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    CHAPTER I

    INTRODUCTION

    1.1Introduction To The Study

    The human resources are the most important assets of an organization. The

    success or failure of an organization is largely dependent on the caliber of the people working

    therein. Without positive and creative contributions from people, organizations cannot progress

    and prosper. In order to achieve the goals or the activities of an organization, therefore, they need

    to recruit people with requisite skills, qualifications and experience. While doing so, they have to

    keep the present as well as the future requirements of the organization in mind.

    Recruitment is distinct from Employment and Selection. Once the required

    number and kind of human resources are determined, the management has to find the places

    where the required human resources are/will be available and also find the means of attracting

    them towards the organization before selecting suitable candidates for jobs. All this process is

    generally known as recruitment. Some people use the term Recruitment for employment.

    These two are not one and the same. Recruitment is only one of the steps in the

    entire employment process. Some others use the term recruitment for selection. These are not the

    same either. Technically speaking, the function of recruitment precedes the selection function

    and it includes only finding, developing the sources of prospective employees and attracting

    them to apply for jobs in an organization, whereas the selection is the process of finding out the

    most suitable candidate to the job out of the candidates attracted (i.e., recruited).Formal

    definition of recruitment would give clear cut idea about the function of recruitment

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    RECRUITMENT- DEFINITION

    Recruitment is defined as the process of searching prospective workers

    and stimulating them to apply for jobs in the organization. It is a prospecting job where

    organizations make search for prospective employees. However in practice employees too seek out organizations just as organizations seek out for prospective employees.

    Recruiting is the process by which organizations locate and attract

    individuals to fill job vacancies. Most organizations have a continuing need to recruit

    new employees to replace those who leave or are promoted, to acquire new skills, and to permit

    organizational growth. Recruiting is an even more important activity when unemployment rates

    are low and economic growth is strong, as firms compete to attract the qualified employees they

    need to succeed.

    When a vacancy occurs and the recruiter receives authorization to fill it,

    the next step is a careful examination of the job and an enumeration of the skills, abilities, and

    experience needed to perform the job successfully. Existing job analysis documents can be very

    helpful in this regard. In addition, the recruitment planner must consider other aspects of the job

    environment-for example, the supervisor's management style, the opportunities for advancement,

    pay, and geographic location-in deciding what type of candidate to search for and what search

    methods to use. After carefully planning the recruiting effort, the recruiter uses one or more

    methods to produce a pool of potentially qualified candidates

    A firm can generate candidates internally, from among its present

    employees who desire promotion or transfer, or externally, from the labor market. The organi-

    zation then screens the candidates, evaluates some of them more thoroughly, and offers the best

    the position. Throughout the recruitment process, the organization attempts to "sell" itself to the

    more promising candidates-that is, to convince them that the organization is a good place to work

    and that it offers what they want in the way of both tangible and intangible rewards.

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    Candidates searching for an employer go through a parallel set of activities

    first acquiring occupational skills and experience, next searching for job openings through a

    variety of methods; and then applying for jobs that appear to be a suitable match for their qualifications. As the process continues, applicants attempt to "sell" organizations on their

    abilities while at the same time collecting information that allows them to evaluate companies

    and jobs. Eventually, they decide to accept or reject job offers.

    1.2COMPANY PROFILE

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    365Media Inc is a US company headquartered in San Mateo,

    California with offices in Europe and India. Founded in 1999, the company specializes in

    advanced information services and solutions, and works for many of the world's largest

    publishing organizations. The company's Software Division, marketed under the Firestarter

    Software brand, provides custom and platform application development focused on creating

    applications that support business communities focused around buyer-seller interaction

    365Media provides two main types of service - project-based

    outsourcing services focused on knowledge generation, collection and information conversion,

    and technology-led information discovery solutions aimed at providing customers with real-timeinformation services. 365Media deploys a hybrid approach to ensure that accuracy and quality

    remain at a constant high, while concurrently investing heavily in technology R&D and process

    development to open up new opportunities and deliver higher value

    365 Media is a technology company specializing in the mining,

    collection, processing and delivery of dynamic information. As well as providing outsourced

    knowledge and technology services for some of the world's leading publishers, the company

    offers online applications that monitor and convert web-sourced business information and socialmedia content into actionable intelligence in real-time.

    Specialties

    Real-Time Information

    Business Data

    Research Services

    Information Tracking Social Media Listening

    Media Monitoring

    Data Conversion

    1.3INDUSTRY PROFILE

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    365 Media provides information solutions including data updating, data

    appending services, media monitoring, social media monitoring, social media listening and all

    types of information conversion services

    ABOUT 365 MEDIA

    365 MEDIA was founded in the year 1999 in san mateo california

    We entered the information services business in 2003

    Launched india operations in coimbatore in june 2005

    Opened with 10 staff ,5 processes and 1 customer

    N ow 250+staff,55 processes and 20+ customers

    BENIFITS:

    5 DAY week giving ample of time for personal work.

    Free cafeteria facility in campus .

    Convinient location in the heart of the city

    Excellent growth potential.

    Spacious work place

    Conductive work environment

    Recreation facility in office& frequent participation in corporate sport activites.

    An exposure to the sun rise industry of real time information managemeny

    P latform to develop skills in technical, managerial & soft skills

    Career progression based on performance.

    LIFE AT 365 MEDIA :

    365 media focuses on both the personal and professional growth of the employee

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    A varety of roles and projects with different degrees of responsibility and authority

    foster the complete development of employees

    Every employees has the freedom to define his or her careers path in a work culture that

    supports initiative and drive.

    The enviornment is open ,non hierarchiacal and result oriented

    Responsiblities levels straddle organizational boundaries and everyone has access to

    domain and technology experts around the globe .

    At 365 Media, we aim to deliver the highest level of customer service regular workshops

    and training programms are targeted at improving service skills therby influencing our

    customer satisfaction scores.

    365MEDIA COMMITEMENT TO ITS EMPLOYEES :

    Transperent and relaxed work environment

    Training we encorage skills &knowledge

    Mentorship programs

    Customer centricity

    Transparency

    Results-driven

    P ro activeness

    Flexibility

    PROFESSIONAL AGREEMENT COMMITTED TOGETHER .

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    FOR PUBLISHERS

    On job processtrai n ing

    KNOWLEDGE

    Skille nh anceme n t

    SKILL

    Be havioraltrai n ing

    ATTITUDE

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    365Media has been providing information services and solutions to

    professional business and reference publishers for over 10 years. This means we have a deep-

    rooted understanding of the challenges facing our customers, and are constantly looking for ways

    to provide new opportunities and value to our customers.

    365Media is a rich data specialist. Our technology and services are

    geared towards complex and rich data discovery, sourcing, collecting, processing, storing and

    delivering. We maintain and update millions of company, executive and other data information

    for our clients each year, guaranteeing high levels of accuracy while driving down maintenance

    costs by using advanced, proprietary technology where possible.

    If you publish or provide any form of data to your target audience,

    365Media can help drive costs down and bring new, dynamic information services to your

    customers.

    REAL TIME MEDIA

    Monitoring and tracking companies, executives, products and other business events in real-time

    365 Media has developed a proprietary technology system that analyzes

    and understands content, and converts found events that are described and embedded in

    unstructured content on the web into actionable data, in real-time.

    UP TIME is an online application that enables users to track and monitor

    companies, executives, products, financials, merger events and other business activities. Itidentifies events described in press releases, articles and other web pages that relate to changes to

    a subject, and then converts and writes the proposed change into data providing the user with

    the option to review the change or directly feed the change to a customer channel.

