$#!T JUST GOT

COMPLEXBROUGHT TO YOU BY THE BUCKET BRIGADE

a manifesto (of sorts)

RIDDLE

ME

THIS ...

If the world is truly more

connected

and complex than ever before ...

how do businesses

prosper in an even greater competitive

climate?

If governments

around the world

are entering

an age of

austeritY

how do our

leaders understand

the systemic

implications

of the difficult choices

they’re making?

AND HOW DO WE UNDERSTAND THE WORLD

WELL ENOUGH TO LEAVE IT

An even BETTER PLACE

THAN WE FOUND IT?

won’t someone think

of the children?!

IF The challenges we face ARE more

complex and interconnected than ever before ...

WE NEED A NEW MODEL

FOR PROBLEM SOLVING.

BEYONDDEVICES

BEYONDBORDERS

BEYONDBELIEFS

TWENTY-FIRST CENTURY SOLUTIONS WILL HAVE TO EXTEND

TO SOLVE TWENTY-FIRST CENTURY CHALLENGES

SOCIAL ORGANIZATION, FROM THE CORPORATE SILO TO THE NUCLEAR FAMILY, IS A PROBLEM SOLVING STRATEGY. THE COMPLEX CHALLENGES FACING US AHEAD DEMAND WE WORK TOGETHER IN NEW WAYS.

IN THE TWENTY-FIRST CENTURYTRIBES ARE A DANGEROUS MODEL FOR SOCIAL ORGANIZATIONIF SOCIAL ORGANIZATIONS ARE TO SOLVE REAL PROBLEMS.

SLOGANS, NOT SOLUTIONS, SPREAD WITHIN TRIBES BECAUSE THE SURVIVAL OF THE GROUP IS VALUED OVER PROBLEM SOLVING.

LONG-TERM SURVIVAL IS NO LONGER ASSURED AT THE COST OF ALL OTHERS.

NO LONGER CAN ANY INDIVIDUAL NATION COLLAPSE. WORLD CIVILIZATION WILL DISINTEGRATE AS A WHOLE. COMPETITORS WHO EVOLVE AS PEERS COLLAPSE IN LIKE MANNER.”

– Joseph A. Tainter

“

THE RECENT HOUSING CRISIS DEMONSTRATED WITH CASCADING DESTRUCTION JUST HOW INTERCONNECTED AND INTERRELATED ALL OF INDUSTRY AND HUMANITY TRULY IS.TWENTY-FIRST CENTURY PROBLEMS WILL CONTINUE TO ELUDE TWENTIETH CENTURY SOLUTIONS.

TO SOLVE THE WORLD’S MOST MASSIVELY COMPLEX CHALLENGES

WHAT’S OUR MISSION?

CHALLENGES THAT WILL REQUIRE COLLABORATIVE PROBLEM SOLVING AND A COMMON UNDERSTANDING OF

HOW A MORE COMPLEX WORLD WORKS

TO DEVELOP A NETWORK OF TWENTY-FIRST CENTURY PROBLEM SOLVERS

AND WHAT’S OUR STRATEGY?

ARMED WITH A COMMON UNDERSTANDING OF HOW TO COMPREHEND, COMMUNICATE, AND CONFRONT COMPLEX CHALLENGES

WE’RE DEVELOPING A GUIDEBOOK THAT WILL HELP YOU MAKE SENSE OF

A MORE CONNECTED & COMPLEX WORLD

WHAT’S THE FIRST STEP?

TO ESTABLISH A COMMON UNDERSTANDING, INTRODUCE NEW TOOLS, AND SPREAD A FUNDAMENTALLY BROADER UNDERSTANDING OF THE

CHALLENGES YOU FACE BOTH PERSONALLY AND PROFESSIONALLY

USE YOUR NEWFOUND UNDERSTANDING AND OUR NETWORK OF PROBLEM SOLVERS TO

MAKE THE WORLD AROUND YOU A BETTER PLACE

AND WHAT THEN?

ONCE WE SHARE A COMMON UNDERSTANDING AND THE ABILITY TO CONNECT, THERE’S NO LIMIT TO THE CHALLENGES WE CAN FACE TOGETHER

WAIT A MINUTE. WHAT DOES THAT LOOK LIKE?IN THE FUTURE, UNDER HYPOTHETICAL AND SIMPLIFIED CIRCUMSTANCES

WELL, WE’D NEED A CHALLENGE.

