalism with a personal twist• Integration is key to success – otherwise, why?

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Focus on engagement, conversations and teaching

= effectiveness.

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Just Think Bacon Salt!!!

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In The Spirit…

• www.professorbrey.com• www.twitter.com/professorbrey• www.facebook.com/professorbrey• www.slideshare.net/professorbrey• www.paper.li/professorbrey/1316399467