    Major publishers and list owners use U P TIME to maintain the accuracy of

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    large business lists, while sales and marketing departments use the system to track customers and

    prospects in case of important changes.

    UP TIME solves the problem of data going out-of-date and makes it easy for

    data owners to maintain a constant watch on important changes. Millions of subject records are

    already monitored by U P TIME.

    Real-time data updating

    365Medias Real-time system is an online tracking and conversion system that

    identifies events in unstructured web content and converts those events into data changes in a

    subject database.

    The system works by tracking and processing hundreds of thousands of

    websites and feeds daily, deploying 365Medias EMAC system to understand and match events

    described in content to subjects held in a fielded database. Events such as management changes,

    mergers and acquisitions, product launches and customer announcements are tracked and

    converted into data, then written to the subject database. Researchers check and validate changes

    based on a statistically controlled workflow, ensuring the right level of accuracy is maintained at

    all times.

    All of this happens in real-time. Therefore, data owners who need to maintain

    the accuracy of a business database can plug this service into their database and feed ongoing

    data appends into the core database.

    Real-time data updating can be deployed as a complete data maintenance

    strategy for business databases, or can form a key part of a larger accuracy maintenance strategy

    that can include proactive research teams.

    What is EMAC ?

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    EMAC stands for Entity Matching and Conversion. This is 365Medias

    roprietary information processing engine designed to track, analyze and convert information

    from unstructured sources to fielded form.

    The system has three main components:

    Tracking - our information collection system monitors and processes millions of web

    feeds and sites.

    Analysis - this core component of the system deploys our proprietary semantic indexing

    system with a highly developed custom ontology.

    Conversion - this hybrid module enables conversion of identified events into fielded data

    365Media builds custom and standard reporting and delivery applications on top of the core

    EMAC engine to serve specific markets, customer or project needs.

    Media Monitoring

    Applications to track live market activity in data

    365 Media is an expert in real-time data discovery and delivery. At the

    simpler end of the data discovery spectrum is data aggregation and monitoring and 365 Media

    has an advanced range of tools and services in this area.

    For example, the company has developed online applications in specific

    market sectors that enable price monitoring and tracking for very niche markets, in some cases

    using 100% data extracted from multiple web sources, and in some cases mixing this data with

    primary-researched data. 365 Media also provides tools to monitor specific web sites for changes

    a large part of the companys monitoring work is monitoring large online directories and

    databases for changes, or monitoring specific corporate websites for changes. 365 Mediamonitors every posting on every stock exchange in the world, and in many cases converts that

    content to data and delivers to its clients within moments of its appearance.

    INFORMATION SERVICES

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    P roject-based content and research services from expert teams using advanced technology and

    processes

    365 Media has been providing outsourced content, research and editorial services

    for over 10 years to some of the worlds leading information companies. Whatever your needs in

    content collection and management, 365 Media has the expert services to meet those needs. The

    companys teams of content collection experts are organized around specific projects, which

    enables to develop domain knowledge and understanding that brings added value to the work.

    365 Media operates a scalable in-house call center, handling outbound primary

    research activities. The company also has an extensive research operation where processes are

    designed to optimize the content generation, collection and delivery.

    P roject specialties include:

    Data research

    P rimary surveys

    Calling campaigns

    Data entry and conversion

    Content development

    Writing and analysis projects

    Designing hybrid projects to suit specific needs

    Underlying all of the companys research activities is a robust technology system with tools and

    applications to improve content collection and delivery

    Information Conversion

    365 Medias history as a technology company and its ten-year experience in dealing with

    thousands of client databases has enabled it to develop significant expertise and systems in

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    information conversion. Legacy system issues and the need for media neutrality in information

    delivery have meant that the issue of information conversion has been a high priority for many

    data and content owners over the past few years.

    365 Medias expert technology is backed up by hundreds of expert eyes of trained researchers

    and quality analysts. This means a service that can convert anything to anything, with results of

    the highest quality possible. 365 Media is also a leader in intelligent OCR a combination of

    intelligent ontology-based language systems wrapped around an OCR system to intelligently

    convert images to text. The advantage of intelligently applying artificial intelligence and natural

    language processing to information conversion projects reduces cost while allowing for scale and

    growth

    RESEARCH CAMPAIGNS

    365Media offers a scalable, expert team of researchers and survey professionals able to conduct

    global updating and research campaigns. It's teams have conducted market survey campaigns of

    all sizes and levels of complexity, combining direct telephone interaction and sophisticated

    research, analysis and reporting.

    Combining automated intelligence gathering techniques to supplement primary research, enables

    project teams to devise a methodology for any project that optimizes the tools and expertise

    available to produce the best possible result.

    365Media's Information Services division can conduct ongoing year-round research and update

    campaigns, or project-based work.

    1.4 Review of Literature

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    Recruitment forms the first stage in the process, which continues with

    selection and ceases with the placement of the candidate. It is the next step in the procurement

    function, the first being the manpower planning. Recruitment makes it possible to acquire the

    number and types of people necessary to ensure the continued operation of the organization.

    Recruiting is the discovering of potential applicants for actual or anticipated organization

    vacancies. In other words, it is a linking activity bringing together those with jobs and those

    seeking jobs.

    Companies are now looking out for new ways of giving themselves a

    competitive advantage. N ew product, new image& new marketing idea are some of the ways this

    can be achieved but enlightened and successful companies look towards their people to provide

    the leading edge. Herein lies the important of recruitment and staffing- getting the right people

    for right job

    CHAPTER-II

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    METHODOLOGY

    2.1 OBJECTIVES

    PRIMARY OBJECTIVES

    To study the Recruitment And Selection process at 365media P vt Ltd.

    To find the standard procedure in Recruiting and Selecting.

    To formulate a matching format for the applicant while facing interview.

    To find out the difficulties faced in Recruiting and Selecting process.

    To make a clarification in Job description and Job specification

    SECONDARY OBJECTIVES

    To study the recruitment and selection of 365 media pvt ltd

    Top study the different sources of recruitment and selection techniques adopted in the

    company.

    To study the most preferred source through which candidates are successfully selected.

    To study the critical round where most of the candidates are screened out.

    To suggest measures to improve the effectiveness of recruitment

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    2.2 PURPOSES AND IMPORTANCE OF RECRUITMENT

    The general purpose of recruitment is to provide a pool of potentially qualified job

    candidates. Specifically, the purposes are to:

    Determine the present and future requirements of the organization in conjunction with its

    personnel-planning and job-analysis activities.

    Increase the pool of job candidates at minimum cost.

    Help increase the success rate of the selection process by reducing the number of visibly,

    under qualified or overqualified job applicants.

    Help reduce the probability that job applicants, once recruited and selected, will leave the

    organization only after a short period of time.

    Begin identifying and preparing potential job applicants who will be appropriate

    candidates.

    Induct outsiders with a new perspective to lead the company.

    Infuse fresh blood at all levels of the organization.

    Develop an organizational culture that attracts competent people to the company.

    Search or head hunt/head pouch people whose skills fit the companys values.

    Devise methodologies for assessing psychological traits.

    Search for talent globally and not just within the company.

    Design entry pay that competes on quality but not on quantum.

    Anticipate and find people for positions that do not exist yet.

    Increase organizational and individual effectiveness in the short term and long term.

    Evaluate the effectiveness of various recruiting techniques and sources for all types of job

    applicants.

