social media to expand opps and influence
Post on 19-Oct-2014
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You 2.0: You 2.0: Expanding Your Opportunities and Influence Through Social Media
Marketing
@EmilyBennington@EmilyBenningtonCo-author of Effective Immediately: How to Fit In, Stand Out, and Move Up at Your First Real Job
Where are employers
researching you?
ObvyObvy
What is the best way to demonstrate thought leadership
today?
Start a blog.
CreateCreate Your Own Your Own Online Hub.Online Hub.
Is Your Profile 100% Is Your Profile 100% Complete?Complete?
• Your industry and location• An up-to-date current
position (with a description)• Two past positions• Your education• Your skills (minimum of 3)• A profile photo• At least 50 connections
Note: The more data you provide, the more
“matchable” you are.
Pre
pare
for
inte
rvie
ws.
Pre
pare
for
inte
rvie
ws.
Rese
arc
h c
om
panie
s.
Rese
arc
h c
om
panie
s.
Find job o
penin
gs.
Fi
nd job o
penin
gs.
Who’s
vie
wed y
our
Who’s
vie
wed y
our
pro
file
? pro
file
?
LinkedIn is like exercise. You get out what you put in.
LinkedIn is like exercise. You get out what you put in.
Join
gro
ups.
Jo
in g
roups.
Accomplishments
After every bullet on your resume, pause and ask yourself one question.
SO WHAT?
What is the biggest What is the biggest difference between difference between
Twitter and Twitter and Facebook? Facebook?
““Time suck” or Time suck” or Strategic? Strategic?
““Time suck” or Time suck” or Strategic? Strategic?
Jump into conversations using Jump into conversations using http://search.twitter.com http://search.twitter.com
Company Twitter Handle Company Twitter Handle
Accenture @Accenture_Jobs LexisNexis @LN_Recruiting
Allstate Insurance @AllstateCareers MTV Networks @MTVnetworksjobs
AT&T @ATTjobs Raytheon @Raytheon_Jobs
Bank of America @BofA_Careers Sodexo @SodexoCareers
Deloitte Touche @JoinDeloitteUS Thomson Reuters @JobsWithUs
Expedia @Expedia_Jobs Twitter @Jobs
Forrester Research @forresterjobs UPMC @UPMCCareers
Hyatt Hotels @Hyattcareers US Dept. of State @DOScareers
Intel @JobsatIntel Verizon @VerizonCareers
KPMG @KPMG Warner Brothers @WBCareers
If you’re not a Twit, you’re missing out!If you’re not a Twit, you’re missing out!If you’re not a Twit, you’re missing out!If you’re not a Twit, you’re missing out!
The Game Changer The Game Changer
When you’re When you’re finished, upload finished, upload your resume to your resume to slideshare.net. slideshare.net.
When you’re When you’re finished, upload finished, upload your resume to your resume to slideshare.net. slideshare.net.
I have a passion for
discovering market trends,
using effective advertising and producing exceptional events
to smash the competition.
By offering exceptional customer service and
support to fundraising participants I was able
to increase territory retention by 15%By offering exceptional customer service and
support to fundraising participants I was able
to increase territory retention by 15%
As a result of increased retention, I was able to fundraise $275,000-exceeding my annual goal by 110%
As a result of increased retention, I was able to fundraise $275,000-exceeding my annual goal by 110%
a few things my
resume (or google)
won’t tell you….
““I love mastering things I’ve never done I love mastering things I’ve never done before; quickly and effectively”before; quickly and effectively”
learn quicklylearn quickly
And I am ready to relocate here:And I am ready to relocate here:And I am ready to relocate here:And I am ready to relocate here:
Look! I already fit right Look! I already fit right in….in….
Especially if I am working here:Especially if I am working here:Especially if I am working here:Especially if I am working here:
VIG Exercise
What would you do if you only had five years to live?
VIG Exercise Virtues (WHO)
Goals (WHAT)
VIG Exercise Virtues (WHO)
Intentions(HOW)
Goals (WHAT)
Summary
1. Who 2. How 3. What
“Jobs come and go but everyone has a calling, and that’s to be the people we are capable of being.”
- Marianne Williamson