social media training for hairdressers & barbers

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change the rul of engagemen t social media training for barbers & hairdressers Image courtesy of Savills Gentlemen's Barbers, Sheffield, England UK www.savillsbarbers.com

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With over 20 years representing brands in the hairdressing industry, Vivid has developed a Social Media course designed especially for hairdressing salons, barbershops and individuals in this vibrant industry looking to build their profile and reputation, and build their business. Book now on 01372 370857 or email [email protected]

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Page 1: Social media training for Hairdressers & Barbers

change the rules of engagement

social media training for barbers & hairdressers

Image courtesy of Savills Gentlemen's Barbers, Sheffield, England UK www.savillsbarbers.com

Page 2: Social media training for Hairdressers & Barbers

social media training at the chapel of ideas

Book now on: 01372 370 857 e: [email protected]

Be inspired to learn new social media skills in a unique setting at The Chapel of Ideas!

Page 3: Social media training for Hairdressers & Barbers

social media training connect, engage, do businessSocial media has transformed the way you can promote your salon business.

Just a few years ago, building a community of people that engage with you and share your content in ‘real-time’ would have been unimaginable. Our courses show you how to unlock the power of social media to build relationships, publicise your business and make it more profitable.

Social media is exciting and dynamic but it’s crucially important to manage it properly and focus on how it can deliver a return on investment. It should be fun, but it can and should be a real business asset!

There’s so much more to social media than just publishing content; it places your reputation in the hands of customers, fans and followers by empowering them to share their opinions and brand experiences with the world. This has a huge influence on what people think and say about you, so getting it right is vital to protect your image and safeguard your reputation.

Vivid has a range of social media courses; social standards looks at how social media works and the platforms that are relevant for you. You’ll learn how to create a social media plan, set up and manage platforms and create engaging content. We also look at how to build a relevant community and use social tools; you’ll also learn tricks of the trade to improve social media performance.

Book now on: 01372 370 857 Email: [email protected]

© 2014 Vivid Public Relations Ltd. All rights reserved. See back page for details

Page 4: Social media training for Hairdressers & Barbers

social media training social standards - £499+vat

Discover how to unlock the power of social media. This fun, interactive workshop guides you through the complex world of social platforms and detangles it in an easy to understand way.

We look at the most popular platforms, how to create the right social mix and how to design a social media plan. We also look at setting objectives and goals and how you can create, schedule and manage more engaging content. You’ll also learn about social media tools and analytics to develop the value of your content and promote engagement.

Social marketing, including advertising in social platforms, is also covered to help grow your following, as well as looking at how to promote sharing and engagement naturally.

Importantly, we’ll focus on how social media can help your business grow so you work towards achieving a return on investment.

Schedule: Arrival: Start: Coffee: Lunch: Tea: End:09:30 09:45 11:15 13:00 15:00 16:00

The course covers: What is social media and what role can it play in your businessWhy it’s important to plan social media managementSetting your goals and objectivesOverview of the most popular platforms and their individual characteristics Choosing platforms that are right for youSetting up and integrating platforms correctlyPlanning content and getting it rightHow to schedule contentThe ‘do’s’ and ‘don’t’s - avoiding mistakesHow to grow your communityUnderstanding your audience - using analytics to help you boost successHints and tips for fast results

Book now on: 01372 370 857 Email: [email protected]

© 2014 Vivid Public Relations Ltd. All rights reserved. See back page for details

Page 5: Social media training for Hairdressers & Barbers

Here’s what people say

“I thought I knew social media but this course has

opened my mind to the potential! I can’t wait to get back and put this learning

into practice. It was a really fun experience too!”

CP from Sussex

“I highly recommend this course. You think social

media is easy but this made me realise what’s at stake and how to make it a real

business asset!” SO from London

wow!

thanks!

Book now on: 01372 370 857 Email: [email protected]

© 2014 Vivid Public Relations Ltd. All rights reserved. See back page for details

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great!“Vivid’s Social Standards

workshop was hugely valuable and gave a great insight into how best to use social media and achieve tangible business results.”

NH from Surrey

Page 6: Social media training for Hairdressers & Barbers

What’s included

We want your workshop to be fun, friendly and productive. You’ll leave us motivated and excited about what you can do to improve your social media activity and have a memorable day too!

Join us at our fantastic facility at The Chapel of Ideas to enjoy a new learning experience! Your day features:

The course Notepads and writing materials for note taking Practical exercises to get you thinking about the impact of social media and work to resolve issues Printed course notes for you to keep for reference A certificate to promote your successful completion of the course

The Chapel of Ideas refreshments Coffee, teas, water, juices and pastries on arrival with refreshments throughout the morning A delicious buffet lunch with sandwiches, crisps, snacks and confectionery Afternoon tea with cakes, biscuits and fruits

Book now on: 01372 370 857 Email: [email protected]

© 2014 Vivid Public Relations Ltd. All rights reserved. See back page for details

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Page 7: Social media training for Hairdressers & Barbers

About us and The Chapel

Based in Leatherhead, Surrey, The Chapel of Ideas is a wonderful location to learn! The Chapel was formerly a Church, which served as a military hospital during WWII. It has been modernised and converted into a contemporary media centre whilst retaining stunning architecture that provides an interesting and inspiring training location.