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    FACTORS AFFECTING RECRUITMENT

    The following are the 2 important factors affecting Recruitment:-

    1) I N TER N AL FACTORS

    Recruiting policy

    Temporary and part-time employees

    Recruitment of local citizens

    Engagement of the company in HR P Companys size

    Cost of recruitment

    Companys growth and expansion

    2) EXTER N AL FACTORS

    Supply and Demand factors

    Unemployment Rate

    Labour-market conditions

    P olitical and legal considerations

    Social factors

    Economic factors

    Technological factors

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    RECRUITMENT POLICY

    Recruitment policy of any organization is derived from the personnel policy

    of the same organization. In other words the former is a part of the latter. However, recruitment policy by itself should take into consideration the governments reservation policy, policy

    regarding sons of soil, etc., personnel policies of other organizations regarding merit, internal

    sources, social responsibility in absorbing minority sections, women, etc. Recruitment policy

    should commit itself to the organisations personnel policy like enriching the organisations

    human resources or servicing the community by absorbing the retrenched or laid-off employees

    or casual/temporary employees or dependents of present/former employees, etc.

    The following factors should be taken into consideration in formulating recruitment policy.

    They are:-

    G overnment policies

    P ersonnel policies of other competing organizations

    Organisations personnel policies

    Recruitment sources

    Recruitment needs

    Recruitment cost

    Selection criteria and preference

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    SOURCES OF RECRUITMENT

    The sources of recruitment may be broadly divided into two categories: internal

    sources and external sources. Both have their own merits and demerits. Lets examine these.

    Internal Sources:-

    P ersons who are already working in an organization constitute the internal sources.

    Retrenched employees, retired employees, dependents of deceased employees may also

    constitute the internal sources. Whenever any vacancy arises, someone from within the

    organization is upgraded, transferred, promoted or even demoted.

    External Sources

    External sources lie outside an organization. Here the organization can have the

    services of : (a) Employees working in other organizations; (b) Jobs aspirants registered with

    employment exchanges; (c) Students from reputed educational institutions; (d) Candidates

    referred by unions, friends, relatives and existing employees; (e) Candidates forwarded by searchfirms and contractors; (f) Candidates responding to the advertisements, issued by the

    organization; and (g) Unsolicited applications/ walk-ins.

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    Merits and Demerits of Recruiting people from Within

    Merits Demerits

    1) Economical: The cost of recruitinginternal candidates is minimal. N oexpenses are incurred on advertising.

    2) Suitable: The organization can pick theright candidates having the requisiteskills. The candidate can choose a rightvacancy where their talents can be fully

    utilized.

    3) Reliable: The organization has theknowledge about suitability of acandidate for a position. Known devilsare better than unknown angels!

    4) Satisfying: A policy of preferring people from within offers regular promotional avenues for employees. Itmotivates them to work hard and earn

    promotions. They will work withloyalty commitment and enthusiasm.

    1) Limited Choice: The organization isforced to select candidates from alimited pool. It may have to sacrificequality and settle down for lessqualified candidates.

    2) Inbreeding: It discourages entry for talented people, available outside anorganization. Existing employees mayfail to behave in innovative ways andinject necessary dynamism toenterprise activities.

    3) Inefficiency: P romotions based onlength of service rather than merit,may prove to be a blessing for inefficient candidate. They do notwork hard and prove their worth.

    4) Bone of contention: Recruitmentfrom within may lead to infightingamong employees aspiring for limited,higher level positions in anorganization. As years roll by, the racefor premium positions may end up in a

    bitter race.

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    The merits and demerits of recruiting candidates from outside an organization may be stated thus:

    Merits and Demerits of External sources of Recruitment

    Merits Demerits

    Wide Choice: The organization has the freedom

    to select candidates from a large pool. P ersons

    with requisite qualifications could be picked up.

    Infection of fresh blood: P eople with special

    skills and knowledge could be hired to stir up the

    existing employees and pave the way for

    innovative ways of working.

    Motivational force: It helps in motivating

    internal employees to work hard and compete with

    external candidates while seeking career growth.

    Such a competitive atmosphere would help an

    employee to work to the best of his abilities.

    Long term benefits: Talented people could join

    the ranks, new ideas could find meaningful

    expression, a competitive atmosphere would

    compel people to give out their best and earn

    rewards, etc.

    Expenses: Hiring costs could go up

    substantially. Tapping multifarious sources

    of recruitment is not an easy task either.

    Time consuming: It takes time to advertise,

    screen, to test and test and to select suitable

    employees. Where suitable ones are not

    available, the process has to be repeated.

    De-motivating: Existing employees who

    have put in considerable service may resist

    the process of filling up vacancies from

    outside. The feeling that their services have

    not been recognized by the organization,forces then to work with less enthusiasm

    and motivation.

    Uncertainty: There is no guarantee that the

    organization, ultimately will be able to hire

    the services of suitable candidates. It may

    end up hiring someone who does not fit and

    who may not be able to adjust in the new

    setup.

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    METHODS OF RECRUITMENT

    The following are the most commonly used methods of recruiting people.

    INTERNAL METHODS:

    1.P romotions and Transfers

    This is a method of filling vacancies from within through transfers and promotions.

    A transfer is a lateral movement within the same grade, from one job to

    another. It may lead to changes in duties and responsibilities, working conditions, etc., but not

    necessarily salary. P romotion, on the other hand, involves movement of employee from a lower

    level position to a higher level position accompanied by (usually) changes in duties,

    responsibilities, status and value. Organisations generally prepare badly lists or a central pool of

    persons from which vacancies can be filled for manual jobs. Such persons are usually passed on

    to various departments, depending on internal requirements. If a person remains on such rolls

    for 240 days or more, he gets the status of a permanent employee as per the Industrial Disputes

    Act and is therefore entitled to all relevant benefits, including provident fund, gratuity,

    retrenchment compensation.

    2.Job P osting

    Job posting is another way of hiring people from within. In this method, the

    organisation publicises job opening on bulletin boards, electronic method and similar outlets.

    One of the important advantages of this method is that it offers a chance to highly qualified

    applicants working within the company to look for growth opportunities within the company to

    look for growth opportunities within the company without looking for greener pastures outside.

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    3. Employee Referrals

    Employee referral means using personal contacts to locate job opportunities. It is a

    recommendation from a current employee regarding a job applicant. The logic behind employee

    referral is that it takes one to know one. Employees working in the organization, in this case,

    are encouraged to recommend the names of their friends, working in other organizations for a

    possible vacancy in the near future. In fact, this has become a popular way of recruiting people

    in the highly competitive Information Technology industry nowadays. Companies offer rich

    rewards also to employees whose recommendations are accepted after the routine screening

    and examining process is over and job offers extended to the suggested candidates. As a

    goodwill gestures, companies also consider the names recommended by unions from time to

    time.

    External (direct) Methods

    Campus Recruitment

    It is a method of recruiting by visiting and participating in college campuses and their

    placement centres. Here the recruiters visit reputed educational institutions such as IITs, IIMs,

    colleges and universities with a view to pick up job aspirants having requisite technical or

    professional skills. Job seekers are provided information about the jobs and the recruiters, in

    turn, get a snapshot of job seekers through constant interchange of information with respective

    institutions.

    A preliminary screening is done within the campus and the short listed students are then

    subjected to the remainder of the selection process. In view of the growing demand for young

    managers, most reputed organizations (such as Hindustan Lever Ltd., P roctor & Cable, Citibank,

    State Bank of India, Tata and Birla group companies) visit IIMs and IITs regularly and even

    sponsor certain popular campus activities with a view to earn goodwill in the job market.

    Advantages of this method include: the placement centre helps locate applicants and provides

    resumes to organizations; applicants can be prescreened; applicants will not have to be lured

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    away from a current job and lower salary expectations. On the negative front, campus recruiting

    means hiring people with little or no work experience.

