something better

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BROUGHT TO YOU BY beer Why 1 in 3 ~EAT~ are changing AUSTRALIANS the way they FREE MEAT-FREE Deliciously WHAT you eat FEEL FORMER COP STEPS ONTO fACTORY FARM GREAT from the innovative SMITH DELI

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The Something Better guide is a friendly and concise introduction to meat-free living. This 8-page mini-booklet offers a brief run-down of the problems with factory farmed food, and presents fun and practical tips for a transition to "something better". Download yours for FREE!

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Page 1: Something Better

BROUGHT TO YOU BY

better

Why 1 in 3

~EAT~

are changing AUSTRALIANS

the way they

F R E E

MEAT-FREEDeliciously

WHAT you eatFEEL

FORMER COP STEPS ONTO

fACTORY FARM

FEEL GREAT

from the innovativeSMITH DELI

Page 2: Something Better

LIKE MOST PEOPLE, I GREW UP NEVER THINKING ABOUT WHERE MY MEAT CAME FROM. THEN, A COUPLE OF YEARS AGO, I BEGAN TO INVESTIGATE THE TREATMENT OF FARMED ANIMALS.

Stepping into a factory farm, is like stepping

into a prison. You’re surrounded by row upon

row of metal bars. But in factory farms, the

victims are the ones who are imprisoned.

The footage a fellow investigator gathered inside

a gas chamber is truly haunting. But I shouldn’t

have been surprised at how these animals died.

Not after I’d seen how they lived…

LYN WHITE: Investigator

A FORMER POLICE OFFICER COMES FACE TO FACE WITH THE CRUELTY OF MODERN ANIMAL FARMS

We’re better than this

Page 3: Something Better

I MET SOPHIE IN SA

Sophie was locked in a metal crate so small

she couldn’t even turn. This was her ‘life’

for weeks on end. The pig industry treated

her as a breeding machine. Her depression

was obvious. Her eyes were vacant and she

constantly bit at the bars of her crate in distress.

Pigs like Sophie are friendly and incredibly

smart. They dream when they sleep, they rub

noses with their close friends and they build a

soft nest for their babies.

But Sophie was forced to give birth on a hard

metal floor and watch helplessly as her piglets

had their tails sliced off, and their teeth cut.

HER PIGLETS SCREAMED AS WORKERS CUT THROUGH SENSITIVE NERVES WITHOUT PAIN RELIEF.

Sophie’s piglets were trucked to slaughter

at just 6 months old. When Sophie could no

longer get pregnant, she also breathed her last

breath inside a gas chamber.

I was a cop for 20 years, so I knew that laws

should prevent abuse, not allow it. Yet all of this

was legal and their suffering was hidden from

view. I realised the only way for me to protect

Sophie and pigs like her was to not eat them.

(continued on next page)

I CLIMBED INSIDE A GAS CHAMBERto witness how most pigs are killed. It felt like my eyes

and nostils were on fire, but unlike me, the pigs didn’t

have a gas mask to protect their throat and lungs.

Pigs thrashed and screamed as they were lowered

in. They call this the ‘most humane’ way to kill pigs.

But no one who has seen what I did could

call it ‘humane’.

– Confidential investigator

Page 4: Something Better

When you see a roast chicken in a supermarket

you’re looking at a 6-week-old chick, like Ruby.

Her ‘adult-sized’ body is the result of genetic

selection. In fact, she grew so fast that by one

month she could barely walk. Ruby spent most of

her time sitting on faeces-covered litter. For many

chickens, their final moments in slaughterhouses

are not only terrifying – they’re agonising.

Shackled upside down, they can suffer

dislocated joints as their heavy bodies hang from

weak legs. Their last view of the world is as they

are electrocuted, before their throat is cut.

After seeing how Ryan, Ruby and most other

chickens are treated, I wanted no part of it. My

days of eating chicken and eggs were over.

MEET RYAN

Ryan was a male chick in the egg industry. He

couldn’t lay eggs, so in the eyes of the industry

he was worthless.

Most hens in the egg industry have their beak

cut without pain relief. And each day, they wake

up only to suffer in a tiny metal cage.

