sophie brenny presentation de s_form 2013
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24-09-2013
Social Connectedness and Inclusion by Digital Augmentation in Public SpacesSophie Brenny & Jun Hu, Department of Industrial Design, Eindhoven University of Technology
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Who am I ? What was the goal?
✤ Social
✤ Personal expression in a legal and publicly accepted way
✤ Humanizing the interaction of the system
✤ Feeling more included in a public space
✤ Sharing = caring
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Research question
✤ How to design a public digital art installation with digital augmentation to physical spaces to increase people’s feeling of inclusion and connectedness?
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Existing self-expression installations
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
http://beforeidie.cc
Wednesday, September 25, 13
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
http://www.thisiscolossal.com/2012/01/yayoi-kusama-obiliteration-room/
Wednesday, September 25, 13
Leave your mark
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Explorations
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Experiments setup
✤ Where? The cafeteria of the auditorium at the Eindhoven University of Technology
✤ Why? Uncommon for the same group of people to pass through the cafeteria of the auditorium
✤ When? Between 11.30 AM and 1.45PM on Tuesdays and Fridays, not every day in the hope of less of a learning effect © Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Instruments used
✤ Social Connectedness Revised Scale (high internal reliability of a=0.86 - 0.89) (R.M.Lee, M. Draper, and S. Lee, )
✤ Inclusion of Community in Self
✤ Interviews
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Participants
✤ 100 students (Bachelor, Master & PhD)
✤ Aged between 18 to 33 with a average of 22.31
✤ 61 men and 39 women
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Data Analysis
✤ SPSS
✤ One way ANOVA
✤ Bonferroni correction applied
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
tests
✤ two control test
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
tests
✤ test A
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
✤ test B
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
✤ test C
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Results : SCS-R
only black board
black board with video feed
black board with shape hints
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
only black board
black board with video feed
black board with shape hints
Results : ICS
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Results : observations
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Conclusions
✤ H1: When giving people a designated place to express themselves with tools to do so, they will not do so.
✤ The beauty of the concept “Leave your mark” lies in its simplicity and the ease for people to step in and out creating a reasonably low threshold.
✤ Limitation of the results due to the experimental setup
✤ Interesting start to inspire future work and explorations in public digital art installations with digital augmentation to public spaces in cities.
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Thank you for you attention!
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13
Questions?
© Sophie Brenny and Jun Hu, Eindhoven University of Technology, Department of Industrial Design
Wednesday, September 25, 13