    The organizations will have to offer some kind of training to the applicants, almost

    immediately after hiring. It demands careful advance planning, looking into the placementweeks of various institutions in different parts of the country. Further, campus recruiting can be

    costly for organizations situated in another city (airfare, boarding and lodging expenses of

    recruiters, site visit of applicants if allowed, etc.).

    If campus recruitment is used, steps should be taken by human resource department to

    ensure that recruiters are knowledgeable concerning the jobs that are to be filled and the

    organizations and understand and employ effective interviewing skills.

    Indirect methods:-

    Advertisements:-

    These include advertisements in newspapers; trade, professional and technical journals; radio

    and television; etc. in recent times, this medium has become just as colourful, lively and

    imaginative as consumer advertising. The ads generally give a brief outline of the job

    responsibilities, compensation package, prospects in organizations, etc. this method is

    appropriate when (a) the organization intends to reach a large target group and (b) the

    organizations wants a fairly good number of talented people who are geographically spread

    out. To apply for advertised vacancies lets briefly examine the wide variety of alternatives

    available to a company - as far as ads are concerned:

    y N ewspaper Ads: Here it is easy to place job ads without much of a lead time. It has

    flexibility in terms of information and can conveniently target a specific geographic

    location. On the negative side, newspaper ads tend to attract only those who are

    actively seeking employment at that point of time, while some of the best candidates

    who are well paid and challenged by their current jobs may not be aware of such

    openings. As a result, the company may be bombarded with applications from a

    large number of candidates who are marginally qualified for the job adding to its

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    administrative burden. To maintain secrecy for various reasons (avoiding the rush,

    sending signals to competitors, cutting down expenses involved in responding to any

    individual who applies, etc.), large companies with a national reputation may also go

    in for blind-box ads in newspapers, especially for filling lower level positions. In a

    blind-box ad there is no identification of the advertising organization. Job aspirants

    are asked to respond to a post office box number or to an employment firm that is

    acting as an agent between the job seekers and the organization.

    y Television and radio ads: These ads are more likely to each individual who are not

    actively seeking employment; they are more likely to stand out distinctly, they help

    the organization to target the audience more selectively and they offer considerable

    scope for designing ads creatively. However, these ads are expensive. Also,

    because the television or radio is simply seen or heard, potential candidates may

    have a tough time remembering the details, making application difficult.

    Third Party Methods

    y P rivate Employment Search Firms:-

    As search firm is a private employment agency that maintains computerized lists of

    qualified applicants and supplies these to employers willing to hire people from the list for a

    fee. Firms like Arthur Anderson, Boble and Hewitt, ABC consultants, SB Billimoria, K P MG ;

    Ferguson Associates offers specialized employment-related services to corporate houses for a

    fee, especially for top and middle level executive vacancies. AT the lower end, a number of

    search firms operate providing multifarious services to both recruiters and the recruitees.

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    y Unsolicited Applicants / Walk-ins:-

    Companies generally receive unsolicited applications from job seekers at various points of

    time; the number of such applications depends on economic conditions, the image of the

    company and the job seekers perception of the types of jobs that might be available etc. Such

    applications are generally kept in a data bank and whenever a suitable vacancy arises, the

    company would intimate the candidates to apply through a formal channel. One important

    problem with this method is that job seekers generally apply to number of organizations and

    when they are actually required by the organizations, either they are already employed in other

    organizations or are not simply interested in the position.

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    SELECTION

    Introduction

    The size of the labour market, the image of the company, the place of posting, the natureof job, the compensation package and a host of other factors influence the manner of aspirants

    are likely to respond to the recruiting efforts of the company. Through the process of recruitment

    the company tries to locate prospective employees and encourages them to apply for vacancies at

    various levels. Recruiting, thus, provides a pool of applicants for selection.

    Definition

    To select mean to choose. Selection is the process of picking individuals who have

    relevant qualifications to fill jobs in an organisation. The basic purpose is to choose the

    individual who can most successfully perform the job from the pool of qualified candidates.

    Purpose

    The purpose of selection is to pick up the most suitable candidate who would meet the

    requirements of the job in an organisation best, to find out which job applicant will be successful,

    if hired. To meet this goal, the company obtains and assesses information about the applicants in

    terms of age, qualifications, skills, experience, etc. the needs of the job are matched with the

    profile of candidates. The most suitable person is then picked up after eliminating the unsuitable

    applicants through successive stages of selection process. How well an employee is matched to a

    job is very important because it is directly affects the amount and quality of employees work.

    Any mismatched in this regard can cost an organisation a great deal of money, time and trouble,

    especially, in terms of training and operating costs. In course of time, the employee may find the

    job distasteful and leave in frustration. He may even circulate hot news and juicy bits of

    negative information about the company, causing incalculable harm to the company in the longrun. Effective election, therefore, demands constant monitoring of the fit between people the

    job.

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    2.3The Process Of Selection

    Selection is usually a series of hurdles or steps. Each one must be successfully cleared

    before the applicant proceeds to the next one. The time and emphasis place on each step will

    definitely vary from one organisation to another and indeed, from job to job within the sameorganisation. The sequence of steps may also vary from job to job and organisation to

    organisation. For example some organisations may give more importance to testing while others

    give more emphasis to interviews and reference checks. Similarly a single brief selection

    interview might be enough for applicants for lower level positions, while applicants for

    managerial jobs might be interviewed by a number of people.

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    Reception

    A company is known by the people it employs. In order to attract people with talents, skills and

    experience a company has to create a favourable impression on the applicants right from the

    stage of reception. Whoever meets the applicant initially should be tactful and able to extendhelp in a friendly and courteous way. Employment possibilities must be presented honestly and

    clearly. If no jobs are available at that point of time, the applicant may be asked to call back the

    personnel department after some time.

    Screening Interview

    A preliminary interview is generally planned by large organisations to cut the cost of selection by allowing only eligible candidates to go through the further stages in selection. A

    junior executive from the P ersonnel Department may elicit responses from the applicants on

    important items determining the suitability of an applicant for a job such as age, education,

    experience, pay expectations, aptitude, location, choice etc. this courtesy interview as it is often

    called helps the department screen out obvious misfits. If the department finds the candidate

    suitable, a prescribed application form is given to the applicants to fill and submit.

    Application Blank

    Application blank or form is one of the most common methods used to collect information on the

    various aspects of the applicants academic, social, demographic, work related background and

    references. It is a brief history sheet of employees background, usually containing the following

    things:

    y P ersonal data (address, sex, telephone number)

    y Marital data

    y Educational data

    y Employment Experience

    y Extra-curricular activities

    y References and Recommendations

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    Usefulness of Application Blank or Form

    Application blank is highly useful selection tool, in that way it serves three important

    purposes:

    1. It introduces the candidate to the company in a formal way.

    2. It helps the company to have a cross-comparison of the applicants; the company can

    screen and reject candidates if they fail to meet the eligibility criteria at this stage itself.

    3. It can serve as a basis to initiate a dialogue in the interview.

    Selection Testing

    In this section let examine the selection test or the employment test that attempts toasses intelligence, abilities, personality trait, performance simulation tests including work

    sampling and the tests administered at assessment centres- followed by a discussion about the

    polygraph test, graphology and integrity test.