SO RYAN WAS TOSSED ALIVE INTO A GIANT GRINDING MACHINE.

26birds are spared

a life of misery each year

by every person who

replaces chicken with meat-free

meals.

RUBY’S STORY

Page 5: Something Better

Health guru and author Julieanna Hever on why more people are replacing meat with something better.

less diabetes

lower overall mortality from

disease

lower cholesterol

lower body weight

lower blood pressure

less cancer

less heart disease

According to the Academy of Nutrition and Dietetics, people who ditch meat have:

a bettera better

wayway

Reducing or replacing meat with plant-based

foods is one of the best things you can do for

your health. Chances are you’ll have more

energy, feel great and you’ll also help protect

yourself against the biggest killers: heart

disease, stroke, diabetes and cancer.

Medical research shows that chicken, fish

and eggs are linked to many health problems.

Chicken, dairy, and eggs are packed with

saturated fat. Recent studies have found that

choosing plant-based foods can cut your risk of

heart disease by as much as 32% and, if you’re

under 65, can reduce your risk of death from

diabetes and cancer by up to 75%. Fish can also

contain some cancer-causing chemicals like

dioxins, arsenic, and mercury.

Factory farms are also breeding grounds for

disease. More than half of all antibiotics are

used on farmed animals – increasing the risk

of antibiotic resistant superbugs.

4 out of 5 portions of raw chicken meat in Australia are contaminated with intestinal bacteria that could

cause food poisoning.

Source: Food Standards Australia New Zealand

Page 6: Something Better

Stay strong

Iron is everywhere

Leafy greens, beans, lentils, tofu, nuts and

seeds, dried fruit, fortified breakfast cereals

and wholemeal bread are great plant sources

of iron. Supplements are also available for

people who need them.

Protein-packed plants

Beans, lentils, nuts, plant-based ‘meats’, tofu,

and whole grains are all great sources of

protein to stay strong.

Eating out Restaurant chains are offering more meat-free meals

than ever before. Subway, Grill’d, Sumo Salad, Nando’s,

Guzman y Gomez and Domino’s Pizza have all added

delicious plant-based options to their menus.

Thai, Indian, Japanese, Mexican and Middle Eastern

restaurants also offer tasty meat-free dishes.

For more veg-friendly places to eat

in your neighbourhood, check out

HappyCow.net

Page 7: Something Better

Swap out animal meat with plant-based ‘meats’.

Visit the fridge and freezer sections of your local

grocery store. You’ll find sausages, schnitzels,

burgers, nuggets, mince, hot dogs and more –

all meat-free! Every store has a different range

(and some products are better than others) so

try a few to discover your favourites.

Owners of Melbourne’s renowned Smith & Deli,

on eating well.

You already eat lots of meat-free food. Keep

filling your plate with the stuff you know and love!

Veggie pizza Spaghetti

Veggie burgersFelafel kebab

Stir fry

Bean burritos

Stay strong

Page 8: Something Better

For delicious recipes, meal

suggestions and a

FREE Vegetarian Starter Kit,

head to

WhyVeg.com/yum

are joining the global trend and moving beyond meat to something better. Here’s some of the many reasons why...

Australians1 in 3

Locked Bag 1236, Nth Melbourne, VIC 3051, Ph: (+61) 03 9329 6333

www.AnimalsAustralia.org

Animals Australia is Australia’s leading animal protection organisation.

MISSY HIGGINS

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After all the information I gathered about the

mistreatment of animals, I couldn’t continue

to eat meat.

LIAM HEMSWORTH

It just makes so much sense,

I reduce my

Carbon footprintdramatically but I also feel

so much healthier for not eating meat.

Changing my diet [to vegan]

has MADE a bigdifference

…I’m not perfect, so I forgive myself when

I make mistakes.

ELLEN DEGENERES

I realised what was on my plate

were lIVING THINGs feelings... making it an easy choice. If you choose to educate yourself, it’ll be an easy

choice for you, too.

with

At the end of the day I’ll be on the side

of the animals.

Cruelty is cruelty

plain and simple.

Eating for me is how you proclaim your beliefs... Three

times a day I remind myself that

I value life and do not want to

cause pain or kill other living beings.

NATALIE PORTMAN