LET’S SAY THAT WE NOTICE RETIREMENT INVESTING AMONG FAMILIES IS AT AN HISTORIC LOW

FIRST, WE BEGIN BY MAPPING THE SYSTEMTHIS IS CALLED A CAUSAL LOOP DIAGRAM, AND IT’S JUST ONE OF THE TOOLS THAT WILL HELP YOU UNDERSTAND A MORE CONNECTED & COMPLEX WORLD

EXPECTATIONS OF THE FUTURE

DISCRETIONARY INCOME

HEALTH OFTHE FAMILY

CLARITY OF OPTIONS

RETIREMENTINVESTING

WE WANT TO CONNECT THE DOTS BETWEEN OUR OBJECTIVE AND ITS INFLUENCES

AND HOW THESE ELEMENTS INTERACT WITH ONE ANOTHER TO FORM THE STRUCTURE AND BEHAVIOR OF THE OVERALL SYSTEM

EXPECTATIONS OF THE FUTURE

DISCRETIONARY INCOME

O S

HEALTH OFTHE FAMILY S CLARITY

OF OPTIONSS

S

RETIREMENTINVESTING

ABOUT THE MAP: The lines show how one element may be related to another, and the letters ‘S’ and ‘O’ describe how they affect each other. S for Same, O for Opposite. For example, here we think as the health of the family

increases, so will the likelihood of retirement investing. So these elements move in the same direction.

UNDERSTANDING THE SYSTEM ALLOWS US TO IDENTIFY POINTS OF LEVERAGE

TWO GOALS HERE: TO IDENTIFY MULTIPLE PRESSURE POINTS INSTEAD OF A SINGLE FOCUS, AND TO STUDY THE SYSTEMIC IMPLICATIONS OF ANY CHANGE WE INTRODUCE

EXPECTATIONS OF THE FUTURE

DISCRETIONARY INCOME

O S

HEALTH OFTHE FAMILY S CLARITY

OF OPTIONSS

S

RETIREMENTINVESTING

NEXT, OUR NETWORK GENERATES A SUITE OF SOLUTIONS FOR EACH LEVERAGE POINT

FROM THAT MOUNTAIN OF IDEAS, WE CULL UNTIL WE DESIGN AN ELEGANT PROGRAM OF SOLUTIONS TO ACHIEVE OUR OBJECTIVE

O S

HEALTH OFTHE FAMILY S CLARITY

OF OPTIONSS

S

RETIREMENTINVESTING

AND THOSE SOLUTIONS THAT ARE ENACTED AND PROMOTED WILL BE BRANDED ALIKE

SO THAT REGARDLESS OF AUDIENCE, GOVERNMENT/COMPANY/CITIZEN, IT’S UNDERSTOOD THAT ALL SHARE A COMMON GOAL AND EACH REQUIRE PARTICIPATION

O S

HEALTH OFTHE FAMILY S CLARITY

OF OPTIONSS

S

RETIREMENTINVESTING

FINALLY, AS OUR SOLUTIONS ARE TESTED IN THE REAL WORLD, WE’LL MEASURE THEIR PERFORMANCE

WE’LL DO OUR BEST TO KEEP AN EYE ON THE ENTIRE SYSTEM, TO CATCH ANY NEW TRENDS OR UNINTENDED CONSEQUENCES EARLY IN THEIR DEVELOPMENT

O S

HEALTH OFTHE FAMILY S CLARITY

OF OPTIONSS

S

RETIREMENTINVESTING

THIS IS HOW THE MOST MASSIVELY COMPLEX CHALLENGES OF THE FUTURE WILL BE SOLVED.

THROUGH THE COLLABORATION OF PROFESSIONALS WHO SHARE A COMMON UNDERSTANDING, VISION, AND FUTURE.

TODAY, WE’RE PREPARING THE FIRST STEP OF THIS VISION – A GUIDEBOOK* THAT WILL ...