    A test is a standardized, objective measure of a persons behaviour, performance or attitude. It is

    standardised because the way the tests is carried out, the environment in which the test is

    administered and the way the individual scores are calculated- are uniformly applied. It is

    objective in that it tries to measure individual differences in a scientific way giving very little

    room for individual bias and interpretation. Over the years employment tests have not only

    gained importance but also a certain amount of inevitability in employment decisions. Since they

    try to objectively determine how well an applicant meets the job requirement, most companies

    do not hesitate to invest their time and money in selection testing in a big way. Some of the

    commonly used employment tests are:

    y Intelligence tests

    y Aptitude tests

    y P ersonality tests

    y Achievement tests

    y Miscellaneous tests such as graphology, polygraphy and honesty tests.

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    1. Intelligence Tests: These are mental ability tests. They measure the incumbents learning

    ability and the ability to understand instructions and make judgements. The basic objective of

    such test is to pick up employees who are alert and quick at learning things so that they can

    be offered adequate training to improve their skills for the benefit of the organization. These

    tests measure several abilities such as memory, vocabulary, verbal fluency, numerical ability,

    perception etc. Eg. Standford-Binet Test, Binet-Simon Test, The Wechsler Adult Intelligence

    Scale are example of standard intelligence test

    2. Aptitude Test: Aptitude test measure an individuals potential to learn certain skills-

    clerical, mechanical, mathematical, etc. These tests indicate whether or not an individual has

    the capabilities to learn a given job quickly and efficiently. In order to recruit efficient office

    staff, aptitude tests are necessary. An aptitude tests is always administered in combination

    with other tests like intelligence and personality tests as it does not measure on-the-job-motivation

    3. Personality Test: Of all test required for selection the personality tests have generated a lot

    of heat and controversy. The definition of personality, methods of measuring personality

    factors and the relationship between personality factors and actual job criteria has been the

    subject of much discussion. Researchers have also questioned whether applicants answer all

    the items truthfully or whether they try to respond in a socially desirable manner. Regardless

    of these objections, many people still consider personality as an important component of job

    success.

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    2.4RESEARCH METHODOLOGY

    Research means a scientific and systematic search for pertinent

    information on a specific topic. Research is a careful investigation or inquiry especially through

    search for new facts in any branch of knowledge. Research comprises defining and redefining

    problems, formulating hypothesis or suggested solution; collecting, organizing and evaluating

    data; making deductions and reaching conclusions; and at last carefully testing the conclusions to

    determine whether they fit the formulating hypothesis.

    Methodology is defined as the study of methods by which we gain knowledge, it deals

    with cognitive processes imposed on research b the problems rising from the nature of its subject

    matter.

    METHODOLO G Y as the name suggests is the method through which

    the problem or situation is tackled. Managers in organization constantly engage themselves in

    studying and analysing issues and hence are involved in some form of research activity as they

    make decisions at the work place. It involves a lot of factor like the research design, sample size,

    segment, techniques of sampling, tools used etc all these steps and factors put together to bring

    out a clear and accurate result.

    The research methodology adopted for the present study has been systematic and

    was done in accordance to the objectives set, which has been discussed in the earlier pages.

    RESEARCH DESIGN

    A research is the arrangement of conditions for collection and analysis of data ina manner that aims to combine relevance to the research purpose with economy in procedure. In

    fact the research design is the conceptual structure within which research is conducted; it

    constitutes the blue print for the collection, measurement and analysis of data. The research

    design adapted in the study was descriptive study.

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    DESCRIPTIVE RESEARCH

    Descriptive research includes surveys and fact-finding enquiries of

    different kinds. The major purpose of descriptive research is description of the state of affairs, asit exists at present. The main characteristic of this method is that the researcher has no control

    over the variables research can only report what has happened or what is happening. A

    descriptive study is undertaken in order to ascertain and be able to describe the characteristics of

    the variable of interest in a situation. Descriptive studies are also undertaken to understand the

    characteristics of organizations that follow certain common practices.

    SOURCE OF DATA:

    Data refers to information or facts. The two main sources of data for the

    present study have been primary data and the secondary data.

    PRIMARY DATA:

    P rimary data consist of original information collected for specific purpose.

    This project relied on the response of the employees. Structured undisguised questionnaire was

    used to collect the primary data.

    SECONDARY DATA:

    Secondary data consists of information that already exists somewhere

    having been collected for some other purpose. The secondary data is obtained from the company

    database, Textbooks, Internet and Journals.

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    SAMPLING PLAN:

    POPULATION:

    P opulation or universe can be defined as the complete set of items, which

    are of interest in any particular situation in case of population data is collected from each and

    every unit.

    SAMPLING UNIT:

    This answers who is to be surveyed. The researcher must define target

    population that will be sampled; once this is determined a sampling frame is developed so that

    everyone in the target population has an equal chance of being selected.

    SAMPLE:

    Sample denotes the entire part of the universe, which studied and

    conclusion are drawn on this basis for the entire universe.

    SAMPLE SIZE:

    An important decision that has to be taken is adopting the sampling

    technique is about the size of the sample. Size of the sample means the number of sampling unitsselected from the population for investigation. It answers, How many people should be

    surveyed. Here the sample size is fixed as 150 from a population of 300 by using the formula

    Sample size = (Z 2* P * Q) / ( E 2 )= 100

    SAMPLING TECHNIQUE:

    Stratified disproportionate random sampling is used as the samples

    selected for this purpose to cover respondents from the entire three tier and also all

    departments

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    DATA COLLECTION PROCEDURE:

    P rimary data was collected using the questionnaire. The researcher meeting the

    respondents in their respective places did a survey. The respondents reference to each question

    was carefully noted in the questionnaire. Their responses and suggestions were carefullyobserved and registered.

    TOOLS USED FOR DATA COLLECTION

    The main tool used for the purpose of study has been a well-constructed questionnaire.

    Questionnaire is short & simple, personal and intimate questions are showed at the end.

    The forms of question contained in the questionnaire are as follows:

    Dichotomous form i.e., yes or no answers

    Example: do you feel employee referral scheme is effective

    Yes N o

    Multiple choice questions i.e., alternative answers presented.

    Example: Is your team members well trained to facilitate the recruitment process?

    Strongly Agree Agree N eutral Disagree Strongly Disagree

    Open ended i.e., inviting free response.

    Example:

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    1) PERCENTAGE ANALYSIS

    P ercentage analysis shows the entire population in terms of percentages. It reveals the

    number of belonging is a particular category or the number of people preferring a particular thing, etc., in terms of percentage. In this study, the number of people who responded in a

    particulars manner is interpreted in the form of percentages.

    Each table has been calculated on the basis of percentage.

    N o of respondents

    P ercentage = ------------------------------ X 100

    Total respondents

    2) CHI SQUARE TEST ANALYSIS

    The chi-square test a fairly, simple and definitely the most popular of all the other

    tools, the chi-square test is most widely used non-parametric tests in statistical work. It makes noassumption about being sampled. The quantity chi-square describes the magnitude of

    discrepancy between theory and observation.

    n

    2 = (O i E i )2

    i=1 E i

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    2.5SCOPE OF THE STUDY

    The facts given by the study will help in the effective improvement in the concerned are

    as to adopt recruiting and selecting techniques for choosing the right applicant for theconcern.

    The information need for the study has been collected through primary sources.

    This study mainly focused on selecting and recruiting new employees by analyzing

    various particulars such as skill, field of interest, educational qualification, experience,

    preference, attributes, etc.,

    It indirectly helps the new employees to update their skill, working knowledge and

    techniques to find the development in their career.

    2.6 LIMITATION OF THE STUDY

    The study is applicable only to 365 Media Pvt Ltd and not to any other similar

    organization.

    Employees bias towards the researcher while telling the truth, because the researcher may

    be the spy of the management

    Some of the employees are not giving their opinion, since the study deals with the

    Sensitive area of organization. Therefore, it is difficult to extract accurate information

    from the employees.

