social networking for pcg
DESCRIPTION
Presentation given to members of the Professional Contractors Group in the Cambridgeshire area on 3rd February 2009. The objective was to show how social networking can benefit their businessTRANSCRIPT
Building Your Network◦Building relationships◦Building your brand
Building Your Knowledge
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Building Your NetworkBuilding Your NetworkExpose who you are
◦By sharing what you’re up to◦By sharing what you’re interested in
Pictures, videos, music, groups
◦Exposure brings risk◦Be honest
Others discover youDiscover others of like mindBuild Your Brand
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Building your Network - Building your Network - HowHowStart with joining a network eg LinkedIn
◦You could join several - follow where your existing contacts are. Could be one for personal eg Facebook and one for business
More important than your history is your status… use something like Twitter to update your status in all your networks.
Link your ‘content’ sites to your network◦Eg Flickr, YouTube to Facebook
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TwitterFlickr
Link Content & Status to Link Content & Status to NetworkNetwork
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Building Your KnowledgeBuilding Your KnowledgeShare what you discover
◦Bookmarks eg Delicious◦RSS Readers eg Google Reader◦Have these update your network
Discover what others share◦Find others with similar interests◦Try SocialMedian great for subject
groups and to discover people to follow.
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g Reader
Delicious
Link Bookmarks & NewsLink Bookmarks & News
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S|M
For the AdventurousFor the AdventurousWrite your own blog(s)Incorporate your other content services
in your blog such as Flickr and YouTubeInclude your Google Reader and
Delicious Bookmarks in your BlogLink your blog to your social networksAlert others to your blog entries using
TwitterFeed to feed TwitterThen aggregate all your sites and your
friends into FriendFeed
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FriendFeed
Flickr Blog
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FlickrFlickrContent
Content
Flickr YouTube Last.fm Delicious G ReaderPictures Video Music Bookmarks News
=
For the Developers, For the Developers, AnalystsAnalystsLots of opportunities to use APIs
to create add-ins, themes, links….
Use of standards and neutral interfaces◦GNIP, OpenID, Oauth, OpenSocial
Analysis & Design of Social Media
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If you want moreIf you want moreSee my blog entries
◦Joining Up My Web Spaces 3◦My Location Aware Mobile Phone 2
My Blog◦http://martinrstone.wordpress.com
I will be putting these slides up on ◦http://www.slideshare.net/
martinrstone
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