social networking for small businesses

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Social Networking for Social Networking for Small Businesses Small Businesses Who do you know? Who do you know?

Post on 17-Oct-2014

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DESCRIPTION

Should your small business get into social networking? This presentation tells you how to select social networks that will result in more awareness of your business, more prospects and customers. Specific social networks are recommended for small businesses.

TRANSCRIPT

Page 1: Social Networking For Small Businesses

Social Networking for Social Networking for Small BusinessesSmall Businesses

Who do you know?Who do you know?

Page 2: Social Networking For Small Businesses

Past Clients

Current ClientsContractors

Complimentary Businesses

ConversionSciences

Suppliers

ProspectsFriends and Associates

Competitors

What We’ll CoverWhat We’ll CoverWhat We ll CoverWhat We ll Cover

Page 3: Social Networking For Small Businesses

Sketch Out Your Business’s Social Graph

Past Clients

Complimentary Businesses

p

Current ClientsContractors

ConversionSciences

SuppliersCompetitors Suppliers

ProspectsFriends and Associates

Competitors

Social Graph ExerciseSocial Graph Exercise

Associates

Social Graph ExerciseSocial Graph Exercise

Page 4: Social Networking For Small Businesses

What Content does your business What Content does your business produce?produce?produce?produce?

Page 5: Social Networking For Small Businesses

What do you have to contribute?What do you have to contribute?

?

You YourCompan

YourEmplo ees

Selecting SocialSelecting Social NetworksNetworks

Company Employees

Selecting SocialSelecting Social NetworksNetworks

Page 6: Social Networking For Small Businesses

ImagesImagesImagesImages

Page 7: Social Networking For Small Businesses

Audio and PodcastsAudio and PodcastsAudio and PodcastsAudio and Podcasts

Page 8: Social Networking For Small Businesses

MusicMusicMusicMusic

Page 9: Social Networking For Small Businesses

EventsEventsEventsEvents

Page 10: Social Networking For Small Businesses

EventsEventsEventsEvents

Page 11: Social Networking For Small Businesses

VideoVideoVideoVideo

Page 12: Social Networking For Small Businesses

VideoVideoVideoVideo

Page 13: Social Networking For Small Businesses

RelationshipsRelationshipsRelationshipsRelationships

Page 14: Social Networking For Small Businesses

RelationshipsRelationshipsRelationshipsRelationships

Page 15: Social Networking For Small Businesses

ProfessionalProfessionalProfessionalProfessional

Page 16: Social Networking For Small Businesses

ProfessionalProfessionalProfessionalProfessional

Page 17: Social Networking For Small Businesses

NicheNicheConversionS i

Past Clients

Current ClientsContractors

Complimentary Businesses

NicheNicheSciences

Suppliers

ProspectsFriends and Associates

Competitors

Page 18: Social Networking For Small Businesses

Mix it UpMix it UpMix it UpMix it Up

Page 19: Social Networking For Small Businesses

What is the Largest Social Network in the gWorld?

WritingWritingWritingWriting

Page 20: Social Networking For Small Businesses

What is the Largest Social Network in the gWorld?

WritingWritingWritingWriting

Page 21: Social Networking For Small Businesses

Austin-based

Email:Email:The Largest Social NetworkThe Largest Social NetworkThe Largest Social NetworkThe Largest Social Network

http://www.email-marketing-reports.com/services/For a complete list:

Page 22: Social Networking For Small Businesses

Writing plus EmailWriting plus EmailWriting plus EmailWriting plus Email

Page 23: Social Networking For Small Businesses

Content CreationCo C a oGroups and Fan PagesPostinggManaging Connection RequestsManaging InvitationsGrowing Your Social Graph

1 to 10 hours per week

Time RequiredTime RequiredTime RequiredTime Required

Page 24: Social Networking For Small Businesses

Blogger SeesmicBloggerFeedburnerFlickr

SeesmicTubeMogulUpcoming

FacebookTwitterFriendFeed

Meetup.comOdeoMySpace MusicFriendFeed

LinkedInPlaxo

MySpace MusicMashable: 70 Podcasting

Mashable: 350+ Social Networks

gResources

ReferenceReferenceReferenceReference

Page 25: Social Networking For Small Businesses

email [email protected] a @Co e s o Sc e s coblog www.conversionscientist.comweb www.conversci.comfacebook http://budurl.com/nrsqlinkedin http://budurl.com/cx7bplaxo http://budurl.com/7fe3twitter http://twitter.com/bmassey

Connect with Brian MasseyConnect with Brian MasseyConnect with Brian MasseyConnect with Brian Massey

Page 26: Social Networking For Small Businesses

Photo credits:o o c ed shttp://www.sxc.hu/profile/svilen001http://www.sxc.hu/profile/barunpatrohttp://www sxc hu/profile/tomshumhttp://www.sxc.hu/profile/tomshumhttp://www.sxc.hu/profile/gokce-http://www.sxc.hu/profile/ilcohttp://www sxc hu/profile/bjearwickehttp://www.sxc.hu/profile/bjearwickehttp://www.sxc.hu/profile/JR3http://www.sxc.hu/profile/enimalhtt // h / fil / i ihttp://www.sxc.hu/profile/amimiu

Connect with Brian MasseyConnect with Brian MasseyConnect with Brian MasseyConnect with Brian Massey