    The respondents chosen were busy they found title time to answer the questionnaires

    The findings are based on the data conducted during the period april14 - june14.

    Employees with experience and performance are not satisfied with the wages.

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    CHAPTER III

    ANALYSIS AND INTERPRETATION

    3.1 DATA ANALYSIS AND INTERPRETATION

    Table 3.1.1

    THE LEVEL OF TALENTS IN FILLING UP OF THE PARTICULARS GIVEN IN

    THE FORMAT

    Understanding level No. of Respondents % of Respondents

    Easy

    Moderate

    Tough

    Very Tough

    87

    55

    15

    8

    58

    37

    10

    5

    Total 150 100

    Source: Primary data

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    Chart No 3.1.1

    Inference:

    From the above table regarding level of understanding the particulars given in the

    format about 58% of them considers that it was very easy and about 37% of the respondents are

    moderate , 10% of them were tough and 15% of them consider as very tough.

    58%

    37%

    10% 5%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    Easy Moderate Tough Very Tough

    THE LEVEL OF TALENTS IN FILLING UP OF THEPARTICULARS GIVEN IN THE FORMAT

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    Table 3.1.3

    The Introduction Of The Superior And Subordinate Of The Organisation

    After The Appointment Of New Employee

    Particulars No. of Respondents % of Respondents

    Yes

    N o

    134

    16

    89

    11

    Total 150 100

    Source: Primary data

    Chart No .3.1.3

    Inference:

    Mostly about 89% of employees from Top and Middle levels are introduced with their

    superiors and subordinates and In case of lower levels; the new employees are not introduced

    with their peers.

    0

    20

    40

    60

    8 0

    100

    1 2

    % of Respondents

    % of Respo nd e n ts

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    Table 3.1.4 EDUCATIONAL LEVEL OF RESPONDENTS

    Source: Primary data

    Chart No 3.1.4

    Inference:

    From the above table regarding educational level about 30% of the respondents are

    SSLC, 36% of them are +2, 23% of them are U. G .Degree / Dip. / ITI, 10% of them under P .G .

    Degree.

    Educational level No. of Respondents % of Respondents

    SSLC

    P re Degree

    U.G .Degree / Diploma/ ITI

    P .G . Degree

    45

    54

    35

    15

    30

    36

    23

    10

    Total 150 100

    Educational Level Of Respondents

    30%

    37%

    23%

    10% SSLC

    P re Degree

    U.G .Degree / Diploma/ ITI

    P .G . Degree

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    Table 3.1.5 THE SOURCES OF VACANCY

    Source of information No. of Respondents % of Respondents

    N ewspaper

    Website

    Employees

    Friends & relatives

    Others

    93

    32

    22

    3

    -

    62

    21

    15

    2

    -

    Total 150 100

    Source: Primary data

    Chart 3.1.5

    Inference:

    From the above table regarding source of knowing vacancy about 62% of the respondents are

    known by N ewspaper, 21% of them by website, 15% of them are by existing employees, and 2%

    of them are by friends and relatives.

    0%

    20%

    40%

    60%

    80%

    %

    Percentage

    Newspaper Employees Others

    Source Of Information

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    Table 3.1.6 THE RATINGS OF SOURCES OF INFORMATIONREGARDING VACANCY PUT IN THE AD

    Ratings of Sources No. of Respondents % of Respondents

    N ewspaper

    Website

    Employees

    Employment Exchange

    Local channels

    Others

    64

    51

    22

    13

    -

    -

    43

    34

    15

    8

    -

    -

    Total 150 100

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    Chart 3.1.6

    Inference:

    From the above table regarding source of information regarding the advertisement for

    knowing vacancy, about 43% of the respondents are supporting for N ewspaper, 34% of them for

    website, 15% of them are by existing employees, and 8% of them are by employment exchange .

    The Ratings Of Source InformationRegarding Vacancy Put In The AD

    43%

    34%

    15% 8%

    0%

    0%

    N ewspaper

    Website

    Employees

    Employmen t Exchange Local channels

    Others

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    Table 3.1.7 THE SCALE OF PAY IN THE ADVERTISEMENT

    Published in Ad

    (Scale)

    No. of Respondents % of Respondents

    Yes

    N o

    114

    36

    76

    24

    Total 150 100

    Source: Primary data

    Chart 3.1.7

    Inference:

    Regarding scale of pay, about 76% of the respondents said that it was clearly given in the

    advertisement and 24% of them feel that in some cases about scale the company fails to put

    clearly but they note that salary in not a problem for right employees.

    0%

    20%

    40%

    60%

    80%

    % Of Respondents

    Y es No

    Published In The Ad (Scale)

    Scale Of Pay In The Advertisement

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    Table 3.1.8 THE SATISFACTORY LEVEL REGARDING THE SCALE

    PUBLISHED IN THE MEDIA

    Satisfactory level No. of Respondents % of Respondents

    Highly Satisfied

    Satisfied

    Dissatisfied

    Highly dissatisfied

    93

    40

    17

    -

    62

    27

    11

    -

    Total 150 100

    Source: Primary data

    Chart 3.1.8

    Inference:

    From the above table regarding satisfactory level towards the scale published in the

    media about 62% of the respondents are highly satisfied, 27% of them are just satisfied, 11% of

    them are dissatisfied.

    0% 10% 20% 30% 40% 50% 60% 70%

    % OF RESPONDENTS

    HS S D HD SATISFACTORY LEVEL

    PUBLISHED IN THE MEDIA

    THE SATISFACTORY LEVEL REGARDING THE SCALE

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    Table 3.1.9 THE SATISFACTORY LEVEL REGARDING THE

    COMMUNICATION

    Satisfactory level No. of Respondents % of Respondents

    Highly Satisfied

    Satisfied

    Dissatisfied

    Highly dissatisfied

    74

    67

    9

    -

    49

    45

    6

    -

    Total 150 100

    Source: Primary data

    Chart 3.1.9

    Satisfactory Level Regardingcommunication

    0% 10% 20% 30% 40% 50% 60%

    Highly

    Satisfied

    Satisfied Dissatisfied Highly

    dissatisfied

    Satisfactory Level

    % Of Respondents

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    Inference:

    From the above table regarding satisfactory level towards the communication about 49%

    of the respondents are highly satisfied, 45% of them are just satisfied, 6% of them are

    dissatisfied.

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    Table 3.1.11 THE TYPE OF QUESTION ASKED DURING FINAL

    INTERVIEW

    Understanding level No .of Respondents % of Respondents

    About subject

    About personal

    About Field of interest

    About language

    fluency

    About Objectives

    Any other

    55

    12

    40

    37

    6

    -

    37

    8

    26

    25

    4

    -

    Total 150 100

    Source: Primary data

    Chart 3.1.11

    37%

    8%

    26% 25%

    4% 0% 0%

    10%

    20%

    30%

    40%

    % Of

    Respondents

    About

    subject About

    Field o

    interest

    About Objectives

    THE TYPE OF QUESTION ASKED DURING

    FINAL INTERVIEW

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    Inference:

    From the above table regarding the questions asked during final interview about 37% of

    them considers that it was subject questions, 8% of them form personal details, 26% of the

    questions are from field of interest and 25% of them from language fluency and only 4% of them form the applicant objectives.

