Social Media TrendsContinually rethinking the social space

Trend 1: Social media is embedded within

people’s lives

• Your journal• Your scrapbook• Your research• Your newspaper• Your phone• Your coffee companion• Your pillow companion?

Social media is embedded in lives

Trend 2: Impacting mainstream culture

and politics

• Organizing• Raising money• Public opinion• Bringing widespread

few together

Impacting culture and politics

Trend 3: Content curation makes social

media easier

• Pull in other content• Organize it• Add your thought

leadership• Redistribute• Become the source

Content curation

We have identified lists of social media posts for your use!

• On average, we produce about 6 lbs of waste per person per day! #LESS is more! www.getLESStoday.com! #reduce

• #REDUCE #reuse #recycle in order--Waste reduction rules b/c it actually prevents generation of waste, saves resources. www.getLESStoday.com

• Use a #reusable mug. Bring a water bottle. Save #money. #Reduce waste. #LESS is more! www.getLESStoday.com!

Use Our Toolkit Social Media Posts

Trend 4: Social spreads within businesses

• HR recruitment• Sales prospecting• Operational

transparency• Customer service

support• Marketing and

advertising

Social businesses

Trend 5: Fragmentation and Acquisition

• New and sometimes even better ideas

• New networks and even entirely new technologies

• Facebook and Google will copy or acquire what they can

Fragmentation and acquisition

Trend 6: Social Gaming Grows

• 100 million gamers on social networks like Facebook

• 148 million will be gaming online through Wii, PS3 and Xbox 360

• 26 million playing social games on mobile devices

• 11.1 million subscribers for World of Warcraft

Social gaming grows

iPad + toys + 4 year olds = Good?

1. Social media is embedded within people’s livesIt isn’t new. You need a plan or at least know why you don’t have one.

2. Impacting mainstream culture and politicsUse social media to engage constituents behind your programs.

3. Content curation makes social media easierShow much more activity with less time and people resources.

Social trend insights to work with

1. Social spreads within businessesSocial media needs to be embraced throughout the organization.

2. Fragmentation and acquisitionYou’ll never catch up… You’ll never know it all... That isn’t an excuse!

3. Social gaming growsBe creative. But just because it is social doesn’t mean it is good for you!

Social trend insights to work with