As an established PR, social and digital media agency, Vivid has 20 years of experience working with local, national and multi-national brands. We have worked extensively in the hairdressing industry and Nicky Clarke, Takara Belmont, chill*, Great Lengths hair extensions, Macadamia Natural Oil and The Fellowship of British Hairdressing are just some of the brands and organisations we’ve represented.

The growth of social and digital communications, and continuing influence of traditional media, has seen the demand for our expertise soar. In addition to managing campaigns for clients we have been working closely to train and educate people within organisations to improve in-house communications functions.

This has resulted in the launch of our social media courses with plans to launch more courses in Surrey and London in the near future.

Book now on: 01372 370 857 Email: [email protected]

© 2014 Vivid Public Relations Ltd. All rights reserved. See back page for details

Page 8: Social media training for Hairdressers & Barbers

Why choose us?

Get trained by experts, not trainers

You will be trained by senior people with over 40 years of combined experience, not training facilitators. Our trainers work on clients and campaigns every day, bringing practical expertise and decades of experience to your course.

Fresh and evolving course content

The media industry changes daily, especially when it comes to social and digital media. Our course content reflects the most current changes on social and digital platforms, and the traditional media landscape.

Interactive and fun learning experience

Our courses are designed to motivate and inspire you, not blind you with science. We believe you’ll achieve more in the workplace by taking things away you can quickly put into action.

Great learning at great value for money

We are committed to delivering practical, relevant content that will change the way you work for the better. We pack in as much relevant information at the best value for money.

See the next page for pricing, discounts and incentives

Our courses are all about you!

Our course programme is designed around years of experience and hands-on expertise. Working as an agency, we get to know what people’s biggest knowledge gaps are and the most common needs. We base our course around these requirements.

Book now on: 01372 370 857 Email: [email protected]

© 2014 Vivid Public Relations Ltd. All rights reserved. See back page for details

Page 9: Social media training for Hairdressers & Barbers

Pricing, discounts & incentives

Course prices

Each course is price at £499.00 + vat per person.

This includes all refreshments, course materials, certification and a day’s training.

Course fees are payable in advance. See terms and conditions for cancellation.

Discounts

Re-booking Those booking or attending a second course, purchasing tailored training or mentoring will receive a 10% discount.

Multiple discountsIf more than one person attends from your company on the same course and day, the following applies.1 person: Full price2 people: 10% off3 people: 12.5% off4 people +: 15% off

Offers

Call for latest offers, dates and look out for discount codes. You can also book on Eventbrite by clicking this linkhttp://goo.gl/rK8sOg for offers and early bird discounts.

Note: Multiple booking discounts can’t be used in conjunction with discount codes or offers available on Eventbrite

Charities

We have special rates for charities so please contact us for details.

See the next page for additional training options and locations

Book now on: 01372 370 857 Email: [email protected]

© 2014 Vivid Public Relations Ltd. All rights reserved. See back page for details

Page 10: Social media training for Hairdressers & Barbers

Do it your way - tailored training that suits youIf you have a team to train or would like individual training at your own offices, we can help. It may be you want to focus on one specific area of social media or PR too?

Training can be held on location at your offices or a venue near your business for a fixed price regardless of how many team members you want to attend.

This enables us to deliver training:

Where you want it When you want it With the content you want

Please call to discuss your requirements

After your course:

Vivid can continue to be of service after your course. Here’s how:

Ongoing training:You can book on another course to take your skills to the next level

Customised, personalised training:We can customise training based on the specific requirements of individuals or a team and deliver it at The Chapel or at your business premises.

Consultancy and mentoring:If you manage your own PR, social and digital campaigns but need expert support and guidance, you can commission us to help you create and manage your PR, digital and social strategy. We can deliver these services at The Chapel, at your premises or via a combined approach including video conferencing, phone, email and face-to-face. This service is subject to daily rates.

PR, social and digital servicesAs an experienced agency, Vivid delivers a full range of professional services to manage all aspects of your PR, social media and digital communications campaigns. From PR on Call to PR on Demand, Pay-4-Results and Retained Services, we guarantee we have a package to suit any business whether you’re a global superstar, national treasure, local hero or new kid on the block!

Book now on: 01372 370 857 Email: [email protected]

© 2014 Vivid Public Relations Ltd. All rights reserved. See back page for details

Page 11: Social media training for Hairdressers & Barbers

Where we live: The Chapel of Ideas, Leatherhead, Surrey KT22 8RA United Kingdom Connect with us on social media #vividpr www.vividpr.co.uk

© 2014 Vivid Public Relations Ltd. Important notice: All rights reserved. The information, service design and content contained in this presentation is copyright of and remains the intellectual property of Vivid Public Relations Ltd. It is private and confidential information designed for the attention and sole use of the recipient. It is not to be passed on in whole or in part to any third party or organisation without prior written consent, with the exception of individuals within the recipient’s own organisation that may have a direct interest and decision making role in the commissioning of Vivid’s services. Contact 01372 370 819 or email [email protected] for information.

Call +44 (0) 1372 370 857 Email: [email protected] on Eventbrite: http://goo.gl/rK8sOg

book a course today

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