software park thailand : vision & mission 2011
DESCRIPTION
Press Conference Presentation by Software Park Director on Nov 4, 2010TRANSCRIPT
Software Park :New Computing Era
Assoc.Prof. Dr. Thanachart NumnondaDirectorSoftware Park Thailand4 November 2010
Software Park Previous Vision
Software Park Thailand National Science and Technology Development Agency (NSTDA)
Ministry of Science and Technology, Thailand
“To become a top-rate learning organization that supports entrepreneurs to create a strong world-class software industry, making software an enabler for competitiveness of the Thai economy.”
SWP Services
Technology Transfer
• Promote transfer of relevant
technologies for software
industry –professional and
management levels
Incubation
Promote and incubate new start-ups software entrepreneurs
Infrastructure & Facility Support
Office Rental, Training & Meeting Room Rental
IT Consulting Center for Industry (ICCI)
( ICT-Enablement)• Promote use of IT, to all sectors of the economy to help increase productivity and competitiveness
Quality Improvement
• Improve standard of local software companies to international level
Business Development& Market Enabling
• Promote new market opportunities
• Create environment conducive for software businesses
Software Park : Previous Mission
Software : Social Infrastructure
GrowthGrowthEngineEngine
EnablersEnablers
High Performance EconomyHigh Performance Economy
EducationEducation PublicPublicHealthHealth
IndustryIndustry&&
BusinessBusinessEtc.Etc.
Information TechnologyInformation Technology
Software IndustrySoftware Industry
NationalNationalWealth Wealth
Software : Social Infrastructure
Vision & MissionVision & Mission
Technology Technology
ProcessProcess
Human ResourceHuman Resource
GrowthGrowthEngineEngine
EnablersEnablers
EducationEducation PublicPublicHealthHealth
IndustryIndustry&&
BusinessBusinessEtc.Etc.
Information TechnologyInformation Technology
Software IndustrySoftware Industry
Next Major Computing Cycle
Source: Morgan Stanley 2009
Source: Morgan Stanley 2010
Tablets
SmartPhones
New Trends
Web 2.0
Web as a Platform
OS/Device independence
Large scale computing
Software as a Service
Cloud Computing
Gartner Trends 2011 Cloud computing
Mobile Applications and Media Tablets.
Social Communications and Collaboration.
Video.
Next Generation Analytics.
Social Analytics.
Context-Aware Computing.
Storage Class Memory.
Ubiquitous Computing.
Fabric-Based Infrastructure and Computers.
Software Business : Past
SoftwareCompanies
DemandGovt / Private
- Drive Demand-Train Industry
-Business Matching
Social Business Landscape
Source : Hinchcliffe at SBS 2010
The 21st Century Business Environment
Source : Hinchcliffe at SBS 2010
Software Park Vision
“The future of Software Park is not a location, it is a platform and community on
the Internet.”
Software Business : Present
SoftwareCompanies
UsersGovt / Private
-Landmark -Technology Advisor
-Collaboration-Strengthen Industry
-Drive Demand
Cloud Market Place
FacilityManagement(Landmark)
TechnologyAdvisory
Collaboration
StrengthenSW Industry
DemandDriven
Software Park
Software Park Role
Landmark as a Thailand Software Center
Technology advisor for a new software computing era
Collaboration with the Industry, University
Strengthen Industry to go to a new software market
Drive demands for a new software market
Software Park Role : Landmark
Provide facility for IT companies in the park
Expand the park to become a virtual park
Provide showcases & solution center
Promote the park via Web 2.0
Software Park Role : Strengthen Industry
Drive software industry via a new marketing model
Train the Industry for the new trend
Strengthen industry via Software Process
Provide facilities / tools kit to use the platform
Software Park Role :Technology Advisor
Leading role as a technology advisor for the new computing era
New technology trends transfer
Process advisor
Mindshare on the new software market
Software Park Role : Strengthen Industry
Drive software industry via a new marketing model
Train the Industry for the new trend
Expand the park to become a virtual park
Strengthen industry via Software Process
Provide facilities / tools kit to use the platform
Software Park Role : Collaboration Work with the cloud marketplace owner / create a local market
Collaborate with other stakeholders to understand the new trends
– Local Software Park Alliance– Associations– University
Software Park Role : DemandEducate consumers to understand the new trends
Drive demand to understand the new market
– SME– Some industry sector
Software Park : Mission
SWP Services
Technology Transfer
• Promote transfer of new
technologies for software
industry –professional and
management levels
Infrastructure & Facility Support
Provide Platform, Office Rental, Training & Meeting Room Rental
Technology Enabling
• Promote use of Cloud Services
• Enterprise 2.0•Testing Services / Showcases
IT Advisory
• Improve standard of local software companies to international level
• Enterprise Architect• IT Security
Software Business Enabling
•Collaboration with the industry
• Drive Demand on the new market
Strategic Projects
Strategic Projects
Software ParkBranches
Students :Ready to Work
FreelanceSpace
Mobile / CloudDevelopment
SoftwareTesters
Software Solutions
Software :E-Market Place
Software Park BranchesLocation is no longer matter
Software Park Franchise : S, M, L
Collaborate with Private companies / other parks.
Expand Software Park's Business
In FY2011; Target 2 S, 1M
Target 100% Growth in the next 5 years
Freelance SpaceWhere does Innovation happen?
Developer corners / mobile office
Grow community / Business
Can be part of the branch
Need seed money at the beginning
Strong Impact to the industry
Mobile / Cloud Development
Technology trends : Mobile / Cloud
Technology transfer / Mobile development and Cloud Computing training
Mobile Testing Center
Co-investment with private
Train the trainer
Student : Ready to Work
Collaborate with Software Industry to prepare new wave students
Technology: Ready to work
Enterprise Architecture
Matching with software companies => provide a project for students
Long term Impact to the Industry
Software e-Market Place
E-Market place for Thai software solutions.
Promote Thai softwares for SME & Worldwide
Social Media and On-line Marketing
Virtual business matching
Collaborate with IT associations
Software Solutions
Drive Demands for Thai Software Companies
Collaborate with the Industry / SIPA
Software Solutions Week
Solution Showcases
Software Process
SPI@ease
Software ParkCommittee
Strategy/Goal
SPINPSP
Internal Process
IASA
Software Tester
Process is the key for long term : Software Park => CMMI
Collaborate with Industry, SIPA, University
Testing companies, Grow Software testers
Train the trainer
