social media the tools
DESCRIPTION
Social Media:The Mission, The Army, The Power of Attention, The Power of the PunchTRANSCRIPT
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Presented By:Dave Forde, Profectio
SOCIAL MEDIA BOOT CAMP
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The Mission
• What Is Social Media?
• Why Use Social Media?
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The Army
• Audio – iTunes, Podcasts• Video – YouTube, iTunes, Podcasts, • Photos – Flickr• Written – Blogs, Facebook, Twitter,
LinkedIn, SMS, Email• Base – Facebook, LinkedIn, Ning,
Bebo, MySpace• Other – Google Juice, Hash Tags, Tags
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Battle of Attention
• SXSW 2007
• MacWorld 2007
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Power of The Punch
• Share
• Network
• Lifestream/ Microblog
• Review (Engage)
• User Generated Content/ Participation
• Watch/ Monitor