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    Table 3.1.12 THE APPLICANTS ANSWERS TO THE TYPICAL

    QUESTIONS ASKED IN SELECTION

    Particulars No. of Respondents % of Respondents

    Yes

    N o

    89

    61

    59

    41

    Total 150 100

    Source: Primary data

    Chart 3.1.12

    Inference:

    From the survey, it was found that about 59% of the respondents can able to answer the

    typical questions asked in the selection and remaining 41% of them feel it was too tough.

    APPLICANTS ANSWERS TO THE TYPICAL

    QUESTIONS ASKED INELECTI N

    59%

    41% Yes

    N o

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    Inference:

    From the above table regarding satisfactory level towards the selection process present

    about 45% of the respondents are highly satisfied, 39% of them are just satisfied, 10% of them

    are dissatisfied and at the last 6% of them highly dissatisfied with present selection methods.

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    Table 3.1.14 THE PRIORITY GIVEN TO THE APPLICANT WHILE

    SELECTION

    Satisfactory level No. of Respondents % of Respondents

    Qualification

    Experience

    Both Exp.And Qlf.

    Recommendations

    Any other

    47

    48

    50

    5

    -

    31

    32

    33

    4

    -

    Total 150 100

    Source: Primary data

    Chart 3.1.14

    PRIORITY GIVEN TO THE APPLICANT WHILESELECTION

    31%

    32%

    33%

    4% 0%

    Qualification

    Experience

    Both Exp.And Qlf .

    Recommendations

    Any others

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    Inference:

    From the above table regarding satisfactory level towards the priority in selection

    process about 31% of the respondents are for qualification, 32% of them are for experience, 33%

    of them are for both and remaining 4% of them feels that it is by way of recommendation.

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    Table 3.1.15 THE FORMAT GIVEN TO THE APPLICANT WHILE

    ATTENDING INTERVIEW

    Particulars No. of Respondents % of Respondents

    Yes

    N o

    104

    46

    69

    31

    Total 150 100

    Source: Primary data

    Chart No 3.1.15

    Inference:

    From the above table regarding the format given, about 69% of them considers that the

    format was some what new to them and remaining 31% of them feels that it was usual and

    general for them.

    FORMAT GIVEN TO THE APPLICANTWHILE ATTENDING INTERVIEW

    69%

    31% Y es

    No

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    Table No 3.1.17 THE SATISFACTORY LEVEL TOWARDS PRESENT

    RECRUITING METHODS

    Satisfactory level No. of Respondents % of Respondents

    Highly Satisfied

    Satisfied

    Dissatisfied

    Highly dissatisfied

    67

    59

    15

    9

    45

    39

    10

    6

    Total 150 100

    Source: Primary data

    Chart No 3.1.17

    Inference:

    From the above table regarding satisfactory level towards the present recruiting methods

    about 45% of the respondents are highly satisfied, 39% of them are just satisfied, 10% of them

    are dissatisfied and at the last 6% of them highly dissatisfied with present recruiting methods.

    THE SATISFACTORY LEVEL TOWARDSPRESENT RECRUITING METHODS

    45%

    39%

    10% 6%

    Highly Satisfied

    Satisfied

    Dissatisfied

    Highly dissatisfied

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    Table No 3.1.18 THE EMPLOYEES SUPPORT TO MANAGEMENT

    POLICIES AND PROCEDURES REGARDING RECRUITMENT

    Particulars No. of Respondents % of Respondents

    Yes

    N o

    95

    55

    63

    37

    Total 150 100

    Source: Primary data

    Chart No 3.1.18

    Inference:

    From the survey, it was found that 63% of the respondents are consider that the

    employees will give their support to management regarding policies and programme for

    recruitment and 37% of the wont understand this policies and procedures and finally they ay no

    to management.

    The Employees Support ToManagement Polices And Procedures

    On Recruitment

    63%

    37% Y es No

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    Table 3.1.19 THE CONSULTATION BY MANAGEMENT WITH

    EMPLOYEES REGARDING THE RECRUITING METHODS

    Particulars No. of Respondents % of Respondents

    Yes

    N o

    70

    80

    47

    53

    Total 150 100

    Source: Primary data

    Chart No 3.1.19

    Inference:

    From the above table regarding consultation with employees about recruiting methods,

    about 47% of them consider that the management will discuss with us and remaining 53% of

    them feels that the management itself chooses the method of recruiting.

    The Consultation By Management WithEmployees Regarding Recruting Method

    47%,

    53% Y es No

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    3.2STATISTICAL ANALYSIS

    CALCULATION OF CHI-SQUARE TEST:

    H o: The training provided to the team members facilitate them to overcome recruitment

    difficulties

    H 1: The training provided to the team members does not facilitate them to overcome recruitment

    difficulties

    Table 3.2.1

    Table showing the training of team members to overcome recruitment difficulties

    Recruitment

    difficulties

    Strongly

    agree

    Agree Neither agree

    nor disagree

    Disagree Total

    Improved working

    condition

    17 8 6 1 32

    N on traditional

    sources

    25 10 4 0 39

    Improved pay 5 3 3 1 12

    Retrained existing

    staff

    6 8 1 2 17

    Total 53 29 14 4 100

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    Table 3.2.18

    Table showing expected frequency in training the team members to overcome recruitment

    difficulties

    Oi Ei (Oi-Ei) 2/Ei

    17 16.96 0.00009

    8 9.28 0.1765

    6 4.48 0.5157

    1 1.28 0.0612

    25 20.67 0.9070

    10 11.31 0.1517

    4 5.46 0.3904

    0 1.56 1.56

    5 6.36 0.4229

    3 3.48 0.0662

    3 1.68 1.0371

    1 0.48 0.5633

    6 9.01 1.0056

    8 4.93 1.9117

    1 2.38 0.8002

    2 0.68 2.5623

    TOTAL 12.1318

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    CHAPTER IV

    RESULT ANALYSIS

    4.1 GENERAL FINDINGS

    1.It was inferred that short listing the candidate, about 5% of them considers with a hou

    It was inferred that 76% of the respondents said that pay scale was clearly given in the

    advertisement

    It was inferred that 30% of the respondents are SSLC, 23% of them are U. G .Degree

    ,10% of them under P .G . Degree.

    From the above table regarding source of knowing vacancy about 62% of the respondents

    are known by N ewspaper only

    It was inferred that 62% of the respondents are highly satisfied towards the scale

    published in the media

    It was inferred that 45% of the respondents are highly satisfied towards the present

    recruiting methods

    It was inferred that 39% of the respondents are satisfied towards the present recruiting

    methods

    It was inferred that 92% of respondents said that the employee referral is effective

    It was inferred that regarding the questions asked during final interview about 37% of

    them considers that it was subject questions,

    It was inferred that regarding the questions asked during final interview about 8% of

    them form personal details

    It was inferred that regarding the questions asked during final interview about 26% of the

    questions are from field of interest

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    STATISTICAL FINDINGS:

    There is significance difference between the experience of the HR and the Challenges

    faced during recruitment

    The training provided to the team members facilitate them to overcome Recruitment

    difficulties

    Therefore the best source influences the candidate to apply for 365 Media.

    The training provided to the team members facilitate them to overcome recruitment

    Difficulties

    There is significance reason for not joining after accepting the offer letter.

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    4.2SUGGESTIONS AND RECOMMENDATIONS

    The company needs to recruit high quality staff with the right skills on the appropriate

    contracts to deliver the key objectives of the position and organization.

    The candidates could be recruited through apprentices methods.

    Most of the employees said that outstation campus is not required. Therefore this could

    be reviewed.

    The Manpower requirement of each department can be identified well in advance.

    Succession planning can be done in advance since it takes time to recruit technicians and

    senior people.

    Job definition is treated as critical and always precedes the process of recruitment.

