social media workshop presentation for chamber of commerce: putting a face on you and your business
DESCRIPTION
Created for Chamber of Commerce audiences, this presentation takes the audience on a quick tour of the best social media sites for networking. An introductory session previews a workshop scheduled a few weeks later. For information on how to set up this presentation as a fund-raiser for your group, contact Barbara Rozgonyi at 630.207.7530. Barbara publishes http://wiredPRworks.com and is the founder of Social Media Club Chicago.TRANSCRIPT
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Social Media Sampler Social Media Sampler Created forCreated for
Naperville ChamberNaperville ChamberWomen in Business Women in Business
BreakfastBreakfast
By Barbara Rozgonyi, publisher of By Barbara Rozgonyi, publisher of
www.wiredPRworks.comwww.wiredPRworks.com @wiredprworks on twitter.com@wiredprworks on twitter.com
630.207.7530 mobile/text630.207.7530 mobile/text
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Our AgendaOur Agenda
ToolsTools HazardsHazards RulesRules SitesSites CommunitiesCommunities Getting StartedGetting Started
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Social Networking SurveySocial Networking Survey
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Social mediaSocial media spending in the US will spending in the US will increase from $716 million this year to increase from $716 million this year to more than $3.1 more than $3.1 billionbillion in 2014 in 2014
Source: Forrester Source: Forrester
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Your Biggest TakeawayYour Biggest Takeaway
Position yourself as the community Position yourself as the community
leader who has the answers people leader who has the answers people
are looking for. are looking for.
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Why Social Networking?Why Social Networking?
"Social media marketing and PR is best at "Social media marketing and PR is best at branding. More than 90% of marketers branding. More than 90% of marketers agree." agree." according to exclusive research in MarketingSherpa’s according to exclusive research in MarketingSherpa’s
Social Media Marketing and PR Benchmark GuideSocial Media Marketing and PR Benchmark Guide
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Presentation OnlinePresentation Online
www.slideshare.net/wiredprworkswww.slideshare.net/wiredprworks
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Social Networking ToolsSocial Networking Tools
PersonalityPersonality CommunityCommunity ValueValue Search Engine Optimization Search Engine Optimization
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Social Media HazardsSocial Media Hazards
PrivacyPrivacy Time ManagementTime Management StrategyStrategy
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Social Networking RulesSocial Networking Rules
Be niceBe nice Make connectionsMake connections Don’t SellDon’t Sell Be ResponsiveBe Responsive SHARESHARE
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Best Social NetworkingBest Social Networking
LinkedInLinkedIn
FacebookFacebook
TwitterTwitter
SlideshareSlideshare
FlickrFlickr
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
LinkedInLinkedIn
U.S. visitors surpasses 8 million in March U.S. visitors surpasses 8 million in March 2009 - up 127% vs. 2008 2009 - up 127% vs. 2008
ProfileProfile SummarySummary GroupsGroups Questions and AnswersQuestions and Answers
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
FacebookFacebook
FriendsFriends
SocialSocial
CommunityCommunity
EventsEvents
36.03 percent of all 36.03 percent of all U.S. social network U.S. social network traffic 02/09traffic 02/09
5 M newbies weekly5 M newbies weekly 3 B minutes daily3 B minutes daily
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
TwitterTwitter
FollowFollow FollowersFollowers SearchSearch
Up 131% Up 131%
9.3 Mil US 9.3 Mil US
Visitors March 2009 Visitors March 2009
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
ComScore March 2009ComScore March 2009
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
FlickrFlickr
ImagesImages VideoVideo GroupsGroups
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Slideshare.netSlideshare.net
SlidesSlides AudioAudio Social BookmarksSocial Bookmarks
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
VideoVideo
Viddler or VimeoViddler or Vimeo YouTubeYouTube GoogleGoogle UstreamUstream
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Blogs – Publishing OnlineBlogs – Publishing Online
CreateCreate CommentComment SearchSearch
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
CommunitiesCommunities
Consulting SitesConsulting Sites ForumsForums Social Media Club Chicago Social Media Club Chicago Membership SitesMembership Sites
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
ReviewReview
ToolsTools HazardsHazards RulesRules SitesSites CommunitiesCommunities Getting StartedGetting Started
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
ResultsResults
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Your Biggest TakeawayYour Biggest Takeaway
Position yourself as the community leader Position yourself as the community leader with the answers people are looking for. with the answers people are looking for.
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
Copyright 2009 Barbara RozgonyiCopyright 2009 Barbara Rozgonyi for CoryWest Media, LLC for CoryWest Media, LLC
QuestionsQuestions
What’s your biggest question about how What’s your biggest question about how you can use social networking to help you can use social networking to help you grow your consulting business?you grow your consulting business?
To book this presentation for your group, To book this presentation for your group, call 630.207.7530. Last minute requests call 630.207.7530. Last minute requests welcome. Presentations can be scaled welcome. Presentations can be scaled
from 20 minutes to an all-day workshop. from 20 minutes to an all-day workshop.