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S Social Media Networks Section 1: Social and Mobile Media

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Social Media Networks

Section 1: Social and Mobile Media

Image source: Dashburst

http://dashburst.com/

Social Media for Marketers

Businesses can take advantage of the prevalence of social media to connect with customers in new ways.

Brand awareness

Lead generation

SEO rankings

Gather marketplace intelligence

Reduce marketing costs

Content Marketing Strategy Survey

Time Commitment The majority of brands involved in social media marketing

commit 5 to 10 hours per week, or more.

“You get out of it what you put into it”

Source: Socialmediaexaminer.com

Mobile Video on Social Media

“It is clear that mobile video will be the next big thing.” – PCmag.com

Social networks are responsible for 68% of social recommendations of video. Ahead of email and SMS.

Global consumer video traffic is expected to double in 2016

Men are 10% more likely to watch mobile video than women

Users 18 – 44 are three times more likely to watch mobile video than other age groups

Section 1 Complete. Yay!Next Section: Facebook Marketing

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