    The selection process is objective and ensures that only competent people are recruited.

    Chances and opportunities can be given to line mangers in manpower planning and

    recruitment.

    Candidates should be given adequate and reliable information about the company and

    the job.

    Data and information for development decision, such as job rotation, is used to identify

    internal hiring needs.

    Employees should regularly receive feedback about their potential for higher level jobs. The company has the capability to manage exist in the form of derecruitment specialists.

    As far as possible, people are retrained and redeployed rather than being derecruited.

    Cost of training, recruitment, induction, orientation, period of adaptability to the

    organization can be reduced.

    P OACHI NG /RAIDI NG - Buying talent (rather than developing it) is the latest mantra

    being followed by the organizations today. P oaching means employing a competent and

    experienced person already working with another reputed company in the same or

    different industry; the organization might be a competitor in the industry .

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    4.3 CONCLUSION

    The study has concentrated on the Recruitment And Selection process of 365

    Media Private Limited ., The study has been conducted only for the recruitment of Voice, Semi

    Voice, It,Ites, and non voice process.

    The company seems to be moving it right lines as far as its Recruitment And

    Selection strategy is concerned. However a few drawbacks were found and remedies are

    suggested.

    Since the Recruitment And Selection is carried out on a mass scale it becomes

    important to concentrate on this aspect. With these objectives in mind the study has been

    conducted.

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    CHAPTER V

    ANNEXURE

    QUESTIONNAIRES

    A Study on Recruitment and Selection Process towards Employeesin 365 media (p) Ltd

    (A) Questionnaires for Recruitment

    (B) Questionnaires for Selection

    (A) Questionnaires for Recruitment

    1. Personal Details

    1.1Name :-------------------------------------------------------

    1.2Age :

    (a) Below 25( ) (b) 25-35( ) (c)36-45( ) (d) Above 45 ( )

    1.3Educational Qualification:

    (a) SSLC ( ) (b) +2( ) (c) U. G .Degree/ Diploma/ ITI ( ) (d) P .G . Degree

    1.4Experience:

    (a) 1-5 Years ( ) (b) 6-10 Years ( ) (c) 11-15 Years( ) (d) Above 15years( )

    2. In which source you came to know that there is vacancy in 365 media (p) Ltd.

    (a) N ewspaper ( ) (b) Website ( ) (c) Employees ( ) (d) Friends & relatives ( ) (e) others

    (Specify) -----------------------------------------

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    7.Do you think the right media of Recruiting results of selecting the suitable candidate?

    a) Yes ( ) b) N o ( )

    If yes, to what extent?

    (a) High ( ) (b) Moderate ( ) (c) P oor ( ) (d) Very P oor ( )

    8. Are you satisfied with the communication present in the media?

    (a) Highly Satisfied ( )(b) Satisfied ( )(c) Dissatisfied ( )(d) Highly dissatisfied ( )

    If dissatisfied, specify the reason ------------------------------------------------------------------

    9.Have you understand the job description given in the Advertisement?

    (a) Yes ( ) (b) N o ( )

    If yes, to what extent?

    (a) High ( ) (b) Moderate ( ) (c) P oor ( ) (d) Very P oor ( )

    10. Rate the specification and attractiveness of Ad given in the media?

    (a) High ( ) (b) Moderate ( ) (c) P oor ( ) (d) Very P oor ( )

    11. Does the management consult with the employees regarding the Recruitment methods?

    (a) Yes ( ) (b) N o ( )

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    (B) Questionnaires for Selection

    17.Have you already aware of selection process in 365 media (pvt) Ltd?

    (a) Yes ( ) (b) N o ( )

    18.Whether they had given any standard format for knowing the Applicant ?

    (a) Yes ( ) (b) N o ( )

    19.If yes, rate your talents in filling up of the particulars given in the format?

    (a) Easy ( ) (b Moderate ( ) (c) Tough ( ) (e)Very Tough ( )

    20.During interview, if the applicant is more, what type of screening test is implemented?

    (a)Written test ( ) (b) G roup discussion ( ) (c) Seminar ( ) (d) any other (specify) --------

    21.What type of questions asked in the screening process?

    (a) G eneral questions ( ) (b)Subject questions ( ) (c)Analytical questions ( )

    (d)Any other (specify) ( )

    22.How much time they will take for short listing the applicants?

    (a)With a Hour( ) (b)Half-a-day( ) (c)One day ( ) (d) one week( ) (e) Any other (specify)

    ( )

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    23.During personal interview what type of questions asked?

    (a)About subject ( )(b) About personal (c) About Field of interest (d) About language fluency (e)

    About Objectives (f) Any other (specify) ( )

    24.Wheather the applicant can able answer the questions asked in the personal interview ?

    (a) Yes ( ) (b) N o ( )

    If No, what type of difficulties you faced during personal interview?

    25. After Final interview, have you received your appointment order?

    (a) Yes ( ) (b) N o ( )

    26. If, Yes, what are particulars and specifications given in the appointment order?

    (a)Salary& Allowances ( ) (b) Conditions of Appointment ( )

    (c)Rules and regulations ( ) (d) N ame of the Job ( ) (e) Description of the Job ( )

    (f) Any other (specify) ( )

    27.After the appointment order given, any formal introduction is made to your superior

    and subordinate?

    (a) Yes ( ) (b) N o ( )

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    28.Are you satisfied with the selection process conducted in 365 media (pvt)Ltd?

    1. Highly Satisfied ( ) 2. Satisfied ( ) 3. Dissatisfied ( ) 4.Highly dissatisfied ( )

    If dissatisfied, specify the reason------------------------------------------------------------------

    29.While selecting a applicant , priority is given -

    (a)Qualification ( ) (b)Experience ( ) (c)Both Experience &Qualification

    (c)Recommendations ( ) (d)Any other (specify) ( )

    30. Please give your comments / suggestions to improve the selection process in 365 media

    (pvt)Ltd.

    ---------------------------------------------------------------------------------------------------------------------

    ---------------------------------------------------------------------------------------------------------------------

    ------------------------------

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    BIBILIOGRAPHY

    Reference for Review

    1. C.R Kothari, Research Methodology, Reprint 2006, International ( P ) Ltd, P ublishers.

    2. VS P Rao, Human Resource Management, 2 nd Edition, Anurag Jain for Excel Books.

    3. C.B.Mamoria and S.V. G ankar, P ersonal Management Text and Cases, Edition 2001,

    Himalaya P ublishing House.

    4. S.P G upta, Statistical Methods, Edition 2004, Sultan Chand and Sons Educational

    P ublishers.

    5. L.M P rasad, Human Resource Management, First Edition, Education P ublishers.

    6. P .Saravanavel, Research Methodology, Reprint 2006, International ( P ) Ltd, P ublishers.

    7. P .Subba Rao, Essential Human Resource Management, Second Edition, Education

    P ublishers.

    8. P .C.Triupathi, P ersonnel Management, First Edition, International ( P ) Ltd, P ublishers.

    9. M.M.Varma & R.K.Agarwal, Organization Behaviour, Himalaya P ublishing House.

    10. Taylor, Lynn, Hiring for the Emerging Economy Business Week Online, N ov2009, P 6.

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    General Reference

    11. Essential Human Resource Management - P .Subba Rao

    12. Human Resource Management - C.B. G uptha

    13. Personnel Management - P .C.Triupathi

    14. Organization Behaviour - M.M.Varma&R.K.Agarwal

    15. Dynamics of human behaviour at work. - R.S.Dwivedi

    Websites

    www.365media.com

    www.hrmadvice.com

    www.citehr.com

    www.google.com