• GIVE YOU THE TOOLS AND KNOW-HOW TO FACE COMPLEX CHALLENGES IN YOUR OWN LIFE

• GRANT YOU ACCESS TO A NETWORK OF PROBLEM SOLVERS TO SHARE THEIR EXPERIENCE AND EXPERTISE

• ESTABLISH A COMMON UNDERSTANDING BETWEEN FUTURE MEMBERS SO THAT WE CAN SOLVE THE MOST MASSIVELY COMPLEX CHALLENGES TOGETHER

* BOOK IS POTENTIALLY A QUAINT WORD OF YE OLDEN TIMES FOR WHAT’S IN MIND.

BUT WAIT, THERE ARE TWO WAYS TO START PARTICIPATING RIGHT NOW.

IF YOU SUPPORT OUR VISION, PLEASE LET US KNOW.Sign-up using our web form to get updates on the progress of the guidebook and the network. The book will help you see past what H.L. Mencken called, the “simple, easy to understand, wrong answers” of complex problems by developing your understanding of complex systems and systems thinking.

HTTP://BIT.LY/JOINTHEBUCKET

HTTP://BIT.LY/HELPTHEBUCKET

ALSO, TELL US WHAT WE SHOULDN’T OVERLOOK.Use our web form to suggest topics that should be covered in the upcoming guidebook. Specifically, tell us about systemic challenges you face, experts you might know, or case studies that are relevant to our topic.

FOUNDERS OF THE BUCKET BRIGADE

Neerav Bhatt, Ana Andjelic, Stephen Walker, James Sherrett, Mark Pollard, Dino Demopoulos,

Ian Lyons, Carl Panczak, Phil Gillman, James Denman, Eugene Chung, Mark Gallagher, Mike Arauz,

Matt Creamer, Helen Klein Ross, Casey Flanagan, Dave Daines, Faris Yakob, Balind Sieber,

Dan Weingrod, Mark Avnet, Mark DiCristina, Michael Monello, Anjali Ramachandran,

Bo Damgaard, Neil Perkin, Graeme Wood, Patrick Syms, Jason Oke, Andy Sandoz, Brian Jeremy,

Matt Jones, Gareth Kay, Eva Hasson, Gavin Becker, Regan Meador, Johnny Vulkan, Josh Ehart,

Fi Bendall, Mel Exon, Josh Boston, Brent Dixon, Laura Chavoen, William Shunn, Duane Brown,

Patrick Berry, Ian Alexander, Darrell Whitelaw, Sarah Blue, Derrick Bradley, Tobias Wacker,

Robin Grant, Mike Zeederberg, Adam Corney, James Robertson, John Sumser, Patrick Simkins,

Jamie Wilkinson, Anne-Mette Jensen, Scott Bullard, Heather LeFevre, Erin Dorr, Tim Leake,

Stephen Cox, Hugh Weber, Kimberly Carroll, Tobias Peggs, Sara Williams, Matthew Don,

Carmel Hagen, Jane Friedman, Jabe Bloom, Sara Ashton, Johannes Kleske, Stuart Eccles,

Utku Can, Robin Wong, Sean M Aaron, C.C. Chapman, Len Kendall, Terence Reis, Adam Wohl,

Richard Nevins, Heather Ann Snodgrass, matt gierhart, Stuart Foster, Shaun Abrahamson, Ted Sink,

Tim Malbon, Gavin Heaton, Cameron Maddux, Jurandir Craveiro, Jonathan Hopkins,

John V Willshire, Mark Earls, Gabriel Puerto, Avin Narasimhan, Dave Castelletti, Mark MacSmith,

Ben Abramowitz, Greg Christman, Ben Kaufman, APFIND, Gerrie Smits, Michael Ferdman,

Arthur Alston, Rufus Winchester, Marisa Zupan, Gary Ellis, Ian Fitzpatrick, Chris Stephenson,

Grant McCracken, James Cooper, Darryl King, Sabrina Caluori, Michael Kantrow, Tom Kelshaw,

Emma Jenkins, Ryan Jacoby, and Bud Caddell

THIS DOCUMENT CREATED BY BUD CADDELLTHOUGHTS ARE OWNED, PHOTOS ARE FOUND

APOLOGIES MAY BE OWED TO THE LATE SAUL BASSFOR MORE INFORMATION, VISIT WHATCONSUMESME.COM