social networking strategy for business day 3
DESCRIPTION
Creating a social media campaign. New and improved for Fall 2011TRANSCRIPT
By Chris Kieff
@ckieff
*Social Media Strategy Day 3
*Day 3 Agenda
*Lab Day: Draft your Social Media Policy
*Company Outline
*Identify Internal stakeholders
*Special Considerations
*Policy Outline
*Homework
*Complete your Social Media Policy
*Policy Considerations
*Which sections does your company need?
*Which can you safely ignore?
*Which won’t work with your business.
*Be prepared to defend your decisions in your presentation.